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Mastering Retail: Picking the Right Invoice Data Extraction Tool 
Mastering Retail: Picking the Right Invoice Data Extraction Tool 
In the fast-paced world of retail, data is the cornerstone of decision-making, strategic planning, and customer relations. One particular type of data that stands out is invoice data. It’s a treasure trove of unique insights that, when utilized effectively, can drive business growth. In fact, the Billentis Report indicates that global invoice exchanges topped 500 billion in 2019, and this number is set to quadruple by 2035. Thanks to the rise of artificial intelligence (AI) and automation, working with this data has become easier and more efficient. New-age data management tools, powered by these technologies, offer a smart way to not just manage but also analyze invoice data effectively. In this blog, we’ll guide you through the process of choosing the right invoice data extraction tool for your retail business. The Evolution of Data Management Tools in Retail Data management tools have been critical in the retail sector, playing a key role in storing, organizing, and analyzing data. Over time, we’ve seen these tools evolve from basic spreadsheet programs to complex database systems, and now to AI-powered solutions. The Advent of AI-Powered Tools In the current marketplace, we see a diverse range of data management tools, from data warehouses and data lakes to advanced database management systems. These tools each have their unique strengths and use cases, catering to different aspects of retail operations. However, the game-changer has been the emergence of AI-driven tools. These solutions do more than just store and organize data; they enable smart interpretation and analysis, providing insights that were beyond the reach of traditional tools. For instance, they can analyze sales trends and customer behavior patterns, offering retailers predictive insights to strategize their sales and marketing efforts effectively. The Multifaceted Role of AI in Data Management AI’s potential to revolutionize retail data management is enormous. It can automate repetitive tasks, such as invoice data extraction, freeing up staff to focus on strategic initiatives. Moreover, it can spot trends and patterns in large volumes of sales data and predict future outcomes based on historical data. For instance, consider the task of inventory management, a critical aspect of retail operations. Using AI, retailers can analyze past sales data, identify patterns related to specific seasons or promotional periods, and predict future inventory requirements. This predictive capability helps retailers maintain optimal stock levels, minimizing the risk of overstocks or stock-outs and leading to cost savings and improved customer satisfaction.AI and Invoice Data Extraction: A Powerful Partnership When it comes to invoice data extraction, the power of AI lies in its ability to deal with diverse invoice formats and large data volumes. By automating this process with AI, retailers can enhance accuracy, save time, and allocate their resources to more strategic tasks. But how does this look in a practical retail scenario? Let’s take a large retail chain as an example. This retailer receives thousands of invoices weekly from a multitude of suppliers. Each invoice has a unique format, containing critical information such as product IDs, quantities, and prices. Traditionally, the data extraction process would involve manual data entry, which is time-consuming and prone to errors. With an AI-driven invoice data extraction tool, the retailer can automate this process. The AI tool can recognize and extract the relevant data from the diverse invoice formats, significantly reducing the time spent on data extraction and increasing overall accuracy. The extracted invoice data, which includes valuable insights into purchasing trends and supplier performance, can then be automatically pushed through data pipelines for payment processing, reporting, and analytics. This allows the retailer to gain a comprehensive view of their operations, enabling them to make more informed decisions. In essence, the use of AI in invoice data extraction empowers retailers. It allows them to leverage their data effectively, anticipate customer needs, optimize operations, and make strategic, data-driven decisions. This ability is vital in maintaining a competitive edge in the ever-evolving retail market. Key Considerations for Retailers When Selecting an AI-Enhanced Invoice Data Extraction Tool Incorporating an AI-enhanced invoice data extraction tool into your operations is a significant decision. It’s not just about using new tech—it’s about finding the tool that perfectly fits your business requirements. Here are some key points to consider during this selection process: Ease of Use and User Experience: In retail, time is of the essence. You need an invoice data extraction tool that’s intuitive and user-friendly, reducing the need for extensive training. Look for features which can make tasks like processing returns, managing inventory, and analyzing sales data much more efficient. For instance, a tool with drag-and-drop functionality can expedite tasks such as managing returns or processing inventory. This feature allows users to easily manipulate data and generate insights, saving time and reducing the likelihood of errors. Similarly, easy template creation is another feature to consider. In retail, templates can be used for a variety of tasks, including sales data analysis or tracking vendor invoices. An invoice data extraction tool that offers easy template creation can simplify these tasks, making it quicker to get the insights you need to make informed decisions. AI Capabilities: In the fast-paced retail sector, you need a tool that can keep up with diverse invoice formats and large volumes of data. A sophisticated AI-powered tool will be able to extract data from various invoices automatically, freeing up your team to focus on strategic tasks like customer engagement and product selection. Additionally, the data will be automatically pushed through data pipelines to the desired destination for payment processing, reporting, and analytics. Connectivity: The ideal tool should be able to seamlessly connect with various databases and integrate with your existing software infrastructure. It should support data import and export in multiple formats and provide APIs for custom integrations. It should be able to connect with various databases and integrate with your existing retail software, such as inventory management and point of sale (POS) systems. This way, you can easily link the extracted invoice data with product and sales data, giving you a holistic view of your operations. Data Security: Given the sensitive nature of invoice data, which could include vendor contracts and pricing details, strong security measures are essential. Look for tools that offer strong encryption and comply with data protection regulations like GDPR or CCPA. By doing so, you can ensure the security of your business and your vendors’ information. Scalability: Another critical aspect to consider is the scalability of the chosen tool to adapt to your evolving business needs and increasing invoice volumes. It’s essential to select a tool that can seamlessly scale alongside your business, effortlessly managing larger data volumes without compromising performance. For businesses operating in retail, especially during peak seasons like the holidays, invoice volumes can significantly surge. Your tool must be able to effectively handle these peak periods without experiencing performance degradation. This will ensure that your back-end operations remain efficient and do not become a bottleneck. Customer Support: It’s crucial to evaluate the level of customer support offered by the vendor of the chosen tool. Prompt and reliable support can make a significant difference, particularly during the initial stages of adopting the tool and integrating it into your business processes. A responsive support system that addresses any queries, concerns, or technical issues in a timely manner can greatly enhance your overall experience and ensure a smooth implementation and utilization of the tool. Conclusion With the number of invoice exchanges in the world expected to quadruple in the coming years, choosing the right AI-enhanced invoice data extraction tool is a decision that can significantly impact your retail business. It’s a decision that requires careful consideration of several factors, encompassing AI capabilities, scalability, ease of use, security, and customer support, to ensure the tool aligns seamlessly with your invoice data extraction needs. LIKE.TG ReportMiner leads the pack in data extraction with its advanced features, ease of use, and strong security. Ready for a revolution in your invoice data management? Explore the transformative power of AI with LIKE.TG Software. Request a demo today and kickstart your journey towards streamlined, efficient invoice data management.
Revolutionizing Retail Invoicing: How Automated Data Extraction Can Boost Efficiency and Save 80% Time 
Revolutionizing Retail Invoicing: How Automated Data Extraction Can Boost Efficiency and Save 80% Time 
In the highly competitive retail sector of today, time is of the essence. Manual data extraction processes are laborious, error-prone, and consume valuable resources that could be better utilized elsewhere. But this is where automated invoice data extraction comes to the rescue. By harnessing the power of AI technology through automated data extraction, retailers can revolutionize their invoice processing, unlocking significant time savings and boosting overall efficiency. Invoice processing—which normally takes days to complete—can now be done within a couple of minutes. Currently, the average time for processing invoices manually stands at 10.9 days per invoice. For retailers, longer invoice lifecycles beget account payable and inventory delays. Additionally, most organizations find the cost of invoice processing to be between $15 and $40 per invoice. With these numbers in retrospect, let’s look at how a large retail chain has cut down their invoice lifecycle by nearly 80% using automated invoice data extraction. What is Automated Invoice Data Extraction? A retailer receives multiple invoices against purchase orders every day. The invoices shared by vendors or suppliers are first processed through the accounting and finance departments. They pull out the necessary data—ofttimes manually entering it into enterprise databases—and process payments accordingly. Similarly, other departments like Supply Chain need invoices to update their own inventory records. Automated Invoice Data Extraction is a process that uses either logical templates or Artificial Intelligence (AI) to automatically extract data from invoices, including purchase order numbers, vendor information, and payment terms. The more modern AI-driven extraction autonomously identifies, extracts, validates and then stores data without any manual intervention—eventually reducing invoice processing time to mere minutes. Adding Automation to Invoice Processing: Success Story of a Retail Chain A US-based supermarket chain, with several branches spread across North America, receives a little over 300 invoices from different suppliers each day. Processing these invoices in a timely manner, most of which are still shared in PDF or paper format, posed a real challenge to the retailer. On top of that, each invoice document—with its own distinct layout—carried long lists of goods being ordered for broad categories of products. The retailer had a ten-person team responsible for extracting information, such as order numbers, vendor information, dates, shipping details etc., and entering it into the system manually. On average, it took the retailer 15 days (about 2 weeks) to process the invoices—from data extraction to payment. Consequently, the inefficient process was time-consuming and error-prone, causing delays in account payables, data quality discrepancies, and supply-chain disruptions. To make matters worse, there was a growing trust deficit with the suppliers due to late payments and ofttimes incorrect invoicing details. How did the retailer circumvent this challenge? They replaced manual invoice processing with an automated invoice data extraction solution. And the results were magical! By implementing automated data extraction, they were able to replace the manual invoice processing approach with an agile one. What was otherwise being done manually by multiple resources is now handled by a single AI-driven solution. It automatically recognizes relevant fields on the invoice and extracts and loads data for consumption. This has significantly reduced the time and resources needed to process invoices. Saving Time and Improving Efficiency through Automated Data Extraction An internal audit had earlier revealed that the supermarket retailer’s inefficient invoice processing was inadvertently causing the company thousands of dollars each year. This changed with the implementation of automated invoice data extraction. The invoice processing lifecycle—which was initially taking 15 days to complete—was reduced to a mere 2 days. That is a near 85% reduction in the time spent on invoice data extraction, loading, and the eventual payment processing. This has led to timely account payments, satisfied vendors, and zero stalk-outs due to seamless inventory management. But that is not it. With AI-driven data extraction in place, invoice processing has become nearly self-serving. The resources manually extracting data from invoices are now focusing on more important, less redundant tasks e.g., financial analytics and supply chain management. Additionally, the retailer is reporting a decrease in data discrepancies and quality issues. This is precisely because the new data extraction solution eliminates human errors and validates the data automatically before loading into the database. How the Retailer Implements AI-driven Invoice Data Extraction The supermarket chain is revolutionizing retail invoicing by going automated! The benefits in terms of 80% time-savings, inventory management, and data quality are unprecedented in the retail sector. Let’s take a look at how our retailer leverages AI and automation for invoice data extraction. Invoice Capture: The retailer receives hundreds of invoices each day in different formats. For example, some vendors share PDF invoices while others email images or text files. The first step is to capture these invoices automatically, recognize their distinct format, and convert them to optimized electronic copies. Electronic copies are better for data extraction purposes. Here, the system is running on self-service which means that invoices are captured automatically as they arrive digitally through email alerts. AI-Template based Data Extraction: It then uses AI-template based data extraction for pulling data from captured invoices, irrespective of their layouts. Here, self-serving AI utilizes Natural Language Processing (NLP) to automatically generate a template based on the fields or data required by the user. For example, the retailer identifies the fields it needs data for—such as order number, vendor information, dates, shipping details, etc.—and the AI itself extracts relevant data from any type of invoice in no time. It autogenerates flexible templates based on the different layouts eliminating the need for creating new templates for every distinct invoice. And you know what’s best? Since AI-based templates are created through machine learning algorithms, they are highly accurate and reliable. For example, they recognize even small discrepancies in invoicing terms and still be able to extract relevant data. Data Quality and Validation: Once the data is extracted from the invoices, it is validated and cleansed for consumption. The retailer’s automated data extraction uses pre-built checks to automate the process of data validation and cleaning. The cleansed data is then converted to JSON to ensure compatibility with the retailer’s other data processing systems. Invoice Processing Approval: Next, the invoice is shared with the retailer’s finance department for approval and processing of account payable. Rather than sending extracted data manually, the retailer has set up a workflow which automatically alerts the approval section of the finance department whenever a new invoice is received. The workflow routing is based on AI algorithms that seamlessly share the data with relevant stakeholders. Finally, after due approval, the account payable for that invoice is cleared by finance. Integration With Other Systems: The retailer couples the ability to intelligently recognize data with seamless integration with other systems in the invoice data pipeline. Their AI-driven data extraction solution provides native support for popular cloud databases or financial management systems such as Quickbooks, SAP, Oracle, Snowflake etc. This means that the retailers can automatically pass on the invoice information to relevant systems/databases through self-serving workflows. Here, deep interoperability with other systems ensures that the retailer’s invoice data is not processed in isolated silos. Other departments, such as Supply Chain or Auditing, are also able to access this data for meaningful analytics. LIKE.TG ReportMiner: The Ultimate AI-Driven Invoice Data Extraction Tool for Retailers Retailers deal with large volumes of invoices every day. With an exponential increase in their business activities, manual processing of these invoices is affecting their efficiency and productivity. Here, an AI-powered data extraction solution offers to revolutionize invoice data extraction and processing. Equipped with LIKE.TG ReportMiner, retailers can follow in the footsteps of the aforementioned retail chain and reduce their invoice processing lifecycle by more than 80%. Our way of invoice data extraction provides several advantages over other manual methods, including improved accuracy, consistency, speed, and flexibility. Essentially, LIKE.TG ReportMiner empowers retailers to extract data from unstructured invoices using cutting-edge AI capabilities. With advanced AI Capture technology, our tool enables you to build reusable extraction templates in seconds, extract relevant data, and process it using robust data pipelines or workflows. Want to experience LIKE.TG ReportMiner’s magic? Sign up for a free 14-day trial today and gear up to revolutionize retail invoicing.
Transforming Policy Development: The Role of Automated Legal Data Extraction Tools 
Transforming Policy Development: The Role of Automated Legal Data Extraction Tools 
Policy development plays a critical role in government agencies within the legal sector, shaping a society’s social, economic, and political landscape. Advances in technology have ushered in a new era of policy development, with automated legal data extraction tools emerging as a game-changer for legal professionals in government institutions. Exploring the Power of Automated Legal Document Data Extraction Tools Automated legal document data extraction tools are software programs that use natural language processing and machine learning algorithms to extract relevant data and insights from legal documents. These documents include laws, regulations, court cases, and other legal documents relevant to government policymaking. Automated legal document data extraction tools are becoming increasingly important in the legal industry. They can help lawyers and policymakers quickly and accurately extract relevant information from large volumes of legal documents. This can save time and resources and help to inform policy-making decisions. Some of the key features of automated legal document data extraction tools include: Text recognition: the ability to recognize and extract text from various legal document formats, including PDFs and Word documents. Entity recognition: the ability to identify and extract named entities such as people, organizations, and locations. Relationship extraction: the ability to identify and extract the relationships between named entities. Topic modeling: the ability to identify and extract the key topics and themes in a legal document. Empowering Government Organizations: The Advantages of Data Extraction Tools Some of the benefits of implementing data extraction tools in policy development include: Resource Reallocation: By freeing up human resources from manual data analysis, organizations can allocate them to other areas of operations where their expertise is required, optimizing resource utilization and maximizing productivity. Insights in Digestible Format: These tools present extracted data in an easily understandable format, such as summaries or visualizations, enabling policymakers to gain insights quickly and efficiently. This enhances their ability to derive meaningful conclusions from the data. Improved Policy Outcomes: Informed decision-making based on comprehensive data analysis leads to more effective and impactful policy outcomes. Data extraction tools help ensure that policies are evidence-based and aligned with the needs of the people. Focus on Policy Formulation: By automating data extraction and analysis, policymakers can dedicate more time and attention to policy formulation and strategic thinking. This allows for a deeper understanding of complex issues and the development of well-crafted policies. Accelerated Timelines: Faster data extraction and analysis enable government organizations to make policy decisions more promptly, keeping pace with rapidly evolving societal needs. This ensures that policies are timely and responsive to current challenges. Mitigating Biases and Errors: Objective data extraction reduces the risk of subjective interpretations and biases in data analysis. This promotes a more accurate and consistent understanding of legal documents and improves decision-making integrity. Standardized Information Sharing: Data extraction tools facilitate the sharing of legal information in a standardized format, making it easier for government organizations to communicate and collaborate. This enhances transparency, fosters trust, and allows for greater public scrutiny. Accessible and Open Governance: By leveraging data extraction tools, government organizations can improve transparency in decision-making processes and ensure accountability to the public they serve. This promotes open governance, where citizens can access and understand the legal basis for policies, fostering an inclusive and participatory democratic system. Real-World Applications of Data Extraction Tools in Government Policymaking Here are some examples of how automated legal document data extraction tools have been used to improve government policies: Case Study: Improving Public Health Policy The New York City Department of Health and Mental Hygiene used text mining and data extraction tools to analyze over 6,000 public health laws and regulations. This analysis provided insights into the prevalence of certain health issues and the effectiveness of existing policies. For example, the analysis found that there were gaps in policies related to mental health and substance abuse. As a result, the department developed and implemented new policies that focused on addressing these gaps. The use of data extraction tools helped the department develop more targeted and effective public health policies that improved the health outcomes of New York City residents. Case Study: Enhancing Environmental Regulations The United States Environmental Protection Agency (EPA) used automated legal document data extraction tools to analyze thousands of environmental laws and regulations. This analysis helped identify gaps and inconsistencies in the regulations, which were then addressed by developing clearer and more comprehensive regulations. For example, the analysis found that there were inconsistencies in regulations related to air pollution from industrial sources. The EPA used the insights gained from the analysis to develop new regulations that were more effective in reducing air pollution and protecting public health. Case Study: Optimizing Tax and Revenue Policies The Australian government used automated legal document data extraction tools to analyze tax laws and regulations. This analysis helped identify opportunities for revenue optimization and led to the development of more effective tax policies. For example, the analysis found that there were gaps in the tax code related to offshore tax avoidance. The government used the insights gained from the analysis to develop new policies that closed these gaps and generated additional revenue for the government. Conclusion Automated legal data extraction tools are revolutionizing policy development for government organizations. They have the potential to transform policy development in the legal sector, making it faster, more accurate, and more efficient. By leveraging the power of AI and natural language processing, these tools streamline research and analysis, provide valuable data insights, promote transparency and accountability, and overcome legal complexity and compliance challenges. Legal professionals must prepare for a data-driven policy development landscape by embracing and implementing automated legal data extraction tools. By doing so, they can improve the efficiency and effectiveness of policy development, making it possible to develop policies that are grounded in data-driven insights. Automate Document Data Extraction with LIKE.TG ReportMiner Download Trial
Beyond the Transaction: How Invoice Data Extraction Tools Strengthen Retail-Vendor Relations 
Beyond the Transaction: How Invoice Data Extraction Tools Strengthen Retail-Vendor Relations 
Exploring the untapped potential of retail data management for stronger partnerships In today’s fast-paced retail environment, building and nurturing strong relationships with vendors is essential. External goods and services can represent up to 70% of a company’s cost of goods, so even small savings in this area can lead to large improvements in a company’s profitability.  As the retail industry evolves, efficient retail data management becomes vital for transparency and collaboration between retailers and vendors. An invoice data extraction tool emerges as a valuable asset in strengthening these relationships. Strengthening Retail-Vendor Bonds with Invoice Data Extraction Tools Retailers and vendors are increasingly relying on invoice data extraction tools to enhance their operations. These tools help unlock the full potential of their data by automating the extraction of important information from different invoice formats. By streamlining the invoicing process, these tools extract crucial details like invoice numbers, item descriptions, quantities, and prices, with greater accuracy and efficiency. Here are some ways in which automating invoice data extraction can positively contribute to retail-vendor relations: Enhancing Collaboration and Transparency One of the key advantages of using invoice data extraction tools in retail data management is the enhanced collaboration and transparency they offer in retail-vendor relationships. Retailers can use these tools to easily share accurate and up-to-date invoice data with their vendors, allowing both parties to collaborate more closely to optimize their operations. For example, retailers can align vendor production schedules with sales forecasts and assess inventory levels in real-time to re-order efficiently and avoid stockout. Furthermore, the transparency provided by invoice data extraction tools fosters trust between retailers and vendors, which is necessary for long-term, mutually beneficial partnerships. Reducing Disputes and Strengthening Communication With these tools, retailers, and vendors have access to a single source of truth, reducing the potential for misunderstandings and discrepancies. For instance, a retailer manually inputs data from a vendor invoice and pays using the incorrect product price, causing a time-consuming dispute. With an automated invoice data extraction tool, all payments are processed with complete confidence, and conflicts of this nature are easily avoided. Streamlining Supply Chain Management Retailers can leverage an automated invoice data extraction tool and use this extracted data to manage optimal inventory levels, ensuring they always have the products in hand to meet customer demand. Here are some ways an automated invoice extraction tool can optimize a retailer’s supply chain operations: Invoice billing and processing without human touch: Invoices that are matched are effortlessly settled and allocated to the appropriate expenditure accounts, drastically lowering the invoice-associated costs. Enhance the management of operational capital: Businesses have the opportunity to take advantage of early payment benefits or extend the days payable outstanding to preserve cash. Minimize inaccuracies: Techniques based on artificial intelligence can potentially help companies save 30-40% of the hours usually devoted to these tasks, resulting in fewer mistakes and lessening the need for adjustments and withdrawals. Integration with other systems: These tools can often integrate with other business systems like Enterprise Resource Planning (ERP) or Supply Chain Management (SCM) systems, creating a seamless flow of information and improving overall operational efficiency. Better resource allocation: With less time spent on manual invoice processing, resources can be reallocated to areas that can drive more significant improvements in supply chain operations, such as supplier relationship management or strategic planning. Furthermore, these tools enable retailers and vendors to respond quickly to supply chain disruptions by providing real-time visibility into invoice data. With this visibility, both parties can take immediate action in response to sudden changes in demand or unexpected supply shortages. This agility and adaptability are essential for maintaining uninterrupted operations and ensuring customer satisfaction. Negotiating Vendor Terms Invoice data extraction tools can help tailor these relationships to individual needs by providing customized insights into each vendor’s performance. Most importantly, faster payment processing allows retailers to negotiate better terms and improve service levels to build stronger and mutually beneficial ties with vendors. These tools can also help retailers identify which vendors are meeting their expectations and which are falling short. This can lead to more productive discussions and help both parties work together to increase revenue. Ensuring Compliance and Reducing Risk Invoice data extraction tools are paramount in ensuring compliance and maintaining high standards within retail operations. These automated systems, equipped with validation checks, eliminate the potential for human errors, thereby enhancing the accuracy of data extraction. This high level of precision significantly boosts auditors’ confidence, as they can rely on the data’s accuracy. Such tools provide a comprehensive audit trail of all transactions, an invaluable resource during audits or inspections. By eliminating human errors, these tools inherently reduce the risk of understating payables, ensuring a more accurate representation of financial obligations. Fostering Scalability and Growth Invoice data extraction tools are designed to scale alongside your business. As a company’s retail operations grow, so does the complexity and volume of invoice data. However, these tools can easily handle an increase in data volume without compromising accuracy or efficiency. This scalability allows retailers to manage their growth effectively and ensures that their relationships with vendors continue to strengthen even as their operations expand. Conclusion Invoice data extraction tools are revolutionizing the way retailers and vendors manage their data and build relationships. By streamlining supply chain processes, enhancing collaboration and transparency, reducing disputes, improving compliance, and fostering scalability, these tools provide invaluable benefits to both parties. As the retail industry continues to evolve, retailers must embrace an automated invoice extraction tool to extract the best out of their vendor relations and remain competitive in the future of retail data management. LIKE.TG ReportMiner: A New Paradigm in Retail Data Management LIKE.TG ReportMiner is an invoice data extraction tool that guarantees 100% accuracy by combining the power of AI with template-based extraction; it uses AI to extract important fields of data and allows retailers to customize the template to extract precisely what they need, providing them with the ability to automate the entire invoice extraction process for each vendor.
The Power of Automated Medical Data Processing: Optimizing Insurance Rates for Effortless Savings 
The Power of Automated Medical Data Processing: Optimizing Insurance Rates for Effortless Savings 
Efficient medical claims processing is crucial for timely patient care and financial stability in healthcare. Processing claims swiftly and accurately ensures that healthcare providers receive prompt reimbursements, enabling them to maintain services, invest in staff training, and acquire advanced medical technologies. LIKE.TG is an advanced data extraction solution that is specifically designed to handle complex data extraction tasks, such as medical claims processing. It’s engineered to convert unstructured data, often found in medical claim forms, into structured, actionable information. Furthermore, LIKE.TG has an intuitive and user-friendly interface that allows users to ingest data from various sources, define extraction rules, and specify output formats without writing code. This makes it an ideal tool for healthcare providers and insurance companies who need to extract data from medical claims for analysis but do not have a technical background. Therefore, our solution expedites the claim settlement cycle, enhances operational efficiency, and benefits patients by facilitating quicker access to necessary healthcare services. Example Use Case: Medical Claims Processing An insurance organization processes hundreds of medical claims daily. Various healthcare providers submit these claims, each presenting crucial data such as patient details, diagnosis codes, and treatment procedures in unique formats. Traditionally, the administrative staff manually extracts this data, a process that is time-consuming and susceptible to human errors. LIKE.TG offers an automated and efficient solution to these challenges. With its rich set of features tailored for handling the complexities of medical claims data, it simplifies and automates the data extraction process. The solution enables the configuration of specific extraction parameters, allowing the system to intelligently identify and pull relevant information from various document types, including: PDFs. Excel sheets. Or even scanned documents. By choosing LIKE.TG, insurance organizations can significantly reduce the risk of errors and improve the claims processing time, thereby improving its overall efficiency and service quality. A Step-By-Step Guide to Streamlining Claims Processing As a large-scale insurer processing a substantial volume of medical claims daily, you encounter challenges with claims submitted by different healthcare providers containing critical data in diverse formats. You’re looking for a solution to efficiently extract, process, and analyze this data to expedite claims processing. Here’s how you can use LIKE.TG’s data stack to streamline your medical claims processing: 1. Receiving Claims The process starts when you receive healthcare claims on a regular basis from various healthcare providers. Each claim is a unique document, rich with vital information that needs to be accurately processed. These claims are promptly stored in a dedicated folder upon receipt. Healthcare Insurance Claim Form in PDF Format 2. Data Extraction Next, you can use LIKE.TG to automate the extraction of relevant data from these claims. LIKE.TG’s AI recommended layout feature allows you to automatically generate models for multiple source files at once. This can be achieved by specifying the data layout that needs to be extracted from the document, which can be done manually, through an existing LIKE.TG artifact, or in JSON format. This feature, coupled with its ability to handle different formats and complex hierarchical data structures, ensures accurate and efficient data extraction. Automating data extraction using LIKE.TG 3. Data Verification and Validation After the data is extracted, it is ready for validation. By employing the report model as a source within dataflows, you can effortlessly utilize LIKE.TG to ensure the accuracy, consistency, and integrity of the data through rigorous validation and verification processes tailored to meet its specific requirements. Verifying details from the insurer’s database Key steps in this phase include cross-verifying insurer details in the claim form with the company’s database, validating the requested claim amount against policy limits, and generating a unique claim ID for each new record. Data transformations in LIKE.TG 4. Workflow Automation The final step involves automating the entire workflow. Upon detection of a new claims file in the directory where all our unstructured claims appear, the dataflow, configured to use the source file path information, initiates real-time data extraction and transformation. Once processed, the file is moved to a designated folder, ensuring an organized workflow. To maintain efficiency, a scheduler is deployed to monitor the directory for unprocessed claims. LIKE.TG’s file drop automation feature ensures that the arrival of a new file automatically triggers the workflow, eliminating manual intervention and enhancing the overall efficiency of the claims processing operation. Scheduling claims file drop automation in LIKE.TG Utilizing LIKE.TG’s unstructured data extraction solution, each claim is processed in real time, ensuring all claim records are swiftly and accurately added to the repository. Medical claims data is consolidated in an Excel File On structured, consolidated claims records, you can leverage LIKE.TG’s advanced data preparation capabilities to prepare it for analysis. This involves cleansing the data to remove any inaccuracies, filling in missing values, and eliminating duplicates. LIKE.TG provides instant data preview, allowing you to modify and monitor the data in real-time. Moreover, its profile browser, displayed as a side window, allows you to assess the data’s health, ensuring that it is clean, accurate, and ready for analysis. Data profiling and preparation using LIKE.TG Benefits of LIKE.TG in Medical Claims Processing LIKE.TG offers many benefits that significantly simplify the process of medical claims processing: Automation: LIKE.TG plays a pivotal role in automating the data extraction process within medical claims processing, reducing the reliance on manual efforts. By streamlining the handling of diverse medical data formats, the tool introduces efficiency into a traditionally time-consuming task, allowing healthcare organizations to process claims with greater speed and accuracy. Enhanced Accuracy: The intelligent extraction capabilities of LIKE.TG significantly enhance the accuracy of medical claims processing. The tool is adept at precisely identifying and retrieving relevant information from various document types, minimizing the risk of errors that could impact the integrity of critical data points, including patient details, treatment histories, and billing codes. Efficiency Gains: LIKE.TG contributes to efficiency gains by accelerating the overall claims processing timeline. This not only expedites the reimbursement cycle but also frees up valuable resources that would otherwise be dedicated to manual data entry. The result is a more streamlined and resource-efficient workflow for healthcare providers. Time Savings: The rapid and consistent data extraction facilitated by LIKE.TG translates into significant time savings for healthcare organizations. The automation of labor-intensive processes enables staff to allocate their time more strategically, focusing on tasks that require human expertise and contributing to a more effective and agile healthcare environment. Adaptability: LIKE.TG’s adaptability to diverse data formats commonly encountered in the healthcare sector, including PDFs, Excel sheets, and scanned documents, underscores its versatility. By ensuring seamless integration with existing systems, LIKE.TG proves to be a robust solution that aligns with the dynamic nature of medical claims data and supports the interoperability of various data sources. Final Word LIKE.TG is a powerful tool that empowers healthcare providers to streamline their medical claims processing. Its suite of features, including automated data extraction, advanced pattern recognition, and AI-recommended layouts, are designed to enhance productivity, ensure accuracy, and simplify workflows. By reducing manual effort, minimizing errors, and accelerating claims processing times, LIKE.TG allows healthcare providers to focus on what truly matters — delivering quality patient care. Take the first step towards a more efficient and effective medical claims processing system with LIKE.TG by downloading its free 14-day trial today. Experience Hassle-Free Medical Claims Processing with LIKE.TG ReportMiner Unlock the power of automated data extraction with LIKE.TG ReportMiner. Simplify your medical claims processing, reduce errors, and save valuable time. Try LIKE.TG ReportMiner free for 14 days and see the difference it can make. Start Your Free 14-Day Trial
The Power of Automated Medical Data Processing: Optimizing Insurance Rates for Effortless Savings 
The Power of Automated Medical Data Processing: Optimizing Insurance Rates for Effortless Savings 
The insurance industry is no stranger to data. From claims history to customer demographics, insurers rely on vast amounts of information to assess risk and set rates. To efficiently collect and analyze medical data, large insurers with millions of customers are now turning to an innovative solution – automated medical data processing. By leveraging artificial intelligence and other advanced technologies, insurers can extract valuable insights from medical data quickly and efficiently, ultimately leading to more accurate rates and, more importantly, savings for customers. Unlocking Efficiency in Insurance through Automated Data Extraction Automated data extraction is quickly becoming a game-changer in the medical insurance industry, enabling insurers to effortlessly navigate the complex realm of medical data processing, transforming the way they serve their customers. But what exactly is automated data extraction, and how does it work? Simply put, it is the use of artificial intelligence (AI) and other advanced technologies to automatically extract relevant information from large volumes of medical data. This could include everything from claims data to electronic health records (EHRs). Here are some of the advantages of using AI-powered automated medical data extraction in the insurance industry: Faster claims processing AI algorithms can extract relevant information, such as diagnosis codes, procedures, and medications, with remarkable speed and accuracy. Therefore, automated data extraction accelerates the claims processing cycle by swiftly extracting and validating relevant medical data. This streamlined process expedites claims evaluation, leading to faster claim settlements and improved customer satisfaction. Improved risk assessment Medical data contains crucial insights into an individual’s health conditions, risk factors, and treatment history. Automated data extraction enables insurers to analyze large volumes of medical data, identifying patterns and trends that contribute to accurate risk assessment. By leveraging AI algorithms, insurers can make informed underwriting decisions and determine appropriate premium rates based on a policyholder’s unique health profile. This precision in risk assessment helps insurers set fair premiums and optimize their overall risk exposure. Enhanced fraud detection Fraud detection is a major concern for insurance providers. With AI-powered automated medical data extraction, insurers can quickly extract relevant information and detect irregularities in medical data, enabling them to uncover and investigate potential fraud. By using AI algorithms to monitor medical data, insurers can significantly reduce the risk of fraudulent claims, leading to cost savings for insurance providers and lower premiums for customers. Regulatory Compliance AI-powered automated data extraction ensures regulatory compliance in the insurance industry. It accurately extracts medical data, maintains privacy and security regulations, and generates transparent records for audits and compliance reviews. Insurers can confidently navigate regulatory frameworks, uphold data privacy of medical records, and meet industry guidelines. The Future of Personalization in Healthcare with AI-Powered Data Extraction As the insurance industry looks to the future, the potential implications of AI-powered medical data extraction are significant. Here’s how insurers can leverage this technology to offer customized coverage, optimize rates, and deliver effortless savings to policyholders: Tailored Coverage and Rates: By analyzing extensive healthcare data, insurers can gain insights into each policyholder’s unique healthcare needs and risk profile. This enables them to offer personalized coverage and set rates that accurately reflect the individual’s level of risk. For instance, policyholders with lower risk profiles, such as non-smokers with healthy lifestyles, may benefit from lower rates, while those with higher risk profiles, such as individuals with pre-existing conditions, may have rates adjusted accordingly. Real-time Health Monitoring: Insurers can leverage real-time health data obtained through AI-powered data extraction to dynamically adjust rates based on changes in an individual’s health status. For instance, if a policyholder consistently maintains a healthy weight, exercises regularly, and demonstrates good cholesterol levels, the insurer may lower their rates as a reward for their healthy behaviors. Proactive Health Management: Insurers can offer policyholders proactive health management solutions that help them maintain and improve their health. This can include access to wellness programs, health coaching, and personalized resources. For example, a policyholder with diabetes may receive assistance in managing their condition through educational materials, glucose monitoring devices, and personalized diet and exercise plans. By supporting proactive health management, insurers can promote healthier lifestyles and potentially reduce healthcare costs, leading to more competitive rates for policyholders. Policyholders can benefit from rates that are tailored to their needs, ensuring they pay for the coverage that aligns with their level of risk. The Affordable Care Act has set the stage for these advancements by emphasizing the importance of patient-centric healthcare and improved access to coverage. With AI-powered data extraction, insurers can embrace these principles and deliver cost-effective solutions that prioritize the well-being of policyholders. It is an exciting time for the insurance industry as AI continues to reshape the landscape and make personalized coverage and savings a reality for all. AI and Personalization in Insurance: A Real-Life Example Oscar Health, a renowned insurance company, harnesses the transformative power of AI to revolutionize the customer experience, prioritizing individual needs first. It utilizes advanced algorithms powered by AI to provide personalized coverage recommendations based on factors such as medical history and conditions. For example, if a customer has a history of asthma, the algorithm suggests plans with enhanced respiratory-related treatment coverage, ensuring comprehensive protection tailored to their specific needs. Additionally, the company has implemented an AI-powered chatbot named Dr. Chrono, which assists customers in scheduling appointments, refilling prescriptions, and addressing medical inquiries, thereby enhancing care delivery. Oscar Health optimizes premium rates through advanced AI-powered data analysis. With access to extensive data, the insurance company accurately assesses risk and sets competitive premiums, ensuring that customers pay rates that align with their risk profiles. By providing personalized coverage options and fair premiums, Oscar Health gains a significant advantage over its competitors. As more and more insurance providers embrace AI, we can expect to see even greater innovation and transformation within the industry. By using innovative technology to personalize customer experiences and streamline claims processing, insurance providers can improve customer satisfaction while achieving better business outcomes. LIKE.TG ReportMiner: Unlocking the Power of AI-Powered Data Extraction In the fast-paced world of insurance, seamless and accurate data extraction is crucial for staying competitive. LIKE.TG ReportMiner emerges as the ultimate solution, empowering insurance industries to extract critical information effortlessly. With its advanced AI-powered capabilities, ReportMiner revolutionizes the data extraction process by recommending report model templates through its innovative North Star feature. This cutting-edge functionality enables insurance professionals to automatically generate models for multiple source files, eliminating manual effort and ensuring consistent data extraction. From complex documents like policies and claims to intricate medical records, ReportMiner delivers unrivaled efficiency and precision, enabling insurers to unlock valuable insights and make data-driven decisions. Curious about the untapped potential of AI in the insurance industry? Download our free eBook and embark on a journey towards greater savings and financial success.
Streamlining Healthcare Billing and Revenue Cycles with Automated Data Extraction 
Streamlining Healthcare Billing and Revenue Cycles with Automated Data Extraction 
Optimizing billing and revenue cycles is crucial for healthcare organizations to thrive. The advent of automated data extraction technologies has opened new possibilities for streamlining these critical processes. By leveraging data extraction automation, healthcare providers can unlock significant advantages, including improved accuracy, reduced costs, enhanced compliance, and increased operational efficiency. Importance of Optimizing Billing and Revenue Cycles Efficient billing and revenue cycles are the lifeblood of any healthcare organization. Healthcare organizations that prioritize and excel in revenue cycle optimization improve their financial health and gain numerous advantages that propel them ahead of their peers. Here’s a brief exploration of how revenue cycle optimization serves as a powerful competitive advantage: Accurate Reimbursement: Timely and accurate reimbursement is essential for maintaining financial stability. Optimizing billing and revenue cycles ensures that claims are submitted correctly, reducing the likelihood of denials or delays in reimbursement. Cost Reduction: Manual billing processes are time-consuming, resource-intensive, and prone to errors. Streamlining these cycles can significantly reduce operational costs, freeing up resources that can be reallocated to improve patient care. Compliance and Audit Readiness: Healthcare billing is subject to rigorous regulations and compliance standards. Automating data extraction enables consistent adherence to these requirements, minimizing compliance risks and facilitating audit readiness. Enhanced Efficiency: By automating repetitive and labor-intensive tasks, healthcare organizations can increase operational efficiency and productivity. This allows staff to focus on higher-value activities, such as patient care and strategic initiatives. Improved Patient Experience: Smooth billing and revenue cycles have a direct impact on the overall patient experience. Simplified and accurate billing processes enhance patient satisfaction, reduce billing inquiries, and contribute to a positive healthcare journey for patients. The Transformative Impact of Data Extraction Automation Data extraction automation plays a pivotal role in optimizing billing and revenue cycles for healthcare organizations. By harnessing the power of automation technologies, healthcare providers can unlock a range of benefits that significantly enhance operational efficiency, accuracy, and financial performance. Let’s delve deeper into the role of data extraction automation and its impact on streamlining healthcare billing and revenue cycles. Streamlined Data Capture Traditional manual data entry processes are error-prone and time-consuming. With data extraction automation, relevant information from various sources, such as medical records, insurance claims, and patient demographics, can be accurately and swiftly extracted. This eliminates manual errors, improves data accuracy, and accelerates the billing process. Intelligent Document Classification Automating data extraction enables the intelligent classification of documents, such as Explanation of Benefits (EOBs), invoices, and claims. By categorizing and routing documents automatically, healthcare providers can reduce manual effort, improve workflow efficiency, and ensure timely processing. Faster Claims Processing Data extraction automation expedites claims processing by capturing key data elements, such as patient demographics, diagnosis codes, and procedure codes, from relevant documents. This enables the generation of clean and accurate claims, reducing the likelihood of rejections or denials. Accelerated claims processing leads to faster reimbursement and improved cash flow. Scalability and Adaptability Data extraction automation is highly scalable and adaptable to the evolving needs of healthcare organizations. Whether it’s processing increasing claim volumes, incorporating new billing codes, or adapting to regulatory changes, automated systems can handle the workload seamlessly. This scalability and adaptability will future-proof healthcare organizations, allowing them to grow and expand. Integration with Revenue Cycle Management Systems Automated data extraction seamlessly integrates with existing revenue cycle management systems, allowing for efficient data transfer and workflow automation. This integration facilitates end-to-end visibility and control over the billing and revenue cycles, enabling proactive monitoring, exception handling, and real-time reporting. Conclusion The healthcare industry is at a pivotal point where leveraging automation technologies can drive significant improvements in billing and revenue cycles. Automated data extraction enables healthcare organizations to streamline processes, enhance accuracy, reduce costs, and improve compliance. By embracing these transformative technologies, healthcare providers can shift their focus from administrative tasks to patient care, creating a sustainable future where financial success and optimal healthcare outcomes go hand in hand. Embracing data extraction automation is a strategic move that paves the way for streamlined billing and revenue cycles, ultimately leading to better financial health and improved patient care.
What Is a Data Pipeline? Definition, Types, Benefits and Use Cases
What Is a Data Pipeline? Definition, Types, Benefits and Use Cases
What is a data pipeline? A data pipeline is a set of processes and methods used to move data from different source systems into a centralized repository, usually a data warehouse or a data lake, for analysis and further use. It streamlines the flow of data from source systems, transforms data to align it with the schema of the target system, and loads it into a data warehouse. While data undergoes processing before it moves into the destination system, it does not always require transformation, especially if it flows into data lake. Data scientists and analysts use data pipelines to prepare data for various initiatives, such as feature engineering or feeding it into machine learning models for training and evaluation. Business users leverage a data pipeline builder—a no-code/low-code GUI based tool—to build their own pipelines without relying on IT. Build end-to-end Data Pipelines Without Writing a Single Line of Code! Get Started Today What is a big data pipeline? The concept of managing large volumes of data has been around for decades, but the term “big data” gained popularity in the mid-2000s as the volume, velocity, and variety of data being generated started to increase dramatically. With technologies like social media, mobile devices, IoT devices, and sensors becoming more common, organizations began to realize the potential value of harnessing and analyzing vast amounts of data. However, to process data at such a scale, businesses need an equally capable data pipeline—a big data pipeline. A big data pipeline refers to the process of collecting, processing, and analyzing large volumes of data from disparate sources in a systematic and efficient manner. Like a traditional data pipeline, it involves several stages, including data ingestion, storage, processing, transformation, and analysis. A big data pipeline typically utilizes distributed computing frameworks and technologies, given the need to handle data at a massive scale. How have data pipelines evolved? Data pipelines have come a long way over the past four decades. Initially, data scientists and engineers had to manually extract, transform, and load (ETL) data into databases. These processes typically ran on a scheduled basis, usually once a day, for data ingestion and processing, making them time-consuming and prone to errors. With the proliferation of internet-connected devices, social media, and online services, the demand for real-time data processing surged. Traditional batch processing pipelines were no longer sufficient to handle the volume and velocity of incoming data. Evolving with time, these pipelines became more flexible, facilitating data movement from cloud sources to cloud destinations, such as AWS and Snowflake. Today, they focus on ingesting data, particularly real-time data, and making it available for use as quickly as possible, making workflow automation and process orchestration all the more important. As such, modern data pipeline tools now also incorporate robust data governance features, such as: Data catalog Data lineage tracking Metadata management Data quality management Role-based access control and management Data pipeline architecture A data pipeline architecture refers to the structure and design of the system that enables the flow of data from its source to its destination while undergoing various processing stages. The following components make up the data pipeline architecture: Data sources: A variety of sources generate data, such as customer interactions on a website, transactions in a retail store, IoT devices, or any other data-generating sources within an organization. Data ingestion layer: This layer establishes connections with these data sources via appropriate protocols and connectors to retrieve data. Once connected, relevant data is extracted from each source. The business rules define whether entire datasets or only specific data points are extracted. The method of extraction depends on the data source format—structured data can be retrieved using queries, while unstructured data mostly requires specialized data extraction tools or techniques. Data storage layer: The ingested data is in raw form and, therefore, must be stored before it can be processed. Data processing layer: The processing layer includes processes and tools to transform raw data. Data delivery and analytics layer: The transformed data is loaded into a data warehouse or another repository and made available for reporting and data analytics. Read more about the data pipeline architecture. Types of data pipelines There are multiple types of data pipelines, each catering to different usage scenarios. Depending on the need and infrastructure, businesses can deploy data pipelines both on-premises and in the cloud, with the latter becoming more and more prevalent lately. Here are the different kinds of data pipelines: Batch processing data pipelines ETL batch processing pipelines process data in large volumes at scheduled intervals. They are ideal for handling historical data analysis, offline reporting, and batch-oriented tasks. Streaming data pipelines Also called real-time data pipelines as well as event-driven pipelines, these pipelines process data in real-time or near real-time, that is with very low latency. They are designed to ingest and move data from streaming data sources, such as sensors, logs, or social media feeds. streaming data pipelines enable immediate analysis and response to emerging trends, anomalies, or events, making them critical for applications like fraud detection, real-time analytics, and monitoring systems. Data integration pipelines Data integration is an automated process that moves data from various sources, transforms it into a usable format, and delivers it to a target location for further analysis or use. Data integration pipelines can be further categorized depending on whether the data is transformed before or after being loaded into a data warehouse. ETL Pipelines ETL pipelines are widely used for data integration and data warehousing. They involve extracting data from various sources, transforming it into a consistent format, and loading it into a target system. ETL pipelines are typically batch-oriented but can be augmented with real-time components for more dynamic data processing. ELT Pipelines Extract, load, and transform (ELT) pipelines are similar to ETL pipelines, but with a different sequence of steps. In ELT, data is first loaded into a target system and then transformed using the processing power and capabilities of the target system to transform data. Data pipeline vs. ETL pipeline Given the similarities between a data pipeline and ETL, it’s fairly common to come across the question “what is an ETL data pipeline?” Data pipelines and ETL are closely related; in fact, a data pipeline is a broader concept that includes ETL pipeline as a sub-category. However, there are some fundamental differences between the two: While a data pipeline doesn’t always involve data transformation, it’s a requisite step in an ETL data pipeline. Additionally, ETL pipelines generally move data via batch processing, while data pipelines also support data movement via streaming. Automate your data pipelines without writing any code Find out How Data pipeline Data Movement and Integration: Data pipelines are primarily focused on moving data from one system to another and integrating data from various sources. They enable the efficient and real-time transfer of data between systems or services. Flexibility: They can be more flexible and versatile compared to ETL processes. They are often used for real-time data streaming, batch processing, or both, depending on the use case. Streaming Data: Data pipelines are well-suited for handling streaming data, such as data generated continuously from IoT devices, social media, or web applications. Use Cases: Common use cases for data pipelines include log and event processing, real-time analytics, data replication, and data synchronization. ETL pipeline Structured Process: ETL processes follow a structured sequence of tasks: data extraction from source systems, data transformation to meet business requirements, and data loading into a target repository (often a data warehouse). Batch Processing: ETL processes are typically designed for batch processing, where data is collected over a period (e.g., daily or hourly) and transformed before it is loaded into the target system. Complex Transformations: ETL is the right choice in case you need to perform complex data transformations, such as aggregations, data cleansing, and data enrichment. Data Warehousing: You should opt for ETL processes when you need to consolidate data from multiple sources and transform it to support business intelligence and reporting. Historical Analysis: ETL processes are suitable for historical data analysis and reporting, where data is stored in a structured format, optimized for querying and analysis. Commonalities: Data Transformation: Both data pipelines and ETL processes involve data transformation, but the complexity and timing of these transformations differ. Data Quality: Ensuring data quality is important in both data pipelines and ETL processes. Monitoring and Logging: Both require monitoring and logging capabilities to track data movement, transformation, and errors. Read more about data pipeline vs. ETL pipeline. Building a data pipeline Building an efficient system for consolidating data requires careful planning and setup. There are typically six main stages in the process: Identifying Data Sources: The first step is to identify and understand the data sources. These could be databases, APIs, files, data lakes, external services, or IoT devices. Determine the format, structure, and location of the data. Data Integration: Extract and combine data from the identified sources using data connectors. This may involve querying databases, fetching data from APIs, reading files, or capturing streaming data. Data Transformation: After extracting data, transform and cleanse it to ensure its quality and consistency. Data transformation involves tasks such as data cleaning, filtering, aggregating, merging, and enriching. This stage ensures that the data is in the desired format and structure for analysis and consumption. Data Loading: After transforming, load the data into the target system or repository for storage, analysis, or further processing. During the loading stage, the pipelines transfer the transformed data to data warehouses, data lakes, or other storage solutions. This enables end-users or downstream applications to access and utilize the data effectively. Automation and Scheduling: Set up automation and scheduling mechanisms to execute the data pipeline at regular intervals or in response to specific events. Automation minimizes manual intervention and ensures data is always up-to-date. Monitoring and Evaluating: Implement robust data pipeline monitoring and metrics to track the health and performance of the data architecture. Set up alerts to notify you of issues or anomalies that require attention. This stage helps optimize your data pipelines to ensure maximum efficiency in moving data. Read more about building a data pipeline. Build data pipeline easily with LIKE.TG Software! Find out How Benefits of a data pipeline Automated data pipelines combine data from different sources and are essential for the smooth and reliable management of data throughout its lifecycle. Here are some benefits of data pipelines: Increased efficiency Data pipelines automate data workflows, reduce manual effort, and increase overall efficiency in data processing. For instance, they can extract data from various sources like online sales, in-store sales, and customer feedback. They can then transform that data into a unified format and load it into a data warehouse. This ensures a seamless and error-free conversion of raw data into actionable insights, helping the business understand customer behavior and preferences better. Promoting data governance Data pipelines ensure that data is handled in a way that complies with internal policies and external regulations. For example, in insurance, data pipelines manage sensitive policyholder data during claim processing. They ensure compliance with regulations like the European Union’s General Data Protection Regulation (GDPR), safeguarding data and building trust with policyholders. Greater scalability They can handle large volumes of data, allowing organizations to scale their operations as their data needs grow. By adopting a scalable architecture, businesses can accommodate increasing data demands without compromising performance. Data quality improvements Through data cleansing and transformation processes, they enhance data quality and ensure accuracy for analysis and decision-making. By maintaining high data quality standards, organizations can rely on trustworthy insights to drive their business activities. Real-time insights Real-time data enables organizations to receive up-to-date information for immediate action. Modern data pipelines are capable of delivering data for analysis as it is generated. By leveraging timely data insights, businesses can make agile and proactive decisions, gaining a competitive advantage in dynamic market conditions. For example, in the ride-sharing industry, they enable swift processing of data to match drivers with riders, optimize routes, and calculate fares. They also facilitate dynamic pricing, where fares can be adjusted in real-time based on factors like demand, traffic, and weather conditions, thereby enhancing operational efficiency. Cost-effectiveness They optimize resource utilization, minimizing costs associated with manual data handling and processing. By reducing the time and effort required for data operations, organizations can allocate resources efficiently and achieve cost-effectiveness. Data pipeline use cases Data pipelines serve a multitude of purposes across industries, empowering organizations with timely insights and data-driven decision-making. They are utilized in numerous industries to enhance the efficiency of data flow within organizations. For instance, in the finance sector, they help integrate stock prices and transaction records, enabling financial institutions to enhance risk management, detect fraud, and ensure regulatory compliance. In the healthcare industry, pipelines integrate electronic health records and lab results, contributing to improved patient monitoring, population health management, and clinical research. In the retail and e-commerce sector,they integrate customer data from e-commerce platforms and point-of-sale systems, allowing for effective inventory management, customer segmentation, and personalized marketing strategies. Some more data pipeline use cases: Real-time analytics Data pipelines enable organizations to collect, process, and analyze data in real time. By harnessing the power of real-time analytics, businesses can make timely decisions, react swiftly to market changes, and gain a competitive edge. Data integration Data pipelines consolidate data using data connectors from various sources, including databases, APIs, and third-party platforms, into a unified format for analysis and reporting. This integration allows organizations to harness the full potential of their data assets and obtain a holistic view of their operations. Data migration They facilitate smooth and efficient data migration from legacy systems to modern infrastructure. By ensuring a seamless transition without disruption, organizations can leverage advanced technologies and drive innovation. Machine learning and AI They provide a seamless flow of data for training machine learning models. This enables organizations to develop predictive analytics, automate processes, and unlock the power of artificial intelligence to drive their business forward. Business intelligence Data pipelines support the extraction and transformation of data to generate meaningful insights. By harnessing the power of business intelligence, organizations can make data-driven decisions, identify trends, and devise effective strategies. Use LIKE.TG's no-code data pipeline to solve your data management problems! Find out How Working with data pipeline tools Building data pipelines manually is time-consuming and prone to errors. For example, organizations that use Python to build data pipelines realize that managing pipelines quickly becomes a challenging endeavor as data sources and complexity grow. Instead of investing more in building a bigger team of developers, a more cost-effective and sustainable strategy would be to incorporate a modern data pipeline solution into the data stack. Data pipeline tools make it easier to build data pipelines as they offer a visual interface. However, choosing the right tool is a critical decision, given their widespread availability and the fact that no two solutions are built equal. The right tool will be the one that provides connectivity to a wide range of databases, APIs, cloud destinations, etc. It also provides support for near real-time data integration via ETL, ELT, and change data capture. It is scalable and handles growing data volumes and concurrent users with ease. For example, LIKE.TG is a no-code data management solution that enables you to build enterprise-grade data pipelines within minutes. It allows you to create and schedule ETL and ELT pipelines within a simple, drag and drop interface. LIKE.TG supports seamless connectivity to industry-leading databases, data warehouses, and data lakes with its vast library of native connectors. Additionally, you can automate all dataflows and workflows and monitor data movement in real-time. Business users can take advantage of advanced built-in data transformations, data quality features, version control, and data governance and security features and build data pipelines on their own. Emerging trends surrounding data pipelines Beyond the common use cases, data pipelines have applications in various advanced scenarios and emerging trends: Real-time Personalization: Data pipelines enable real-time personalization by analyzing user behavior data and delivering personalized content or recommendations in real time. Internet of Things (IoT) Data Processing: With the rise of IoT devices, data pipelines are used to ingest, process, and analyze massive amounts of sensor data generated by IoT devices, enabling real-time insights and automation. Data Mesh: The data mesh concept decentralizes them and establishes domain-oriented, self-serve data infrastructure. It promotes data ownership, autonomy, and easy access to data, leading to improved scalability and agility in data processing. Federated Learning: They support federated learning approaches, where machine learning models are trained collaboratively on distributed data sources while maintaining data privacy and security. Explainable AI: They can incorporate techniques for generating explainable AI models, providing transparency and interpretability in complex machine learning models. Conclusion Data pipelines play a vital role in the modern data landscape, facilitating efficient data processing, integration, and analysis. By leveraging the power of an automated data pipeline builder, you can enhance decision-making, improve operational efficiency, and gain valuable insights from their data. Data integration tools like LIKE.TG simplify the creation of end-to-end dataflows. Ready to build and deploy high-performing data pipelines in minutes? 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How to Extract Data from PDF to Excel
How to Extract Data from PDF to Excel
Import PDF files and extract data to Excel in bulk Whether you’re at work handling documents or gathering material for your research proposal, the information you need is mostly stored in a variety of different formats, from webpages and documents to images on Google. While most documents today are formatted as PDF files, primarily because they are easy to use and share, you might find that you need the data they contain and use it in another place, for example, in an Excel file, to visualize the data. But to do this, you must first extract data from PDF to Excel. So, you decide it’s best to copy and paste the data as it is. This might not be much of an issue if you only need to do it twice or thrice. However, it certainly becomes time-consuming and laborious when you have to gather data from hundreds of PDF files. Naturally, you begin your search for intelligent ways to convert or extract data from PDF to Excel in bulk. And this is precisely what this article is for—to help you find the best solution. Ways to Extract Data from PDF to Excel There are multiple ways you can extract data from PDF to Excel. Some of the most common ones are: Manual Copy and Paste This method is the most straightforward way of importing data from a PDF to Excel. All you have to do is open the source PDF document, select the data you need to extract, and then copy and paste it into your target Excel spreadsheet. However, some documents, and the data therein, are not structured nicely, making it nearly impossible to copy and paste while preserving the formatting and layout and getting the desired outcome. To overcome this issue, you can open the PDF document using Word and then copy and paste the data. However, keep in mind that: You still won’t be able to correctly import certain elements into Excel, such as complex tables. While this method works for small data sets, it quickly becomes tedious and error-prone as the number of documents and the size of the data increase. Import PDF data into Excel When traditional copy-and-paste methods fall short, importing PDF files directly into Excel offers a convenient alternative. Open Excel: Open an Excel sheet on your computer. Access Data Tab: Navigate to the Data tab located at the top menu bar. Import from PDF: From the Get Data drop-down menu, select “From File” and then choose “From PDF.” Select PDF File: Locate and select the PDF file you wish to import into Excel, then click “Import.” Navigate Table Preview: A Navigator pane will appear, displaying tables and pages from your PDF and a preview. Choose Data to Import: Select the desired table from the Navigator pane and click “Load.” Import Complete: The selected table will now be imported into your Excel sheet, ready for further analysis or manipulation. PDF to Excel Converters You can use generic PDF converters when you regularly need to extract data from many PDF files with similar layouts. These tools automatically extract data and offer a range of features to streamline the process, such as selective extraction and data structure recognition. See How You Can Automate PDF Data Extraction Download Whitepaper Along with offline PDF converters, you can also try out online solutions. However, the process is essentially the same for both converters: import the PDF document and click on the convert button. Some of the most commonly used PDF converters are: Adobe Acrobat DC Nitro Pro PDFCreator PDF Reader Pro SODA PDF While the process is considerably faster than copying and pasting data into Excel, you’ll still have to repeat it as many times as the number of documents you need to process. Power Query A third option is to use Power Query, offered as an Excel feature by Microsoft. Power Query is a tool that enables you to import PDF documents into Excel easily. It can automatically identify and extract tables and other data structures you might otherwise have difficulty with using PDF converters. However, it still has its own set of limitations: It can be challenging to learn and work with. Using large PDF files results in performance degradation and excessive timeouts. You must learn to use complex functions, as Power Query cannot correctly identify multi-line rows. It can only process PDF files in bulk if they have a consistent layout or structure. Therefore, if you regularly deal with a variety of PDF documents with complex structures and layouts, this might not be the best option. Python and PDF Extraction Libraries This method is only relevant if you know how to write code using Python. Nevertheless, here’s what you’ll need to do to extract data from PDF to Excel using Python and its extraction libraries: Download and install Python Choose your preferred PDF extraction library. Popular ones include: Tubula-py, Pypdf2, and Camelot Set up Python Environment Install the extraction libraries Write Python script for PDF extraction Execute the script Review and verify the extracted data These steps are just the primary ones in the process, and each step can contain multiple sub-steps. While this method offers incredible customization and robust capabilities, it requires advanced Python knowledge and a considerable amount of time to code and set up the entire extraction workflow. Moreover, since this is a manual process, there may be updates or changes that require you to manually update your Python script or adapt to new versions of the libraries. This can require ongoing maintenance to ensure compatibility and optimal performance. Automated Data Extraction Tools Here's How Much You Can Save With Automated Data Extraction Calculate Your Savings An automated data extraction tool, such as LIKE.TG ReportMiner, provides a convenient and efficient method of extracting data from PDF files and loading it into an Excel spreadsheet. These tools are purpose-built to handle files in bulk with great accuracy and speed. Import PDF files and extract data to Excel in bulk Data extraction tools leverage some advanced technologies, such as artificial intelligence (AI), optical image recognition (OCR), and machine learning (ML) algorithms, to ensure speed and accuracy when identifying and extracting data. While every tool is designed differently, they all share the same goal—to simplify and accelerate data extraction from documents in bulk. Here are the simple steps that you need to take to extract data from PDF to Excel: Install and set up the tool. Import your PDF files into the software. Identify and select the data you want to extract. Define data extraction rules. Apply transformations (if needed). Export data to Excel. As you can see, the process is straightforward and seamless. Which PDF to Excel Extraction Method Should You Use? Now that you have a clear picture of all the different ways to extract data from PDF to Excel, the question that remains now is: Which method should you choose? While the answer to this question depends on your specific business requirements, you should consider some key factors to make an informed decision. File and Data Volume Consider the number of documents and the data you need to extract from them. If you frequently deal with very high document and data volumes, an automated data extraction tool should be your first choice. On the other hand, if you only occasionally need to extract data from PDF to Excel, then it’s only a matter of preference as both PDF converters and copy-and-paste methods will deliver. Document Structure Extracting data from PDF to Excel using PDF converters can be a viable option if the documents you deal with have a simple and consistent structure. However, if the PDF files contain complex elements or unstructured data, you should consider an automated data extraction tool. Speed and Accuracy If speed and accuracy are of the essence, then there’s nothing better than automated document data extraction. The technologies that power these tools, such as OCR and AI, make them unrivaled. Automation Automation is necessary when dealing with a high number of documents, and scalability, consistency, and accuracy come with it. Automated data extraction tools feature batch processing, enabling you to extract data from multiple PDF files simultaneously. These tools significantly reduce the time and effort required compared to manual methods like copy-pasting or converting files individually. Available Resources and Expertise If your team has the required resources and expertise, you can consider building an in-house solution using Python and PDF extraction libraries. However, using Python and its extraction libraries to extract PDF data can be complex for many people, especially business users. So, if you want a simpler solution while still benefiting from all its features and capabilities, you should consider an automated data extraction tool. Not only will you be able to leverage customization and flexibility, but you will also be able to integrate it with downstream systems. This integration will enable you to analyze and visualize data without external assistance. LIKE.TG ReportMiner—the PDF to Excel Data Extraction Champion Extracting data from PDF to Excel doesn’t have to be a time-consuming task. Since most situations call for a simplified solution capable of extracting data from hundreds of PDF documents simultaneously, as we’ve seen above, you should look for an automated data extraction platform, such as LIKE.TG ReportMiner. PDF to Excel Dataflow in ReportMiner LIKE.TG ReportMiner is a high-end document data extraction platform powered by automation. It leverages OCR and AI techniques to automatically identify and comprehend the structure of a wide range of different documents, including PDF files. Extract Data From PDF To Excel In Bulk With LIKE.TG ReportMiner View Demo With LIKE.TG ReportMiner, you can: Extract data from structured, semi-structured, and unstructured documents using an intuitive, drag-and-drop UI Auto-generate layouts instantly using AI Capture Handle multiple invoices and purchase orders using AI-powered multi-document processing Automate the entire data extraction workflow from end to end Ensure that only healthy data reaches your destination system with embedded data quality management Easily transform data according to your business needs using built-in transformations If you need to extract data from PDF to Excel, or any other format, in bulk without compromising on speed and accuracy, try LIKE.TG ReportMiner today!
Transforming Healthcare Efficiency: Save 80% of Time with Automated Medical Record Data Extraction 
Transforming Healthcare Efficiency: Save 80% of Time with Automated Medical Record Data Extraction 
Medical record management is a critical aspect of any hospital’s operations. Accurate and timely access to patient data is crucial for providing quality care and making informed decisions. While many hospitals still rely on manual data entry and retrieval processes, there is a growing opportunity for ways hospitals can streamline their operations and achieve substantial time savings. Luckily, there’s a game-changing solution: automated medical record data extraction. Studies show that by automating just 36% of document processes, healthcare organizations can save up to hours of work time and $11 billion in claims. So, let’s delve further into how healthcare organizations are significantly improving their medical record management processes using an automated data extraction tool. The Digital Revolution in Healthcare: Understanding Automated Medical Record Data Extraction Automated medical record data extraction is a software-driven process that automatically extracts relevant data from medical records and enters it into electronic health records (EHRs) or other systems. It uses sophisticated AI algorithms to read medical records and automatically identify relevant data. This healthcare data management software is designed to recognize critical data points such as patient demographics, medical history, and test results. Automated medical record data extraction can be used for various types of medical records including doctor’s notes, lab reports, and discharge summaries. It can also identify and extract data from unstructured data sources, such as handwritten notes, which can be particularly challenging for manual data entry. Streamlining Medical Record Management: XYZ Hospital’s Real Life Journey from Manual to Automated Processes XYZ Hospital, a leading healthcare institution, prioritizes efficiency in delivering exceptional patient care. Like many healthcare institutions, XYZ Hospital recognized the opportunities for improvement posed by traditional paper-based medical record systems. The reliance on manual data entry processes introduced the risk of human error, leading to inaccuracies in medical records. XYZ Hospital understood that such inaccuracies could have dangerous consequences, including incorrect diagnoses and inappropriate treatments, which could harm patients and result in legal implications. To make matters more challenging, inefficient tagging and document archiving practices contributed to approximately 30% of patient charts being misplaced. Additionally, care transitions posed a significant risk, as over 80% of serious medical errors occurred during these transitions. Retrieving and analyzing patient records was another area of concern for XYZ Hospital. The manual processes in place caused delays in locating and retrieving records, resulting in increased response times, and reduced overall efficiency. Such delays were particularly unacceptable in critical situations, such as when patients were brought into the emergency room. Accessing necessary records could range from several minutes to hours, potentially jeopardizing patient outcomes. To overcome these challenges and optimize its operations, XYZ Hospital turned to automation, resulting in substantial time savings and improved overall productivity. Unlocking Efficiency: Why Automated Data Extraction Tools are Vital for Medical Record Management Automated data extraction tools offer numerous advantages for medical record management within healthcare organizations. By choosing to implement these tools, healthcare providers can experience the following benefits: Time Efficiency: Automating the data extraction process significantly reduces the time required for manual data entry and retrieval tasks. Healthcare professionals can save valuable time and allocate it to more critical activities such as direct patient care. With automated data extraction, accessing and analyzing patient records becomes faster and more streamlined. Enhanced Accuracy: Automated data extraction tools utilize advanced algorithms to extract and transcribe information from medical records accurately. This improves data accuracy, minimizing the risk of incorrect diagnoses, treatments, or medication administration. Accurate data ensures better patient safety and outcomes. Improved Workflow and Productivity: By reducing the reliance on manual processes, healthcare professionals can focus on providing quality care instead of spending excessive time on administrative tasks. Streamlined workflows lead to more efficient patient care delivery. Cost Reduction: By reducing manual labor and minimizing errors, healthcare providers can allocate their resources more effectively. This can lead to reduced staffing needs, decreased transcription costs, and better financial utilization, ultimately contributing to cost reduction and increased operational efficiency. Enhanced Data Accessibility and Collaboration: Automated data extraction tools digitize and organize medical records, making them easily accessible to authorized healthcare personnel. Digitized records stored in electronic health record (EHR) systems allow for quick retrieval and seamless sharing of information among healthcare teams. Compliance and Security: Automated data extraction tools help healthcare organizations maintain compliance with privacy regulations, such as HIPAA. Compliance with regulations safeguards patient privacy and mitigates legal and financial risks for healthcare providers. Revolutionizing Medical Record Management: The Journey of Implementing a Data Extraction Tool at XYZ Hospital Need Assessment The first phase of adopting the data extraction tool at XYZ Hospital was assessing the hospital’s specific needs and requirements. The hospital’s management team conducted a thorough analysis of the current medical record management process to identify areas that could benefit from the implementation of the data extraction tool. Customization of Tool The data extraction tool was then customized to meet XYZ Hospital’s specific needs. The management team worked closely with the tool’s developers to configure extraction algorithms, specify data fields, and customize formatting for easy interpretation. Staff Training A brief training was provided to all staff members involved in medical record management—the training covered tool usage, data interpretation, and leveraging extracted data for clinical decision-making. Ongoing support was provided to ensure effective and efficient tool utilization. Unleashing the Power of Automation: Introducing XYZ Hospital’s Game-Changer Tool XYZ Hospital successfully implemented LIKE.TG’s advanced automated data extraction tool – ReportMiner, revolutionizing their medical record management process. With its remarkable capabilities, LIKE.TG ReportMiner effortlessly processes vast volumes of documents, eliminating the need for laborious manual data entry. This automation ensures unparalleled accuracy and efficiency in data extraction, liberating staff members from time-consuming transcription tasks. The user-friendly interface of the automated healthcare data management software requires minimal training, enabling all staff members involved in medical record management to adapt quickly. Moreover, the seamless integration of LIKE.TG ReportMiner with XYZ hospital’s existing systems, particularly the EHR system, facilitates real-time data availability for healthcare providers, leading to enhanced decision-making and improved patient care quality. The tool’s integration also allows for effortless data transfer between various departments meaning data can be accessed by different departments, such as the billing department and the research department, without manual data transfer eliminating the need for manual interventions and promoting seamless collaboration across the organization. XYZ Hospital’s commitment to excellence in data accuracy and compliance has been further amplified with the adoption of LIKE.TG ReportMiner. The tool’s automated data validation feature ensures accuracy and consistency, enabling XYZ Hospital to avoid costly mistakes and maintain compliance with regulatory standards, including the stringent HIPAA guidelines. A productivity analysis conducted by XYZ Hospital revealed that after the implementation of LIKE.TG Reportminer, XYZ’s healthcare professionals now spend 80% less time on administrative tasks related to data extraction, allowing them to focus more on patient care indicating the positive impact LIKE.TG has had on the hospital’s operations. Conclusion: The Value of Automation in Medical Record Management The remarkable success achieved through the implementation of LIKE.TG ReportMiner has propelled XYZ Hospital into new realms of data management innovation. Building upon this solid foundation, the hospital is actively exploring additional applications of AI technology, such as predictive analytics, and intelligent decision support systems. The story of XYZ Hospital serves as an inspiration for other healthcare providers to embrace innovative technologies and unlock the full potential of data-driven decision-making, ultimately leading to improved patient outcomes and a brighter future for the healthcare industry. Are you also ready to unlock the potential of automated medical data extraction just like XYZ Hospital? Discover the power of efficiency, accuracy, and compliance with LIKE.TG ReportMiner. Sign up for a 14-day free trial or schedule a demo with our experts today to revolutionize your healthcare institution’s data extraction processes.
Harnessing AI: Choosing the Right Automated Legal Document Data Extraction Tool for Your Law Firm 
Harnessing AI: Choosing the Right Automated Legal Document Data Extraction Tool for Your Law Firm 
Navigating the world of law, every attorney knows the importance of maintaining an eagle-eye for detail. Accuracy isn’t a luxury in the legal field—it’s an absolute necessity. Every document holds valuable information, and a morsel of truth that can turn a case on its head. Once upon a time, this information was hidden in a sea of legalese and dense paperwork. However today, we’re at a tipping point, with technology stepping up to meet these very demands of the modern legal landscape. In fact, a recent survey revealed that an overwhelming majority of law firms with large corporate clients (71%) have already embraced legal technology. This is an exciting time for law firms. They stand to benefit immensely from the power of artificial intelligence (AI). These aren’t just buzzwords; these technologies are now crucial tools that promise to transform how we manage and interpret data, ensuring precision while saving precious time. Why Data Accuracy is a Big Deal in Legal Document Management Documents are immensely important in any legal practice because they’re crammed with facts, case histories, client data, and vital insights. However, the sheer volume of information in these documents can be overwhelming, making data extraction feel like looking for a needle in a haystack. The twist is that the needle must be found. A slight slip-up or oversight can lead to serious ramifications, influencing the course of legal proceedings. Imagine you’re reviewing a contract. A missed clause or an overlooked obligation can lead to breaches, reputational harm, or unwelcome financial penalties. In other words, the process of data extraction isn’t just about speed; it’s about reliability and precision, too. Furthermore, accurate data extraction helps legal practices in other ways. It feeds into predictive analytics and trend forecasting, enabling better strategic decision-making. If the data is inaccurate, strategies may falter, and forecasting can be skewed, leading to setbacks in the firm’s growth. So, it’s clear that accuracy in legal document management is paramount. While manual methods and traditional data management systems have served us well, they’re prone to human error and may lack the finesse required for comprehensive and accurate extraction. But don’t worry—this is not a dead-end situation. There are AI-driven data extraction tools available now that are tailored to match the complexity of the task at hand, promising better accuracy and greater efficiency. These tools aren’t just a minor upgrade; they are set to redefine how the legal industry deals with data. Unleashing the Potential of AI-Driven Automated Data Extraction in Legal Practice The future of legal data management is already here, personified by AI-driven automated data extraction tools. These sophisticated systems employ AI, machine learning (ML), and natural language processing (NLP) to decipher, dissect, and classify vast quantities of data, delving deeper into layers of legal text to extract not just raw data but also the invaluable context it encompasses. These tools can swiftly navigate through hundreds of pages of complex legal documents, and perform tasks at a fraction of the time a human would need. Even more impressive, they do this with incredible precision that minimizes oversight or misinterpretation risks. For instance, the due diligence process in mergers and acquisitions (MA). Traditionally, it’s a labor-intensive task, requiring the review of hundreds, if not thousands, of documents. However, an AI-driven tool simplifies this intricate task, swiftly navigating the data labyrinth to pinpoint crucial details such as contractual obligations, liabilities, or intellectual property rights. Similarly, during litigation’s discovery stages, AI can proficiently review and categorize electronic documents, identifying key themes, inconsistencies, or potential evidence. This heightened efficiency improves the entire process, making sure no important detail is overlooked. Beyond these specific tasks, AI-driven tools offer a significant advantage in terms of scalability. As law firms expand, the volume of data they handle escalates. Automated tools are adept at scaling alongside the firm, managing increased data loads without compromising speed or accuracy. Discerning Considerations in Selecting an Automated Legal Document Data Extraction Tool Choosing the right AI-driven data extraction tool for your law firm is a decision that warrants thoughtful consideration. As your firm journeys into the realm of AI, this tool should align with your firm’s distinct needs and operational structure. Let’s delve into six crucial factors that should guide your choice. Ease of Use: In the fast-paced world of law, user-friendly interfaces are essential. Legal professionals need to be able to access and understand the functionalities of a tool without spending excessive time decoding it. Imagine you’re preparing for a challenging antitrust case. A user-friendly extraction tool would allow you to swiftly navigate through vast amounts of market data and competitor information. The result? You’d spend less time wrestling with technology and more time honing your strategy. Integration Capabilities: A powerful extraction tool won’t be of much use if it doesn’t communicate well with other systems in your firm. Your chosen tool should seamlessly integrate with your existing case management software, databases, and other tech infrastructure. For instance, in a personal injury lawsuit, an integrated tool can quickly pull relevant medical records and accident reports from different databases, streamlining the preparation process. Data Security: The legal field carries a mandatory responsibility for confidentiality. Your chosen tool must adhere to stringent data security standards and regulations to ensure client information remains secure. If you’re handling a sensitive divorce case, robust security features would ensure that private financial and personal information remains confidential throughout the extraction process. Accuracy: Precision is crucial in legal document data extraction. The tool should be designed to minimize errors, ensuring high levels of data accuracy. In complex cases, such as intellectual property disputes, precise extraction of data from patent applications, court rulings, and similar documents could make a substantial difference in the case outcome. Scalability: As your firm grows and takes on more complex cases, your data extraction tool should be able to keep up. Scalability ensures that the tool can handle increasing volumes of data and more complex tasks. A rapidly expanding corporate law firm, for instance, needs a tool that can efficiently process an escalating number of contracts, corporate filings, and regulatory documents. Customer Support and Training: Choosing a tool with robust customer support and training resources is crucial. From initial training to troubleshooting, your law firm should have access to responsive and knowledgeable support. If a legal researcher is working late into the night and encounters an issue with the tool, immediate customer support can ensure minimal disruption. In essence, selecting the right AI-driven data extraction tool isn’t just about its immediate capabilities. It’s also about ensuring it fits seamlessly into your firm’s operations, contributes positively to your growth trajectory, and is supported by a customer-focused company that’s ready to assist when needed. Conclusion In a profession where every billable hour counts, the time saved is a significant advantage. Freed from hours of manual data management, legal professionals can channel their efforts towards more strategic tasks, client engagement, and courtroom preparation, bolstering both their productivity and the firm’s overall performance. As your firm steps into this transformative era, it’s important to align with a tool that can adeptly navigate legal data’s complexities. Innovative technology, when coupled with a profound understanding of legal nuances, can prove to be a powerful ally. Amidst this, solutions like LIKE.TG ReportMiner stand out, combining ease-of-use with robust data handling, a critical combination for enhancing precision and efficiency in your firm.
Invoicing Made Simple: How Automated Data Extraction Can Save You 75% Cost in Finance 
Invoicing Made Simple: How Automated Data Extraction Can Save You 75% Cost in Finance 
The world of finance is jam-packed with data. As the landscape of commercial transactions continues to evolve, finance professionals must deal with an influx of invoices, receipts, and payments. To provide a unified view of invoice data, ensure timely payments and improve vendor relationships, enterprises are looking to adopt modern data extraction techniques. Fortunately, there’s a solution: automated invoice data extraction. By utilizing AI-based techniques, businesses can save up to 30–40% of the time typically spent on manual processing. Automating the capture and processing of invoice data allows finance teams to optimize their workflows, cut costs, and break down data barriers. This results in improved data visibility and better-informed decision-making, giving businesses a distinct competitive advantage. From Manual to Automated: How a Financial Services Company Reduced Costs and Boosted Efficiency A US-based global financial services organization handled over 500 invoices from multiple vendors and suppliers daily. The sheer volume of invoices meant their accounts payable team struggled to process them efficiently. Also, each invoice had a different layout, which made it challenging for their team to extract the relevant data accurately. Moreover, a data quality audit revealed that a significant portion of their financial data was incorrect due to human error in the data entry process. On average, the cost of fixing these errors was $53.50 per paper invoice, leading to losses that ultimately affected their bottom line. Recognizing the urgent need to enhance invoice processing efficiency and data accuracy, the company opted for an automated invoice data extraction solution. By implementing this solution, the company successfully automated the extraction of crucial metrics from their invoices, including invoice number, total amount, and due date. As a result of the solution’s capability to manage multiple vendor invoicing formats and layouts, their team was able to effortlessly extract precise data with efficiency. The results were staggering. The implementation of automated invoice data extraction enabled the company to process a significantly higher number of invoices without manual intervention, saving them time and resources. A Sneak-Peak into How the Company Reduced Error-Related Costs With costs associated with manual labor for invoice processing eliminated, let’s explore how the global financial services enterprise effectively reduced its expenses. Here’s a breakdown specifically highlighting the cost implications of errors: The company processed 15,000 paper invoices per month, resulting in a 2% error rate or 300 invoices requiring correction. This error mainly occurred due to manual entry of data. The average cost to rectify each error was $53.50, resulting in a total monthly cost of $16,050 for those 300 invoices. However, after implementing the automated invoice data extraction solution, the company managed to reduce the error rate to less than 0.5%, leaving less than 75 invoices with errors that needed attention. Consequently, the new total cost of addressing errors for these 75 invoices amounted to $4,012.50 per month, showcasing a substantial 75% reduction in error-related expenses, representing yearly savings of roughly $48,000. This company’s success story serves as a compelling testament to the effectiveness of automated invoice data extraction solutions and highlights why it’s essential for any organization looking to stay ahead in the game. Automation AI: How the Global Financial Services Company Achieved Success in Invoice Processing The US-based company has revolutionized its financial operations by harnessing the power of automation and AI, resulting in significant cost savings, improved accuracy, and increased efficiency. Let’s examine their steps to achieve this transformation and see how automation and AI can give companies a competitive edge. Receipt Capture and Conversion: To start off the automated invoice data extraction process involves capturing receipts and converting them into an electronic format. The company received invoices primarily in PDF format through email. They were processed using optimized email capture and conversion methods to ensure high-quality electronic copies. This enabled accurate and efficient data extraction from the invoices. Data Extraction and Validation: This stage includes extracting and validating relevant information, including vendor name, invoice number, and total amount. The company employed state-of-the-art deep learning technology to automatically extract financial data, including handwritten text, from various sources. The extracted data was then converted into JSON format for seamless integration with other financial systems. To further enhance accuracy and speed, their invoice data extraction solution was integrated with OpenAI’s language processing models. Matching with Financial Records: Moving on, the invoice data is then matched with supporting documents, such as purchase orders and contracts. This additional step ensures that the transactions are valid and authorized for payment. At the financial services company, this matching process was automated using AI-powered algorithms that can quickly and accurately match financial data with corresponding records, reducing the need for manual intervention. Approval Routing: Here financial transactions are automatically routed for approval. This process involves sending the transaction to the payment department based on predefined rules and workflows. At the financial services company, this routing process was automated using AI-powered algorithms that can route transactions quickly and accurately, ensuring that the right people were involved in the approval process. Posting to Financial Systems: Once the invoices are approved, they are automatically posted to the financial systems. This ensures that the financial data is accurately recorded and available for reporting and analysis. At the financial services company, this posting process was automated using AI-powered algorithms that can post transactions quickly and accurately, reducing the need for manual data entry. Archiving for Audit and Compliance: Finally, the financial transactions are archived for future audit and compliance purposes. This involves storing the transactions in a secure and easily accessible location. At the company, this archiving process was automated using cloud-based storage solutions to securely store large volumes of financial transactions and make them easily accessible for reporting and analysis. LIKE.TG ReportMiner: The AI-Powered Solution for Automated Invoice Data Extraction Managing financial operations can be an arduous task, especially when extracting data from hundreds of invoices with different layouts and formats. With LIKE.TG ReportMiner, an AI-powered data extraction tool, financial organizations like the one we saw in this blog can easily extract necessary data from invoices containing different layouts. Our revolutionary LIKE.TG North Star feature leverages AI to create report models within minutes, allowing your team to focus on other high-value tasks. But that’s not all! LIKE.TG ReportMiner also offers streamlined data validation through its robust data quality rules transformation. This ensures that your data is always accurate and consistent, empowering you to make informed decisions and promoting compliance with regulations, thereby paving the way for operational efficiency. Don’t just take our word for it. Sign up for a free 14-day trial today and experience the power of LIKE.TG ReportMiner’s AI-driven data extraction for yourself!
Invoicing Made Simple: How Automated Data Extraction Can Save You 75% Cost in Finance 
Invoicing Made Simple: How Automated Data Extraction Can Save You 75% Cost in Finance 
For decades, processing an invoice essentially meant hand-keying information. The paper bills would pass through multiple touchpoints and require a lot of manual intervention. That has all changed in recent years with automated invoice processing, as enterprises look to reduce the transaction cycle and timeline of paying an invoice from several weeks to days or even minutes. It’s no surprise that automated invoice processing — powered by Artificial Intelligence (AI) and machine learning (ML) — has become a preferred approach for modern businesses. Given the fast adoption of AI data extraction, it’s safe to expect automation to continue being a driving force behind invoice processing. Manual vs. Automated Invoice Processing Manual invoice processing is an error-prone and time-consuming approach that isn’t very efficient — to say the least. It involves receiving paper invoices from vendors, performing manual data entry in the accounting system, matching it against the purchase orders for tolerances, making a scan to add it to the filing system, and sending it for approval. Afterward, each invoice is added to the ERP manually. Once all these steps are completed, then the payment is processed. Now that’s a lengthy manual process that consumes a lot of staff’s time and costs money. 51% of enterprises say manual data causes them the most problems in processing invoices. Enterprises need to quickly pull relevant information from invoices, available in an unstructured format, to process, validate, store, and approve payments in real time. And that’s where automated invoice processing comes in. It automates the entire process of receiving an invoice, extracting information from it, and adding the info to your ERP system. It significantly improves payment processing time, minimizes errors, and helps businesses take advantage of early payment discounts and avert overdue fees. Let’s take a closer look at some of the key benefits it brings to the table. Benefits of Automated Invoice Processing Time and money savings Automated invoice processing software minimize the risk of missing invoices. They save businesses from delayed payments, leading to penalties and strained vendor relationships. Making accurate and timely payments also help companies get discounted rates and favorable credit terms, contributing to a positive cash flow. Improved data accuracy Human error is unavoidable when processing invoices manually. It can easily lead to missed discounts, duplicate payments, and overpayments. On the other hand, using an-AI powered intelligent data capture technology minimizes the chances of human errors to virtually none. Increased productivity Examining invoices, identifying errors, validating their contents, and getting payment approvals are resource-intensive activities. Invoice processing automation eliminates the need to perform these tasks manually, allowing employees to focus on more critical jobs and become more productive. Higher employee morale Manual invoice processing isn’t just time-consuming but also a cumbersome and repetitive activity. Letting AI data extraction solutions take over allows employees to focus on more engaging and higher-value work that would improve their morale. Improved supplier relationships Automation simplifies and streamlines vendor invoice management, facilitating timely payments and efficient dispute handling. Maintaining good working relationships with suppliers goes a long way — it helps companies get quicker services and negotiate better terms, among other benefits. And there are a whole bunch of advantages of invoice workflow automation, including improved audit and regulatory compliance, reduced chances of fraud, and more. Here’s How It Works Some of the steps in setting up an automated invoice processing workflow are: Selecting a file source. This is where incoming invoices are stored. Generating an extraction template. You can also set up data quality rules to ensure consistency within data. Exporting the extracted data to a destination for approval. It’s as simple as that. An automated invoice processing software can leverage AI technologies like natural language processing and machine learning to easily capture important fields, including product or service description, quantity, price, tax information, payment terms, and more. Intelligent document processing software requires minimum human supervision. Modern invoice automation solutions allow users to create pre-defined validation rules to manage anomalies, errors, and missing fields. The validated data goes to the enterprise resource planning or accounting solution for payment approval and recordkeeping. From scanned PDF bills to e-invoices sent through Electronic Data Interchange, an automated solution processes all the invoices coming from different sources with accuracy and speed. This approach streamlines the accounts payable process, allowing enterprises to benefit from low-cost efficiency and maximize productivity. Streamline Invoice Processing with LIKE.TG ReportMiner Discover how LIKE.TG ReportMiner revolutionizes the underwriting process by leveraging AI technologies to extract relevant data from complex reports. See it in Action – View Demo Now! LIKE.TG ReportMiner: Advanced Data Extraction Solution to Automate Invoice Processing LIKE.TG ReportMiner is an end-to-end invoice extraction solution that can transform a large volume of unstructured data into meaningful insights. Using our automated, code-free platform, you can automatically build extraction templates to extract data from invoices. Our solution’s new AI-driven data extraction capabilities have made things easier than ever. Here’s how you can automate invoice processing in three steps: In order to utilize the LIKE.TG North Star feature, you will need to create a new project from Project > New > Integration project or open an existing project in LIKE.TG ReportMiner. Next, right-click on the source files folder in the project explorer and select AI-Powered Data Extraction > Auto Create Report Models using LIKE.TG North Star. Now that the report models have been created, they are ready to be used for data extraction. It’s that simple! Leveraging LIKE.TG ReportMiner’s Auto Capture technology, you can extract data from PDF invoices in a matter of seconds. Moreover, the job scheduling feature will facilitate accounts payable automation. Whenever a new invoice comes from the vendor, the solution automatically extracts data and sends it to your preferred destination. ALSO READ: This Government Department Cuts Down Invoice Data Extraction Time from Hours to Less than a Minute Automate Invoice Processing With AI Automated invoice processing helps accounting and finance departments increase efficiency and data processing time. It reduces manual intervention, minimizes errors, and eliminates unnecessary routing, significantly decreasing invoice processing time. Automate Your Invoice Processing with LIKE.TG’s ReportMiner Our solution reduces manual intervention, minimizes errors, and accelerates data processing. Request a free trial to explore how AI Capture can transform your finance department. Sign Up for a Free 14-day Trial Account payables automation through modern invoice processing software allows employees to shift their focus to more value-added activities. Moreover, efficient vendor invoice management helps companies maintain a good relationship with their suppliers, leading to better business outcomes.
Improving Healthcare: Optimizing Diagnostic Insights through Automation 
Improving Healthcare: Optimizing Diagnostic Insights through Automation 
Automated medical record data extraction tools are revolutionizing healthcare businesses by efficiently extracting and utilizing diagnostic data Diagnostic data serves as the cornerstone for accurate diagnoses, treatment planning, and monitoring of patient progress. It encompasses a wide array of information, including lab results, imaging reports, pathology findings, and clinical observations. This data holds tremendous potential to enhance clinical decision-making, promote personalized medicine, and facilitate research and development efforts. To harness the trapped diagnostic data effectively, clinics must implement automated data extraction processes. Fortunately, modern diagnostic data extraction tools are available to extract diagnostic information that would be otherwise inaccessible. Maximizing the Potential of Diagnostic Data Effective document processing is essential for unlocking the full potential of diagnostic data in healthcare. Unlike manual extraction processes that are time-consuming and prone to errors, automated and streamlining document processing techniques empower healthcare organizations to harness diagnostic data’s value while improving operational efficiency. Empowering Possibilities: Data Extraction Automation and Enhanced Outcomes Data extraction automation technology offers a transformative solution for healthcare businesses seeking to streamline their diagnostic data utilization processes. By employing intelligent algorithms and machine learning techniques, these tools can efficiently scan, interpret, and extract relevant information from medical records with unparalleled accuracy and speed. Numerous AI techniques can be employed to extract data from semi-structured and unstructured documents. These include deep learning, optical character recognition, natural language processing, and more. However, the most accurate approach, renowned for its efficacy, is the AI-powered template-based technique. This method leverages natural language processing to identify key-value pairs within documents and autonomously extracts data with the highest accuracy. Improved Efficiency: Automated medical record data extraction minimizes the need for laborious manual tasks, liberating healthcare professionals from administrative burdens and enabling them to focus on providing quality care. The time saved can be redirected toward patient engagement, research, or other value-added activities. Enhanced Accuracy: Human errors and inconsistencies can have significant implications for patient safety and outcomes. Data extraction automation reduces the risk of data entry mistakes, ensuring precise and reliable information is available for analysis, treatment planning, and research purposes. Data Standardization: Automated extraction tools facilitate the standardization of diagnostic data by enforcing consistent formatting and categorization. This standardization simplifies data aggregation, enables interoperability, and paves the way for comprehensive data analytics and reporting. Scalability and Speed: With the exponential growth of healthcare data, manual extraction processes become increasingly unfeasible. Automated tools can swiftly handle large volumes of medical records, ensuring that diagnostic data is promptly available for analysis, clinical trials, and population health management initiatives. Advanced Analytics: The extracted diagnostic data can be seamlessly integrated into advanced analytical platforms, leveraging artificial intelligence and predictive modeling techniques. These insights can drive proactive interventions, identify patterns, and optimize treatment pathways, improving patient outcomes and operational efficiencies. Facilitating the Data Integration Process Automated data extraction tools play a pivotal role in seamlessly integrating with existing Electronic Health Records (EHRs) systems. Integration between these two components is crucial for efficient data retrieval and management. By working in harmony with EHR systems, automated extraction tools can extract diagnostic data from various sources within the patient’s medical records, including structured fields, clinical notes, and scanned documents. Integration begins by establishing secure connections and APIs between the data extraction tool and the EHR system. This allows for direct access to patient records, ensuring real-time retrieval and extraction of diagnostic data. The extraction tool employs intelligent algorithms to navigate the EHR’s structured and unstructured data, extracting relevant information such as lab results, imaging reports, and clinical observations. By integrating with EHRs, healthcare businesses can leverage the benefits of automated data extraction without disrupting established workflows. When considering the implementation of automated data extraction tools, healthcare businesses should evaluate the integration and end-to-end data management capabilities to ensure seamless data management across systems. A Final Word Harnessing the power of diagnostic data is critical for healthcare businesses to improve patient care, enhance research capabilities, and drive operational excellence. By embracing automated medical record data extraction tools, organizations can unlock the true potential of this valuable information. Many healthcare organizations trust LIKE.TG ReportMiner, our enterprise-grade, no-code data extraction tool, to unearth valuable insights from semi-structured and unstructured documents, including diagnostic data. Our AI-powered solution simplifies and streamlines end-to-end document processing, including extraction, integration, validation, and loading.
Unleashing Cash Flow Potential through Invoice Data Extraction 
Unleashing Cash Flow Potential through Invoice Data Extraction 
Within the dynamic landscape of financial services, businesses are constantly seeking new ways to improve cash flow and stay ahead of the competition. One area that holds significant potential is automated invoice data extraction. By leveraging cutting-edge technology, financial service providers can streamline their invoicing processes, reduce errors and delays, and ultimately optimize their cash flow potential. What is Cash Flow Management and Why is It Important? Cash flow refers to the consistent inflow and outflow of money within a financial service business, which is of utmost importance for its survival. Numerous profitable financial service businesses risk closure because they don’t have sufficient cash to meet their financial obligations when they become due. Positive cash flow fuels growth, help organizations meet obligations, and empowers strategic maneuvering. When it comes to optimizing cash flow, automating extraction of invoice data is indispensable to receiving accurate and timely financial data. How Efficient Invoice Processing Bolster Cash Flow Automating and streamlining the invoicing process allows financial service businesses to monitor and track outstanding payments more effectively. By promptly following up on overdue invoices, accounts payable (AP) departments can take the necessary steps to arrange for funds. This may involve contacting clients to inquire about their payment status, negotiating better payment terms, or availing early payment discounts. By staying on top of outstanding payments, financial service businesses can better manage their cash flow and make informed decisions regarding their financial commitments and expenditures. Timely invoice processing also enhances transparency and communication between the business and its clients, reducing the likelihood of payment delays or disputes. Ultimately, by prioritizing effective invoice processing, businesses can cultivate a stronger financial foundation and ensure a steady cash flow to support their operations and growth. How Much of a Difference Can an Invoice Data Extraction Tool Make? An invoice data extraction tool substantially reduces invoice processing time, paving the way for cost savings and enhanced vendor partnerships. On average, automated data extraction empowers the finance team to process invoices roughly 10 times faster. In other words, if a finance department was processing just 50 invoices per employee each week, data extraction automation can make that number jump to 500 invoices. And we’re just talking averages here. One of our clients, a consumer finance company, successfully reduced invoice processing time from 25.5 days to a mere 24 hours. That’s more than 24 times faster! Another client, a mortgage lender, successfully downscaled their document processing department from 25 employees to 15 employees in the first year and further to just three employees in the second year. Meanwhile, they achieved a remarkable eightfold improvement in invoice processing efficiency. This efficiency not only provides cost benefits but also streamlines the invoice approval and payment process, guaranteeing timely payments to vendors or suppliers. Consequently, businesses avoid late payment fees, cultivate positive vendor relationships, and position themselves for improved negotiation opportunities. The Potential Cost Savings Suppose a financial service company receives 4,000 invoices from 30 different vendors every month, each with a different structure and layout. Oftentimes, even invoices from a single supplier vary in format. Processing these invoices manually can be a time-consuming, error-prone, and labor-intensive activity, but with automation, not so much! In fact, it’s the other way around. Automating data extraction can significantly accelerate invoice processing, eliminate human errors, and streamline payment processing. Not to mention the cost savings that financial service companies can derive using automated data extraction. For example, an average employee can process five invoices in an hour, which translates to 40 in a day or 800 monthly. This means the financial service company must dedicate five full-time employees to process invoices. Given the average salary for an invoice processor in the US is $39,523 per year, the company would save $197,615 annually by automating this process. Final Word Automated invoice processing can greatly improve the cash flow of a financial service company. By implementing automation, invoice data becomes more precise, comprehensive, and easily accessible, which ultimately optimizes the cash flow of your business. Additionally, the enhanced visibility and usability of data simplifies the auditing process. LIKE.TG ReportMiner—The Ultimate Automated Data Extraction Tool LIKE.TG ReportMiner is our state-of-the-art data extraction automation solution, now powered by the advanced NLP algorithm, LIKE.TG North Star. Our tool revolutionizes invoice processing, enabling the rapid extraction of data from diverse invoices within minutes with minimal manual intervention. Imagine being able to process 100 different invoices in minutes. With ReportMiner, this level of efficiency is routine. Moreover, our code-free solution goes beyond automating data extraction; it also comes with an automated data verification feature. You can define custom data quality rules to guarantee the utmost accuracy of the data extracted from invoices. Additionally, ReportMiner enables the seamless integration of invoice data into automated data pipelines to enable end-to-end automation. Our tool is compatible with AP automation solutions, facilitating efficient payment processing as well as seamless reporting and analytics. Do you want to learn more about how to automate invoice processing with LIKE.TG ReportMiner and ensure your cash flow statements stay green? Check out this free eBook: Free Ebook - Leverage Untapped Unstructured Data For Maximum Effectiveness Download Now
Optimizing Lawyer Performance: The Power of Automated Legal Document Data Extraction Tools 
Optimizing Lawyer Performance: The Power of Automated Legal Document Data Extraction Tools 
In the modern legal system, law firms manage vast volumes of paperwork daily. Given how legal professionals spend hours on extracting useful information from countless legal documents every day, law firms are constantly seeking innovative solutions to streamline their data management processes and improve efficiency. One such solution gaining traction is automated legal document data extraction – a groundbreaking technology with the potential to reshape how lawyers consume data. Here, by harnessing the power of automation for information extraction from legal documents, law firms can optimize their efficiency, empower their lawyers, and ultimately deliver enhanced legal performance. Automated Data Extraction for the Legal Fraternity Automated data extraction refers to the process of utilizing advanced artificial intelligence (AI) algorithms and machine learning (ML) techniques to automatically identify and extract valuable information from various sources. By leveraging intelligent algorithms, automated data extraction tools swiftly analyze documents and extract specific data on their own. This eliminates the need for manually extracting and loading data from each document. Given the inefficiencies and inconsistencies associated with manually processing hundreds of critical legal documents, automated legal document data extraction is a promising solution. By automating this otherwise labor-intensive task of information extraction, law firms can achieve remarkable improvements in efficiency, accuracy, and overall lawyer performance. Streamlining Document Management for Lawyers Manual data extraction from legal documents is not only time-consuming but also prone to human errors. On the other hand, automated data extraction tools provide a solution by swiftly and accurately extracting relevant information, freeing lawyers from the burden of manual data entry. Here are a few ways in which these tools can optimize document management for lawyers: Swift Extraction of Relevant Information: Given how automated data extraction tools use AI and ML to quickly extract required data in real-time, lawyers no longer need to spend hours manually sifting through documents to locate and record crucial information. Reduction of Manual Data Processing: By automating the extraction process, lawyers can also minimize the need for manual data processing, which is otherwise inefficient and prone to errors. Extracted data is directly transferred to the firm’s database or case management system, eliminating the need for tedious manual input. Enhanced Organization and Indexing: Automated data extraction tools can automatically organize and index extracted data, making it easier to search, retrieve, profile, and reference specific information when needed. This feature saves lawyers valuable time that would otherwise be spent on manual organization and ensures quick access to relevant data during case preparation or legal research. Extraction from Multiple Document Types: AI-driven data extraction tool handle various types of disparate sources with different formats e.g., Pdfs, images, text files, XMLs, JSON, etc. Similarly, they can extract information from diverse legal documents including contracts, court filings, discovery materials, and legal research papers. Seamless Integration with Existing Systems: Automated data extraction tools can seamlessly integrate with existing document management systems, case management software, or other legal technology platforms. This integration allows for a smooth workflow, with extracted data seamlessly flowing into the firm’s existing infrastructure without disruption. Enhanced Data Security and Confidentiality for Document Management: Confidentiality and security of legal documents is of utmost importance in the legal sphere. Automated document data extraction tools can ensure data security and confidentiality by adhering to strict privacy standards and implementing robust encryption measures. By minimizing the need for manual handling sensitive information, these tools reduce the risk of data breaches and unauthorized access. Additionally, quality tools come equipped with safety features such as access controls, encryptions, audit trails, etc. Enhanced Accuracy and Consistency In legal affairs and proceedings, precision and consistency carry immense significance The risk of human errors in manual data extraction can have severe consequences, including misinterpretation of clauses, inaccurate representation of facts, and compromised legal arguments. Automated data extraction tools significantly reduce the margin of error—given their lack of reliance on manual data entry—ensuring accurate and consistent extraction of data from legal documents. Additionally, powerful document data extraction tools also provide in-built quality and validation checks. With such measures in place, the extracted data can automatically be cleansed of errors. Subsequently, by accessing accurate and reliable data, lawyers can be confident about the veracity of their information, leading to better-informed decisions, stronger legal arguments, and improved overall legal outcomes. Accelerating Legal Research and Analysis Legal research is a time-consuming task that involves poring over vast volumes of legal texts, searching for relevant precedents, statutes, and case law. Automated data extraction tools expedite the research process by swiftly identifying and extracting any required information from legal documents. This allows lawyers to access critical legal insights faster, analyze and synthesize information more efficiently, and ultimately develop stronger legal strategies. By accelerating legal research and analysis, automated data extraction tools empower lawyers to provide well-founded advice, make informed decisions, and deliver superior outcomes for their clients. The Final Verdict The utilization of automated data extraction tools in the legal domain marks a paradigm-shift in how legal professionals manage and leverage information. By leveraging this technology, law firms can streamline document management, enhance accuracy and consistency, and accelerate legal research. Lawyers can shift their focus to higher-value tasks, such as legal analysis, strategy development, and client communication, ultimately delivering superior legal services. As the legal industry embraces the power of automated data extraction, law firms that adopt this technology will gain a competitive edge, positioning themselves as leaders in efficiency, accuracy, and client satisfaction. In case you want to see a powerful automated data extraction tool in action, check out the LIKE.TG ReportMiner. It is a cutting-edge document data extraction tool with AI capabilities that empowers law firms to extract useful information from even unstructured legal sources at scale. Sign up for a free 14-day trial today and gear up to deploy a reliable data extraction tool now.
Unleashing Cash Flow Potential through Invoice Data Extraction 
Unleashing Cash Flow Potential through Invoice Data Extraction 
Unlocking the power of financial data automation drives operational efficiency, enables data-driven decision-making, and accelerates business growth Within the dynamic landscape of financial services, businesses are constantly seeking new ways to improve cash flow and stay ahead of the competition. One area that holds significant potential is automated invoice data extraction. By leveraging cutting-edge technology, financial service providers can streamline their invoicing processes, reduce errors and delays, and ultimately optimize their cash flow potential. What is Cash Flow Management and Why is It Important? Cash flow refers to the consistent inflow and outflow of money within a financial service business, which is of utmost importance for its survival. Numerous profitable financial service businesses risk closure because they don’t have sufficient cash to meet their financial obligations when they become due. Positive cash flow fuels growth, help organizations meet obligations, and empowers strategic maneuvering. When it comes to optimizing cash flow, automating extraction of invoice data is indispensable to receiving accurate and timely financial data. How Efficient Invoice Processing Bolster Cash Flow Automating and streamlining the invoicing process allows financial service businesses to monitor and track outstanding payments more effectively. By promptly following up on overdue invoices, accounts payable (AP) departments can take the necessary steps to arrange for funds. This may involve contacting clients to inquire about their payment status, negotiating better payment terms, or availing early payment discounts. By staying on top of outstanding payments, financial service businesses can better manage their cash flow and make informed decisions regarding their financial commitments and expenditures. Timely invoice processing also enhances transparency and communication between the business and its clients, reducing the likelihood of payment delays or disputes. Ultimately, by prioritizing effective invoice processing, businesses can cultivate a stronger financial foundation and ensure a steady cash flow to support their operations and growth. How Much of a Difference Can an Invoice Data Extraction Tool Make? An invoice data extraction tool substantially reduces invoice processing time, paving the way for cost savings and enhanced vendor partnerships. On average, automated data extraction empowers the finance team to process invoices roughly 10 times faster. In other words, if a finance department was processing just 50 invoices per employee each week, data extraction automation can make that number jump to 500 invoices. And we’re just talking averages here. One of our clients, a consumer finance company, successfully reduced invoice processing time from 25.5 days to a mere 24 hours. That’s more than 24 times faster! Another client, a mortgage lender, successfully downscaled their document processing department from 25 employees to 15 employees in the first year and further to just three employees in the second year. Meanwhile, they achieved a remarkable eightfold improvement in invoice processing efficiency. This efficiency not only provides cost benefits but also streamlines the invoice approval and payment process, guaranteeing timely payments to vendors or suppliers. Consequently, businesses avoid late payment fees, cultivate positive vendor relationships, and position themselves for improved negotiation opportunities. The Potential Cost Savings Suppose a financial service company receives 4,000 invoices from 30 different vendors every month, each with a different structure and layout. Oftentimes, even invoices from a single supplier vary in format. Processing these invoices manually can be a time-consuming, error-prone, and labor-intensive activity, but with automation, not so much! In fact, it’s the other way around. Automating data extraction can significantly accelerate invoice processing, eliminate human errors, and streamline payment processing. Not to mention the cost savings that financial service companies can derive using automated data extraction. For example, an average employee can process five invoices in an hour, which translates to 40 in a day or 800 monthly. This means the financial service company must dedicate five full-time employees to process invoices. Given the average salary for an invoice processor in the US is $39,523 per year, the company would save $197,615 annually by automating this process. Final Word Automated invoice processing can greatly improve the cash flow of a financial service company. By implementing automation, invoice data becomes more precise, comprehensive, and easily accessible, which ultimately optimizes the cash flow of your business. Additionally, the enhanced visibility and usability of data simplifies the auditing process. LIKE.TG ReportMiner—The Ultimate Automated Data Extraction Tool LIKE.TG ReportMiner is our state-of-the-art data extraction automation solution, now powered by the advanced NLP algorithm, LIKE.TG North Star. Our tool revolutionizes invoice processing, enabling the rapid extraction of data from diverse invoices within minutes with minimal manual intervention. Imagine being able to process 100 different invoices in minutes. With ReportMiner, this level of efficiency is routine. Moreover, our code-free solution goes beyond automating data extraction; it also comes with an automated data verification feature. You can define custom data quality rules to guarantee the utmost accuracy of the data extracted from invoices. Additionally, ReportMiner enables the seamless integration of invoice data into automated data pipelines to enable end-to-end automation. Our tool is compatible with AP automation solutions, facilitating efficient payment processing as well as seamless reporting and analytics. Automate Data Extraction With LIKE.TG ReportMiner View Demo
EDI Tools: A Comprehensive Guide
EDI Tools: A Comprehensive Guide
What are EDI Tools? Today, seamless integration and efficient data exchange drive business success across industries.Electronic Data Interchange (EDI) is one of the fastest and most reliable channels businesses use for B2B communication. These businesses rely on various EDI tools and solutions to simplify their data exchange processes. EDI tools are powerful software applications designed to automate and facilitate the exchange of structured business documents between systems, organizations, or trading partners. These documents frequently include purchase orders (PO), invoices, shipping documents, healthcare claims, etc. EDI Tools: Streamlining B2B Data Exchange These tools streamline the entire data exchange process by ensuring compatibility and consistency in data formats. Modern EDI solutions are efficient, accurate and offer secure integration, eliminating manual processes and, at the same time, enabling you to remain EDI compliant. Types of EDI Tools EDI tools come in various forms, each specifically designed to address different aspects of electronic data interchange and cater to unique business requirements. These tools streamline data exchange and improve integration efficiency and collaboration with trading partners. Here are the most common types of EDI tools you can find: EDI Translation Software: EDI translators offer a user-friendly interface to transform and map data. They allow you to convert data from your internal systems into standardized EDI formats that your trading partners support. Communication Gateways: These are communication-focused tools that establish secure connections using protocols like FTP, AS2, or SFTP. Communication gateways also handle the encryption and decryption of data, provide authentication mechanisms, and enable error detection and recovery. Trading Partner Management Tools: These tools simplify managing trading partner relationships. They provide a centralized platform where you can onboard new trading partners, configure their specific EDI requirements, and establish communication channels. You can also leverage features like partner profile management to store and maintain information about each trading partner. While each of these tools can do their jobs sufficiently well, they cannot handle the EDI process from end to end. For this reason, businesses look toward full-fledged EDI tools or platforms with comprehensive features. The Need for a Unified EDI Tool Now, let’s discuss why a unified EDI tool is essential for your integration efforts. A unified EDI tool consolidates different functionalities into a single comprehensive solution. It’s your secret weapon to achieving operational excellence. CCHP Hits 99% Data Submission and Approval Rates With LIKE.TG EDIConnect Download Case Study Here are some more reasons why you should opt for a comprehensive EDI solution: Simplified Integration First off, a unified EDI tool simplifies your integration efforts. You no longer have to use multiple standalone tools to use various aspects of EDI. Instead, everything you need is consolidated into one comprehensive solution. It’s like having all your integration superpowers in a single tool, saving you time, effort, and resources. You should also think about the complexity that arises when you’re managing multiple tools. Each one has its own configuration, interface, and learning curve. But with a unified EDI tool, you can bid farewell to that chaos. You’ll have all the necessary features and capabilities neatly organized in one place, like a centralized control center for your integration operations. Holistic View One of the most significant advantages of a unified EDI tool is the holistic view it provides. Picture yourself overlooking your entire data exchange process from a single dashboard. You can monitor data flows, track transactions, and quickly identify hiccups or bottlenecks. This bird’s-eye view of your integration landscape empowers you to take prompt actions and optimize your processes for better efficiency. Seamless Coordination With all the components of your EDI operations seamlessly coordinated within a unified tool, you can achieve smoother data flows and improved synchronization with your trading partners. You no longer have to worry about data discrepancies or misinterpretations during document exchange. Faster Business Cycles The benefits of a unified EDI tool extend beyond streamlined processes. They directly impact your business cycles, from procurement and production to order fulfillment and customer service. By consolidating your EDI functionalities, you speed up document exchange and enhance communication with your trading partners. This means improved supply chain efficiency, faster order processing, and, ultimately, happier customers. Put concisely, a unified EDI tool is like having a trusted companion that simplifies your integration efforts. Factors to Look for in a Comprehensive EDI Solution When selecting an EDI tool for your business, it’s crucial to take a comprehensive approach and consider a range of factors to ensure you make the right choice. It’s not just about ticking off a checklist of features; it’s about finding the right solution that aligns with your business needs and objectives. In this pursuit, you should take the following factors into account: Automation Automated data exchange between your trading partners enables you to free up resources that you can allocate to more value-added tasks within your organization. It also streamlines the exchange of EDI documents. For example, the tool can automatically route purchase orders to the appropriate departments for review and approval, trigger order fulfillment processes, and generate acknowledgments or invoices. Additionally, by leveraging automation, you can also reduce labor costs associated with data entry, document handling, and error correction. Experience Effortless Data Exchange With Your Trading Partners Learn More Compliance and Standards Your trading partners may have their own preferred EDI standards and document formats. You may also be regularly onboarding new trading partners who use different EDI standards or document types. Therefore, compliance with industry-specific regulations and EDI standards should be the top priority for you and your trading partners. Ensure the solution adheres to all regulations and supports relevant EDI standards like EDIFACT, X12, or XML. For example, healthcare organizations must comply withHIPAA(Health Insurance Portability and Accountability Act) regulations, while retail businesses may need to adhere to GS1 standards. Scalability A scalable EDI tool ensures that you can expand your operations without facing limitations or disruptions. As your business grows, your integration requirements will change. For that, you need a solution that can quickly adapt to accommodate increased transaction volumes, additional trading partners, and evolving business processes without sacrificing performance or experiencing delays. Moreover, salability is a long-term consideration when choosing an EDI tool. It ensures that the selected tool can scale as needed without frequent system upgrades or replacements. Data Mapping and Transformation When it comes to data mapping and transformation, always look for a solution that offers a user-friendly interface and support for various data formats and standards. The interface should be intuitive and easy to navigate, allowing users to configure mapping rules without requiring extensive technical knowledge or coding skills. This flexibility enables your teams to integrate systems seamlessly. The EDI tool should also provide robust support for data transformations. Ensure that it offers a comprehensive set of transformation functions, such as date formatting, conditional logic, and data enrichment through lookups or database operations. Communication Protocols Your EDI tool should support a wide range of secure communication protocols so that you can accommodate all your trading partners. These protocols are essential for establishing reliable connections with them and ensuring the secure exchange of business documents. Some of these protocols include: AS2 (Applicability Statement 2) and AS4 FTP (File Transfer Protocol) and SFTP HTTP and HTTPS Error Handling and Validation EDI tools utilize validation rules to verify the correctness of data in EDI transactions. These rules can include checks for data type, length, format, mandatory/optional fields, and adherence to specific business rules or industry standards. The tool compares the data in the transaction against these rules to identify any violations or errors. Specific error handling and validation functionalities can vary across different EDI tools greatly. The level of customization also varies based on the tool’s features. Ensure that the EDI tool you choose has robust error handling and validation mechanisms in place. These mechanisms should be able to identify various types of errors and, subsequently, notify you to take necessary actions promptly. LIKE.TG EDIConnect: A Comprehensive EDI Solution for Modern Businesses Modern organizations conduct business at a rapid pace, driven by advancements in technology and the demand for instant, reliable connectivity. LIKE.TG EDIConnect offers a complete EDI solution fueled by automation. It streamlines the entire B2B data exchange process with its powerful integration engine and intuitive UI. Enable Frictionless B2B Data Exchange With LIKE.TG EDIConnect View Demo Here are more reasons to consider EDIConnect: Intuitive User Interface: Our EDI tool offers an intuitive and user-friendly interface that allows for drag-and-drop visual mapping. This makes handling complex hierarchical structures like EDI and XML seamless and straightforward. Automation and Process Orchestration: Easily define process orchestration for both incoming and outgoing EDI files. With this functionality, you can automate tasks such as file download/upload, generating acknowledgements, invoking data maps, and sending emails. Translation Capability: Leverage the built-in high-performance EDI translator to efficiently process data volumes of any size, ensuring optimal performance and scalability. Validation Functionality: The integrated validator seamlessly performs standard and custom validations, ensuring data integrity and compliance with EDI standards. Simplified Transaction Building: EDIConnect’s transaction builder simplifies the process of building complex hierarchical EDI transactions, even for business users. Repository Manager: It includes a built-in repository manager, providing a comprehensive library of pre-defined templates for various business transactions. Efficient Partner Management: The partner manager component allows you to define and manage EDI partner information. Now that you’re equipped with a deeper understanding of EDI tools and their importance for seamless integration, it’s time to see how LIKE.TG EDIConnect simplifies document exchange. Sign up for a free demo or call +1 888-77-LIKE.TG and we’ll have one of our solution experts on the line to assist you with your use case.
How One Law Firm Saves 75% Time with Automated Legal Document Data Extraction 
How One Law Firm Saves 75% Time with Automated Legal Document Data Extraction 
Revolutionize Your Law Firm’s Workflow in the Digital Age of Legal Document Management In the information age, legal firms find themselves navigating through an ocean of documents. The demand for meticulous attention to detail in these legal documents is paramount, and efficient data extraction plays a pivotal role in effective document management. Fortunately, a new era is dawning with the emergence of automated tools, poised to revolution ize the way legal firms handle data extraction and document management. The Document Management Dilemma: Navigating Legal Industry’s Data Deluge In the realm of the legal industry, documents are the lifeblood that keeps the system alive. From contracts to affidavits, and court filings to legal briefs, these documents form the foundation of all legal proceedings and transactions. Power of Efficient Extraction in Legal Documents In the legal industry, data is the key to making informed decisions and driving successful outcomes. For legal firms, extracting critical information from these documents in a timely and accurate manner is not just a necessity; it’s pivotal to their operations. The extracted data forms the basis for case analysis and strategic planning and forms the legal argumentation. Hence, efficient data extraction is not an option but a requisite for the firm to maintain its competitiveness and deliver high-quality legal services to its clients. The Business Case: A US-based Law Firm Saves 75% Time Central Role of Legal Documents Johnson Associates is a high-powered legal firm that handles a vast array of legal cases from corporate law and intellectual property rights to civil litigation and employment law. The nature of their operations involves a huge volume of legal documents to be processed daily including contracts, legal briefs, court filings, and other legal and transactional documents. Road to Streamlining Processes Manual data extraction posed several challenges to the operations of Johnson Associates. One of the significant problems was the labor-intensive nature of the task. Each document needed to be meticulously read and interpreted, requiring a great deal of effort and concentration. This was especially challenging given the volume of documents the firm processed daily, which was approximately 200 on average. Secondly, the complexity and variety of legal documents added another layer of challenge. The diverse nature of the firm’s work meant that they were handling various types of documents, each with its unique structure and content. This made it more complicated and time-consuming to extract the necessary data. Additionally, the firm also faced challenges with data accuracy. Manual data extraction, by its nature, is prone to human error. Misinterpretations, missed data points, and simple typing errors were not uncommon and caused significant implications. The LIKE.TG Solution Recognizing the challenges posed by manual data extraction, Johnson Associates made the strategic decision to implement LIKE.TG ReportMiner as their automated data extraction solution. The firm saw the potential for significant time savings, improved efficiency, and enhanced accuracy by leveraging this cutting-edge technology. Revolutionizing Extraction and Integration Johnson Associates successfully integrated LIKE.TG ReportMiner into their existing workflow. The firm’s IT team collaborated with LIKE.TG’s experts to customize extraction templates and define rules specific to their requirements, ensuring a smooth transition. From the get-go, Johnson Associates were empowered with the following capabilities of LIKE.TG ReportMiner: Legal Document Data Extraction from: Powered by AI to extract essential data from contracts, court filings, and legal briefs, reducing time spent by employees and improving data accuracy. Data Integration: Collates data from diverse sources like PDF files, Excel spreadsheets, and scanned images, normalizing it for streamlined analysis and decision-making. Workflow Automation: Automates extraction tasks on a schedule, minimizing manual oversight and ensuring up-to-date data availability. LIKE.TG ReportMiner empowers the firm to focus on its legal expertise while benefiting from reliable and automated data management. Johnson Associates’ Triumph The implementation of LIKE.TG ReportMiner yielded remarkable results for Johnson Associates. By replacing manual data extraction with automated processes, the information that their team of 12 people took 32 work hours to extract, they were now able to achieve with a single employee 8-hour shift. The firm experienced a remarkable time saving of 75%, alongside alleviating the need for new hiring. This improved efficiency allowed the legal firm to reduce costs significantly by allocating these resources to core responsibilities such as case analysis, strategy formulation, and client consultations Conclusion Revolutionize Your Law Firm’s Workflow, particularly Legal Document Management, can save significant time by streamlining document organization, retrieval, and collaboration processes, improving efficiency and reducing manual errors. LIKE.TG ReportMiner offers a reliable solution to automate data extraction from complex legal documents, such as contracts and court filings, enabling swift analysis and report generation. This powerful tool enhances accuracy, accelerates decision-making, and ultimately saves time in the legal document management workflow. Automate Document Data Extraction with LIKE.TG ReportMiner Download Trial
Revolutionizing Patient Data Management: How a US-based Insurance Company Saved more than $100,000 in Annual Costs 
Revolutionizing Patient Data Management: How a US-based Insurance Company Saved more than $100,000 in Annual Costs 
In the dynamic world of insurtech, where innovation is the key to success, insurance companies constantly seek ways to optimize their operations and unlock new opportunities. Among them, a US-based company, a renowned player in the industry, recognized the immense potential of automating their patient data management system. By embracing the power of an AI-driven tool, the company embarked on a journey of transformation, unlocking a wealth of benefits along the way. Let’s explore how the insurance company in question seized the opportunity to save costs, boost operational efficiency, and gain a competitive edge, ultimately propelling them to the forefront of the ever-evolving insurance landscape. Background of the Company Over the past two decades, this company has been at the forefront of the insurance industry, catering to the needs of over 10,000 clients through an array of comprehensive insurance services. Their operations span across risk assessment, policy underwriting, claims management, and customer service, ensuring a holistic solution to their clients’ insurance needs. They’ve built a strong reputation based on their ability to provide customized insurance solutions while maintaining a high level of customer satisfaction. However, as the insurance landscape continues to evolve, so does the necessity for the company to innovate and enhance its operational efficiency. The Challenge Navigating the insurance landscape, the company found itself grappling with several challenges. Insurance, as an industry, is largely data-driven with decision-making heavily reliant on accurate and timely data. Medical records, in particular, contain crucial information that directly impacts the assessment of claims and policy underwriting. With an average of 3,000 medical records to process each month, the sheer volume of data was proving to be overwhelming for the company. The intricacies of medical terminology and the need for precise extraction added another layer of complexity. In an industry where accuracy could significantly influence a claim’s outcome, even minor errors could lead to serious consequences. In terms of costs, the financial burden of manual data extraction was staggering. With each medical record taking about 30 minutes to transcribe, this translated to over 1,500 hours of labor each month. Assuming an average wage of $15 per hour for data entry personnel, the cost of manual data extraction amounted to $22,500 per month, or a whopping $270,000 annually. Additionally, the potential for human error introduced another cost factor. Even with a conservative error rate of 2%, this meant that 60 records each month required rework. With each error costing the company an additional $30 on average, this added up to $21,600 annually. Furthermore, in an industry as competitive as insurance, the inability to promptly process claims due to slow data extraction could lead to customer dissatisfaction and a potential loss of business. This indirect cost, although harder to quantify, further underscored the urgent need for a more efficient data extraction solution. It was clear that for the said Insurance company to stay competitive and cost-effective, a solution to automate the medical record data extraction process was essential. The chosen solution would need to address these industry-specific challenges and reduce the significant financial burden associated with manual data extraction. Solution: Moving towards AI-driven Automation Amidst data extraction challenges, LIKE.TG ReportMiner emerged as a transformational solution for the company, enhancing their patient data management system. This advanced software streamlined processes that once took hours into less than a minute, promising to transform the laborious task of processing 3,000 records per month. For example, insurance claims often come with a myriad of supporting documents – doctors’ notes, lab results, medical invoices, and more. Each of these documents has its own format and key data points. ReportMiner’s AI Capture allowed the company to create report models with a single click. This enabled the extraction of essential data from varied documents swiftly, saving up to 80% of time and effort previously spent on manual layout creation. Moreover, the company leveraged the tool to automatically identify and extract critical data points, such as patient names, procedure codes, and billed amounts from medical invoices. They were able to automate the extraction of critical data from medical invoices, automate the creation of tables for data analysis, and streamline their entire data pipeline. This not only improved the efficiency of their operations but also led to more accurate data, which in turn improved their decision-making capabilities. Implementation Shifting from manual data extraction to an automated process was a significant step for the company. The first step involved training a dedicated team on ReportMiner’s functionalities, including the use of AI Capture and the creation of extraction templates. During the month-long transition process, manual and automated processes ran simultaneously to ensure service continuity. Despite initial challenges, the implementation was successful, and the company gradually reduced their dependence on the manual process by around 80%. The implementation of ReportMiner and AI Capture led to a significant reduction in time and resources dedicated to data extraction. The software’s capability to process multiple files simultaneously meant that the task of processing 3,000 records per month became markedly more efficient, leading to quicker turnaround times and substantial cost savings. The Impact of LIKE.TG ReportMiner After implementation, the time taken to process each medical record dropped dramatically from 30 minutes to less than a minute, marking a 96% decrease in processing time and a reduction of $90,000 in annual costs. Initially, with the manual process, the company faced a 2% error rate, which cost them $21,600 annually. After ReportMiner’s implementation, the error rate fell to less than 0.5%, dramatically minimizing the need for rework and further conserving time and resources. This reduced the company’s yearly costs by $16,200. The savings weren’t only monetary but also extended to the valuable time of their employees, who could now focus on other critical tasks. Conclusion LIKE.TG ReportMiner, enhanced with its AI Capture feature, proved to be a game-changer for the aforementioned firm. The drastic reduction in processing time, coupled with a significant drop in error rates, meant that the company could maintain its commitment to delivering excellent customer service while also driving down operational costs. The implementation of ReportMiner not only helped streamline the data extraction process but also signified the organization’s successful stride into the future of automated data extraction. Transform Your Data Extraction Process Ready to revolutionize your data extraction process and unlock new efficiencies in your operations? It’s time to consider LIKE.TG ReportMiner. Embrace the future of data extraction with LIKE.TG ReportMiner and experience the power of AI-driven automation. Contact us today to learn more about how LIKE.TG ReportMiner can revolutionize your data extraction process.
What are EDI Transactions? Benefits & Techniques
What are EDI Transactions? Benefits & Techniques
Electronic data interchange (EDI) transactions play an instrumental part in enabling businesses to exchange business documents electronically. The projected CAGR of 12% between 2023 to 2028 underscores its crucial role in allowing seamless data exchange between trading partners in the coming years. Let’s delve deeper into EDI transactions to learn about its components, types, and benefits. What are EDI Transactions? EDI transactions refer to the exchange of business data in a standardized electronic format. These transactions allow businesses to send and receive various types of business documents, such as purchase orders, invoices, shipping notices, and more—seamlessly and efficiently. These electronic transactions are a great alternative to traditional paper-based communication methods, facilitating faster data exchange between trading partners. In today’s interconnected business landscape, businesses across various industries, ranging from retail and manufacturing to logistics and finance, heavily rely on EDI systems for business-to-business (B2B) communication. These transactions conform to specific standards, which improves data consistency and ensures transaction compatibility across different systems. The three key structural components of EDI transactions include: Segments: Segments are the building blocks of an EDI transaction that represent individual units of information. Each segment is delimited by specific characters and contains data elements that convey essential information in an EDI file. Data Elements: Data elements are the smallest units of information within a segment that carry specific pieces of data, such as names, numbers, dates, or codes. These elements are identified by their positions and meanings as per the EDI standard. Envelopes: Envelopes provide the structural framework for an EDI transaction. They serve as a container that marks the initiation and conclusion of the transaction and include details such as sender and receiver identifiers, control numbers, and timestamps. Enable Frictionless B2B Data Exchange With LIKE.TG EDIConnect View Demo Benefits of EDI Transactions EDI exchange provides numerous benefits that can transform business operations, including: Improved Efficiency: Automated data exchange through EDI transactions allow businesses to process documents more efficiently. Implementing an EDI solution can potentially bring down the transaction processing time from days or weeks to mere seconds. Reduced Errors: The adoption of EDI transactions virtually eliminates errors. No manual data input is involved in the process; hence, the potential for inaccuracies is significantly diminished—preventing unnecessary delays and saving valuable time and resources. Cost Savings: EDI transactions’ greater efficiency, combined with areduction in errors, allow businesses to enjoy substantial cost savings. The automation minimizes resources required to process transactions and helps prevent costly chargebacks, penalties, and fines that can affect the bottom line. Enhanced Data Security: EDI transactions incorporate encryption and privacy protocols, which improve data security and compliance. These transactions comply with industry regulations, such as HIPAA and GDPR, ensuring that sensitive data remains safeguarded. Enhanced Partnerships: EDI transactions foster enhanced partnerships by streamlining communication between trading partners. The timely exchange of crucial information and faster document processing cultivate trust and collaboration and strengthen business relationships. EDI Transaction Types EDI transactions are used to handle a wide array of business requirements. The standardized formats and protocols for each transaction ensure reliable information exchange between trading partners. Some of the common types of EDI transactions include: Purchase Order (850): This transaction initiates a purchase request from a buyer to a supplier, specifying the items, quantities, and terms of the order. Purchase Order Acknowledgment (855): The supplier uses this transaction to acknowledge the receipt and acceptance of a purchase order, confirming the details and setting expectations for fulfillment. Payment Order/Remittance Advice (820): This transaction facilitates electronic payment and includes remittance information such as invoice numbers, amounts, and payment details. Invoice (810): An invoice transaction is used to request payment for goods or services rendered, and may include itemized costs, payment terms, and any applicable discounts or taxes. Order Status Inquiry (869): Businesses use this transaction to inquire about the status of a previously placed order, or when seeking updates on fulfillment, shipment, or any related changes. Functional Acknowledgment (997): This transaction confirms the receipt, validation, and acceptance of other EDI transactions exchanged between trading partners. Health Care Claim (837): This transaction empowers healthcare providers to submit insurance claims to payers, containing detailed information on services rendered, diagnosis codes, and billing details. Health Care Eligibility/Benefit Inquiry (270): By leveraging this transaction, healthcare professionals can inquire about a patient’s insurance eligibility and benefits, as well as access essential information related to coverage, co-pays, and deductibles. Motor Carrier Load Tender (204): When offering a shipment to a carrier, this transaction includes vital details such as pickup and delivery locations, weight of a shipment, and any special instructions. Rail Carrier Shipment Information (404): Providing comprehensive rail shipment information, this transaction covers identification, equipment specifics, route details, and estimated arrival times. Final Thoughts EDI transactions play and will continue to play a vital role in B2B data exchange in the foreseeable future. EDI ensures consistent formats and rules for transaction processing, streamlining how information is shared, i.e., with accuracy and speed. A reliable EDI solution is paramount to maintaining accurate and secure data sharing in business processes. LIKE.TG EDIConnect is an intuitive EDI management tool with advanced features that empower businesses to optimize data exchange. Featuring an intuitive, no-code interface, it comes with advanced EDI capabilities to seamlessly build and process EDI documents with trading partners. Do you want to take your first step toward optimizing your B2B transactions today? Schedule a personalized demo today! See How LIKE.TG EDIConnect Helps Exchange Data Faster with Your Trade Partners View Demo
EDI Trucking: Revolutionizing Dispatch and Delivery in Logistics
EDI Trucking: Revolutionizing Dispatch and Delivery in Logistics
Every minute counts when it comes to dispatching trucks, coordinating deliveries, and optimizing supply chain operations. As technology continues to advance, electronic data interchange (EDI) has emerged as a critical tool that facilitates seamless communication, improves tracking capabilities, and drives cost savings. According to Fortune Business Insights, the global EDI market size is projected to reach around USD 4.52 billion by 2030, with an impressive CAGR of 12.5%. This significant growth is a testament to the transformative power of EDI in revolutionizing dispatch and delivery processes in the logistics industry. What is EDI Trucking? EDI trucking is the electronic exchange of business data between logistics partners, enabling seamless communication and collaboration throughout the supply chain. With the use of standardized formats and protocols, EDI facilitates the exchange of information between shippers, carriers, and consignees, providing visibility into inventory, shipment status, and invoice processing. Common EDI Documents in Trucking Some of the essential EDI transactions for dispatch and delivery in the logistics industry are: Bill of Lading transaction (211): Used to prove that a shipment was picked up and delivered. It provides information such as the shipment type, weight, and dimensions. Load Tender (204): Sent by shippers to carriers to offer a shipment for transportation. Freight Invoice (210): Sent by carriers to shippers or 3PL providers to request payment for freight services rendered and provides detailed information about the freight charges, and other relevant information for billing purposes. Shipping Status (214): Sent by carriers to provide real-time updates on shipment status, including pick-up, in-transit, and delivery details. Delivery/Return Receipt (215): Acknowledges the successful delivery or return of goods and provides confirmation. Remittance Advice (820): Sent by shippers or 3PL providers to provide payment details and reconcile invoices. Request for Routing Instructions (753): Sent by carriers or 3PL providers to request routing instructions from shippers. Response to Routing Instructions (754): Shippers send routing instructions to carriers or 3PL providers. Benefits of Implementing EDI in Dispatch and Delivery Processes Implementing EDI software can revolutionize trucking companies’ dispatch and delivery processes. Some of the benefits of implementing EDI include: Improved Efficiency and Accuracy EDI reduces the reliance on manual data entry, which helps minimize errors that can occur during manual processes. By providing a structured and standardized format for data exchange, EDI enables automated processing and validation of information, leading to improved accuracy. The automation of dispatch and delivery processes saves time and reduces administrative costs. With EDI, trucking companies can streamline their operations and reduce the time it takes to process orders, dispatch drivers, and deliver goods. For example, imagine a trucking company that used to rely on manual processes to track inventory and shipments. Each time a new order came in, an employee had to enter the data into the company’s system manually. This process was time-consuming and prone to errors, which could lead to delays and customer dissatisfaction. With EDI, the trucking company can automate these processes, reducing the time it takes to process orders and improving accuracy. Reduced Operational Costs By reducing the reliance on paper-based documentation, EDI can significantly lower operational costs and increase efficiency. Carriers can avoid expenses such as printing, storing, and retrieving paper documents, reducing the need for manual labor. For instance, a trucking company that used to rely on paper-based documentation would have to print out bills of lading, invoices, and other documents for each shipment. These documents would then need to be stored and retrieved for future reference. With EDI, the company can eliminate this paperwork, reducing the need for manual labor and storage space. Streamlined Communication and Collaboration EDI facilitates communication between trading partners, ensuring that all parties work with the same information. It enables collaboration by helping companies to share information with suppliers and customers securely and accurately. With EDI, trucking companies can communicate with their trading partners reducing the time it takes to resolve issues and improving overall collaboration. Moreover, messages sent through EDI are encrypted, ensuring the confidentiality and integrity of the data. This secure information exchange builds trust and enables companies to confidently share critical data, such as pricing agreements, contracts, or confidential customer information. Compliance with Industry Standards and Regulations EDI Trucking ensures compliance with industry standards and regulations. By adopting standardized formats and protocols, logistics companies can meet regulatory requirements, exchange data seamlessly with trading partners, and maintain data integrity and security. This minimizes the risk of non-compliance and legal issues. For example, in the trucking industry, there are various regulations and standards that companies must adhere to, such as the Electronic Logging Device (ELD) mandate, Hours of Service (HOS) regulations, and safety requirements set by the Department of Transportation (DOT). By implementing EDI, trucking companies can automate the reporting and exchange of necessary data to demonstrate compliance with these regulations. Improved Dispatch and Delivery Processes EDI simplifies the dispatch process by automating load tendering, appointment scheduling, and confirmation processes. It enables electronic load acceptance and acknowledgment, eliminating the need for time-consuming phone calls and paperwork. Dispatchers can efficiently assign drivers, and optimize routes. For example, when a new load is ready for dispatch, the dispatcher can use EDI to send a Load Tender (204) to available drivers or carrier partners. The drivers receive the electronic notification, review the load details, and accept the assignment electronically, eliminating the need for phone calls or paperwork. EDI also enables the use of electronic proof of delivery, eliminating the need for paper-based documentation. Using mobile devices or onboard technology, drivers can capture delivery confirmation electronically, including signatures, timestamps, and other relevant information. For instance, when a driver successfully delivers a shipment, they can capture the proof of delivery electronically, including the recipient’s signature and delivery timestamp. This information is then transmitted through EDI to the relevant parties, providing immediate confirmation of delivery. The Future of EDI in the Trucking Industry As the trucking industry continues to evolve, the future of EDI looks promising. Some possible developments to watch for include: Integration with Emerging Technologies: EDI will see integration with emerging technologies like the Internet of Things (IoT) and blockchain. This integration will enable real-time data exchange, enhanced supply chain visibility, and improved security in the trucking industry. For example, IoT devices attached to trucks can provide real-time information on location, temperature, and other relevant parameters, which can be seamlessly integrated into EDI systems for efficient data exchange between trading partners. Blockchain technology can ensure secure and transparent transactions, reducing fraud and enhancing trust in the supply chain. Expanding EDI Capabilities: The future of EDI in the trucking industry will involve expanding its capabilities to enable more comprehensive and detailed information exchange between trading partners. This expansion may include the exchange of additional data such as truck maintenance records, driver qualifications, shipment status updates, and electronic proof of delivery. By facilitating the exchange of richer data, EDI will support more efficient logistics planning, optimized routing, and improved customer service. The Role of EDI in Sustainable Trucking Practices: EDI can contribute significantly to promoting sustainable trucking practices. By streamlining data exchange and automating processes, EDI reduces paper-based documentation, resulting in a significant reduction in waste. Moreover, EDI can help optimize trucking operations, leading to better route planning, reduced fuel consumption, and lower carbon emissions. For instance, by integrating with fleet management systems, EDI can provide real-time data on vehicle fuel efficiency, enabling carriers to identify areas for improvement and implement eco-friendly measures. Final Thoughts With approximately 59% to 85% of companies in the supply chain adopting EDI, this technology has become an indispensable tool for the trucking industry, enabling carriers to streamline dispatch and delivery processes, improve accuracy, and reduce operational costs. The benefits of implementing EDI software are numerous, and with the future developments in EDI technology, there is much to look forward to. As companies continue to explore ways to improve the efficiency and accuracy of their transportation operations, EDI will undoubtedly continue to play a crucial role in the industry. Ready to optimize your trucking operations with EDI? Schedule a free personalized demo with LIKE.TG now and see how EDI software can revolutionize your dispatch and delivery processes. Manage Business Transactions Faster with LIKE.TG EDIConnect View Demo
Automating Vendor Management in Pharmaceuticals: How Automated Contract Data Extraction Drives Efficiency 
Automating Vendor Management in Pharmaceuticals: How Automated Contract Data Extraction Drives Efficiency 
The pharmaceutical industry is one of the most regulated industries globally, with vendors playing a critical role in the manufacturing process of pharmaceutical products. Managing vendor contracts and documents through automation tools, such as automated contract data extraction, can simplify the process and make it more efficient. The Crucial Role of Vendor Management in the Pharmaceutical Industry Vendor management is crucial for the pharmaceutical industry, ensuring that suppliers providing goods and services meet the required standards. It encompasses a range of activities including vendor selection, onboarding, qualification, contract management, performance monitoring, and payments. The pharmaceutical supply chain is complex, with several third-party vendors involved in the provision of raw materials, manufacturing, and distribution services. Hence, effective vendor management is essential to ensure the quality of purchased products and services, meet regulatory requirements, reduce risk, optimize costs, and improve performance. Pharmaceutical companies must manage their vendors effectively to overcome the challenges they face. Delays in vendor onboarding, inaccuracies in contract management, and poor performance monitoring can lead to increased costs, compromised product quality, supply chain disruptions, and regulatory compliance issues. Identifying and addressing these inefficiencies is crucial to drive operational excellence. Studies have shown that pharmaceutical organizations can save up to 2% of their annual costs through automated contract data extraction. Understanding Automated Contract Data Extraction Contract data extraction is the process of identifying, extracting, and organizing data and information from various agreements, contracts, and other legal documents. It uses artificial intelligence (AI) and machine learning algorithms to automate manual data entry and streamline the extraction of critical information, such as vendor details, contract terms, pricing, and payment terms. Automated contract data extraction tools simplify the contract management process, reduce errors, and improve data accuracy. Benefits Of Using Automated Contract Data Extraction Tools for Vendor Management Effective vendor management requires a thorough understanding of the vendor contracts, including terms and conditions, pricing, and performance metrics. Automated contract data extraction tools can significantly improve the efficiency and effectiveness of vendor management Improved Efficiency and Accuracy Automated contract data extraction tools simplify the process of managing vendor contracts, saving time and improving efficiency. AI and machine learning algorithms speed up the contract review process, reducing the time required for manual data entry and analysis. Moreover, automated tools can help identify inconsistencies and discrepancies in vendor contracts, allowing for quick resolution and preventing potential disputes. This improves the overall efficiency of the vendor management process, allowing pharmaceutical companies to focus on other critical business activities. Enhanced Risk Management Effective vendor management reduces risk in the pharmaceutical supply chain. Automated contract data extraction tools allow pharmaceutical companies to identify and mitigate risks by tracking vendor performance, validating compliance, and monitoring contract changes. The tools can provide real-time alerts for deviations from the agreed-upon terms and conditions, allowing quick corrective action. This ensures that the vendor contracts are always in compliance with regulatory requirements, reducing the risk of non-compliance penalties and reputational damage. Streamlined Communication and Collaboration Automated contract data extraction tools provide a platform for improved collaboration and communication between the pharmaceutical company and vendors. These tools empower vendors with self-service portals, giving them visibility into their contract details and improving communication with the company. The self-service portals can also provide vendors with access to real-time performance metrics, allowing them to identify areas for improvement and take corrective action. This improves the overall collaboration between the company and vendors, leading to better outcomes and a stronger supply chain. Cost Savings and Resource Optimization Effective vendor management reduces the cost of managing contracts and improves the allocation of resources in the pharmaceutical industry. Automated contract data extraction tools reduce the need for manual data entry, saving time and resources that can be redirected to other critical business activities. These tools can also provide real-time analytics and reporting, allowing for better resource allocation and optimization. This ensures that the pharmaceutical company is always using its resources efficiently, leading to cost savings and improved profitability. Future Trends and Developments in Contract Data Extraction Technology Gartner predicts that by 2024, the adoption of AI-based contract analytics tools will reduce the manual effort required for contract assessment by more than 50%. As technology continues to advance, automated contract data extraction tools are continuously evolving. One future trend involves the development of machine learning models that can learn from data sources, resulting in more precise data extraction. This advancement will enable companies to extract a greater amount of data from their contracts, thereby gaining deeper insights into their vendor relationships. Another trend is the integration of contract data extraction tools with mobile platforms, which will enable remote access to contract data. This will allow employees to access critical contract information anytime, improving efficiency and productivity. Embracing Automation for Better Vendor Management in The Pharmaceutical Industry Automated contract data extraction tools have the potential to revolutionize vendor management for pharmaceutical companies. By leveraging AI and natural language processing, these tools streamline processes, improve efficiency, and provide data-driven insights. Implementing these tools is crucial for optimizing vendor management, enhancing relationships, and achieving operational excellence. Embrace automation and unlock the potential of automated contract data extraction tools to drive success in the pharmaceutical industry. See How You Can Automate Data Extraction Download Whitepaper
The Importance of Data Preparation in Machine Learning: Ensuring High-Quality and Reliable Models 
The Importance of Data Preparation in Machine Learning: Ensuring High-Quality and Reliable Models 
Machine Learning (ML) focuses on developing algorithms and models that enable computers to learn from and make predictions or decisions based on data. It encompasses various techniques, such as supervised learning, unsupervised learning, reinforcement learning, and more. In ML, getting accurate results depends on having clean and well-organized data. That’s where data preparation comes in. It’s the process that ensures the data is in the best possible shape for making reliable predictions and gaining meaningful insights. Data scientists commit nearly 80% of their time to data preparation, but only 3% of company data fulfills basic data quality standards. This highlights the critical importance of investing in data quality and efficient data preparation processes; they form the foundation for successful machine learning projects. Data Preparation’s Importance in ML A machine learning model’s performance is directly affected by data quality. Let’s explore what happens if the data is not prepared thoroughly: Compromised Model Accuracy: Machine learning models rely on data patterns. Inaccurate data leads to models built on ‘dirty’ data, resulting in off-the-mark predictions. This can result in both compromised accuracy and increased costs. For instance, a healthcare model trained on unclean data may show an impressive 95% accuracy rating during testing, but when deployed in real healthcare settings, it could fail to diagnose critical conditions. Compounding Errors: In interconnected systems where outputs from one model feed into another, poor data quality can lead to compounding errors. This cascading effect can result in large-scale inaccuracies, especially in integrated digital ecosystems or complex supply chains. Biased Models and Ethical Concerns: When models learn from biased data, they mirror and exacerbate these biases, raising ethical concerns. In areas such as hiring or lending, this perpetuates unfair practices. For example, a hiring algorithm trained on historically biased data might consistently discriminate against qualified candidates from certain demographics. How To Effectively Prepare Data for Machine Learning Machine learning model efficiency hinges on data quality. Let’s explore key steps of data preparation for machine learning to ensure that the models yield reliable and actionable insights. Problem Identification and Understanding First, you must have a comprehensive understanding of your goals, desired outcomes, and any constraints or limitations. With a clear objective you can easily identify which data features are vital and extraneous for the model’s training. Additionally, the nature of the problem inherently dictates the standard for data quality. For instance, a machine learning model tasked with predicting stock prices needs a higher level of data precision than one designed to suggest movie recommendations. Data Collection Next is gathering relevant data that can feed into our machine learning model. This process might involve tapping into internal databases, external datasets, APIs, or even manual data logging. It’s crucial at this stage to ensure data diversity and comprehensiveness in order to safeguard against potential biases and ensure a representative sample. Data Exploration This phase involves summarizing key statistics, creating visual representations of the data, and identifying initial patterns or outliers to check for data quality issues such as duplicates, inconsistent data types, or data entry errors. Data Cleaning Data cleaning focuses on sifting through the data to identify and rectify imperfections in the dataset. It involves tasks like handling missing data, detecting and handling outliers, ensuring data consistency, eliminating duplicates, and correcting errors. This step is crucial as it lays the foundation for reliable insights and ensures that machine learning models work with accurate, high-quality data. Data Transformation Once the data is clean, it might still not be in an optimal format for machine learning. Data transformation involves converting the data into a form more suitable for modeling. This can entail processes like normalization (scaling all numerical variables to a standard range), encoding categorical variables, or even time-based aggregations. Essentially, it’s about reshaping data to better fit the modeling process. Feature Engineering With the data transformed, the next step is to delve deeper and extract or create features that enhance the model’s predictive capabilities. Feature engineering might involve creating interaction terms, deriving new metrics from existing data, or even incorporating external data sources. This creative process involves blending domain knowledge with data science to amplify the data’s potential. Data Splitting Lastly, once the data is prepared and enriched, it’s time to segment it for the training and validation processes. Typically, data is split into training, validation, and test sets. The training set is used to build the model, the validation set to fine-tune it, and the test set to evaluate its performance on unseen data. Proper data splitting ensures the model isn’t overfitting to the data it’s seen and can generalize well to new, unseen data. Data Preparation with LIKE.TG LIKE.TG has exceptional data preparation capabilities for organizations seeking to harness the power of clean, well-prepared data to drive insightful machine-learning outcomes. LIKE.TG not only provides real-time data health visuals for assessing data quality but also offers an intuitive point-and-click interface with integrated transformations. This user-friendly approach makes data preparation accessible to individuals without extensive technical expertise. Let’s look at how LIKE.TG streamlines the process of data preparation for machine learning models: Data Extraction LIKE.TG excels in data extraction with its AI-powered capabilities that allow you to connect seamlessly with unstructured sources. This feature ensures that even data from unconventional sources can be effortlessly integrated into your machine learning workflow. Data Profiling LIKE.TG’s preview-centric UI provides a detailed preview of your data, enabling you to explore and understand your data better before the actual preparation begins. Real-time data health checks ensure you can spot issues immediately and address them proactively. Data Cleansing LIKE.TG offers advanced data cleansing capabilities, including the removal of null values, find-and-replace operations, and comprehensive data quality checks. Additionally, its “Distinct” action ensures that your data is clean and free from redundancies, making it ideal for machine learning applications. Data Transformation LIKE.TG’s visual, interactive, no-code interface simplifies data transformation tasks. You can perform actions like normalization, encoding, and aggregations using point-and-click navigation, making it easy to reshape your data to suit the requirements of your machine-learning models. Ready to optimize your data for machine learning success? Download LIKE.TG’s 14-day free trial today and experience the power of effective data preparation firsthand! Enhance Your ML Models With Trustworthy Data Leverage the power of clean, reliable and well-prepared data to elevate ML model performance in LIKE.TG's no-code environment. Download 14-Day Free Trial
Elevating Real Estate Financial Management: The Benefits of Automated Bank Statement Data Extraction
Elevating Real Estate Financial Management: The Benefits of Automated Bank Statement Data Extraction
Simplifying Real Estate Financial Management: What to Look for in an Automated Bank Statement Data Extraction Solution In the dynamic world of real estate, professionals face the exciting challenge of handling a significant volume of bank statements as part of their financial operations. These statements encompass crucial information such as rental income, property acquisitions, mortgage payments, and maintenance expenses, forming the foundation for well-informed decision-making. Why Automated Bank Statement Data Extraction? Bank statements are available in unstructured format and also differ in schema and format, requiring extensive resources for processing. For instance, customer A hands over their bank statements in a PDF format. This statement is computer-generated, and the transactions are not shown in structured columns. Customer B provides their bank statements as physical copies. This statement consists of several pages, each containing transaction details in a tabular format. Both are unstructured and differently formatted bank statements. Therefore, employees must manually extract data from these documents, which can be time-consuming. Since real estate firms receive hundreds of bank statements every day, manual approach isn’t a practical option. Fortunately, with the introduction of automated solutions, the process of extracting data from bank statements has been revolutionized. This innovative approach saves time and ensures remarkable accuracy, empowering real estate professionals to excel in their endeavors. How Does Automated Data Extraction Work? Automated bank statement data extraction solutions utilize advanced algorithms and artificial intelligence to extract relevant financial data from bank statements automatically. This enables real estate professionals to streamline their financial management processes and allocate their time and resources more efficiently. This also allows them to focus on strategic activities such as property valuation, investment analysis, and client relationship management. With automation in place, real estate professionals can save time, minimize errors, and make data-driven decisions more swiftly and accurately. Financial Data Goals in Real Estate Real estate professionals thrive in a dynamic industry where efficiently managing a diverse variety of bank statements is crucial for financial success. These bank statements encompass a wide range of transactions, including rent payments, property purchases, investments, and maintenance costs. Real estate professionals rely on accurate and timely data extracted from these statements to achieve their financial objectives and drive excellence in their operations. To optimize their financial data management, real estate professionals can turn to an automated bank statement extraction software—a transformative solution that brings numerous benefits. Efficiently Managing a Variety of Bank Statements Real estate professionals encounter a variety of bank statements that capture vital financial information. From tracking rental income and monitoring expenses related to property maintenance to evaluating the financial performance of investments, these bank statements serve as a comprehensive record of real estate operations. With automated bank statement data extraction, real estate professionals can effortlessly manage this variety and volume of bank statements, gaining quick access to accurate financial data. Optimizing Essential Real Estate Operations for Success An automated bank statement extraction software can have a sizable impact on essential real estate operations through: Efficient Cash Flow Management: Timely access to accurate financial data enables real estate professionals to monitor and manage cash flow effectively. Real estate professionals can identify rental income, track expenses, and allocate resources efficiently, enhancing financial stability and profitability. Informed Investment Analysis: Accurate financial data extracted through automation forms the foundation of informed investment analysis. Real estate professionals can evaluate property performance, calculate returns on investment, and identify lucrative opportunities with confidence, maximizing portfolio growth and profitability. Seamless Compliance Reporting: Automated extraction ensures accurate and complete financial records, reducing the risk of compliance issues. Real estate professionals can meet regulatory requirements effortlessly, saving time and resources while maintaining a solid reputation in the industry. Essential Features for an Automated Bank Statement Data Extraction Tool for Real Estate Professionals Real estate professionals require automated bank statement extraction software that caters specifically to their industry needs. Let’s explore the key features that can address real estate-specific challenges Efficient Extraction of Information from Diverse Bank Statements Transactions in real estate involve diverse bank statements, capturing information related to rent payments, property purchases, investments, and maintenance costs. An AI-powered template-based data extraction feature plays a crucial role in efficiently handling a variety of bank statements. It allows real estate professionals to design templates with minimal manual intervention, ensuring accurate and consistent data extraction from different statement formats. This feature saves time, reduces manual errors, and ensures a streamlined process of extracting vital financial data for comprehensive property analysis and financial decision-making. Propelling Property Intelligence: Powerful ETL for Business Insights Real estate deals involve complex financial data associated with properties, such as rental income, mortgage payments, operating expenses, and cash flow statements. A powerful ETL engine within an automated bank statement data extraction tool enables real estate professionals to process and transform this complex data into meaningful insights. It facilitates data consolidation, transformation, and loading, allowing professionals to analyze property-related financial information efficiently. This feature empowers real estate professionals to gain a comprehensive understanding of property performance, identify trends, and make informed investment decisions. Expanding Client Reach Real estate professionals juggle various responsibilities, including property management, negotiation, and strategic planning. Workflow automation within an automated bank statement data extraction tool frees up their valuable time by automating repetitive tasks and streamlining the data extraction process. With automated workflows, real estate professionals can focus on core activities such as diversifying their portfolio of properties, serving more clients, and generating more revenue. Optimizing Property Management Accurate financial records are vital for effective property management, financial forecasting, and regulatory compliance in the real estate industry. A data quality assurance feature in an automated bank statement extraction software enables real estate professionals to validate extracted information and ensure its accuracy. This feature allows professionals to set custom data quality rules, identify anomalies, and address potential errors or discrepancies before making critical financial decisions. With reliable and precise financial data, real estate professionals can confidently analyze property performance and project future outcomes and ensure compliance with regulatory requirements. Conclusion The right automated bank statement data extraction tool can lay the cornerstone for success in the real estate industry. The right tool can pave the way for new levels of success in your real estate business by optimizing your financial management process, amplifying financial visibility, and facilitating data-driven strategic focus. With the power of automated bank statement data extraction, you can navigate the intricate maze of financial data with ease, stay ahead of market trends, and steer your real estate business toward sustained growth and profitability. LIKE.TG ReportMiner is a powerful data extraction tool that can help you: Save time: AI-powered LIKE.TG ReportMiner can automatically extract data from multiple documents at a time. Improve accuracy: LIKE.TG ReportMiner has an industry leading ETL engine that can integrate extracted data into your existing systems. Make better decisions: LIKE.TG ReportMiner can connect to a variety of data sources, including databases, cloud storage, and flat files. This gives you the flexibility to extract data from anywhere and integrate it into your existing systems. LIKE.TG ReportMiner is also: Easy to use: LIKE.TG ReportMiner is easy to use, even for users with no technical experience. The user interface is intuitive and easy to navigate. Scalable: LIKE.TG ReportMiner is scalable to meet the needs of businesses of all sizes. It can handle even the most extensive data extraction projects. Automate Data Extraction With LIKE.TG ReportMiner View Demo
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					10 Benefits That Explain the Importance of CRM in Banking
10 Benefits That Explain the Importance of CRM in Banking
The banking industry is undergoing a digital transformation, and customer relationship management (CRM) systems are at the forefront of this change. By providing a centralised platform for customer data, interactions, and analytics, CRMs empower banks to deliver personalised and efficient services, fostering customer loyalty and driving business growth. We’ll look closer at the significance of CRM in banking, exploring its numerous benefits, addressing challenges in adoption, and highlighting future trends and innovations. Additionally, we present a compelling case study showcasing a successful CRM implementation in the banking sector. 10 Questions to Ask When Choosing a CRM in Banking When selecting a top CRM platform for your banking institution, it is necessary to carefully evaluate potential solutions to ensure they align with your specific requirements and objectives. Here are 10 key questions to ask during the selection process: 1. Does the CRM integrate with your existing, financial and banking organisation and systems? A seamless integration between your CRM and existing banking systems is essential to avoid data silos and ensure a holistic view of customer interactions. Look for a CRM that can easily integrate with your core banking system, payment platforms, and other relevant applications. 2. Can the CRM provide a 360-degree view of your customers? A CRM should offer a unified platform that consolidates customer data from various touchpoints, including online banking, mobile banking, branches, and contact centres. This enables bank representatives to access a complete customer profile, including account information, transaction history, and past interactions, resulting in more personalised and efficient customer service. 3. Does the CRM offer robust reporting and analytics capabilities? Leverage the power of data by selecting a CRM that provides robust reporting and analytics capabilities. This will allow you to analyse customer behaviour, identify trends, and gain actionable insights into customer needs and preferences. Look for a CRM that offers customisable reports, dashboards, and data visualisation tools to empower your bank with data-driven decision-making. 4. Is the CRM user-friendly and easy to implement? A user-friendly interface is essential for ensuring that your bank’s employees can effectively utilise the CRM. Consider the technical expertise of your team and opt for a CRM with an intuitive design, clear navigation, and minimal training requirements. Additionally, evaluate the implementation process to ensure it can be completed within your desired timeframe and budget. What is a CRM in the Banking Industry? Customer relationship management (CRM) is a crucial technology for banks to optimise customer service, improve operational efficiency, and drive business growth. A CRM system acts as a centralised platform that empowers banks to manage customer interactions, track customer information, and analyse customer data. By leveraging CRM capabilities, banks can also gain deeper insights and a larger understanding of their customers’ needs, preferences, and behaviours, enabling them to deliver personalised and exceptional banking experiences. CRM in banking fosters stronger customer relationships by facilitating personalised interactions. With a CRM system, banks can capture and store customer data, including personal information, transaction history, and communication preferences. This data enables bank representatives to have informed conversations with customers, addressing their specific needs and providing tailored financial solutions. Personalised interactions enhance customer satisfaction, loyalty, and overall banking experience. CRM enhances operational efficiency and productivity within banks. By automating routine tasks such as data entry, customer service ticketing, and report generation, banking CRM software streamlines workflows and reduces manual labour. This automation allows bank employees to focus on higher-value activities, such as customer engagement and financial advisory services. Furthermore, CRM provides real-time access to customer information, enabling employees to quickly retrieve and update customer data, thereby enhancing operational efficiency. Additionally, CRM empowers banks to analyse customer data and derive valuable insights. With robust reporting and analytics capabilities, banks can identify customer segments, analyse customer behaviour, and measure campaign effectiveness. This data-driven approach enables banks to make informed decisions, optimise marketing strategies, and develop targeted products and services that cater to specific customer needs. CRM also plays a vital role in risk management and compliance within the banking industry. By integrating customer data with regulatory requirements, banks can effectively monitor transactions, detect suspicious activities, and mitigate fraud risks. This ensures compliance with industry regulations and safeguards customer information. In summary, CRM is a transformative technology that revolutionises banking operations. By fostering personalised customer experiences and interactions, enhancing operational efficiency, enabling data-driven decision-making, and ensuring risk management, CRM empowers banks to deliver superior customer service, drive business growth, and maintain a competitive edge. The 10 Business Benefits of Using a Banking CRM 1. Streamlined Customer Interactions: CRMs enable banks to centralise customer data, providing a holistic view of each customer’s interactions with the bank. This allows for streamlined and personalised customer service, improving customer satisfaction and reducing the time and effort required to resolve customer queries. 2. Enhanced Data Management and Analytics: CRMs provide powerful data management capabilities, enabling banks to collect, store, and analyse customer data from various sources. This data can be leveraged to gain valuable insights into customer behaviour, preferences, and buying patterns. Banks can then use these insights to optimise their products, services, and marketing strategies. 3. Increased Sales and Cross-Selling Opportunities: CRMs help banks identify cross-selling and upselling opportunities by analysing customer data and identifying customer needs and preferences. By leveraging this information, banks can proactively recommend relevant products and services, increasing sales and revenue. 4. Improved Customer Retention and Loyalty: CRMs help banks build stronger customer relationships by enabling personalised interactions and providing excellent customer service. By understanding customer needs and preferences, banks can proactively address issues and provide tailored solutions, fostering customer loyalty and reducing churn. 5. Enhanced Regulatory Compliance and Risk Management: CRMs assist banks in complying with industry regulations and managing risks effectively. By centralising customer data and tracking customer interactions, banks can easily generate reports and demonstrate compliance with regulatory requirements. CRMs and other banking software programs also help in identifying and managing potential risks associated with customer transactions. 6. Improved Operational Efficiency: CRMs streamline various banking processes, including customer onboarding, loan processing, and account management. By automating repetitive tasks and providing real-time access to customer information, CRMs help banks improve operational efficiency and reduce costs. 7. Increased Employee Productivity: CRMs provide banking employees with easy access to customer data and real-time updates, enabling them to handle customer inquiries more efficiently. This reduces the time spent on administrative tasks and allows employees to focus on providing exceptional customer service. 8. Improved Decision-Making: CRMs provide banks with data-driven insights into customer behaviour and market trends. This information supports informed decision-making, enabling banks to develop and implement effective strategies for customer acquisition, retention, and growth. 9. Enhanced Customer Experience: CRMs help banks deliver a superior customer experience by providing personalised interactions, proactive problem resolution, and quick response to customer inquiries. This results in increased customer satisfaction and positive brand perception.10. Increased Profitability: By leveraging the benefits of CRM systems, banks can optimise their operations, increase sales, and reduce costs, ultimately leading to increased profitability and long-term success for financial service customers. Case studies highlighting successful CRM implementations in banking Several financial institutions have successfully implemented CRM systems to enhance their operations and customer service. Here are a few notable case studies: DBS Bank: DBS Bank, a leading financial institution in Southeast Asia, implemented a CRM system to improve customer service and cross-selling opportunities. The system provided a 360-degree view of customers, enabling the bank to tailor products and services to individual needs. As a result, DBS Bank increased customer retention by 15% and cross-selling opportunities by 20%. HDFC Bank: India’s largest private sector bank, HDFC Bank, implemented a CRM system to improve customer service and operational efficiency. The system integrated various customer touch points, such as branches, ATMs, and online banking, providing a seamless experience for customers. HDFC Bank achieved a 20% reduction in operating costs and a 15% increase in customer satisfaction. JPMorgan Chase: JPMorgan Chase, one of the largest banks in the United States, implemented a CRM system to improve customer interactions and data management. The system provided a centralised platform to track customer interactions and data, allowing the bank to gain insights into customer behaviour and preferences. As a result, JPMorgan Chase increased customer interactions by 15% and improved data accuracy by 20%. Bank of America: Bank of America, the second-largest bank in the United States, implemented a CRM system to improve sales and cross-selling opportunities. The system provided sales teams with real-time customer data, across sales and marketing efforts enabling them to tailor their pitches and identify potential cross-selling opportunities. Bank of America achieved a 10% increase in sales and a 15% increase in cross-selling opportunities.These case studies demonstrate the tangible benefits of CRM in the banking industry. By implementing CRM systems, banks can improve customer retention, customer service, cross-selling opportunities, operating costs, and marketing campaigns. Overcoming challenges to CRM adoption in banking While CRM systems offer numerous benefits to banks, their adoption can be hindered by certain challenges. One of the primary obstacles is resistance from employees who may be reluctant to embrace new technology or fear job displacement. Overcoming this resistance requires effective change management strategies, such as involving employees in the selection and implementation process, providing all-encompassing training, and addressing their concerns. Another challenge is the lack of proper training and support for employees using the CRM system. Insufficient training can lead to low user adoption and suboptimal utilisation of the system’s features. To address this, banks should invest in robust training programs that equip employees with the knowledge and skills necessary to effectively use the CRM system. Training should cover not only the technical aspects of the system but also its benefits and how it aligns with the bank’s overall goals. Integration challenges can also hinder the successful adoption of CRM software in banking. Banks often have complex IT systems and integrating a new CRM system can be a complex and time-consuming process. To overcome these challenges, banks should carefully plan the integration process, ensuring compatibility between the CRM system and existing systems. This may involve working with the CRM vendor to ensure a smooth integration process and providing adequate technical support to address any issues that arise. Data security is a critical concern for banks, and the adoption of a CRM system must address potential security risks. Banks must ensure that the CRM system meets industry standards and regulations for data protection. This includes implementing robust security measures, such as encryption, access controls, and regular security audits, to safeguard sensitive customer information. Finally, the cost of implementing and maintaining a CRM system can be a challenge for banks. CRM systems require significant upfront investment in software, hardware, and training. Banks should carefully evaluate the costs and benefits of CRM adoption, ensuring that the potential returns justify the investment. Additionally, banks should consider the ongoing costs associated with maintaining and updating the CRM system, as well as the cost of providing ongoing training and support to users. Future trends and innovations in banking CRM Navigating Evolving Banking Trends and Innovations in CRM The banking industry stands at the precipice of transformative changes, driven by a surge of innovative technologies and evolving customer expectations. Open banking, artificial intelligence (AI), blockchain technology, the Internet of Things (IoT), and voice-activated interfaces are shaping the future of banking CRM. Open banking is revolutionising the financial sphere by enabling banks to securely share customer data with third-party providers, with the customer’s explicit consent. This fosters a broader financial ecosystem, offering customers access to a varied range of products and services, while fostering healthy competition and innovation within the banking sector. AI has become an indispensable tool for banking institutions, empowering them to deliver exceptional customer experiences. AI-driven chatbots and virtual assistants provide round-the-clock support, assisting customers with queries, processing transactions, and ensuring swift problem resolution. Additionally, AI plays a pivotal role in fraud detection and risk management, safeguarding customers’ financial well-being. Blockchain technology, with its decentralised and immutable nature, offers a secure platform for financial transactions. By maintaining an incorruptible ledger of records, blockchain ensures the integrity and transparency of financial data, building trust among customers and enhancing the overall banking experience. The Internet of Things (IoT) is transforming banking by connecting physical devices to the internet, enabling real-time data collection and exchange. IoT devices monitor customer behaviour, track equipment status, and manage inventory, empowering banks to optimise operations, reduce costs, and deliver personalised services. Voice-activated interfaces and chatbots are revolutionising customer interactions, providing convenient and intuitive access to banking services. Customers can utilise voice commands or text-based chat to manage accounts, make payments, and seek assistance, enhancing their overall banking experience. These transformative trends necessitate banks’ ability to adapt and innovate continuously. By embracing these technologies and aligning them with customer needs, banks can unlock new opportunities for growth, strengthen customer relationships, and remain at the forefront of the industry. How LIKE.TG Can Help LIKE.TG is a leading provider of CRM solutions that can help banks achieve the benefits of CRM. With LIKE.TG, banks can gain a complete view of their customers, track interactions, deliver personalised experiences, and more. LIKE.TG offers a comprehensive suite of CRM tools that can be customised to meet the specific needs of banks. These tools include customer relationship management (CRM), sales and marketing automation, customer service, and analytics. By leveraging LIKE.TG, banks can improve customer satisfaction, increase revenue, and reduce costs. For example, one bank that implemented LIKE.TG saw a 20% increase in customer satisfaction, a 15% increase in revenue, and a 10% decrease in costs. Here are some specific examples of how LIKE.TG can help banks: Gain a complete view of customers: LIKE.TG provides a single, unified platform that allows banks to track all customer interactions, from initial contact to ongoing support. This information can be used to create a complete picture of each customer, which can help banks deliver more personalised and relevant experiences. Track interactions: LIKE.TG allows banks to track all interactions with customers, including phone calls, emails, chat conversations, and social media posts. This information can be used to identify trends and patterns, which can help banks improve their customer service and sales efforts. Deliver personalised experiences: LIKE.TG allows banks to create personalised experiences for each customer. This can be done by using customer data to tailor marketing campaigns, product recommendations, and customer service interactions. Increase revenue: LIKE.TG can help banks increase revenue by providing tools to track sales opportunities, manage leads, and forecast revenue. This information can be used to make informed decisions about which products and services to offer, and how to best target customers. Reduce costs: LIKE.TG can help banks reduce costs by automating tasks, streamlining processes, and improving efficiency. This can free up resources that can be used to focus on other areas of the business. Overall, LIKE.TG is a powerful CRM solution that can help banks improve customer satisfaction, increase revenue, and reduce costs. By leveraging LIKE.TG, banks can gain a competitive advantage in the rapidly changing financial services industry.

					10 Ecommerce Trends That Will Influence Online Shopping in 2024
10 Ecommerce Trends That Will Influence Online Shopping in 2024
Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. After all the innovations and emerging technologies that cropped up in 2023, business leaders are assessing how to move forward and which new trends to implement.Here are some of the biggest trends that will affect your business over the coming year. What you’ll learn: Artificial intelligence is boosting efficiency Businesses are prioritising data management and harmonisation Conversational commerce is getting more human Headless commerce is helping businesses keep up Brands are going big with resale Social commerce is evolving Vibrant video content is boosting sales Loyalty programs are getting more personalised User-generated content is influencing ecommerce sales Subscriptions are adding value across a range of industries Ecommerce trends FAQ 1. Artificial intelligence is boosting efficiency There’s no doubt about it: Artificial intelligence (AI) is changing the ecommerce game. Commerce teams have been using the technology for years to automate and personalise product recommendations, chatbot activity, and more. But now, generative and predictive AI trained on large language models (LLM) offer even more opportunities to increase efficiency and scale personalisation. AI is more than an ecommerce trend — it can make your teams more productive and your customers more satisfied. Do you have a large product catalog that needs to be updated frequently? AI can write and categorise individual descriptions, cutting down hours of work to mere minutes. Do you need to optimise product detail pages? AI can help with SEO by automatically generating meta titles and meta descriptions for every product. Need to build a landing page for a new promotion? Generative page designers let users of all skill levels create and design web pages in seconds with simple, conversational building tools. All this innovation will make it easier to keep up with other trends, meet customers’ high expectations, and stay flexible — no matter what comes next. 2. Businesses are prioritising data management and harmonisation Data is your most valuable business asset. It’s how you understand your customers, make informed decisions, and gauge success. So it’s critical to make sure your data is in order. The challenge? Businesses collect a lot of it, but they don’t always know how to manage it. That’s where data management and harmonisation come in. They bring together data from multiple sources — think your customer relationship management (CRM) and order management systems — to provide a holistic view of all your business activities. With harmonised data, you can uncover insights and act on them much faster to increase customer satisfaction and revenue. Harmonised data also makes it possible to implement AI (including generative AI), automation, and machine learning to help you market, serve, and sell more efficiently. That’s why data management and harmonisation are top priorities among business leaders: 68% predict an increase in data management investments. 32% say a lack of a complete view and understanding of their data is a hurdle. 45% plan to prioritise gaining a more holistic view of their customers. For businesses looking to take advantage of all the new AI capabilities in ecommerce, data management should be priority number one. 3. Conversational commerce is getting more human Remember when chatbot experiences felt robotic and awkward? Those days are over. Thanks to generative AI and LLMs, conversational commerce is getting a glow-up. Interacting with chatbots for service inquiries, product questions, and more via messaging apps and websites feels much more human and personalised. Chatbots can now elevate online shopping with conversational AI and first-party data, mirroring the best in-store interactions across all digital channels. Natural language, image-based, and data-driven interactions can simplify product searches, provide personalised responses, and streamline purchases for a smooth experience across all your digital channels. As technology advances, this trend will gain more traction. Intelligent AI chatbots offer customers better self-service experiences and make shopping more enjoyable. This is critical since 68% of customers say they wouldn’t use a company’s chatbot again if they had a bad experience. 4. Headless commerce is helping businesses keep up Headless commerce continues to gain steam. With this modular architecture, ecommerce teams can deliver new experiences faster because they don’t have to wait in the developer queue to change back-end systems. Instead, employees can update online interfaces using APIs, experience managers, and user-friendly tools. According to business leaders and commerce teams already using headless: 76% say it offers more flexibility and customisation. 72% say it increases agility and lets teams make storefront changes faster. 66% say it improves integration between systems. Customers reap the benefits of headless commerce, too. Shoppers get fresh experiences more frequently across all devices and touchpoints. Even better? Headless results in richer personalisation, better omni-channel experiences, and peak performance for ecommerce websites. 5. Brands are going big with resale Over the past few years, consumers have shifted their mindset about resale items. Secondhand purchases that were once viewed as stigma are now seen as status. In fact, more than half of consumers (52%) have purchased an item secondhand in the last year, and the resale market is expected to reach $70 billion by 2027. Simply put: Resale presents a huge opportunity for your business. As the circular economy grows in popularity, brands everywhere are opening their own resale stores and encouraging consumers to turn in used items, from old jeans to designer handbags to kitchen appliances. To claim your piece of the pie, be strategic as you enter the market. This means implementing robust inventory and order management systems with real-time visibility and reverse logistics capabilities. 6. Social commerce is evolving There are almost 5 billion monthly active users on platforms like Instagram, Facebook, Snapchat, and TikTok. More than two-thirds (67%) of global shoppers have made a purchase through social media this year. Social commerce instantly connects you with a vast global audience and opens up new opportunities to boost product discovery, reach new markets, and build meaningful connections with your customers. But it’s not enough to just be present on social channels. You need to be an active participant and create engaging, authentic experiences for shoppers. Thanks to new social commerce tools — like generative AI for content creation and integrations with social platforms — the shopping experience is getting better, faster, and more engaging. This trend is blurring the lines between shopping and entertainment, and customer expectations are rising as a result. 7. Vibrant video content is boosting sales Now that shoppers have become accustomed to the vibrant, attention-grabbing video content on social platforms, they expect the same from your brand’s ecommerce site. Video can offer customers a deeper understanding of your products, such as how they’re used, and what they look like from different angles. And video content isn’t just useful for ads or for increasing product discovery. Brands are having major success using video at every stage of the customer journey: in pre-purchase consultations, on product detail pages, and in post-purchase emails. A large majority (89%) of consumers say watching a video has convinced them to buy a product or service. 8. Loyalty programs are getting more personalised It’s important to attract new customers, but it’s also critical to retain your existing ones. That means you need to find ways to increase loyalty and build brand love. More and more, customers are seeking out brand loyalty programs — but they want meaningful rewards and experiences. So, what’s the key to a successful loyalty program? In a word: personalisation. Customers don’t want to exchange their data for a clunky, impersonal experience where they have to jump through hoops to redeem points. They want straightforward, exclusive offers. Curated experiences. Relevant rewards. Six out of 10 consumers want discounts in return for joining a loyalty program, and about one-third of consumers say they find exclusive or early access to products valuable. The brands that win customer loyalty will be those that use data-driven insights to create a program that keeps customers continually engaged and satisfied. 9. User-generated content is influencing ecommerce sales User-generated content (UGC) adds credibility, authenticity‌, and social proof to a brand’s marketing efforts — and can significantly boost sales and brand loyalty. In fact, one study found that shoppers who interact with UGC experience a 102.4% increase in conversions. Most shoppers expect to see feedback and reviews before making a purchase, and UGC provides value by showcasing the experiences and opinions of real customers. UGC also breaks away from generic item descriptions and professional product photography. It can show how to style a piece of clothing, for example, or how an item will fit across a range of body types. User-generated videos go a step further, highlighting the functions and features of more complex products, like consumer electronics or even automobiles. UGC is also a cost-effective way to generate content for social commerce without relying on agencies or large teams. By sourcing posts from hashtags, tagging, or concentrated campaigns, brands can share real-time, authentic, and organic social posts to a wider audience. UGC can be used on product pages and in ads, as well. And you can incorporate it into product development processes to gather valuable input from customers at scale. 10. Subscriptions are adding value across a range of industries From streaming platforms to food, clothing, and pet supplies, subscriptions have become a popular business model across industries. In 2023, subscriptions generated over $38 billion in revenue, doubling over the past four years. That’s because subscriptions are a win-win for shoppers and businesses: They offer freedom of choice for customers while creating a continuous revenue stream for sellers. Consider consumer goods brand KIND Snacks. KIND implemented a subscription service to supplement its B2B sales, giving customers a direct line to exclusive offers and flavours. This created a consistent revenue stream for KIND and helped it build a new level of brand loyalty with its customers. The subscription also lets KIND collect first-party data, so it can test new products and spot new trends. Ecommerce trends FAQ How do I know if an ecommerce trend is right for my business? If you’re trying to decide whether to adopt a new trend, the first step is to conduct a cost/benefit analysis. As you do, remember to prioritise customer experience and satisfaction. Look at customer data to evaluate the potential impact of the trend on your business. How costly will it be to implement the trend, and what will the payoff be one, two, and five years into the future? Analyse the numbers to assess whether the trend aligns with your customers’ preferences and behaviours. You can also take a cue from your competitors and their adoption of specific trends. While you shouldn’t mimic everything they do, being aware of their experiences can provide valuable insights and help gauge the viability of a trend for your business. Ultimately, customer-centric decision-making should guide your evaluation. Is ecommerce still on the rise? In a word: yes. In fact, ecommerce is a top priority for businesses across industries, from healthcare to manufacturing. Customers expect increasingly sophisticated digital shopping experiences, and digital channels continue to be a preferred purchasing method. Ecommerce sales are expected to reach $8.1 trillion by 2026. As digital channels and new technologies evolve, so will customer behaviours and expectations. Where should I start if I want to implement AI? Generative AI is revolutionising ecommerce by enhancing customer experiences and increasing productivity, conversions, and customer loyalty. But to reap the benefits, it’s critical to keep a few things in mind. First is customer trust. A majority of customers (68%) say advances in AI make it more important for companies to be trustworthy. This means businesses implementing AI should focus on transparency. Tell customers how you will use their data to improve shopping experiences. Develop ethical standards around your use of AI, and discuss them openly. You’ll need to answer tough questions like: How do you ensure sensitive data is anonymised? How will you monitor accuracy and audit for bias, toxicity, or hallucinations? These should all be considerations as you choose AI partners and develop your code of conduct and governance principles. At a time when only 13% of customers fully trust companies to use AI ethically, this should be top of mind for businesses delving into the fast-evolving technology. How can commerce teams measure success after adopting a new trend? Before implementing a new experience or ecommerce trend, set key performance indicators (KPIs) and decide how you’ll track relevant ecommerce metrics. This helps you make informed decisions and monitor the various moving parts of your business. From understanding inventory needs to gaining insights into customer behaviour to increasing loyalty, you’ll be in a better position to plan for future growth. The choice of metrics will depend on the needs of your business, but it’s crucial to establish a strategy that outlines metrics, sets KPIs, and measures them regularly. Your business will be more agile and better able to adapt to new ecommerce trends and understand customer buying patterns. Ecommerce metrics and KPIs are valuable tools for building a successful future and will set the tone for future ecommerce growth.

					10 Effective Sales Coaching Tips That Work
10 Effective Sales Coaching Tips That Work
A good sales coach unlocks serious revenue potential. Effective coaching can increase sales performance by 8%, according to a study by research firm Gartner.Many sales managers find coaching difficult to master, however — especially in environments where reps are remote and managers are asked to do more with less time and fewer resources.Understanding the sales coaching process is crucial in maximising sales rep performance, empowering reps, and positively impacting the sales organisation through structured, data-driven strategies.If you’re not getting the support you need to effectively coach your sales team, don’t despair. These 10 sales coaching tips are easy to implement with many of the tools already at your disposal, and are effective for both in-person and remote teams.1. Focus on rep wellbeingOne in three salespeople say mental health in sales has declined over the last two years, according to a recent LIKE.TG survey. One of the biggest reasons is the shift to remote work environments, which pushed sales reps to change routines while still hitting quotas. Add in the isolation inherent in virtual selling and you have a formula for serious mental and emotional strain.You can alleviate this in a couple of ways. First, create boundaries for your team. Set clear work hours and urge reps not to schedule sales or internal calls outside of these hours. Also, be clear about when reps should be checking internal messages and when they can sign off.Lori Richardson, founder of sales training company Score More Sales, advises managers to address this head-on by asking reps about their wellbeing during weekly one-on-ones. “I like to ask open-ended questions about the past week,” she said. “Questions like, ‘How did it go?’ and ‘What was it like?’ are good first steps. Then, you need to listen.”When the rep is done sharing their reflection, Richardson suggests restating the main points to ensure you’re on the same page. If necessary, ask for clarity so you fully understand what’s affecting their state of mind. Also, she urges: Don’t judge. The level of comfort required for sharing in these scenarios can only exist if you don’t jump to judgement.2. Build trust with authentic storiesFor sales coaching to work, sales managers must earn reps’ trust. This allows the individual to be open about performance challenges. The best way to start is by sharing personal and professional stories.These anecdotes should be authentic, revealing fault and weakness as much as success. There are two goals here: support reps with relatable stories so they know they’re not struggling alone, and let them know there are ways to address and overcome challenges.For example, a seasoned manager might share details about their first failed sales call as a cautionary tale – highlighting poor preparation, aggressive posturing, and lack of empathy during the conversation. This would be followed by steps the manager took to fix these mistakes, like call rehearsing and early-stage research into the prospect’s background, business, position, and pain points.3. Record and review sales callsSales coaching sessions, where recording and reviewing sales calls are key components aimed at improving sales call techniques, have become essential in today’s sales environment. Once upon a time, sales reps learned by shadowing tenured salespeople. While this is still done, it’s inefficient – and often untenable for virtual sales teams.To give sales reps the guidance and coaching they need to improve sales calls, deploy an intuitive conversation recording and analysis tool like Einstein Conversation Insights (ECI). You can analyse sales call conversations, track keywords to identify market trends, and share successful calls to help coach existing reps and accelerate onboarding for new reps. Curate both “best of” and “what not to do” examples so reps have a sense of where the guide rails are.4. Encourage self-evaluationWhen doing post-call debriefs or skill assessments – or just coaching during one-on-ones – it’s critical to have the salesperson self-evaluate. As a sales manager, you may only be with the rep one or two days a month. Given this disconnect, the goal is to encourage the sales rep to evaluate their own performance and build self-improvement goals around these observations.There are two important components to this. First, avoid jumping directly into feedback during your interactions. Relax and take a step back; let the sales rep self-evaluate.Second, be ready to prompt your reps with open-ended questions to help guide their self-evaluation. Consider questions like:What were your big wins over the last week/quarter?What were your biggest challenges and where did they come from?How did you address obstacles to sales closings?What have you learned about both your wins and losses?What happened during recent calls that didn’t go as well as you’d like? What would you do differently next time?Reps who can assess what they do well and where they can improve ultimately become more self-aware. Self-awareness is the gateway to self-confidence, which can help lead to more consistent sales.5. Let your reps set their own goalsThis falls in line with self-evaluation. Effective sales coaches don’t set focus areas for their salespeople; they let reps set this for themselves. During your one-on-ones, see if there’s an important area each rep wants to focus on and go with their suggestion (recommending adjustments as needed to ensure their goals align with those of the company). This creates a stronger desire to improve as it’s the rep who is making the commitment. Less effective managers will pick improvement goals for their reps, then wonder why they don’t get buy-in.For instance, a rep who identifies a tendency to be overly chatty in sales calls might set a goal to listen more. (Nine out of 10 salespeople say listening is more important than talking in sales today, according to a recent LIKE.TG survey.) To help, they could record their calls and review the listen-to-talk ratio. Based on industry benchmarks, they could set a clear goal metric and timeline – a 60/40 listen-to-talk ratio in four weeks, for example.Richardson does have one note of caution, however. “Reps don’t have all the answers. Each seller has strengths and gaps,” she said. “A strong manager can identify those strengths and gaps, and help reps fill in the missing pieces.”6. Focus on one improvement at a timeFor sales coaching to be effective, work with the rep to improve one area at a time instead of multiple areas simultaneously. With the former, you see acute focus and measurable progress. With the latter, you end up with frustrated, stalled-out reps pulled in too many directions.Here’s an example: Let’s say your rep is struggling with sales call openings. They let their nerves get the best of them and fumble through rehearsed intros. Over the course of a year, encourage them to practice different kinds of openings with other reps. Review their calls and offer insight. Ask them to regularly assess their comfort level with call openings during one-on-ones. Over time, you will see their focus pay off.7. Ask each rep to create an action planOpen questioning during one-on-ones creates an environment where a sales rep can surface methods to achieve their goals. To make this concrete, have the sales rep write out a plan of action that incorporates these methods. This plan should outline achievable steps to a desired goal with a clearly defined timeline. Be sure you upload it to your CRM as an attachment or use a tool like Quip to create a collaborative document editable by both the manager and the rep. Have reps create the plan after early-quarter one-on-ones and check in monthly to gauge progress (more on that in the next step).Here’s what a basic action plan might look like:Main goal: Complete 10 sales calls during the last week of the quarterSteps:Week 1: Identify 20-25 prospectsWeek 2: Make qualifying callsWeek 3: Conduct needs analysis (discovery) calls, prune list, and schedule sales calls with top prospectsWeek 4: Lead sales calls and close dealsThe power of putting pen to paper here is twofold. First, it forces the sales rep to think through their plan of action. Second, it crystallises their thinking and cements their commitment to action.8. Hold your rep accountableAs businessman Louis Gerstner, Jr. wrote in “Who Says Elephants Can’t Dance?”, “people respect what you inspect.” The effective manager understands that once the plan of action is in place, their role as coach is to hold the sales rep accountable for following through on their commitments. To support them, a manager should ask questions during one-on-ones such as:What measurable progress have you made this week/quarter?What challenges are you facing?How do you plan to overcome these challenges?You can also review rep activity in your CRM. This is especially easy if you have a platform that combines automatic activity logging, easy pipeline inspection, and task lists with reminders. If you need to follow up, don’t schedule another meeting. Instead, send your rep a quick note via email or a messaging tool like Slack to level-set.9. Offer professional development opportunitiesAccording to a study by LinkedIn, 94% of employees would stay at a company longer if it invested in their career. When companies make an effort to feed their employees’ growth, it’s a win-win. Productivity increases and employees are engaged in their work.Book clubs, seminars, internal training sessions, and courses are all great development opportunities. If tuition reimbursement or sponsorship is possible, articulate this up front so reps know about all available options.Richardson adds podcasts to the list. “Get all of your salespeople together to talk about a podcast episode that ties into sales,” she said. “Take notes, pull key takeaways and action items, and share a meeting summary the next day with the group. I love that kind of peer engagement. It’s so much better than watching a dull training video.”10. Set up time to share failures — and celebrationsAs Forbes Council member and sales vet Adam Mendler wrote of sales teams, successful reps and executives prize learning from failure. But as Richardson points out, a lot of coaches rescue their reps before they can learn from mistakes: “Instead of letting them fail, they try to save an opportunity,” she said. “But that’s not scalable and doesn’t build confidence in the rep.”Instead, give your reps the freedom to make mistakes and offer them guidance to grow through their failures. Set up a safe space where reps can share their mistakes and learnings with the larger team — then encourage each rep to toss those mistakes on a metaphorical bonfire so they can move on.By embracing failure as a learning opportunity, you also minimise the likelihood of repeating the same mistakes. Encourage your reps to document the circumstances that led to a missed opportunity or lost deal. Review calls to pinpoint where conversations go awry. Study failure, and you might be surprised by the insights that emerge.Also — and equally as important — make space for celebrating big wins. This cements best practices and offers positive reinforcement, which motivates reps to work harder to hit (or exceed) quota.Next steps for your sales coaching programA successful sales coach plays a pivotal role in enhancing sales rep performance and elevating the entire sales organisation. Successful sales coaching requires daily interaction with your team, ongoing training, and regular feedback, which optimises sales processes to improve overall sales performance. As Lindsey Boggs, global director of sales development at Quantum Metric, noted, it also requires intentional focus and a strategic approach to empower the sales team, significantly impacting the sales organisation.“Remove noise from your calendar so you can focus your day on what’s going to move the needle the most — coaching,” she said. Once that’s prioritised, follow the best practices above to help improve your sales reps’ performance, focusing on individual rep development as a key aspect of sales coaching. Remember: coaching is the key to driving sales performance.Steven Rosen, founder of sales management training company STAR Results, contributed to this article.
企业管理
100亿!申通获浦发银行融资支持;全国“最缺工”职业快递员排进前五;马士基下调全球集装箱需求增长预期
100亿!申通获浦发银行融资支持;全国“最缺工”职业快递员排进前五;马士基下调全球集装箱需求增长预期
发改委:三方面着力提升区域供应链韧性 11月2日消息,国家发改委副主任林念修在APEC加强供应链韧性促进经济复苏论坛上表示,当前新冠肺炎疫情和乌克兰危机影响相互交织,全球化进程遭遇逆流,供应链体系紊乱加剧。为进一步提升区域供应链韧性,林念修提出三点倡议:一是走开放创新之路,推进区域贸易自由化便利化;二是走合作发展之路,促进产业链供应链互联互通;三是走低碳转型之路,构建绿色可持续供应链体系。 申通获浦发银行100亿融资支持 11月1日,申通快递与上海浦东发展银行股份有限公司(简称“浦发银行”)在上海正式签订战略合作,协同推进“打造中国质效领先的经济型快递”目标加快实现和申通网络生态圈健康发展。 根据协议,双方将在企业融资、供应链金融、资产证券化、跨境贸易、绿色金融等领域展开长期合作。其中,企业融资方面,浦发银行为申通快递提供100亿元融资支持,助力申通全网在扩能、提质、增效等全方位持续进步。 “最缺工”100个职业快递员进入前五 11月2日,人力资源和社会保障部日前发布2022年三季度全国“最缺工”的100个职业排行。其中,营销员、车工、餐厅服务员、快递员、保洁员、保安员、商品营业员、家政服务员、客户服务管理员、焊工等职业位列前十。 据介绍,与2022年二季度相比,制造业缺工状况持续,技术工种岗位缺工较为突出。物流及运输行业缺工程度有所增加,邮政营业员、道路客运服务员新进排行,快件处理员、道路货运汽车驾驶员、装卸搬运工等职业缺工程度加大。 该排行是由中国就业培训技术指导中心组织102个定点监测城市公共就业服务机构,采集人力资源市场“招聘需求人数”和“求职人数”缺口排名前20的职业岗位信息,综合考量岗位缺口数量、填报城市数量等因素加工汇总整理形成。 海晨股份:新能源汽车是公司寻求业务增量的主要方向之一 11月2日消息,海晨股份发布投资者关系活动记录表,公司近日接受54家机构单位调研。海晨股份称,为应对消费电子出货量下滑,在收入端,公司积极拓展新能源汽车市场,提升市占率;同时也会凭借当年的竞争优势,不断开拓消费电子及其它行业,提升行业内的市场份额,对冲出货量下滑的影响。 新能源汽车业务方面,公司主要为整车生产企业提供从入厂物流、整车仓库到备品备件的管理。前三季度保持了很好的增速,该项业务收入占比不断提升。 海晨股份称,新能源汽车市场处于高速增长中,是公司未来寻求业务增量的一个主要方向。目前除了持续做好已有整车生产企业的服务外,也正努力为部分汽车零配件生产厂商提供服务。同时,公司已积极与多家目标整车生产企业进行商务沟通,寻求业务合作机会。 细分市场内部无创新 一般而言,创新是指在持续的量变中,改变行业的发展路径或者方式。前些年,加盟模式、整合平台等在持续的优化过程不断加速了零担行业的变革。如今,零担行业已经进入了创新模式下的平稳优化阶段,各个企业都在等待规模效益临界点的到来,然后进入下一次的大变革。 实际上,目前的零担行业是仍急速变化的。起码,上游的商流在快速变化,只不过物流提供的产品是相对简单的,只能在模式、运营管理方法、运作设备等方面进行创新。因此创新具有一定的延后性。 零担企业的产品服务基本能够满足客户的需求,这也导致了当下的创新是相当缓慢。快运虽然是发展最快的细分行业,头部高速发展,市场集中度快速提升,但在大创新方面却基本没有成绩。 目前,各个企业的经营模式、运营体系基本已经成熟,都追求的是货量的增长。下一波货量规模临界点到来之前,怕很难有组织、资源或者颠覆现有模式的创新。 快运基本无大创新是因为,其当下的体系能够满足现阶段商流的需求,并且生存条件并不差。而区域零担和专线则不同,全国区域零担企业数百家,专线企业10万家,市场竞争远比快运市场要更激烈。 所以,区域零担和专线的更有打破现状的创新需求,而实际上,区域零担和专线企业都经历了多种创新尝试。 京东发布双11战报:截至11月1日24时累计售出商品超5.5亿件 11月2日,京东发布双11战报,从10月31日晚8点至11月1日24时,京东累计售出商品超5.5亿件,成交额前20的品牌中,中国品牌占比达80%;中小企业和商家在京东11.11赢得增长契机,近5万中小品牌成交额同比增长超100%,近7万中小商家成交额同比增长超100%。高质量农产品-消费升级-农民增收的正循环加速运转,四到六线市场消费增速领先全国。 截至11月1日晚8点,全国超千万家庭已经收到京东11.11开门红第一单。通过智能物流基础设施的应用与升级,全国京东物流亚洲一号智能产业园大规模处理量较去年同期提升超过40%。 满帮大数据:双11预售阶段快递快运类订单环比增长13.7% 满帮大数据显示,2022年10月20日至10月31日,快递快运类订单环比增长13.7%,平均运距为930.87公里。仅预售阶段,货运量就呈现出了较高的涨幅。 预售期,快递类订单收货量最多的省份分别为广东、江苏、浙江、山东、四川。细观城市数据,成都是快递类收货量最多的城市,超越上海,成为购买力最强的新一线城市。增速方面,海南、云南、黑龙江、广东、福建成为快递类收货量增速最快的五个省份。 发货量方面,浙江、江苏、广州、山东、河南是预售阶段全国快递类发货量排名前五的省份,上海则超越苏州,稳坐发货城市头把交椅。 纵观整个预售阶段,快递类货物的热门运输线路也悄悄发生着变化。满帮大数据显示,2022年10月20日-10月31日,快递类订单量最大的线路除了上海、苏州、杭州以外,广州-南宁、杭州-沈阳和昆明-西双版纳也成功跻身前十名。华南、东北部地区的经济联动逐步加深,国内经济内循环也在持续渗透。 马士基下调2022年全球集装箱需求增长预期 11月2日,马士基官微消息,A.P.穆勒-马士基发布2022年第三季度财报。数据显示,第三季度营收增至228亿美元,息税折旧及摊销前利润(EBITDA)增至109亿美元,息税前利润(EBIT)增至95亿美元。第三季度利润为89亿美元,前九个月利润共计242亿美元。过去12个月投资资本回报率(ROIC)为66.6%。 马士基预计,2022年全年实际息税折旧及摊销前利润(EBITDA)为370亿美元,实际息税前利润(underlying EBIT)为310亿美元,自由现金流将超过240亿美元。 鉴于经济放缓的趋势预计会持续至2023年,马士基已将2022年全球集装箱需求增长的预期下调至-2/-4%,而此前预期为+1/-1%。2022-2023年资本支出预期保持不变,为90亿至100亿美元。 鄂州花湖机场正式开启客机腹舱带货功能 11月1日上午11:10时,飞往北京的南航CZ8908航班从花湖机场准时起飞。与以往不同,本次航班上除了前往北京的90名旅客外,还有装载在飞机腹舱的来自顺丰一批222公斤快件货物。这也标志着鄂州花湖机场正式开通腹舱货运业务,朝着建设国际一流航空货运枢纽目标又迈出关键一步。据介绍,鄂州花湖机场后续还将和东航、厦航等航空公司一起开展腹舱带货业务。 圆通国际正式更名为“圆通国际快递供应链科技” 11月1日,圆通速递国际发布公告称,“圆通速递(国际)控股有限公司”改为“圆通国际快递供应链科技有限公司”。 此前9月29日,圆通速递国际公布,董事会建议将公司英文名称由“YTO Express (International) Holdings Limited”更改为“YTO International Express and Supply Chain Technology Limited”及采纳公司中文双重外国名称,由现有的双重外国名称“圆通速递(国际)控股有限公司”改为“圆通国际快递供应链科技有限公司”。 董事会认为,建议更改公司名称符合本集团对未来发展及重塑品牌的战略业务计划,并相信,建议更改公司名称将为本集团提供全新的企业形象,有利于本集团之未来业务发展。 怡亚通:拟10.6亿元投建“怡亚通新经济供应链创新中心” 11月2日,怡亚通公告,全资子公司深圳怡亚通产城创新发展有限公司,与佛山市崇茂企业管理有限公司共同以现金出资方式,出资设立“佛山怡亚通产业创新有限公司”,注册资本为1.5亿元。公司设立上述项目公司用于在佛山地区投资建设“怡亚通新经济供应链创新中心”项目,从事地块建设开发,引领佛山地区产业转型升级。该项目规划总建筑面积约为10万平方米,投资总额不超过10.6亿元。
12大全球供应链新趋势!
12大全球供应链新趋势!
供应链是当今大多数制造业和商业企业的命脉,尤其在全球政治不稳定,劳动力短缺,全球化趋势变化,或者大型流行病期间,以下和大家分享一些最新全球供应链技术和管理趋势。 一、循环供应链 线性供应链很快将被循环供应链所取代,在循环供应链中,制造商翻新废弃产品进行转售。为了应对原材料成本的上涨及其波动性,许多公司选择将其产品分解,重新修复,取舍材料,处理和包装,然后上市销售。 供应链循环可以帮助降低成本,有了循环供应链,公司可以减少在原材料上的消耗,可以降低价格波动的风险。此外,循环供应链可以减少浪费,帮助企业减少对环境的总体影响。政府对回收和废物处理的严格规定也促使企业考虑采用循环供应链。具有可持续做法的企业也可能获得激励,不仅来自政府,也来自消费者,年轻一代更喜欢环保产品。 ALSCO 苏州提供的可循环包装解决方案,将包装材料循环应用,是循环供应链典型案例。 二、绿色供应链 世界各类环保组织和消费者一直在努力为环境负责,推动供应链对环境的危害减小。电力和运输对全球的温室气体排放有着巨大的贡献,因此绿色物流在当今许多公司中迅速受到青睐。例如,环保型仓库具有先进的能源管理系统,该系统使用计时器和仪表来监控所有设施的电力、热量、水和天然气的使用情况。这些系统有助于防止过度浪费资源。电动和太阳能汽车在供应链中的应用也越来越多;这些车辆有助于减少供应链的整体碳足迹。 同样,气候变化带来的环境变化影响了材料和资源的可用性,对供应链造成了潜在的破坏。公司将不得不考虑这些因素,并在必要时寻找其他资源。 采取可持续供应链的企业也将在利润和客户忠诚度方面获得更多收益(尼尔森,2018)。调查显示,超过60%的客户不介意为可持续产品支付溢价。随着绿色消费的兴起,预计未来几年会有更多的公司实施环保供应链流程。 三、整合供应链 未来几年,随着公司寻求与第三方建立合作伙伴关系,供应链将出现更多整合。与第三方服务合作可以帮助公司在提高客户服务质量并降低成本。 例如,更多的企业将整合并开始提供内陆服务,降低整体货运成本,简化供应链。对于经常使用海陆运输相结合的产品的托运人来说,集成尤其有用。通过集成服务,交付时间更短,客户服务也得到改善。亚马逊效应也促使企业尽可能优化其供应链。因此,更多的供应链管理者将与第三方物流供应商(3PL)和科技公司合作。第三方物流供应商提供进出境货运管理,并且拥有更多供应链资源。同样,基于第三方物流的技术允许供应链管理者通过API集成多个管理系统,并将其连接到云。这些集成将使供应链管理者能够克服内部技术解决方案的局限性。Deep Insights洞隐科技整合云计算,AI,IOT等自动化技术,以及云端TMS和WMS等,提供云服务的端到端可视化解决方案,是供应链整合解决方案的优秀应用。 四、劳动力全球化与挑战 一项研究最初预测,到2020年,80%的制造商将在多国开展业务,尽管,随着疫情的爆发,这一增长可能受到了影响,可能推迟了几年。 对更多知识工人的需求等因素影响了劳动力全球化的需求。知识工人——那些能够处理分析、数据,自动化和人工智能等复杂流程的人——将是供应链的劳动力组成部分。 越来越多的公司试图通过将这些工作外包并将业务扩展到美国以外的国家来填补这一缺口。先进的IT系统、协作软件使公司更容易实现全球化。 五、SCaaS 现在还有许多公司都在内部处理其供应链活动。尽管如此,未来我们可能会看到更多的企业采用“供应链即服务”或SCaaS商业模式,并外包制造、物流和库存管理等活动。公司的供应链管理团队将很快发展成为一小群专注于做出战略决策的高端人士。 随着内部供应链团队的规模越来越小,控制塔将变得越来越普遍。这些先进的数字控制塔为供应链管理者提供了供应链的端到端视图。云技术允许供应链管理人员随时随地访问所需的数据。同样,技术创新一日千里,供应链技术将很快“随时可用”。这种方法最初出现在SaaS软件中,它允许公司通过避免基础设施、升级和维护方面的固定成本来减少管理费用。 六、短生命周期产品供应链 随着产品生命周期的缩短,供应链必须发展得更快、更高效。如今,许多公司对所有产品使用单一的供应链,尽管这些产品的生命周期存在差异。未来,公司将不得不开发不同的供应链,以适应这些不同的生命周期并保持盈利。更短的产品生命周期要求公司重新思考其供应链并简化流程,以确保能够跟上对新产品的常规需求。令人担忧的是,截至2017年,43%的小企业仍在进行手动库存跟踪。 七、弹性供应链 供应链仅仅拥有精益流程是不够的;供应链也需要灵活应对市场波动。因此,越来越多的企业正在采用灵活的物流方式。弹性物流使供应链能够根据当前市场需求轻松扩张或收缩。人工智能等技术允许供应链在最小干扰的情况下根据需要进行调整。 弹性物流为供应链中的变量提供了灵活性,包括航行时间表、承运空间、集装箱使用和路线优化。这种可调整性有助于公司更好地处理潜在的问题,如货物积压和空间浪费。因此,企业可以享有更大的稳定性,并在市场波动的情况下保持竞争力。 以下分享几款最受欢迎的供应链管理软件: Brightpearl:一种创新的全渠道管理工具,适用于电子商务企业和零售商,旨在管理订单、库存和客户数据。 Hippo CMMS:一个用户友好的维护管理解决方案,旨在帮助企业管理、组织和跟踪维护操作。 Easyship:一个基于云的运输软件,旨在帮助电子商务企业简化本地和国际运输。 Deep Insights:洞隐科技整合科箭的一体化供应链执行云平台与吉联的航运代理行业解决方案,打通全程供应链,洞察供应链数据新价值,并运用AI技术,实现效率和成本优化。 八、透明供应链和可见性供应链 消费者越来越担心现代商业对环境的影响,同时为了应对各种复杂环境对供应链的影响,公司将需要供应链更加透明。公司已经开始在供应链的可持续性和减少碳足迹的努力方面提供一些透明度。尽管如此,还需要更多地了解供应链对社会其他方面的影响。全球贸易性质的变化也可能导致供应链实践的强制性披露。例如,公司很快将不得不考虑提供报告,说明其供应链对创造的就业机会、采购实践以及劳动力类型和使用的运输方式的影响。披露有关供应链这些方面的信息可以帮助公司提高消费者的品牌形象,并在必要时为遵守监管要求做好准备。 九、区块链供应链 供应链可见性仍然是当今大多数公司最关心的问题,因此越来越多的企业将寻求将区块链技术集成到其供应链中。区块链技术可以帮助使整个供应链更加透明,以最大限度地减少中断并改善客户服务。通过区块链,供应链的所有组成部分都可以集成到一个单一的平台中。承运人、航运公司、货代和物流供应商可以使用同一平台向公司和客户更新产品行程。发票和付款也可以在同一个系统中进行。这种集成简化了整个供应链,并帮助供应链管理者在问题发生之前发现问题。 区块链还为信息提供了无与伦比的保护,因为该技术的去中心化方法可以保护数据不被篡改。所有用户必须同意对数据进行更新或编辑,然后才能实施这些更新或编辑。 十、物联网供应链 除了区块链,越来越多的公司正在实施物联网设备,以提高其供应链的可见性。例如,飞机、卡车和其他运输方式都可以安装传感器,提供运输和交付的实时跟踪更新。仓库和零售店的物联网技术还可以提高生产、库存管理和预测性维护的可见性。公司可以使用所有这些实时信息来主动满足客户需求,最大限度地减少停机时间,并提高供应链的整体效率。 十一、机器人和自动化供应链 机器人技术在改变供应链方面发挥着巨大作用。仅在2019年上半年,北美公司就在16400多台机器人上花费了8.69亿美元。如今,越来越多的公司正在使用无人机和无人驾驶汽车来简化物流运营。公司和消费者可希望无人机有能力运送小商品。自动驾驶汽车也可能更加先进,能够做出自动交通决策。 在仓库中,自主移动机器人将更多地用于加速琐碎的劳动密集型任务。与高效的仓库管理软件相结合,机器人可以大幅提高供应链的生产力。 十二、AI、AR和VR供应链 人工智能(AI)也将在提高供应链效率方面发挥重要作用。该技术用于使用基于先前过程的数据的算法来自动化过程。自动化通过消除人为错误提高了供应链的效率。人工智能还可以识别供应链中的模式,公司可以利用这项技术来预测采购需求和管理库存。这消除了规划和采购中的猜测,消除了规划者反复进行相同计算的必要性,DocuAI智能解决方案就能识别供应链中的各种文件,譬如提单,箱单,发票,托书等,自动提取录入数据,或者自动执行单单相符比对,可以大大减轻人类员工工作量,提高效率。 增强现实(AR)和虚拟现实(VR)也为提高供应链的效率带来了各种可能性。例如,AR设备可以让工作人员更有效地进行多任务处理。公司还可以使用这些设备,通过在现实环境中预测潜在的产品用途,来加强产品开发工作。 作者介绍:曾志宏Lucas,北科大毕业,新加坡国立大学MBA,上海趋研信息联合创始人,曾服务于GE,Rolls-Royce,JCI,Whirlpool供应链部门,致力于货代行业和国际供应链领域流程自动化,智能化和可视化,AI+软件机器人RPA,以及数字供应链,智慧物流等的推广和传播 (微信: 1638881963)。 文章来源:物流沙龙
2023年12大全球供应链新趋势!
2023年12大全球供应链新趋势!
作者 |曾志宏 来源 |物流沙龙 供应链是当今大多数制造业和商业企业的命脉,尤其在全球政治不稳定,劳动力短缺,全球化趋势变化,或者大型流行病期间,以下和大家分享一些最新全球供应链技术和管理趋势。 一、循环供应链 线性供应链很快将被循环供应链所取代,在循环供应链中,制造商翻新废弃产品进行转售。为了应对原材料成本的上涨及其波动性,许多公司选择将其产品分解,重新修复,取舍材料,处理和包装,然后上市销售。 供应链循环可以帮助降低成本,有了循环供应链,公司可以减少在原材料上的消耗,可以降低价格波动的风险。此外,循环供应链可以减少浪费,帮助企业减少对环境的总体影响。政府对回收和废物处理的严格规定也促使企业考虑采用循环供应链。具有可持续做法的企业也可能获得激励,不仅来自政府,也来自消费者,年轻一代更喜欢环保产品。 ALSCO 苏州提供的可循环包装解决方案,将包装材料循环应用,是循环供应链典型案例。 二、绿色供应链 世界各类环保组织和消费者一直在努力为环境负责,推动供应链对环境的危害减小。电力和运输对全球的温室气体排放有着巨大的贡献,因此绿色物流在当今许多公司中迅速受到青睐。例如,环保型仓库具有先进的能源管理系统,该系统使用计时器和仪表来监控所有设施的电力、热量、水和天然气的使用情况。这些系统有助于防止过度浪费资源。电动和太阳能汽车在供应链中的应用也越来越多;这些车辆有助于减少供应链的整体碳足迹。 同样,气候变化带来的环境变化影响了材料和资源的可用性,对供应链造成了潜在的破坏。公司将不得不考虑这些因素,并在必要时寻找其他资源。 采取可持续供应链的企业也将在利润和客户忠诚度方面获得更多收益(尼尔森,2018)。调查显示,超过60%的客户不介意为可持续产品支付溢价。随着绿色消费的兴起,预计未来几年会有更多的公司实施环保供应链流程。 三、整合供应链 未来几年,随着公司寻求与第三方建立合作伙伴关系,供应链将出现更多整合。与第三方服务合作可以帮助公司在提高客户服务质量并降低成本。 例如,更多的企业将整合并开始提供内陆服务,降低整体货运成本,简化供应链。对于经常使用海陆运输相结合的产品的托运人来说,集成尤其有用。通过集成服务,交付时间更短,客户服务也得到改善。亚马逊效应也促使企业尽可能优化其供应链。因此,更多的供应链管理者将与第三方物流供应商(3PL)和科技公司合作。第三方物流供应商提供进出境货运管理,并且拥有更多供应链资源。同样,基于第三方物流的技术允许供应链管理者通过API集成多个管理系统,并将其连接到云。这些集成将使供应链管理者能够克服内部技术解决方案的局限性。Deep Insights洞隐科技整合云计算,AI,IOT等自动化技术,以及云端TMS和WMS等,提供云服务的端到端可视化解决方案,是供应链整合解决方案的优秀应用。 四、劳动力全球化与挑战 一项研究最初预测,到2020年,80%的制造商将在多国开展业务,尽管,随着疫情的爆发,这一增长可能受到了影响,可能推迟了几年。 对更多知识工人的需求等因素影响了劳动力全球化的需求。知识工人——那些能够处理分析、数据,自动化和人工智能等复杂流程的人——将是供应链的劳动力组成部分。 越来越多的公司试图通过将这些工作外包并将业务扩展到美国以外的国家来填补这一缺口。先进的IT系统、协作软件使公司更容易实现全球化。 五、SCaaS 现在还有许多公司都在内部处理其供应链活动。尽管如此,未来我们可能会看到更多的企业采用“供应链即服务”或SCaaS商业模式,并外包制造、物流和库存管理等活动。公司的供应链管理团队将很快发展成为一小群专注于做出战略决策的高端人士。 随着内部供应链团队的规模越来越小,控制塔将变得越来越普遍。这些先进的数字控制塔为供应链管理者提供了供应链的端到端视图。云技术允许供应链管理人员随时随地访问所需的数据。同样,技术创新一日千里,供应链技术将很快“随时可用”。这种方法最初出现在SaaS软件中,它允许公司通过避免基础设施、升级和维护方面的固定成本来减少管理费用。 六、短生命周期产品供应链 随着产品生命周期的缩短,供应链必须发展得更快、更高效。如今,许多公司对所有产品使用单一的供应链,尽管这些产品的生命周期存在差异。未来,公司将不得不开发不同的供应链,以适应这些不同的生命周期并保持盈利。更短的产品生命周期要求公司重新思考其供应链并简化流程,以确保能够跟上对新产品的常规需求。令人担忧的是,截至2017年,43%的小企业仍在进行手动库存跟踪。 七、弹性供应链 供应链仅仅拥有精益流程是不够的;供应链也需要灵活应对市场波动。因此,越来越多的企业正在采用灵活的物流方式。弹性物流使供应链能够根据当前市场需求轻松扩张或收缩。人工智能等技术允许供应链在最小干扰的情况下根据需要进行调整。 弹性物流为供应链中的变量提供了灵活性,包括航行时间表、承运空间、集装箱使用和路线优化。这种可调整性有助于公司更好地处理潜在的问题,如货物积压和空间浪费。因此,企业可以享有更大的稳定性,并在市场波动的情况下保持竞争力。 以下分享几款最受欢迎的供应链管理软件: Brightpearl:一种创新的全渠道管理工具,适用于电子商务企业和零售商,旨在管理订单、库存和客户数据。 Hippo CMMS:一个用户友好的维护管理解决方案,旨在帮助企业管理、组织和跟踪维护操作。 Easyship:一个基于云的运输软件,旨在帮助电子商务企业简化本地和国际运输。 Deep Insights:洞隐科技整合科箭的一体化供应链执行云平台与吉联的航运代理行业解决方案,打通全程供应链,洞察供应链数据新价值,并运用AI技术,实现效率和成本优化。 八、透明供应链和可见性供应链 消费者越来越担心现代商业对环境的影响,同时为了应对各种复杂环境对供应链的影响,公司将需要供应链更加透明。公司已经开始在供应链的可持续性和减少碳足迹的努力方面提供一些透明度。尽管如此,还需要更多地了解供应链对社会其他方面的影响。全球贸易性质的变化也可能导致供应链实践的强制性披露。例如,公司很快将不得不考虑提供报告,说明其供应链对创造的就业机会、采购实践以及劳动力类型和使用的运输方式的影响。披露有关供应链这些方面的信息可以帮助公司提高消费者的品牌形象,并在必要时为遵守监管要求做好准备。 九、区块链供应链 供应链可见性仍然是当今大多数公司最关心的问题,因此越来越多的企业将寻求将区块链技术集成到其供应链中。区块链技术可以帮助使整个供应链更加透明,以最大限度地减少中断并改善客户服务。通过区块链,供应链的所有组成部分都可以集成到一个单一的平台中。承运人、航运公司、货代和物流供应商可以使用同一平台向公司和客户更新产品行程。发票和付款也可以在同一个系统中进行。这种集成简化了整个供应链,并帮助供应链管理者在问题发生之前发现问题。 区块链还为信息提供了无与伦比的保护,因为该技术的去中心化方法可以保护数据不被篡改。所有用户必须同意对数据进行更新或编辑,然后才能实施这些更新或编辑。 十、物联网供应链 除了区块链,越来越多的公司正在实施物联网设备,以提高其供应链的可见性。例如,飞机、卡车和其他运输方式都可以安装传感器,提供运输和交付的实时跟踪更新。仓库和零售店的物联网技术还可以提高生产、库存管理和预测性维护的可见性。公司可以使用所有这些实时信息来主动满足客户需求,最大限度地减少停机时间,并提高供应链的整体效率。 十一、机器人和自动化供应链 机器人技术在改变供应链方面发挥着巨大作用。仅在2019年上半年,北美公司就在16400多台机器人上花费了8.69亿美元。如今,越来越多的公司正在使用无人机和无人驾驶汽车来简化物流运营。公司和消费者可希望无人机有能力运送小商品。自动驾驶汽车也可能更加先进,能够做出自动交通决策。 在仓库中,自主移动机器人将更多地用于加速琐碎的劳动密集型任务。与高效的仓库管理软件相结合,机器人可以大幅提高供应链的生产力。 十二、AI、AR和VR供应链 人工智能(AI)也将在提高供应链效率方面发挥重要作用。该技术用于使用基于先前过程的数据的算法来自动化过程。自动化通过消除人为错误提高了供应链的效率。人工智能还可以识别供应链中的模式,公司可以利用这项技术来预测采购需求和管理库存。这消除了规划和采购中的猜测,消除了规划者反复进行相同计算的必要性,DocuAI智能解决方案就能识别供应链中的各种文件,譬如提单,箱单,发票,托书等,自动提取录入数据,或者自动执行单单相符比对,可以大大减轻人类员工工作量,提高效率。 增强现实(AR)和虚拟现实(VR)也为提高供应链的效率带来了各种可能性。例如,AR设备可以让工作人员更有效地进行多任务处理。公司还可以使用这些设备,通过在现实环境中预测潜在的产品用途,来加强产品开发工作。 作者介绍:曾志宏Lucas,北科大毕业,新加坡国立大学MBA,上海趋研信息联合创始人,曾服务于GE,Rolls-Royce,JCI,Whirlpool供应链部门,致力于货代行业和国际供应链领域流程自动化,智能化和可视化,AI+软件机器人RPA,以及数字供应链,智慧物流等的推广和传播
海外工具
10 个最佳 TikTok 标签生成工具
10 个最佳 TikTok 标签生成工具
TikTok标签,是提升视频曝光度的重要手段。贴上话题标签后,系统将内容推送给目标人群的精准度越大。对该话题感兴趣的用户也可以通过标签看到我们的视频,大大增加了内容的曝光度。 那么,今天就给大家推荐几个强大的标签生成工具,帮助大家在短时间内获得大量用户。 一、标签的作用 1、得到精准的推荐 添加标签的主要原因是迎合TikTok算法机制,让视频得到更多的曝光。TikTok是交互式算法,用户有地域、性别、喜好等标签,账号也有类目、地域、音乐、内容标签,当账号使用的标签越垂直,推荐的用户越精准。 所以我们要对视频打标签,这样算法可以把视频推荐给目标群体,同时由于内容符合目标群体喜好,所以获得更多观看、转化。 2、挖掘潜在粉丝人群 用户如果对某个主题或话题感兴趣,她会搜索该标签,如果你的视频刚好使用了该标签,你的视频就很可能被她看到。 比如:你的视频添加了【#eyeliner tutorial】的标签,这个视频将会归入到eyeliner tutorial主题标签下。 如果你使用了热度很高的趋势标签,你的短视频还可能会再爆。 3、创建自己的流量池 除了使用TikTok上已有的标签外,我们还可以自建标签,从此以后,如果有短视频添加了这个标签,视频就归类在同一个流量池里面了。 比如国货品牌花西子出海,他们就在平台上自创了品牌标签#florasis,从此以后视频中含有#florasis的都会进入到这个池子里面,如果有用户搜索了#florasis,就会被里面的视频无限种草。 二、10个标签生成工具 1 . Rapidtages Rapidtags 是 Tik Tok的主题标签生成器,创作者可以用此软件快速给视频生成适当的主题标签。 Rapidtags的界面使用起来很方便,根据视频主题生成最流行、最热门的主题标签。 不仅如此,还有标签分析器、标签排名和 YouTube 关键字工具这些功能。 2. Megaphone Megaphone 是为用户查找流行 Tik Tok主题标签的工具,它包括主题标签分析、热门主题标签的实时信息、制作独特主题标签的自定义选项等功能。 它还提供了各种用于内容开发和推广的附加社交媒体工具。 3. Ecommanalyze Ecommanalyze 是一个生成器,可让用户根据目标人群、地理位置和产品类别找到 TikTok 上的热门主题标签。 Ecommanalyze上有标签统计、标签竞争分析、基于热门主题的标签建议等功能。 还可以为企业提供各种电子商务解决方案,例如产品研究、竞争分析和受众分析。 4. Rite tag Rite tag为内容生成高质量的主题标签,并提供有关内容文本和图像的完整 TikTok 统计数据。 最好的部分是它可以与你的个人资料集成,为 TikTok 帖子建议最佳标签。 Rite tag可以让你知道哪些标签在 TikTok 上未得到充分利用或被禁止。但Ritetag要付费(49美元/月)。 5. tiktokhashtags 这可能是最好的 TikTok 主题标签生成器之一,它提供了一个简单的工具来查找与你的帖子相关的最佳主题标签。 只需在搜索栏中输入关键字,该工具就会为你的帖子获取最热门和特定领域的主题标签。复制这组主题标签并将其直接使用到你的 TikTok 帖子中,体验令人很好。 无需注册即可开始使用,因为该工具可以免费使用,可以立即开始搜索并获取 TikTok 的最佳主题标签。 6. allhashtag allhashtag拥有出色的功能,可以为你的个人资料创建、生成、分析和研究最佳的行业特定主题标签。主题标签工具允许你生成高质量的主题标签。它为你的帖子提供了最佳和最相关的主题标签列表。 它还允许你专门为你的个人资料创建品牌主题标签,这有助于吸引更多关注者。 重点是免费的! 7.datagemba 主题标签生成器是一款免费的主题标签生成器,可帮助你提高在社交媒体上的排名。该工具提供了最先进的搜索引擎,可提供令人难以置信的主题标签建议,这些建议经过过滤以匹配你的受众和利基市场。该工具使用起来非常简单,具有出色的定位算法。它还提供各种信息丰富的博客来帮助你了解所有功能。 使用主题标签生成器,你可以监控主要竞争对手的主题标签,并构建与你的帖子相关的主题标签建议列表。因此,可以使用此工具为你的内容找到最流行的主题标签。 8. In Tags In Tags 是一款免费的 Android 软件,为创作者的 TikTok 视频提供相关和流行的主题标签。 In Tags 也是根据关键字和短语算法来生成主题标签的,创作者还可以为将来的帖子添加常用标签并分享。 9. Hashtags AI Hashtags AI 是一款 Android 软件,可使用人工智能为 TikTok 等社交媒体网站生成主题标签。 根据内容主题、受众和流行的主题标签推荐合适的主题标签,还包括主题标签分析、主题标签分组、主题标签研究等工具。 在上图就可以看到标签使用率,还可以自定义并存储他们的主题标签列表方便以后使用这一点和Hashtag Expert 差不多。 10. Hashtag Expert Hashtag Expert是根据关键字分析算法根据帖子的内容生成主题标签列表,是一款 iOS 应用程序。 此程序提供了用于创建独一无二的主题标签的自定义选项,还可以搜索特定的主题标签并评估主题标签的受欢迎程度。 常用主题标签可以保存下来,以后用的时候直接点就行了,Hashtag Expert对于想要提高社交媒体帖子的曝光度和参与度的 iOS 用户来说, 是一款很不错的应用程序。 总之,使用标签,可以监控主要竞争对手的主题标签,并构建与你的帖子相关的主题标签建议列表。甚至可以找到不同类别的主题标签,让你知道哪些是趋势,哪些对你的成长无用。因此,使用标签也是非重要的一个环节。
10个免费谷歌工具,帮你快速分析调查产品市场
10个免费谷歌工具,帮你快速分析调查产品市场
Google是全球最大的搜索引擎,作为全球流量第一的搜索引擎,所有的跨境营销都离不开Google,所以今天我们给大家分享10个免费的谷歌工具,帮助我们快速分析调查产品市场。 1、Google Tends 这是谷歌提供的免费工具,用于展示特定搜索词在特定时间段内的搜索频率趋势。 它让用户能够洞察全球范围内某个特定搜索词的热门程度,并且可以按照地理位置、时间跨度以及相关搜索项来进行比较分析。 对于市场调研、内容创作和SEO优化而言,Google Trends是一个极其有用的工具,它能帮助用户更好地理解并抓住当前的搜索趋势。 2、Google search console Google Search Console(简称 GSC)是谷歌推出的一款免费工具,旨在协助网站所有者优化他们的网站,以提升在谷歌搜索结果中的可见度。 该工具可以帮助站长提交网站地图、检查网页索引情况、查看网站的外部链接情况、分析网站流量等。通过谷歌站长工具,站长可以更好地了解其网站在谷歌搜索引擎中的表现,并进行必要的优化. 3、Google Keyword Planner 谷歌官方关键词规划工具,可查询关键词搜索量、竞争程度等数据,这些数据可以被认为是相对准确和可靠的。 我们可以在谷歌广告账户中获取关键词的搜索量,出价,变化情况,竞争程度,页首高低位区间出价等情况,关键词规划师是我们投放facebook设置兴趣爱好词的时候一个很重要的来源。 在关键词建议列表中,你可以看到每个关键词的搜索量范围、竞争程度、预测点击率等指标。通过这些数据可以帮你了解关键词的流行度、竞争激烈程度和潜在的点击率。你可以决定对哪些关键词进行优化,哪些关键词可能不适合你的策略。 例如,一个高搜索量但低竞争的关键词可能是一个很好的机会,而一个低搜索量但高竞争的关键词可能不值得追求。 4、Google全球商机通 挖掘全球商机,当你计划将产品推向国际市场时,了解哪些地区最适合你的产品至关重要。 Google全球商机通是一款免费工具,可以在多种设备上轻松访问,包括手机和电脑。它提供了丰富详尽的产品分类,能迅速为你提供产品的市场排名、获客成本以及商业概况等关键数据。 利用Google全球商机通提供的详尽数据报告,你可以精准定位最佳的目标市场。 5、Google Correlate Google Correlate是一个经常被忽视的工具,但是在生成大量关键词列表方面非常强大。使用此工具的主要原因是能够查看哪些相关关键字也在被搜索。有了这些信息,你就可以开始增加关键字列表(特别是长尾关键词)。 6、YouTube Ads Leaderboard 在YouTube Ads Leaderboard榜单上,你可以发现那些最成功的YouTube广告视频。 当你的网络营销广告缺乏灵感时,观看这些视频可以为你提供极大的启发。它们展示了其他创作者是如何运用创意和营销技巧来吸引观众的。 通过每个月的热门广告视频,你可以紧随潮流,捕捉到客户需求的变化方向,并深入分析这些广告之所以受到欢迎的原因。这将有助于你为自己的产品创造出真正触动人心的广告内容。 7、Consumer Barometer Consumer Barometer是一款洞察消费者行为的免费工具,也被称作消费者晴雨表。你可以通过选择品类或者是相关问题来了解消费者购买产品的最新趋势数据,从而进一步的了解你的目标受众,对于卖家选品来很有参考性。 8、Google surveys “Google Surveys”能让你快速、高效地深入了解消费者的想法。收集所需的洞察数据,以制定更明智,更快速的业务决策,比起传统市场研究,只需要花很短的时间就能完成。 “消费者调查”能为你带来什么呢?简单获取自定义调查;调查真实有效;快速获取真实洞察;将洞察付诸行动。 9、Think with google 你的网站加载速度快吗?体验够好吗? Google推出的免费网站测试平台Test My Site可以为你的网站做出全面的诊断,并且给出优化建议,帮助你更好地运营独立站。 如果你的移动网站响应速度过慢,大多数人会放弃访问。Speed Scorecard是帮助诊断网站响应速度的一个工具。 10、Google Rich Media Gallery 想知道你的广告系列与同行业竞争对手的比较情况,或了解不同格式的效果趋势? 你可以使用Google Rich Media Gallery在各个国家/地区,垂直广告,广告格式和广告尺寸中提取关键用户互动指标,以便你计划和衡量展示广告系列的成功与否。
10个最好的网站数据实时分析工具
10个最好的网站数据实时分析工具
网络分析工具可以帮助你收集、预估和分析网站的访问记录,对于网站优化、市场研究来说,是个非常实用的工具。每一个网站开发者和所有者,想知道他的网站的完整的状态和访问信息,目前互联网中有很多分析工具,本文选取了20款最好的分析工具,可以为你提供实时访问数据。1.Google Analytics这是一个使用最广泛的访问统计分析工具,几周前,Google Analytics推出了一项新功能,可以提供实时报告。你可以看到你的网站中目前在线的访客数量,了解他们观看了哪些网页、他们通过哪个网站链接到你的网站、来自哪个国家等等。2. Clicky与Google Analytics这种庞大的分析系统相比,Clicky相对比较简易,它在控制面板上描供了一系列统计数据,包括最近三天的访问量、最高的20个链接来源及最高20个关键字,虽说数据种类不多,但可直观的反映出当前站点的访问情况,而且UI也比较简洁清新。3. WoopraWoopra将实时统计带到了另一个层次,它能实时直播网站的访问数据,你甚至可以使用Woopra Chat部件与用户聊天。它还拥有先进的通知功能,可让你建立各类通知,如电子邮件、声音、弹出框等。4. Chartbeat这是针对新闻出版和其他类型网站的实时分析工具。针对电子商务网站的专业分析功能即将推出。它可以让你查看访问者如何与你的网站进行互动,这可以帮助你改善你的网站。5. GoSquared它提供了所有常用的分析功能,并且还可以让你查看特定访客的数据。它集成了Olark,可以让你与访客进行聊天。6. Mixpane该工具可以让你查看访客数据,并分析趋势,以及比较几天内的变化情况。7. Reinvigorate它提供了所有常用的实时分析功能,可以让你直观地了解访客点击了哪些地方。你甚至可以查看注册用户的名称标签,这样你就可以跟踪他们对网站的使用情况了。8. Piwi这是一个开源的实时分析工具,你可以轻松下载并安装在自己的服务器上。9. ShinyStat该网站提供了四种产品,其中包括一个有限制的免费分析产品,可用于个人和非营利网站。企业版拥有搜索引擎排名检测,可以帮助你跟踪和改善网站的排名。10. StatCounter这是一个免费的实时分析工具,只需几行代码即可安装。它提供了所有常用的分析数据,此外,你还可以设置每天、每周或每月自动给你发送电子邮件报告。本文转载自:https://www.cifnews.com/search/article?keyword=工具
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#自媒体#新媒体课堂——自媒体平台知多少?自媒体平台有哪些?
#自媒体#新媒体课堂——自媒体平台知多少?自媒体平台有哪些?
自媒体带起了一波创业者的高潮,做自媒体的主要就是两类人,要么是为了流量,获得用户关注;要么是为了阅读量,广告变现。说白了就是为了名利!有很多人都想做自媒体,但是该怎么做才好呢?做自媒体,写文章虽然重要,但是发文章比写重要10倍以上,只有让更多的人看到你的文章,你的文章才能给你带来更大的价值,一篇文章写出来,你发的平台不对,也不行。今天知道君整理了一些可以免费注册与发布的自媒体平台,如果你把文章发布到这些自媒体平台,你的每篇文章最少都有几万人看到,效果怎么样, 就不用多说了。现在直接分享给大家:微信公众平台微信公众平台,给个人、企业和组织提供业务服务与用户管理能力的全新服务平台。… 给企业和组织提供更强大的业务服务与用户管理能力,帮助企业快速实现全新的公众号服务平台是否免费:免费操作难度:简单应用类型:全部应用网址:http://mp.weixin.qq.com今日头条今日头条是一款基于数据挖掘的推荐引擎产品,它为用户推荐有价值的、个性化的信息,提供连接人与信息的新型服务,是国内移动互联网领域成长最快的产品服务之一是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.toutiao.com/百度百家百家是百度新闻的原创内容类平台。每日发布的优质内容将会在百度新闻的网页版、移动端呈现,并被百度搜索和百度其他产品线收录。是否免费:免费操作难度:简单应用类型:全部应用网址:http://baijia.baidu.com/搜狐媒体平台搜狐媒体平台是在搜狐门户改革背景下全新打造的内容发布和分类分发全平台。各个行业的优质内容供给者(媒体、自媒体)均可免费申请入驻,为搜狐提供内容;利用搜狐强大的媒体影响力,入驻媒体和自媒体可获取自己的用户,提升个人的品牌影响力是否免费:免费操作难度:简单应用类型:全部应用网址:http://mp.sohu.com/一点资讯一点资讯是一款高度智能的新闻资讯应用,通过它你可以搜索并订阅任意关键词,它会自动帮你聚合整理并实时更新相关资讯,同时会智能分析你的兴趣爱好,为你推荐感兴趣的内容。看新闻资讯,一点就够了!是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.yidianzixun.com/网易媒体平台网易订阅,聚合旅游、时尚、财经、科技资讯、时事新闻、RSS等众多内容,提供个性化的阅读服务是否免费:免费操作难度:简单应用类型:全部应用网址:http://dy.163.com/wemedia/login.html企鹅媒体平台企鹅媒体平台是2016年3月1日,企鹅媒体平台正式推出,腾讯将提供四个方面的能力。是否免费:免费操作难度:简单应用类型:全部应用网址:https://om.qq.com/userAuth/index北京时间号北京时间互联网门户全新领导者,依托强大的推荐引擎与专业的媒体人团队为用户实时呈现最具价值的新鲜资讯。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.btime.com/QQ公众号QQ公众平台聚合着无限可能。凭借16年来积累的8亿用户资源,依托强势平台技术、数据沉淀和社交关系,QQ公众平台将有效聚集品牌和消费者,以开放合作的姿态与你一起打造未来。是否免费:免费操作难度:简单应用类型:全部应用网址:http://mp.qq.com/凤凰自媒体“凤凰自媒体”正式更名为“凤凰号”。据了解,凤凰自媒体平台更名后,希望能加快品牌特色化进程,深耕高质量内容领域,由此形成行业差异化竞争格局,实现优质文章在凤凰新闻客户端、凤凰网、手机凤凰网、凤凰视频客户端等渠道的有效分发。是否免费:免费操作难度:简单应用类型:全部应用网址:http://fhh.ifeng.com/login大鱼号大鱼号是阿里文娱体系为内容创作者提供的统一账号。大鱼号实现了阿里文娱体系一点接入,多点分发。内容创作者一点接入大鱼号,上传图文/视频可被分发到UC、优酷、土豆、淘系客户端,未来还会扩展到豌豆荚、神马搜索、PP助手等。是否免费:免费操作难度:简单应用类型:全部应用网址:http://mp.uc.cn/index.html知乎一个真实的网络问答社区,帮助你寻找答案,分享知识。..是否免费:免费操作难度:简单应用类型:全部应用网址:https://www.zhihu.com/钛媒体【钛媒体官方网站】钛媒体是国内首家TMT公司人社群媒体,最有钛度的一人一媒体平台,集信息交流融合、IT技术信息、新媒体于一身的媒体平台。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.tmtpost.com/LIKE.TG+社区LIKE.TG最新又推出了一款扶持计划-『自媒体分享计划』满足条件的自媒体,入驻LIKE.TG+社区,可分享总价值百万资源包是否免费:免费操作难度:困难应用类型:全部应用网址:https://cloud.tencent.com/developer/support-plan?invite_code=oc38tj48tn8qhttp://www.tmtpost.com/虎嗅网聚合优质的创新信息与人群,捕获精选|深度|犀利的商业科技资讯。在虎嗅,不错过互联网的每个重要时刻。是否免费:免费操作难度:简单应用类型:全部应用网址:https://www.huxiu.com/砍柴网砍柴网创立于2013年,是一家拥有全球视野的前沿科技媒体,我们始终秉承观点独到、全面深入、有料有趣的宗旨,在科技与人文之间寻找商业新价值,坚持以人文的视角解读科技,用专业的精神剖析时代,孜孜不倦探索科技与商业的未来。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.ikanchai.com/i黑马i黑马是面向创业者的创新型综合服务平台,掌握创业创新领域强有力话语权的媒体矩阵,致力于帮助创业者获得投资、人才、宣传和经验。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.iheima.com/雷锋网雷锋网是国内最早关注人工智能和智能硬件领域的互联网科技媒体,内容涵盖人工智能、智能硬件、机器人、智能驾驶、ARVR、网络安全、物联网、未来医疗、金融科技等9大领域。雷锋网致力于连接和服务学术界、工业界与投资界,为用户提供更专业的互联网科技资讯和培训服务,让用户读懂智能与未来。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.leiphone.com/猎云网猎云网坚守用心服务创业者的理念,专注创业创新,互联网创业项目推荐,关注新产品、新公司、新模式,以原创独家报道、分析以及美国硅谷的一手报道闻名业界。为创业者、投资人及相关业内人士提供交流学习、资源对接的桥梁。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.lieyunwang.com/锌媒体锌媒体是一个关注前沿科技资讯、移动互联网,发现以及商业创新价值的泛科技自媒体平台。精选最新科技新闻,分享即时的移动互联网行业动态和以及提供最具商业价值的互联网创业案例,投资案例。提供绝对给力的干货、,在科技与人文之间挖掘商业新价值。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.xinmeti.com/派代网派代网定位为中国电子商务的入口,目前是中国最活跃、最具影响力的电子商务行业交流平台,聚集了大量的电子商务领军企业创始人群。提供电商学习、人才招聘、企业贷款等电子商务综合服务。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.paidai.com/简书致力于开发维护一套集合文字的书写、编集、发布功能于一体的在线写作编辑工具是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.jianshu.com/亿欧网亿欧是一家专注于新科技、新理念与各产业结合,以助力产业创新升级为使命的服务平台。亿欧旗下有4款产品,分别是亿欧网、视也、天窗、企服盒子。自2014年2月9日开始运营后,迅速成为互联网创业者和产业创新者的首选学习平台,是上百家知名企业的首选商业合作伙伴;先后获得盈动资本、高榕资本、盛景网联领投的三轮融资是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.iyiou.com/思达派思达派是专注创业服务市场的新媒体平台,定位“创业干货分享”,一站集成创业经验、教训等干货,帮助创业者少走弯路。同时还将举办各种线下创业分享和交流活动,分享创业心得,对接人脉、资本、以及公关推广等资源。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.startup-partner.com/界面界面是最受中国中产阶级欢迎的新闻及商业社交平台,旗下拥有精品新闻业务界面新闻、专业投资资讯平台摩尔金融及中国最大独立设计师电商网站尤物。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.jiemian.com/爱范儿聚焦新创和消费主题的科技媒体,成立于 2008 年 10 月,关注产品及体验,致力于“独立,前瞻,深入”的原创报道和分析评论,是国内唯一一家在产业和产品领域同时具有强势影响力的科技媒体。旗下现有 ifanr.com、SocialBase.cn、AppSolution、玩物志、创业及产品社区 MindStore 等多个细分领域的知名产品。是否免费:免费操作难度:简单应用类型:全部应用网址:http://www.ifanr.com/36氪36氪为您提供创业资讯、科技新闻、投融资对接、股权投资、极速融资等创业服务,致力成为创业者可以依赖的创业服务平台,为创业者提供最好的产品和服务。是否免费:免费操作难度:简单应用类型:全部应用网址:http://36kr.com如果一篇文章在一个平台一天有100个阅读量,在50个平台上就是5000阅读,那么10天呢,一年356天呢,可能前期会辛苦一点,但是你需要坚持,越到后面,你在互联网上发布的文章越多,加你的人也会越多,而且这些文章将会在多年以后都能够继续为你带来流量,有的人两年前写的文章,现在还有人看了还会加v信。外加两个,趣头条,惠头条。有的人可能会问,这么多平台,发文章比写文章还累!额。。。。。。你需要学会找工具,早就有人开发出来了一键发布功能,一篇文章可以同时发布到多个自媒体平台上!什么工具呢?百度一下,你就知道!以上,是今天给大家提供的一些思路,希望对大家有帮助!这些仅仅是各大门户网站的自媒体开放平台,没有精确到各种类型的全部平台,如小视频类app、综合视频类网站都没有开始说,由于篇幅的原因,留到以后再进行补充吧。
1-4月美国电商支出3316亿美元,消费者转向低价商品
1-4月美国电商支出3316亿美元,消费者转向低价商品
AMZ123 获悉,日前,据外媒报道,Adobe Analytics 的数据显示,2024 年前四个月美国电商增长强劲,同比增长 7%,达到 3316 亿美元。据了解,Adobe Analytics 对美国在线交易数据进行了分析,涵盖美国零售网站的一万亿次访问、1 亿个 SKU 和 18 个产品类别。2024 年 1 月 1 日至 4 月 30 日,美国在线支出达 3316 亿美元,同比增长 7%,得益于电子产品、服装等非必需品的稳定支出以及在线杂货购物的持续激增。Adobe 预计,2024 年上半年在线支出将超过 5000 亿美元,同比增长 6.8%。今年前四个月,美国消费者在线上消费电子产品 618 亿美元(同比增长 3.1%),服装 525 亿美元(同比增长 2.6%)。尽管增幅较小,但这两个类别占电商总支出的 34.5%,帮助保持了营收增长。同时,杂货进一步推动了增长,在线支出达 388 亿美元,同比增长 15.7%。Adobe 预计,未来三年内,该类别将成为电商市场的主导力量,其收入份额与电子产品和服装相当。另一个在线支出费增长较快的类别是化妆品,该类别在 2023 年带来了 350 亿美元的在线消费,同比增长 15.6%。而这一上升趋势仍在继续,截至 4 月 30 日,2024 年美国消费者在化妆品上的在线支出为 132 亿美元,同比增长 8%。此外,数月持续的通货膨胀导致消费者在多个主要类别中购买更便宜的商品。Adobe 发现,个人护理(增长 96%)、电子产品(增长 64%)、服装(增长 47%)、家居/花园(增长 42%)、家具/床上用品(增长 42%)和杂货(增长 33%)等类别的低价商品份额均大幅增加。具体而言,在食品杂货等类别中,低通胀商品的收入增长 13.4%,而高通胀商品的收入下降 15.6%。在化妆品等类别中,影响相对较弱,低通胀商品的收入增长 3.06%,高通胀商品的收入仅下降 0.34%,主要由于消费者对自己喜欢的品牌表现出了更强的忠诚度。而体育用品(增长 28%)、家电(增长 26%)、工具/家装(增长 26%)和玩具(增长 25%)等类别的低价商品份额增幅均较小,这些类别的增幅也主要受品牌忠诚度影响,同时消费者更倾向于购买最高品质的此类产品。此外,“先买后付”(BNPL)支付方式在此期间也出现了持续增长。2024 年 1 月至 4 月,BNPL 推动了 259 亿美元的电商支出,较去年同期大幅增长 11.8%。Adobe 预计,BNPL 将在 2024 年全年推动 810 亿至 848 亿美元的支出,同比增长 8% 至 13%。
12月波兰社媒平台流量盘点,TikTok追赶Instagram
12月波兰社媒平台流量盘点,TikTok追赶Instagram
AMZ123 获悉,近日,市场分析机构 Mediapanel 公布了 2023 年 12 月波兰主流社交平台的最新用户统计数据。受 TikTok 的打击,Pinterest、Facebook 和 Instagram 的用户数量出现下降。根据 Mediapanel 的数据,截至 2023 年 12 月,TikTok 是波兰第三大社交媒体平台,拥有超过 1378 万用户,相当于波兰 46.45% 的互联网用户。排在 TikTok 之前的是 Facebook 和 Instagram,其中 Facebook 拥有超过 2435 万用户,相当于波兰 82.06% 的互联网用户;Instagram 则拥有超过 1409 万用户,相当于波兰 47.47% 的互联网用户。在用户使用时长方面,TikTok 排名第一。2023 年 12 月,TikTok 用户的平均使用时长为 17 小时 18 分钟 42 秒。Facebook 用户的平均使用时长为 15 小时 36 分钟 38 秒,位居第二。其次是 Instagram,平均使用时长为 5 小时 2 分钟 39 秒。与 11 月相比,12 月 Facebook 减少了 58.84 万用户(下降 2.4%),但其用户平均使用时间增加了 32 分钟 50 秒(增长 3.6%)。Instagram 流失了 25.9 万用户(下降 1.8%),但其用户平均使用时间增加了 15 分钟(增长 5.2%)。虽然 TikTok 的用户数量略有增长(增长 8.85 万,即 0.6%),但其用户平均使用时间减少了 47 分钟(减少 4.3%)。12 月份,波兰其他主流社交媒体平台的用户数据(与 11 月相比):X 增加了 39.64 万用户(增长 4.8%),用户平均使用时间增加了 6 分钟 19 秒(增长 9.3%);Pinterest 增加了 23.02 万用户(增长 3.5%),用户平均使用时间增加了 7 分钟 9 秒(增长 16.1%);Snapchat 则增加了 9.04 万用户(增长 1.8%),用户平均使用时间增加了 23 秒(增长 0.2%);LinkedIn 流失了 27.69 万用户(下降 6.2%),用户平均使用时间减少了 1 分钟 36 秒(下降 11.7%);Reddit 流失了 18.6 万用户(下降 7.1%),用户平均使用时间减少了 1 分钟 27 秒(下降 11.6%)。
全球大数据
   探索Discord注册的多重用途
探索Discord注册的多重用途
在当今数字化时代,社交网络平台是人们沟通、分享和互动的重要场所。而Discord作为一款功能强大的聊天和社交平台,正吸引着越来越多的用户。那么,Discord注册可以用来做什么呢?让我们来探索它的多重用途。 首先,通过Discord注册,您可以加入各种兴趣群组和社区,与志同道合的人分享共同的爱好和话题。不论是游戏、音乐、电影还是科技,Discord上有无数个群组等待着您的加入。您可以与其他成员交流、参与讨论、组织活动,结识新朋友并扩大自己的社交圈子。 其次,Discord注册也为个人用户和团队提供了一个协作和沟通的平台。无论您是在学校、工作场所还是志愿组织,Discord的群组和频道功能使得团队成员之间可以方便地分享文件、讨论项目、安排日程,并保持密切的联系。它的语音和视频通话功能还能让远程团队更好地协同工作,提高效率。 对于商业用途而言,Discord注册同样具有巨大潜力。许多品牌和企业已经认识到了Discord作为一个与年轻受众互动的渠道的重要性。通过创建自己的Discord服务器,您可以与客户和粉丝建立更紧密的联系,提供独家内容、产品促销和用户支持。Discord还提供了一些商业工具,如机器人和API,帮助您扩展功能并提供更好的用户体验。 总结起来,Discord注册不仅可以让您加入各种兴趣群组和社区,享受与志同道合的人交流的乐趣,还可以为个人用户和团队提供协作和沟通的平台。对于品牌和企业而言,Discord也提供了与受众互动、推广产品和提供用户支持的机会。所以,赶紧注册一个Discord账号吧,开启多重社交和商业可能性的大门! -->
  商海客discord群发软件:开启营销革命的利器
商海客discord群发软件
开启营销革命的利器
商海客discord群发软件作为一款前沿的营销工具,以其独特的特点和出色的功能,在商业领域掀起了一场营销革命。它不仅为企业带来了全新的营销方式,也为企业创造了巨大的商业价值。 首先,商海客discord群发软件以其高效的群发功能,打破了传统营销方式的束缚。传统营销常常面临信息传递效率低、覆盖范围有限的问题。而商海客discord群发软件通过其强大的群发功能,可以将信息迅速传递给大量的目标受众,实现广告的精准推送。不论是产品推广、品牌宣传还是促销活动,商海客discord群发软件都能帮助企业快速触达潜在客户,提高营销效果。 其次,商海客discord群发软件提供了丰富的营销工具和功能,为企业的营销活动增添了更多的可能性。商海客discord群发软件支持多种媒体形式的推送,包括文本、图片、音频和视频等。企业可以根据自身需求,定制个性化的消息内容和推广方案,以吸引目标受众的注意。此外,商海客discord群发软件还提供了数据分析和统计功能,帮助企业了解营销效果,进行精细化的调整和优化。 最后,商海客discord群发软件的用户体验和易用性也为企业带来了便利。商海客discord群发软件的界面简洁明了,操作简单易懂,即使对于非技术人员也能够快速上手。商海客discord群发软件还提供了稳定的技术支持和优质的客户服务,确保用户在使用过程中能够获得及时的帮助和解决问题。 -->
 Discord|海外社媒营销的下一个风口?
Discord|海外社媒营销的下一个风口?
Discord这个软件相信打游戏的各位多少都会有点了解。作为功能上和YY相类似的语音软件,已经逐渐成为各类游戏玩家的青睐。在这里你可以创建属于自己的频道,叫上三五个朋友一起开黑,体验线上五连坐的游戏体验。但Discord可不是我们口中说的美国版YY这么简单。 Discord最初是为了方便人们交流而创立的应用程序。游戏玩家、电影迷和美剧迷、包括NFT创作者和区块链项目都在Discord上装修起一个个属于自己的小家。而在互联网的不断发展中,Discord现如今已经发展成为一种高效的营销工具,其强大的社区的功能已远不止语音交谈这一单一功能了。本文我们将结合市场营销现有的一些概念,带你领略Discord背后的无穷价值。 初代海外社媒营销: 当我们谈及Marketing市场营销,我们大多能想到的就是广告,以广告投放去获得较为多的转化为最终目的。但随着公众利益的变化,市场营销的策略也在不断改变。社交媒体类别的营销是现在更多品牌更为看重的一块流量池。我们可以选择付费营销,当然也可以选择不付费,这正式大多数的品牌所处的阶段。如国内的微博,抖音。又好比海外的Facebook, Instagram等。 但是,当我们深入地了解这些社交媒体的算法时不难发现。人们经常会错过我们的内容,又或者在看到这是一个广告之后就选择离开,其推广的触达率并不显著。其原因其实和初代社交媒体的属性分不开。 我们来打个比方:当你在YouTube上看着喜爱的博主视频,YouTube突然暂停了你的视频,给你插入了品牌方的广告。试问你的心情如何?你会选择安心看完这个广告,对其推广的产品产生了兴趣。还是想尽一切办法去关掉这个烦人的广告?而在不付费的内容上:你更喜欢看那些能娱乐你,充实你生活的内容。还是选择去看一个可能和你毫不相干的品牌贴文?在大数据的加持下,品牌方可能绞尽脑汁的想去获得你这个用户。但选择权仍就在用户手上,用户选择社交媒体的原因更多是为了娱乐和社交。我们也不愿意和一个个客气的“品牌Logo”去对话。 Discord是如何改变营销世界的? Discord又有什么不一样呢?你觉的他的营销手段就像发Email一样,给你特定的社群发送一组消息?谈到Email,这里要插一嘴。其触达率表现也并不优异,你发送的重要通告,新闻稿,打折促销。都有可能在用户还未浏览收之前就已经进了垃圾箱,又或者是和其他数百封未读邮件中等待着缘分的到来。 其实Discord的频道属性很美妙的化解了社交媒体现在的窘境,我们再来打个比方:比如你很喜欢篮球,因此你进入到了这个Discord篮球频道。而在这个频道里又包含了中锋,前锋,后卫这些细分频道。后卫又细分到了控球后卫,得分后卫。但总的来说,这个频道的用户都是喜欢篮球的群体。Discord的属性也拉近了品牌和用户的距离,你们不再是用户和一个个官方的“品牌Logo”对话。取而代之的则是一个个亲近感十足的好兄弟。直播带货中的“家人们”好像就是这一形式哈哈。 因此在Discord 上你可以针对不同频道发送不同的公告消息,使目标用户能够及时获得你的任何更新。他可不像电子邮件一样,淹没在一堆未读邮件中,也不会像社媒贴文一样被忽视。更精准的去区分不同的目标受众这一独特性也注定了Discord Marketing的强大功能。 Discord拓展属性: 自Facebook更名Meta等一系列动作下,2021年被世人称为元宇宙元年。在这一大背景下,更多的社交媒体开始逐渐向元宇宙靠拢。Twitter逐渐成为各类项目方的首选宣发媒体。Discord的属性也被更多项目方所发现,现如今Discord已被广泛运用在区块链领域。Discord事实上已经成为加密货币社区的最大聚集地,学习使用Discord也已经成为了圈内最入门技能。随着未来大量的区块链项目的上线Discord也将获得更加直接的变现手段。 Discord的各类载体已经数不胜数,区块链、游戏开黑、公司办公软件、线上教课。Discord是否能成为海外社媒的下一个风口?还是他已经成为了?这个不是我们能说了算的,但甭管你是想做品牌推广,还是单纯的就想酣畅漓淋的和朋友一起开个黑。选择Discord都是一个不错的选择。 -->
社交媒体

                    100+ Instagram Stats You Need to Know in 2024
100+ Instagram Stats You Need to Know in 2024
It feels like Instagram, more than any other social media platform, is evolving at a dizzying pace. It can take a lot of work to keep up as it continues to roll out new features, updates, and algorithm changes. That‘s where the Instagram stats come in. There’s a lot of research about Instagram — everything from its users' demographics, brand adoption stats, and all the difference between micro and nano influencers. I use this data to inform my marketing strategies and benchmark my efforts. Read on to uncover more social media stats to help you get ideas and improve your Instagram posting strategy. 80+ Instagram Stats Click on a category below to jump to the stats for that category: Instagram's Growth Instagram User Demographics Brand Adoption Instagram Post Content Instagram Posting Strategy Instagram Influencer Marketing Statistics Instagram's Growth Usage 1. Instagram is expected to reach 1.44 billion users by 2025. (Statista) 2. The Instagram app currently has over 1.4 billion monthly active users. (Statista) 3. U.S. adults spend an average of 33.1 minutes per day on Instagram in 2024, a 3-minute increase from the year before. (Sprout Social) 4. Instagram ad revenue is anticipated to reach $59.61 billion in 2024. (Oberlo) 5. Instagram’s Threads has over 15 Million monthly active users. (eMarketer) 6. 53.7% of marketers plan to use Instagram reels for influencer marketing in 2024. (eMarketer) 7. 71% of marketers say Instagram is the platform they want to learn about most. (Skillademia) 8. There are an estimated 158.4 million Instagram users in the United States in 2024. (DemandSage) 9. As of January 2024, India has 362.9 million Instagram users, the largest Instagram audience in the world. (Statista) 10. As of January 2024, Instagram is the fourth most popular social media platform globally based on monthly active users. Facebook is first. YouTube and WhatsApp rank second and third. (Statista) https://youtu.be/EyHV8aZFWqg 11. Over 400 million Instagram users use the Stories feature daily. (Keyhole) 12. As of April 2024, the most-liked post on Instagram remains a carousel of Argentine footballer Lionel Messi and his teammates celebrating the 2022 FIFA World Cup win. (FIFA) 13. The fastest-growing content creator on Instagram in 2024 is influencer Danchmerk, who grew from 16k to 1.6 Million followers in 8 months. (Instagram) 14. The most-followed Instagram account as of March 2024 is professional soccer player Cristiano Ronaldo, with 672 million followers. (Forbes) 15. As of April 2024, Instagram’s own account has 627 million followers. (Instagram) Instagram User Demographics 16. Over half of the global Instagram population is 34 or younger. (Statista) 17. As of January 2024, almost 17% of global active Instagram users were men between 18 and 24. (Statista) 18. Instagram’s largest demographics are Millennials and Gen Z, comprising 61.8% of users in 2024. (MixBloom) 19. Instagram is Gen Z’s second most popular social media platform, with 75% of respondents claiming usage of the platform, after YouTube at 80%. (Later) 20. 37.74% of the world’s 5.3 billion active internet users regularly access Instagram. (Backlinko) 21. In January 2024, 55% of Instagram users in the United States were women, and 44% were men. (Statista) 22. Only 7% of Instagram users in the U.S. belong to the 13 to 17-year age group. (Statista) 23. Only 5.7% of Instagram users in the U.S. are 65+ as of 2024. (Statista) 24. Only 0.2% of Instagram users are unique to the platform. Most use Instagram alongside Facebook (80.8%), YouTube (77.4%), and TikTok (52.8%). (Sprout Social) 25. Instagram users lean slightly into higher tax brackets, with 47% claiming household income over $75,000. (Hootsuite) 26. Instagram users worldwide on Android devices spend an average of 29.7 minutes per day (14 hours 50 minutes per month) on the app. (Backlinko) 27. 73% of U.S. teens say Instagram is the best way for brands to reach them. (eMarketer) 28. 500 million+ accounts use Instagram Stories every day. (Facebook) 29. 35% of music listeners in the U.S. who follow artists on Facebook and Instagram do so to connect with other fans or feel like part of a community. (Facebook) 30. The average Instagram user spends 33 minutes a day on the app. (Oberlo) 31. 45% of people in urban areas use Instagram, while only 25% of people in rural areas use the app. (Backlinko) 32. Approximately 85% of Instagram’s user base is under the age of 45. (Statista) 33. As of January 2024, the largest age group on Instagram is 18-24 at 32%, followed by 30.6% between ages 25-34. (Statista) 34. Globally, the platform is nearly split down the middle in terms of gender, with 51.8% male and 48.2% female users. (Phyllo) 35. The numbers differ slightly in the U.S., with 56% of users aged 13+ being female and 44% male. (Backlinko) 36. As of January 2024, Instagram is most prevalent in India, with 358.55 million users, followed by the United States (158.45 million), Brazil (122.9 million), Indonesia (104.8 million), and Turkey (56.7 million). (Backlinko) 37. 49% of Instagram users are college graduates. (Hootsuite) 38. Over 1.628 Billion Instagram users are reachable via advertising. (DataReportal) 39. As of January 2024, 20.3% of people on Earth use Instagram. (DataReportal) Brand Adoption 40. Instagram is the top platform for influencer marketing, with 80.8% of marketers planning to use it in 2024. (Sprout Social) 41. 29% of marketers plan to invest the most in Instagram out of any social media platform in 2023. (Statista) 42. Regarding brand safety, 86% of marketers feel comfortable advertising on Instagram. (Upbeat Agency) 43. 24% of marketers plan to invest in Instagram, the most out of all social media platforms, in 2024. (LIKE.TG) 44. 70% of shopping enthusiasts turn to Instagram for product discovery. (Omnicore Agency) 45. Marketers saw the highest engagement rates on Instagram from any other platform in 2024. (Hootsuite) 46. 29% of marketers say Instagram is the easiest platform for working with influencers and creators. (Statista) 47. 68% of marketers reported that Instagram generates high levels of ROI. (LIKE.TG) 48. 21% of marketers reported that Instagram yielded the most significant ROI in 2024. (LIKE.TG) 49. 52% of marketers plan to increase their investment in Instagram in 2024. (LIKE.TG) 50. In 2024, 42% of marketers felt “very comfortable” advertising on Instagram, and 40% responded “somewhat comfortable.” (LIKE.TG) 51. Only 6% of marketers plan to decrease their investment in Instagram in 2024. (LIKE.TG) 52. 39% of marketers plan to leverage Instagram for the first time in 2024. (LIKE.TG) 53. 90% of people on Instagram follow at least one business. (Instagram) 54. 50% of Instagram users are more interested in a brand when they see ads for it on Instagram. (Instagram) 55. 18% of marketers believe that Instagram has the highest growth potential of all social apps in 2024. (LIKE.TG) 56. 1 in 4 marketers say Instagram provides the highest quality leads from any social media platform. (LIKE.TG) 57. Nearly a quarter of marketers (23%) say that Instagram results in the highest engagement levels for their brand compared to other platforms. (LIKE.TG) 58. 46% of marketers leverage Instagram Shops. Of the marketers who leverage Instagram Shops, 50% report high ROI. (LIKE.TG) 59. 41% of marketers leverage Instagram Live Shopping. Of the marketers who leverage Instagram Live Shopping, 51% report high ROI. (LIKE.TG) 60. Education and Health and Wellness industries experience the highest engagement rates. (Hootsuite) 61. 67% of users surveyed have “swiped up” on the links of branded Stories. (LIKE.TG) 62. 130 million Instagram accounts tap on a shopping post to learn more about products every month. (Omnicore Agency) Instagram Post Content 63. Engagement for static photos has decreased by 44% since 2019, when Reels debuted. (Later) 64. The average engagement rate for photo posts is .059%. (Social Pilot) 65. The average engagement rate for carousel posts is 1.26% (Social Pilot) 66. The average engagement rate for Reel posts is 1.23% (Social Pilot) 67. Marketers rank Instagram as the platform with the best in-app search capabilities. (LIKE.TG) 68. The most popular Instagram Reel is from Samsung and has over 1 billion views. (Lifestyle Asia) 69. Marketers rank Instagram as the platform with the most accurate algorithm, followed by Facebook. (LIKE.TG) 70. A third of marketers say Instagram offers the most significant ROI when selling products directly within the app. (LIKE.TG) 71. Instagram Reels with the highest engagement rates come from accounts with fewer than 5000 followers, with an average engagement rate of 3.79%. (Social Pilot) 72. A third of marketers say Instagram offers the best tools for selling products directly within the app. (LIKE.TG) 73. Over 100 million people watch Instagram Live every day. (Social Pilot) 74. 70% of users watch Instagram stories daily. (Social Pilot) 75. 50% of people prefer funny Instagram content, followed by creative and informative posts. (Statista) 76. Instagram Reels are the most popular post format for sharing via DMs. (Instagram) 77. 40% of Instagram users post stories daily. (Social Pilot) 78. An average image on Instagram gets 23% more engagement than one published on Facebook. (Business of Apps) 79. The most geo-tagged city in the world is Los Angeles, California, and the tagged location with the highest engagement is Coachella, California. (LIKE.TG) Instagram Posting Strategy 80. The best time to post on Instagram is between 7 a.m. and 9 a.m. on weekdays. (Social Pilot) 81. Posts with a tagged location result in 79% higher engagement than posts without a tagged location. (Social Pilot) 82. 20% of users surveyed post to Instagram Stories on their business account more than once a week. (LIKE.TG) 83. 44% of users surveyed use Instagram Stories to promote products or services. (LIKE.TG) 84. One-third of the most viewed Stories come from businesses. (LIKE.TG) 85. More than 25 million businesses use Instagram to reach and engage with audiences. (Omnicore Agency) 86. 69% of U.S. marketers plan to spend most of their influencer budget on Instagram. (Omnicore Agency) 87. The industry that had the highest cooperation efficiency with Instagram influencers was healthcare, where influencer posts were 4.2x more efficient than brand posts. (Emplifi) 88. Instagram is now the most popular social platform for following brands. (Marketing Charts) Instagram Influencer Marketing Statistics 89. Instagram is the top platform for influencer marketing, with 80.8% of marketers planning to use the platform for such purposes in 2024 (Oberlo) 90. Nano-influencers (1,000 to 10,000 followers) comprise most of Instagram’s influencer population, at 65.4%. (Statista) 91. Micro-influencers (10,000 to 50,000 followers) account for 27.73% (Socially Powerful) 92. Mid-tier influencers (50,000 to 500,000 followers) account for 6.38% (Socially Powerful) 93. Nano-influencers (1,000 to 10,000 followers) have the highest engagement rate at 5.6% (EmbedSocial) 94. Mega-influencers and celebrities with more than 1 million followers account for 0.23%. (EmbedSocial) 95. 77% of Instagram influencers are women. (WPBeginner) 96. 30% of markers say that Instagram is their top channel for ROI in influencer marketing (Socially Powerful) 97. 25% of sponsored posts on Instagram are related to fashion (Socially Powerful) 98. The size of the Instagram influencer marketing industry is expected to reach $22.2 billion by 2025. (Socially Powerful) 99. On average, Instagram influencers charge $418 for a sponsored post in 2024, approximately 15.17%​​​​​​​ higher than in 2023. (Collabstr) 100. Nano-influencers charge between $10-$100 per Instagram post. (ClearVoice) 101. Celebrities and macro influencers charge anywhere from $10,000 to over $1 million for a single Instagram post in 2024. (Shopify) 102. Brands can expect to earn $4.12 of earned media value for each $1 spent on Instagram influencer marketing. (Shopify) The landscape of Instagram is vast and ever-expanding. However, understanding these key statistics will ensure your Instagram strategy is well-guided and your marketing dollars are allocated for maximum ROI. There’s more than just Instagram out there, of course. So, download the free guide below for the latest Instagram and Social Media trends.

                    130 Instagram Influencers You Need To Know About in 2022
130 Instagram Influencers You Need To Know About in 2022
In 2021, marketers that used influencer marketing said the trend resulted in the highest ROI. In fact, marketers have seen such success from influencer marketing that 86% plan to continue investing the same amount or increase their investments in the trend in 2022. But, if you’ve never used an influencer before, the task can seem daunting — who’s truly the best advocate for your brand? Here, we’ve cultivated a list of the most popular influencers in every industry — just click on one of the links below and take a look at the top influencers that can help you take your business to the next level: Top Food Influencers on Instagram Top Travel Influencers on Instagram Top Fashion Style Influencers on Instagram Top Photography Influencers on Instagram Top Lifestyle Influencers on Instagram Top Design Influencers on Instagram Top Beauty Influencers on Instagram Top Sport Fitness Influencers on Instagram Top Influencers on Instagram Top Food Influencers on Instagram Jamie Oliver (9.1M followers) ladyironchef (620k followers) Megan Gilmore (188k followers) Ashrod (104k followers) David Chang (1.7M followers) Ida Frosk (299k followers) Lindsey Silverman Love (101k followers) Nick N. (60.5k followers) Molly Tavoletti (50.1k followers) Russ Crandall (39.1k followers) Dennis the Prescott (616k followers) The Pasta Queen (1.5M followers) Thalia Ho (121k followers) Molly Yeh (810k followers) C.R Tan (59.4k followers) Michaela Vais (1.2M followers) Nicole Cogan (212k followers) Minimalist Baker (2.1M followers) Yumna Jawad (3.4M followers) Top Travel Influencers on Instagram Annette White (100k followers) Matthew Karsten (140k followers) The Points Guy (668k followers) The Blonde Abroad (520k followers) Eric Stoen (330k followers) Kate McCulley (99k followers) The Planet D (203k followers) Andrew Evans (59.9k followers) Jack Morris (2.6M followers) Lauren Bullen (2.1M followers) The Bucket List Family (2.6M followers) Fat Girls Traveling (55K followers) Tara Milk Tea (1.3M followers) Top Fashion Style Influencers on Instagram Alexa Chung (5.2M followers) Julia Berolzheimer (1.3M followers) Johnny Cirillo (719K followers) Chiara Ferragni (27.2M followers) Jenn Im (1.7M followers) Ada Oguntodu (65.1k followers) Emma Hill (826k followers) Gregory DelliCarpini Jr. (141k followers) Nicolette Mason (216k followers) Majawyh (382k followers) Garance Doré (693k followers) Ines de la Fressange (477k followers) Madelynn Furlong (202k followers) Giovanna Engelbert (1.4M followers) Mariano Di Vaio (6.8M followers) Aimee Song (6.5M followers) Danielle Bernstein (2.9M followers) Gabi Gregg (910k followers) Top Photography Influencers on Instagram Benjamin Lowy (218k followers) Michael Yamashita (1.8M followers) Stacy Kranitz (101k followers) Jimmy Chin (3.2M followers) Gueorgui Pinkhassov (161k followers) Dustin Giallanza (5.2k followers) Lindsey Childs (31.4k followers) Edith W. Young (24.9k followers) Alyssa Rose (9.6k followers) Donjay (106k followers) Jeff Rose (80.1k followers) Pei Ketron (728k followers) Paul Nicklen (7.3M followers) Jack Harries (1.3M followers) İlhan Eroğlu (852k followers) Top Lifestyle Influencers on Instagram Jannid Olsson Delér (1.2 million followers) Oliver Proudlock (691k followers) Jeremy Jacobowitz (434k followers) Jay Caesar (327k followers) Jessie Chanes (329k followers) Laura Noltemeyer (251k followers) Adorian Deck (44.9k followers) Hind Deer (547k followers) Gloria Morales (146k followers) Kennedy Cymone (1.6M followers) Sydney Leroux Dwyer (1.1M followers) Joanna Stevens Gaines (13.6M followers) Lilly Singh (11.6M followers) Rosanna Pansino (4.4M followers) Top Design Influencers on Instagram Marie Kondo (4M followers) Ashley Stark Kenner (1.2M followers) Casa Chicks (275k followers) Paulina Jamborowicz (195k followers) Kasia Będzińska (218k followers) Jenni Kayne (500k followers) Will Taylor (344k followers) Studio McGee (3.3M followers) Mandi Gubler (207k followers) Natalie Myers (51.6k followers) Grace Bonney (840k followers) Saudah Saleem (25.3k followers) Niña Williams (196k followers) Top Beauty Influencers on Instagram Michelle Phan (1.9M followers) Shaaanxo (1.3M followers) Jeffree Star (13.7M followers) Kandee Johnson (2M followers) Manny Gutierrez (4M followers) Naomi Giannopoulos (6.2M followers) Samantha Ravndahl (2.1M followers) Huda Kattan (50.5M followers) Wayne Goss (703k followers) Zoe Sugg (9.3M followers) James Charles (22.9M followers) Shayla Mitchell (2.9M followers) Top Sport Fitness Influencers on Instagram Massy Arias (2.7M followers) Eddie Hall (3.3M followers) Ty Haney (92.6k followers) Hannah Bronfman (893k followers) Kenneth Gallarzo (331k followers) Elisabeth Akinwale (113k followers) Laura Large (75k followers) Akin Akman (82.3k followers) Sjana Elise Earp (1.4M followers) Cassey Ho (2.3M followers) Kayla Itsines (14.5M followers) Jen Selter (13.4M followers) Simeon Panda (8.1M followers) Top Instagram InfluencersJamie OliverDavid ChangJack Morris and Lauren BullenThe Bucket List FamilyChiara FerragniAlexa ChungJimmy ChinJannid Olsson DelérGrace BonneyHuda KattanZoe SuggSjana Elise EarpMassy Arias 1. Jamie Oliver Jamie Oliver, a world-renowned chef and restaurateur, is Instagram famous for his approachable and delicious-looking cuisine. His page reflects a mix of food pictures, recipes, and photos of his family and personal life. His love of beautiful food and teaching others to cook is clearly evident, which must be one of the many reasons why he has nearly seven million followers. 2. David Chang Celebrity chef David Chang is best known for his world-famous restaurants and big personality. Chang was a judge on Top Chef and created his own Netflix show called Ugly Delicious, both of which elevated his popularity and likely led to his huge followership on Instagram. Most of his feed is filled with food videos that will make you drool. View this post on Instagram 3. Jack Morris and Lauren Bullen Travel bloggers Jack Morris (@jackmorris) and Lauren Bullen (@gypsea_lust)have dream jobs -- the couple travels to some of the most beautiful places around the world and documents their trips on Instagram. They have developed a unique and recognizable Instagram aesthetic that their combined 4.8 million Instagram followers love, using the same few filters and posting the most striking travel destinations. View this post on Instagram 4. The Bucket List Family The Gee family, better known as the Bucket List Family, travel around the world with their three kids and post videos and images of their trips to YouTube and Instagram. They are constantly sharing pictures and stories of their adventures in exotic places. This nomad lifestyle is enjoyed by their 2.6 million followers. View this post on Instagram 5. Chiara Ferragni Chiara Ferragni is an Italian fashion influencer who started her blog The Blonde Salad to share tips, photos, and clothing lines. Ferragni has been recognized as one of the most influential people of her generation, listed on Forbes’ 30 Under 30 and the Bloglovin’ Award Blogger of the Year. 6. Alexa Chung Model and fashion designer Alexa Chung is Instagram famous for her elegant yet charming style and photos. After her modeling career, she collaborated with many brands like Mulberry and Madewell to create her own collection, making a name for herself in the fashion world. Today, she shares artistic yet fun photos with her 5.2 million Instagram followers. 7. Jimmy Chin Jimmy Chin is an award-winning professional photographer who captures high-intensity shots of climbing expeditions and natural panoramas. He has won multiple awards for his work, and his 3.2 million Instagram followers recognize him for his talent. 8. Jannid Olsson Delér Jannid Olsson Delér is a lifestyle and fashion blogger that gathered a huge social media following for her photos of outfits, vacations, and her overall aspirational life. Her 1.2 million followers look to her for travel and fashion inspirations. 9. Grace Bonney Design*Sponge is a design blog authored by Grace Bonney, an influencer recognized by the New York Times, Forbes, and other major publications for her impact on the creative community. Her Instagram posts reflect her elegant yet approachable creative advice, and nearly a million users follow her account for her bright and charismatic feed. 10. Huda Kattan Huda Kattan took the beauty world by storm -- her Instagram began with makeup tutorials and reviews and turned into a cosmetics empire. Huda now has 1.3 million Instagram followers and a company valued at $1.2 billion. Her homepage is filled with makeup videos and snaps of her luxury lifestyle. View this post on Instagram 11. Zoe Sugg Zoe Sugg runs a fashion, beauty, and lifestyle blog and has nearly 10 million followers on Instagram. She also has an incredibly successful YouTube channel and has written best-selling books on the experience of viral bloggers. Her feed consists mostly of food, her pug, selfies, and trendy outfits. View this post on Instagram 12. Sjana Elise Earp Sjana Elise Earp is a lifestyle influencer who keeps her Instagram feed full of beautiful photos of her travels. She actively promotes yoga and healthy living to her 1.4 million followers, becoming an advocate for an exercise program called SWEAT. 13. Massy Arias Personal trainer Massy Arias is known for her fitness videos and healthy lifestyle. Her feed aims to inspire her 2.6 million followers to keep training and never give up on their health. Arias has capitalized on fitness trends on Instagram and proven to both herself and her followers that exercise can improve all areas of your life. View this post on Instagram

                    24 Stunning Instagram Themes (& How to Borrow Them for Your Own Feed)
24 Stunning Instagram Themes (& How to Borrow Them for Your Own Feed)
Nowadays, Instagram is often someone's initial contact with a brand, and nearly half of its users shop on the platform each week. If it's the entryway for half of your potential sales, don't you want your profile to look clean and inviting? Taking the time to create an engaging Instagram feed aesthetic is one of the most effective ways to persuade someone to follow your business's Instagram account or peruse your posts. You only have one chance to make a good first impression — so it's critical that you put effort into your Instagram feed. Finding the perfect place to start is tough — where do you find inspiration? What color scheme should you use? How do you organize your posts so they look like a unit? We know you enjoy learning by example, so we've compiled the answers to all of these questions in a list of stunning Instagram themes. We hope these inspire your own feed's transformation. But beware, these feeds are so desirable, you'll have a hard time choosing just one. What is an Instagram theme?An instagram theme is a visual aesthetic created by individuals and brands to achieve a cohesive look on their Instagram feeds. Instagram themes help social media managers curate different types of content into a digital motif that brings a balanced feel to the profile. Tools to Create Your Own Instagram Theme Creating a theme on your own requires a keen eye for detail. When you’re editing several posts a week that follow the same theme, you’ll want to have a design tool handy to make that workflow easier. Pre-set filters, color palettes, and graphic elements are just a few of the features these tools use, but if you have a sophisticated theme to maintain, a few of these tools include advanced features like video editing and layout previews. Here are our top five favorite tools to use when editing photos for an Instagram theme. 1. VSCO Creators look to VSCO when they want to achieve the most unique photo edits. This app is one of the top-ranked photo editing tools among photographers because it includes advanced editing features without needing to pull out all the stops in Photoshop. If you’re in a hurry and want to create an Instagram theme quickly, use one of the 200+ VSCO presets including name-brand designs by Kodak, Agfa, and Ilford. If you’ll be including video as part of your content lineup on Instagram, you can use the same presets from the images so every square of content blends seamlessly into the next no matter what format it’s in. 2. FaceTune2 FaceTune2 is a powerful photo editing app that can be downloaded on the App Store or Google Play. The free version of the app includes all the basic editing features like brightness, lighting, cropping, and filters. The pro version gives you more detailed control over retouching and background editing. For video snippets, use FaceTune Video to make detailed adjustments right from your mobile device — you’ll just need to download the app separately for that capability. If you’re starting to test whether an Instagram theme is right for your brand, FaceTune2 is an affordable tool worth trying. 3. Canva You know Canva as a user-friendly and free option to create graphics, but it can be a powerful photo editing tool to curate your Instagram theme. For more abstract themes that mix imagery with graphic art, you can add shapes, textures, and text to your images. Using the photo editor, you can import your image and adjust the levels, add filters, and apply unique effects to give each piece of content a look that’s unique to your brand. 4. Adobe Illustrator Have you ever used Adobe Illustrator to create interesting overlays and tints for images? You can do the same thing to develop your Instagram theme. Traditionally, Adobe Illustrator is the go-to tool to create vectors and logos, but this software has some pretty handy features for creating photo filters and designs. Moreover, you can layout your artboards in an Instagram-style grid to see exactly how each image will appear in your feed. 5. Photoshop Photoshop is the most well-known photo editing software, and it works especially well for creating Instagram themes. If you have the capacity to pull out all the stops and tweak every detail, Photoshop will get the job done. Not only are the editing, filter, and adjustment options virtually limitless, Photoshop is great for batch processing the same edits across several images in a matter of seconds. You’ll also optimize your workflow by using photoshop to edit the composition, alter the background, and remove any unwanted components of an image without switching to another editing software to add your filter. With Photoshop, you have complete control over your theme which means you won’t have to worry about your profile looking exactly like someone else’s. Instagram ThemesTransitionBlack and WhiteBright ColorsMinimalistOne ColorTwo ColorsPastelsOne ThemePuzzleUnique AnglesText OnlyCheckerboardBlack or White BordersSame FilterFlatlaysVintageRepetitionMix-and-match Horizontal and Vertical BordersQuotesDark ColorsRainbowDoodleTextLinesAnglesHorizontal Lines 1. Transition If you aren’t set on one specific Instagram theme, consider the transition theme. With this aesthetic, you can experiment with merging colors every couple of images. For example, you could start with a black theme and include beige accents in every image. From there, gradually introduce the next color, in this case, blue. Eventually, you’ll find that your Instagram feed will seamlessly transition between the colors you choose which keeps things interesting without straying from a cohesive look and feel. 2. Black and White A polished black and white theme is a good choice to evoke a sense of sophistication. The lack of color draws you into the photo's main subject and suggests a timeless element to your business. @Lisedesmet's black and white feed, for instance, focuses the user’s gaze on the image's subject, like the black sneakers or white balloon. 3. Bright Colors If your company's brand is meant to imply playfulness or fun, there's probably no better way than to create a feed full of bright colors. Bright colors are attention-grabbing and lighthearted, which could be ideal for attracting a younger audience. @Aww.sam's feed, for instance, showcases someone who doesn't take herself too seriously. 4. Minimalist For an artsier edge, consider taking a minimalist approach to your feed, like @emwng does. The images are inviting and slightly whimsical in their simplicity, and cultivate feelings of serenity and stability. The pup pics only add wholesomeness to this minimalist theme. Plus, minimalist feeds are less distracting by nature, so it can be easier to get a true sense of the brand from the feed alone, without clicking on individual posts. 5. One Color One of the easiest ways to pick a theme for your feed is to choose one color and stick to it — this can help steer your creative direction, and looks clean and cohesive from afar. It's particularly appealing if you choose an aesthetically pleasing and calm color, like the soft pink used in the popular hashtag #blackwomeninpink. 6. Two Colors If you're interested in creating a highly cohesive feed but don't want to stick to the one-color theme, consider trying two. Two colors can help your feed look organized and clean — plus, if you choose branded colors, it can help you create cohesion between your other social media sites the website itself. I recommend choosing two contrasting colors for a punchy look like the one shown in @Dreaming_outloud’s profile. 7. Pastels Similar to the one-color idea, it might be useful to choose one color palette for your feed, like @creativekipi's use of pastels. Pastels, in particular, often used for Easter eggs or cupcake decorations, appear childlike and cheerful. Plus, they're captivating and unexpected. 8. One Subject As evident from @mustdoflorida's feed (and username), it's possible to focus your feed on one singular object or idea — like beach-related objects and activities in Florida. If you're aiming to showcase your creativity or photography skills, it could be compelling to create a feed where each post follows one theme. 9. Puzzle Creating a puzzle out of your feed is complicated and takes some planning, but can reap big rewards in terms of uniqueness and engaging an audience. @Juniperoats’ posts, for instance, make the most sense when you look at it from the feed, rather than individual posts. It's hard not to be both impressed and enthralled by the final result, and if you post puzzle piece pictures individually, you can evoke serious curiosity from your followers. 10. Unique Angles Displaying everyday items and activities from unexpected angles is sure to draw attention to your Instagram feed. Similar to the way lines create a theme, angles use direction to create interest. Taking an image of different subjects from similar angles can unite even the most uncommon photos into a consistent theme. 11. Text Only A picture is worth a thousand words, but how many pictures is a well-designed quote worth? Confident Woman Co. breaks the rules of Instagram that say images should have a face in them to get the best engagement. Not so with this Instagram theme. The bright colors and highlighted text make this layout aesthetically pleasing both in the Instagram grid format and as a one-off post on the feed. Even within this strict text-only theme, there’s still room to break up the monotony with a type-treated font and textured background like the last image does in the middle row. 12. Checkerboard If you're not a big fan of horizontal or vertical lines, you might try a checkerboard theme. Similar to horizontal lines, this theme allows you to alternate between content and images or colors as seen in @thefemalehustlers’ feed. 13. Black or White Borders While it is a bit jarring to have black or white borders outlining every image, it definitely sets your feed apart from everyone else's. @Beautifulandyummy, for instance, uses black borders to draw attention to her images, and the finished feed looks both polished and sophisticated. This theme will likely be more successful if you're aiming to sell fashion products or want to evoke an edgier feel for your brand. 14. Same Filter If you prefer uniformity, you'll probably like this Instagram theme, which focuses on using the same filter (or set of filters) for every post. From close up, this doesn't make much difference on your images, but from afar, it definitely makes the feed appear more cohesive. @marianna_hewitt, for example, is able to make her posts of hair, drinks, and fashion seem more refined and professional, simply by using the same filter for all her posts. 15. Flatlays If your primary goal with Instagram is to showcase your products, you might want a Flatlay theme. Flatlay is an effective way to tell a story simply by arranging objects in an image a certain way and makes it easier to direct viewers' attention to a product. As seen in @thedailyedited's feed, a flatlay theme looks fresh and modern. 16. Vintage If it aligns with your brand, vintage is a creative and striking aesthetic that looks both artsy and laid-back. And, while "vintage" might sound a little bit vague, it's easy to conjure. Simply try a filter like Slumber or Aden (built into Instagram), or play around with a third-party editing tool to find a soft, hazy filter that makes your photos look like they were taken from an old polaroid camera. 17. Repetition In @girleatworld's Instagram account, you can count on one thing to remain consistent throughout her feed: she's always holding up food in her hand. This type of repetition looks clean and engaging, and as a follower, it means I always recognize one of her posts as I'm scrolling through my own feed. Consider how you might evoke similar repetition in your own posts to create a brand image all your own. 18. Mix-and-match Horizontal and Vertical Borders While this admittedly requires some planning, the resulting feed is incredibly eye-catching and unique. Simply use the Preview app and choose two different white borders, Vela and Sole, to alternate between horizontal and vertical borders. The resulting feed will look spaced out and clean. 19. Quotes If you're a writer or content creator, you might consider creating an entire feed of quotes, like @thegoodquote feed, which showcases quotes on different mediums, ranging from paperback books to Tweets. Consider typing your quotes and changing up the color of the background, or handwriting your quotes and placing them near interesting objects like flowers or a coffee mug. 20. Dark Colors @JackHarding 's nature photos are nothing short of spectacular, and he highlights their beauty by filtering with a dark overtone. To do this, consider desaturating your content and using filters with cooler colors, like greens and blues, rather than warm ones. The resulting feed looks clean, sleek, and professional. 21. Rainbow One way to introduce color into your feed? Try creating a rainbow by slowly progressing your posts through the colors of the rainbow, starting at red and ending at purple (and then, starting all over again). The resulting feed is stunning. 22. Doodle Most people on Instagram stick to photos and filters, so to stand out, you might consider adding drawings or cartoon doodles on top of (or replacing) regular photo posts. This is a good idea if you're an artist or a web designer and want to draw attention to your artistic abilities — plus, it's sure to get a smile from your followers, like these adorable doodles shown below by @josie.doodles. 23. Content Elements Similar elements in your photos can create an enticing Instagram theme. In this example by The Container Store Custom Closets, the theme uses shelves or clothes in each image to visually bring the feed together. Rather than each photo appearing as a separate room, they all combine to create a smooth layout that displays The Container Store’s products in a way that feels natural to the viewer. 24. Structural Lines Something about this Instagram feed feels different, doesn’t it? Aside from the content focusing on skyscrapers, the lines of the buildings in each image turn this layout into a unique theme. If your brand isn’t in the business of building skyscrapers, you can still implement a theme like this by looking for straight or curved lines in the photos your capture. The key to creating crisp lines from the subjects in your photos is to snap them in great lighting and find symmetry in the image wherever possible. 25. Horizontal Lines If your brand does well with aligning photography with content, you might consider organizing your posts in a thoughtful way — for instance, creating either horizontal or vertical lines, with your rows alternating between colors, text, or even subject distance. @mariahb.makeup employs this tactic, and her feed looks clean and intriguing as a result. How to Create an Instagram Theme 1. Choose a consistent color palette. One major factor of any Instagram theme is consistency. For instance, you wouldn't want to regularly change your theme from black-and-white to rainbow — this could confuse your followers and damage your brand image. Of course, a complete company rebrand might require you to shift your Instagram strategy, but for the most part, you want to stay consistent with the types of visual content you post on Instagram. For this reason, you'll need to choose a color palette to adhere to when creating an Instagram theme. Perhaps you choose to use brand colors. LIKE.TG's Instagram, for instance, primarily uses blues, oranges, and teal, three colors prominently displayed on LIKE.TG's website and products. Alternatively, maybe you choose one of the themes listed above, such as black-and-white. Whatever the case, to create an Instagram theme, it's critical you stick to a few colors throughout all of your content. 2. Use the same filter for each post, or edit each post similarly. As noted above, consistency is a critical element in any Instagram theme, so you'll want to find your favorite one or two filters and use them for each of your posts. You can use Instagram's built-in filters, or try an editing app like VSCO or Snapseed. Alternatively, if you're going for a minimalist look, you might skip filters entirely and simply use a few editing features, like contrast and exposure. Whatever you choose, though, you'll want to continue to edit each of your posts similarly to create a cohesive feed. 3. Use a visual feed planner to plan posts far in advance. It's vital that you plan your Instagram posts ahead of time for a few different reasons, including ensuring you post a good variety of content and that you post it during a good time of day. Additionally, when creating an Instagram theme, you'll need to plan posts in advance to figure out how they fit together — like puzzle pieces, your individual pieces of content need to reinforce your theme as a whole. To plan posts far in advance and visualize how they reinforce your theme, you'll want to use a visual Instagram planner like Later or Planoly. Best of all, you can use these apps to preview your feed and ensure your theme is looking the way you want it to look before you press "Publish" on any of your posts. 4. Don't lock yourself into a theme you can't enjoy for the long haul. In middle school, I often liked to change my "look" — one day I aimed for preppy, and the next I chose a more athletic look. Of course, as I got older, I began to understand what style I could stick with for the long haul and started shopping for clothes that fit my authentic style so I wasn't constantly purchasing new clothes and getting sick of them a few weeks later. Similarly, you don't want to choose an Instagram theme you can't live with for a long time. Your Instagram theme should be an accurate reflection of your brand, and if it isn't, it probably won't last. Just because rainbow colors sound interesting at the get-go doesn't mean it's a good fit for your company's social media aesthetic as a whole. When in doubt, choose a more simple theme that provides you the opportunity to get creative and experiment without straying too far off-theme. How to Use an Instagram Theme on Your Profile 1. Choose what photos you want to post before choosing your theme. When you start an Instagram theme, there are so many options to choose from. Filters, colors, styles, angles — the choices are endless. But it’s important to keep in mind that these things won’t make your theme stand out. The content is still the star of the show. If the images aren’t balanced on the feed, your theme will look like a photo dump that happens to have the same filter on it. To curate the perfect Instagram theme, choose what photos you plan to post before choosing a theme. I highly recommend laying these photos out in a nine-square grid as well so you can see how the photos blend together. 2. Don’t forget the captions. Sure, no one is going to see the captions of your Instagram photos when they’re looking at your theme in the grid-view, but they will see them when you post each photo individually. There will be times when an image you post may be of something abstract, like the corner of a building, an empty suitcase, or a pair of sunglasses. On their own, these things might not be so interesting, but a thoughtful caption that ties the image to your overall theme can help keep your followers engaged when they might otherwise check out and keep scrolling past your profile. If you’re having a bit of writer’s block, check out these 201 Instagram captions for every type of post. 3. Switch up your theme with color blocks. Earlier, we talked about choosing a theme that you can commit to for the long haul. But there’s an exception to that rule — color transitions. Some of the best themes aren’t based on a specific color at all. Rather than using the same color palette throughout the Instagram feed, you can have colors blend into one another with each photo. This way, you can include a larger variety of photos without limiting yourself to specific hues. A Cohesive Instagram Theme At Your Fingertips Instagram marketing is more than numbers. As the most visual social media platform today, what you post and how it looks directly affects engagement, followers, and how your brand shows up online. A cohesive Instagram theme can help your brand convey a value proposition, promote a product, or execute a campaign. Colors and filters make beautiful themes, but there are several additional ways to stop your followers mid-scroll with a fun, unified aesthetic. Editor's note: This post was originally published in August 2018 and has been updated for comprehensiveness.
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 Why do SEO businesses need bulk IP addresses?
Why do SEO businesses need bulk IP addresses?
Search Engine Optimisation (SEO) has become an integral part of businesses competing on the internet. In order to achieve better rankings and visibility in search engine results, SEO professionals use various strategies and techniques to optimise websites. Among them, bulk IP addressing is an important part of the SEO business. In this article, we will delve into why SEO business needs bulk IP addresses and how to effectively utilise bulk IP addresses to boost your website's rankings and traffic.First, why does SEO business need bulk IP address?1. Avoid search engine blocking: In the process of SEO optimisation, frequent requests to search engines may be identified as malicious behaviour, resulting in IP addresses being blocked. Bulk IP addresses can be used to rotate requests to avoid being blocked by search engines and maintain the stability and continuity of SEO activities.2. Geo-targeting optimisation: Users in different regions may search through different search engines or search for different keywords. Bulk IP address can simulate different regions of the user visit, to help companies geo-targeted optimisation, to improve the website in a particular region of the search rankings.3. Multiple Keyword Ranking: A website is usually optimised for multiple keywords, each with a different level of competition. Batch IP address can be used to optimise multiple keywords at the same time and improve the ranking of the website on different keywords.4. Website content testing: Bulk IP address can be used to test the response of users in different regions to the website content, so as to optimise the website content and structure and improve the user experience.5. Data collection and competition analysis: SEO business requires a lot of data collection and competition analysis, and bulk IP address can help enterprises efficiently obtain data information of target websites.Second, how to effectively use bulk IP address for SEO optimisation?1. Choose a reliable proxy service provider: Choose a proxy service provider that provides stable and high-speed bulk IP addresses to ensure the smooth progress of SEO activities.2. Formulate a reasonable IP address rotation strategy: Formulate a reasonable IP address rotation strategy to avoid frequent requests to search engines and reduce the risk of being banned.3. Geo-targeted optimisation: According to the target market, choose the appropriate geographical location of the IP address for geo-targeted optimisation to improve the search ranking of the website in a particular region.4. Keyword Optimisation: Optimise the ranking of multiple keywords through bulk IP addresses to improve the search ranking of the website on different keywords.5. Content Optimisation: Using bulk IP addresses for website content testing, to understand the reaction of users in different regions, optimise website content and structure, and improve user experience.Third, application Scenarios of Bulk IP Address in SEO Business1. Data collection and competition analysis: SEO business requires a large amount of data collection and competition analysis, through bulk IP address, you can efficiently get the data information of the target website, and understand the competitors' strategies and ranking.2. Website Geo-targeting Optimisation: For websites that need to be optimised in different regions, bulk IP addresses can be used to simulate visits from users in different regions and improve the search rankings of websites in specific regions.3. Multi-keyword Ranking Optimisation: Bulk IP addresses can be used to optimise multiple keywords at the same time, improving the ranking of the website on different keywords.4. Content Testing and Optimisation: Bulk IP addresses can be used to test the response of users in different regions to the content of the website, optimise the content and structure of the website, and improve the user experience.Conclusion:In today's competitive Internet environment, SEO optimisation is a key strategy for companies to improve their website ranking and traffic. In order to achieve effective SEO optimisation, bulk IP addresses are an essential tool. By choosing a reliable proxy service provider, developing a reasonable IP address rotation strategy, geo-targeting optimisation and keyword optimisation, as well as conducting content testing and optimisation, businesses can make full use of bulk IP addresses to boost their website rankings and traffic, and thus occupy a more favourable position in the Internet competition.
1. Unlocking the Power of IP with Iproyal: A Comprehensive Guide2. Discovering the World of IP Intelligence with Iproyal3. Boosting Online Security with Iproyal's Cutting-Edge IP Solutions4. Understanding the Importance of IP Management: Exploring
1. Unlocking the Power of IP with Iproyal
A Comprehensive Guide2. Discovering the World of IP Intelligence with Iproyal3. Boosting Online Security with Iproyal's Cutting-Edge IP Solutions4. Understanding the Importance of IP Management
All You Need to Know About IPRoyal - A Reliable Proxy Service ProviderBenefits of Using IPRoyal:1. Enhanced Online Privacy:With IPRoyal, your online activities remain anonymous and protected. By routing your internet traffic through their secure servers, IPRoyal hides your IP address, making it virtually impossible for anyone to track your online behavior. This ensures that your personal information, such as banking details or browsing history, remains confidential.2. Access to Geo-Restricted Content:Many websites and online services restrict access based on your geographical location. IPRoyal helps you overcome these restrictions by providing proxy servers located in various countries. By connecting to the desired server, you can browse the internet as if you were physically present in that location, granting you access to region-specific content and services.3. Improved Browsing Speed:IPRoyal's dedicated servers are optimized for speed, ensuring a seamless browsing experience. By utilizing their proxy servers closer to your location, you can reduce latency and enjoy faster page loading times. This is particularly useful when accessing websites or streaming content that may be slow due to network congestion or geographical distance.Features of IPRoyal:1. Wide Range of Proxy Types:IPRoyal offers different types of proxies to cater to various requirements. Whether you need a datacenter proxy, residential proxy, or mobile proxy, they have you covered. Each type has its advantages, such as higher anonymity, rotational IPs, or compatibility with mobile devices. By selecting the appropriate proxy type, you can optimize your browsing experience.2. Global Proxy Network:With servers located in multiple countries, IPRoyal provides a global proxy network that allows you to choose the location that best suits your needs. Whether you want to access content specific to a particular country or conduct market research, their extensive network ensures reliable and efficient proxy connections.3. User-Friendly Dashboard:IPRoyal's intuitive dashboard makes managing and monitoring your proxy usage a breeze. From here, you can easily switch between different proxy types, select the desired server location, and view important usage statistics. The user-friendly interface ensures that even those with limited technical knowledge can make the most of IPRoyal's services.Conclusion:In a world where online privacy and freedom are increasingly threatened, IPRoyal provides a comprehensive solution to protect your anonymity and enhance your browsing experience. With its wide range of proxy types, global network, and user-friendly dashboard, IPRoyal is suitable for individuals, businesses, and organizations seeking reliable and efficient proxy services. Say goodbye to restrictions and safeguard your online presence with IPRoyal's secure and trusted proxy solutions.
1. Unveiling the World of Proxies: An In-Depth Dive into their Uses and Benefits2. Demystifying Proxies: How They Work and Why You Need Them3. The Power of Proxies: Unlocking a World of Online Possibilities4. Exploring the Role of Proxies in Data S
1. Unveiling the World of Proxies
An In-Depth Dive into their Uses and Benefits2. Demystifying Proxies
Title: Exploring the Role of Proxies in Ensuring Online Security and PrivacyDescription: In this blog post, we will delve into the world of proxies and their significance in ensuring online security and privacy. We will discuss the different types of proxies, their functionalities, and their role in safeguarding our online activities. Additionally, we will explore the benefits and drawbacks of using proxies, and provide recommendations for choosing the right proxy service.IntroductionIn today's digital age, where our lives have become increasingly interconnected through the internet, ensuring online security and privacy has become paramount. While we may take precautions such as using strong passwords and enabling two-factor authentication, another valuable tool in this endeavor is the use of proxies. Proxies play a crucial role in protecting our online activities by acting as intermediaries between our devices and the websites we visit. In this blog post, we will explore the concept of proxies, their functionalities, and how they contribute to enhancing online security and privacy.Understanding Proxies Proxies, in simple terms, are intermediate servers that act as connectors between a user's device and the internet. When we access a website through a proxy server, our request to view the webpage is first routed through the proxy server before reaching the website. This process helps ensure that our IP address, location, and other identifying information are not directly visible to the website we are accessing.Types of Proxies There are several types of proxies available, each with its own purpose and level of anonymity. Here are three common types of proxies:1. HTTP Proxies: These proxies are primarily used for accessing web content. They are easy to set up and can be used for basic online activities such as browsing, but they may not provide strong encryption or complete anonymity.2. SOCKS Proxies: SOCKS (Socket Secure) proxies operate at a lower level than HTTP proxies. They allow for a wider range of internet usage, including applications and protocols beyond just web browsing. SOCKS proxies are popular for activities such as torrenting and online gaming.Benefits and Drawbacks of Using Proxies Using proxies offers several advantages in terms of online security and privacy. Firstly, proxies can help mask our real IP address, making it difficult for websites to track our online activities. This added layer of anonymity can be particularly useful when accessing websites that may track or collect user data for advertising or other purposes.Moreover, proxies can also help bypass geolocation restrictions. By routing our internet connection through a proxy server in a different country, we can gain access to content that may be blocked or restricted in our actual location. This can be particularly useful for accessing streaming services or websites that are limited to specific regions.However, it is important to note that using proxies does have some drawbacks. One potential disadvantage is the reduced browsing speed that can occur when routing internet traffic through a proxy server. Since the proxy server acts as an intermediary, it can introduce additional latency, resulting in slower webpage loading times.Another potential concern with using proxies is the potential for malicious or untrustworthy proxy servers. If we choose a proxy service that is not reputable or secure, our online activities and data could be compromised. Therefore, it is crucial to research and select a reliable proxy service provider that prioritizes user security and privacy.Choosing the Right Proxy Service When selecting a proxy service, there are certain factors to consider. Firstly, it is essential to evaluate the level of security and encryption provided by the proxy service. Look for services that offer strong encryption protocols such as SSL/TLS to ensure that your online activities are protected.Additionally, consider the speed and availability of proxy servers. Opt for proxy service providers that have a wide network of servers in different locations to ensure optimal browsing speed and access to blocked content.Lastly, read user reviews and consider the reputation of the proxy service provider. Look for positive feedback regarding their customer support, reliability, and commitment to user privacy.Conclusion In an era where online security and privacy are of utmost importance, proxies offer a valuable tool for safeguarding our digital lives. By understanding the different types of proxies and their functionalities, we can make informed choices when it comes to selecting the right proxy service. While proxies provide enhanced privacy and security, it is crucial to be mindful of the potential drawbacks and choose reputable proxy service providers to ensure a safe online experience.
云服务
2018年,中小电商企业需要把握住这4个大数据趋势
2018年,中小电商企业需要把握住这4个大数据趋势
新的一年意味着你需要做出新的决定,这当然不仅限于发誓要减肥或者锻炼。商业和技术正飞速发展,你的公司需要及时跟上这些趋势。以下这几个数字能帮你在2018年制定工作规划时提供一定的方向。 人工智能(AI)在过去的12到18个月里一直是最热门的技术之一。11月,在CRM 软件服务提供商Salesforce的Dreamforce大会上,首席执行官Marc Benioff的一篇演讲中提到:Salesforce的人工智能产品Einstein每天都能在所有的云计算中做出了4.75亿次预测。 这个数字是相当惊人的。Einstein是在一年多前才宣布推出的,可现在它正在疯狂地“吐出”预测。而这仅仅是来自一个拥有15万客户的服务商。现在,所有主要的CRM服务商都有自己的人工智能项目,每天可能会产生超过10亿的预测来帮助公司改善客户交互。由于这一模式尚处于发展初期,所以现在是时候去了解能够如何利用这些平台来更有效地吸引客户和潜在客户了。 这一数字来自Facebook于2017年底的一项调查,该调查显示,人们之前往往是利用Messenger来与朋友和家人交流,但现在有越来越多人已经快速习惯于利用该工具与企业进行互动。 Facebook Messenger的战略合作伙伴关系团队成员Linda Lee表示,“人们提的问题有时会围绕特定的服务或产品,因为针对这些服务或产品,他们需要更多的细节或规格。此外,有时还会涉及到处理客户服务问题——或许他们已经购买了一个产品或服务,随后就会出现问题。” 当你看到一个3.3亿人口这个数字时,你必须要注意到这一趋势,因为在2018年这一趋势将很有可能会加速。 据Instagram在11月底发布的一份公告显示,该平台上80%的用户都关注了企业账号,每天有2亿Instagram用户都会访问企业的主页。与此相关的是,Instagram上的企业账号数量已经从7月的1500万增加到了2500万。 根据该公司的数据显示,Instagram上三分之一的小企业表示,他们已经通过该平台建立起了自己的业务;有45%的人称他们的销售额增加了;44%的人表示,该平台帮助了他们在其他城市、州或国家销售产品。 随着视频和图片正在吸引越多人们的注意力,像Instagram这样的网站,对B2C和B2B公司的重要性正在与日俱增。利用Instagram的广泛影响力,小型企业可以用更有意义的方式与客户或潜在客户进行互动。 谈到亚马逊,我们可以列出很多吸引眼球的数字,比如自2011年以来,它向小企业提供了10亿美元的贷款。而且在2017年的网络星期一,亚马逊的当天交易额为65.9亿美元,成为了美国有史以来最大的电商销售日。同时,网络星期一也是亚马逊平台卖家的最大销售日,来自全世界各地的顾客共从这些小企业订购了近1.4亿件商品。 亚马逊表示,通过亚马逊app订购的手机用户数量增长了50%。这也意味着,有相当数量的产品是通过移动设备销售出的。 所有这些大数据都表明,客户与企业的互动在未来将会发生巨大的变化。有些发展会比其他的发展更深入,但这些数字都说明了该领域的变化之快,以及技术的加速普及是如何推动所有这些发展的。 最后,希望这些大数据可以对你的2018年规划有一定的帮助。 (编译/LIKE.TG 康杰炜)
2020 AWS技术峰会和合作伙伴峰会线上举行
2020 AWS技术峰会和合作伙伴峰会线上举行
2020年9月10日至11日,作为一年一度云计算领域的大型科技盛会,2020 AWS技术峰会(https://www.awssummit.cn/) 正式在线上举行。今年的峰会以“构建 超乎所见”为主题,除了展示AWS最新的云服务,探讨前沿云端技术及企业最佳实践外,还重点聚焦垂直行业的数字化转型和创新。AWS宣布一方面加大自身在垂直行业的人力和资源投入,组建行业团队,充分利用AWS的整体优势,以更好的发掘、定义、设计、架构和实施针对垂直行业客户的技术解决方案和场景应用;同时携手百家中国APN合作伙伴发布联合解决方案,重点覆盖金融、制造、汽车、零售与电商、医疗与生命科学、媒体、教育、游戏、能源与电力九大行业,帮助这些行业的客户实现数字化转型,进行数字化创新。峰会期间,亚马逊云服务(AWS)还宣布与毕马威KPMG、神州数码分别签署战略合作关系,推动企业上云和拥抱数字化。 亚马逊全球副总裁、AWS大中华区执董事张文翊表示,“AWS一直致力于不断借助全球领先的云技术、广泛而深入的云服务、成熟和丰富的商业实践、全球的基础设施覆盖,安全的强大保障以及充满活力的合作伙伴网络,加大在中国的投入,助力中国客户的业务创新、行业转型和产业升级。在数字化转型和数字创新成为‘新常态’的今天,我们希望通过AWS技术峰会带给大家行业的最新动态、全球前沿的云计算技术、鲜活的数字创新实践和颇具启发性的文化及管理理念,推动中国企业和机构的数字化转型和创新更上层楼。” 构建场景应用解决方案,赋能合作伙伴和客户 当前,传统企业需要上云,在云上构建更敏捷、更弹性和更安全的企业IT系统,实现数字化转型。同时,在实现上云之后,企业又迫切需要利用现代应用开发、大数据、人工智能与机器学习、容器技术等先进的云技术,解决不断涌现的业务问题,实现数字化创新,推动业务增长。 亚马逊云服务(AWS)大中华区专业服务总经理王承华表示,为了更好的提升行业客户体验,截至目前,AWS在中国已经发展出了数十种行业应用场景及相关的技术解决方案。 以中国区域部署的数字资产管理和云上会议系统两个应用场景解决方案为例。其中,数字资产盘活机器人让客户利用AWS云上资源低成本、批处理的方式标记数字资产,已经在银行、证券、保险领域率先得到客户青睐;AWS上的BigBlueButton,让教育机构或服务商可以在AWS建一套自己的在线会议系统,尤其适合当前急剧增长的在线教育需求。 这些行业应用场景解决方案经过客户验证成熟之后,AWS把它们转化为行业解决方案,赋能APN合作伙伴,拓展给更多的行业用户部署使用。 发布百家APN合作伙伴联合解决方案 打造合作伙伴社区是AWS服务企业客户的一大重点,也是本次峰会的亮点。AWS通过名为APN(AWS合作伙伴网络)的全球合作伙伴计划,面向那些利用AWS为客户构建解决方案的技术和咨询企业,提供业务支持、技术支持和营销支持,从而赋能这些APN合作伙伴,更好地满足各行各业、各种规模客户地需求。 在于9月9日举行的2020 AWS合作伙伴峰会上,AWS中国区生态系统及合作伙伴部总经理汪湧表示,AWS在中国主要从四个方面推进合作伙伴网络的构建。一是加快AWS云服务和功能落地,从而使合作伙伴可以利用到AWS全球最新的云技术和服务来更好地服务客户;二是推动跨区域业务扩展,帮助合作伙伴业务出海,也帮助全球ISV落地中国,同时和区域合作伙伴一起更好地服务国内各区域市场的客户;三是与合作伙伴一起着力传统企业上云迁移;四是打造垂直行业解决方案。 一直以来,AWS努力推动将那些驱动中国云计算市场未来、需求最大的云服务优先落地中国区域。今年上半年,在AWS中国区域已经落地了150多项新服务和功能,接近去年的全年总和。今年4月在中国落地的机器学习服务Amazon SageMaker目前已经被德勤、中科创达、东软、伊克罗德、成都潜在(行者AI)、德比软件等APN合作伙伴和客户广泛采用,用以创新以满足层出不穷的业务需求,推动增长。 联合百家APN合作伙伴解决方案打造垂直行业解决方案是AWS中国区生态系统构建的战略重点。 以汽车行业为例,东软集团基于AWS构建了云原生的汽车在线导航业务(NOS),依托AWS全球覆盖的基础设施、丰富的安全措施和稳定可靠的云平台,实现车规级的可靠性、应用程序的持续迭代、地图数据及路况信息的实时更新,服务中国车企的出海需求。 上海速石科技公司构建了基于AWS云上资源和用户本地算力的一站式交付平台,为那些需要高性能计算、海量算力的客户,提供一站式算力运营解决方案,目标客户涵盖半导体、药物研发、基因分析等领域。利用云上海量的算力,其客户在业务峰值时任务不用排队,极大地提高工作效率,加速业务创新。 外研在线在AWS上构建了Unipus智慧教学解决方案,已经服务于全国1700多家高校、1450万师生。通过将应用部署在AWS,实现SaaS化的交付模式,外研在线搭建了微服务化、自动伸缩的架构,可以自动适应教学应用的波峰波谷,提供稳定、流畅的体验,并且节省成本。 与毕马威KPMG、神州数码签署战略合作 在2020AWS技术峰会和合作伙伴峰会上,AWS还宣布与毕马威、神州数码签署战略合作关系,深化和升级合作。 AWS与毕马威将在中国开展机器学习、人工智能和大数据等领域的深入合作,毕马威将基于AWS云服务,结合其智慧之光系列数字化解决方案,为金融服务、制造业、零售、快消、以及医疗保健和生命科学等行业客户,提供战略规划、风险管理、监管与合规等咨询及实施服务。AWS将与神州数码将在赋能合作伙伴上云转型、全生命周期管理及助力全球独立软件开发商(ISV)落地中国方面展开深入合作,助力中国企业和机构的数字化转型与创新。
2021re:Invent全球大会圆满落幕 亚马逊云科技致敬云计算探路者
2021re
Invent全球大会圆满落幕 亚马逊云科技致敬云计算探路者
本文来源:LIKE.TG 作者:Ralf 全球最重磅的云计算大会,2021亚马逊云科技re:Invent全球大会已圆满落幕。re:Invent大会是亚马逊云科技全面展示新技术、产品、功能和服务的顶级行业会议,今年更是迎来十周年这一里程碑时刻。re:Invent,中文意为重塑,是亚马逊云科技一直以来坚持的“精神内核”。 作为Andy Jassy和新CEO Adam Selipsky 交接后的第一次re:Invent大会,亚马逊云科技用诸多新服务和新功能旗帜鲜明地致敬云计算探路者。 致敬云计算探路者 亚马逊云科技CEO Adam Selipsky盛赞云上先锋客户为“探路者”,他说,“这些客户都有巨大的勇气和魄力通过上云做出改变。他们勇于探索新业务、新模式,积极重塑自己和所在的行业。他们敢于突破边界,探索未知领域。有时候,我们跟客户共同努力推动的这些工作很艰难,但我们喜欢挑战。我们把挑战看作探索未知、发现新机遇的机会。回过头看,每一个这样的机构都是在寻找一条全新的道路。他们是探路者。” Adam 认为,探路者具有三个特征:创新不息,精进不止(Constant pursuit of a better way);独识卓见,领势而行(Ability to see what others don’t);授人以渔,赋能拓新(Enable others to forge their own paths)。 十五年前,亚马逊云科技缔造了云计算概念,彼时IT和基础设施有很大的局限。不仅贵,还反应慢、不灵活,大大限制了企业的创新。亚马逊云科技意识到必须探索一条新的道路,重塑企业IT。 从2006年的Amazon S3开始,IT应用的基础服务,存储、计算、数据库不断丰富。亚马逊云科技走过的15年历程 也是云计算产业发展的缩影。 目前,S3现在存储了超过100万亿个对象,EC2每天启用超过6000万个新实例。包括S3和EC2,亚马逊云科技已经提供了200大类服务,覆盖了计算、存储、网络、安全、数据库、数据分析、人工智能、物联网、混合云等各个领域,甚至包括最前沿的量子计算服务和卫星数据服务 (图:亚马逊全球副总裁、亚马逊云科技大中华区执行董事张文翊) 对于本次大会贯穿始终的探路者主题,亚马逊全球副总裁、亚马逊云科技大中华区执行董事张文翊表示:“大家对这个概念并不陌生,他们不被规则所限,从不安于现状;他们深入洞察,开放视野;还有一类探路者,他们不断赋能他人。我们周围有很多鲜活的例子,无论是科研人员发现新的治疗方案挽救生命,还是为身处黑暗的人带去光明; 无论是寻找新的手段打破物理边界,还是通过云进行独特的创新,探路源源不断。” 技术升级创新不断 本次re:Invent大会,亚马逊云科技发布涵盖计算、物联网、5G、无服务器数据分析、大机迁移、机器学习等方向的多项新服务和功能,为业界带来大量重磅创新服务和产品技术更新,包括发布基于新一代自研芯片Amazon Graviton3的计算实例、帮助大机客户向云迁移的Amazon Mainframe Modernization、帮助企业构建移动专网的Amazon Private 5G、四个亚马逊云科技分析服务套件的无服务器和按需选项以及为垂直行业构建的云服务和解决方案,如构建数字孪生的服务Amazon IoT TwinMaker和帮助汽车厂商构建车联网平台的Amazon IoT FleetWise。 (图:亚马逊云科技大中华区产品部总经理顾凡) 亚马逊云科技大中华区产品部总经理顾凡表示,新一代的自研ARM芯片Graviton3性能有显著提升。针对通用的工作负载,Graviton3比Graviton2的性能提升25%,而专门针对高性能计算里的科学类计算,以及机器学习等这样的负载会做更极致的优化。针对科学类的计算负载,Graviton3的浮点运算性能比Graviton2提升高达2倍;像加密相关的工作负载产生密钥加密、解密,这部分性能比Graviton2会提升2倍,针对机器学习负载可以提升高达3倍。Graviton3实例可以减少多达60%的能源消耗。 新推出的Amazon Private 5G,让企业可以轻松部署和扩展5G专网,按需配置。Amazon Private 5G将企业搭建5G专网的时间从数月降低到几天。客户只需在亚马逊云科技的控制台点击几下,就可以指定想要建立移动专网的位置,以及终端设备所需的网络容量。亚马逊云科技负责交付、维护、建立5G专网和连接终端设备所需的小型基站、服务器、5G核心和无线接入网络(RAN)软件,以及用户身份模块(SIM卡)。Amazon Private 5G可以自动设置和部署网络,并按需根据额外设备和网络流量的增长扩容。 传统工业云化加速 在亚马逊云科技一系列新服务和新功能中,针对传统工业的Amazon IoT TwinMaker和Amazon IoT FleetWise格外引人关注。 就在re:Invent大会前一天。工业和信息化部发布《“十四五”信息化和工业化深度融合发展规划》(《规划》),《规划》明确了到2025年发展的分项目标,其中包括工业互联网平台普及率达45%。 亚马逊云科技布局物联网已经有相当长的时间。包括工业互联网里的绿色产线的维护、产线的质量监控等,在数字孪生完全构建之前,已经逐步在实现应用的实体里面。亚马逊云科技大中华区产品部计算与存储总监周舸表示,“在产线上怎么自动化地去发现良品率的变化,包括Amazon Monitron在产线里面可以直接去用,这些传感器可以监测震动、温度等,通过自动的建模去提早的预测可能会出现的问题,就不用等到灾难发生,而是可以提早去换部件或者加点机油解决潜在问题。” 周舸认为工业互联的场景在加速。但很多中小型的工厂缺乏技术能力。“Amazon IoT TwinMaker做数字孪生的核心,就是让那些没有那么强的能力自己去构建或者去雇佣非常专业的构建的公司,帮他们搭建数字孪生,这个趋势是很明确的,我们也在往这个方向努力。” 对于汽车工业,特别是新能源汽车制造。数据的收集管理已经变得越来越重要。Amazon IoT FleetWise,让汽车制造商更轻松、经济地收集、管理车辆数据,同时几乎实时上传到云端。通过Amazon IoT FleetWise,汽车制造商可以轻松地收集和管理汽车中任何格式的数据(无论品牌、车型或配置),并将数据格式标准化,方便在云上轻松进行数据分析。Amazon IoT FleetWise的智能过滤功能,帮助汽车制造商近乎实时地将数据高效上传到云端,为减少网络流量的使用,该功能也允许开发人员选择需要上传的数据,还可以根据天气条件、位置或汽车类型等参数来制定上传数据的时间规则。当数据进入云端后,汽车制造商就可以将数据应用于车辆的远程诊断程序,分析车队的健康状况,帮助汽车制造商预防潜在的召回或安全问题,或通过数据分析和机器学习来改进自动驾驶和高级辅助驾驶等技术。
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1210保税备货模式是什么?1210跨境电商中找到适合的第三方支付接口平台
1210保税备货模式是什么?1210跨境电商中找到适合的第三方支付接口平台
  1210保税备货模式是一种跨境电商模式,它允许电商平台在境外仓库存储商品,以便更快、更便宜地满足国内消费者的需求。这种模式的名称“1210”代表了其核心特点,即1天出货、2周入仓、10天达到终端用户。它是中国跨境电商行业中的一种创新模式,为消费者提供了更快速、更便宜的购物体验,同时也促进了国际贸易的发展。   在1210保税备货模式中,电商平台会在国外建立仓库,将商品直接从生产国或供应商处运送到境外仓库进行存储。   由于商品已经在国内仓库存储,当消费者下单时,可以更快速地发货,常常在1天内出货,大大缩短了交付时间。   1210模式中,商品已经进入国内仓库,不再需要跨越国际海运、海关清关等环节,因此物流成本较低。   由于商品直接从生产国或供应商处运送到境外仓库,不需要在国内仓库大量储备库存,因此降低了库存成本。   1210模式可以更精确地控制库存,减少滞销和过期商品,提高了库存周转率。   在实施1210保税备货模式时,选择合适的第三方支付接口平台也是非常重要的,因为支付环节是电商交易中不可或缺的一环。   确保第三方支付接口平台支持国际信用卡支付、外币结算等功能,以便国际消费者能够顺利完成支付。   提供多种支付方式,以满足不同消费者的支付习惯。   第三方支付接口平台必须具备高度的安全性,包含数据加密、反欺诈措施等,以保护消费者的支付信息和资金安全。   了解第三方支付接口平台的跨境结算机制,确保可以顺利将国际销售收入转换为本地货币,并减少汇率风险。   选择一个提供良好技术支持和客户服务的支付接口平台,以应对可能出现的支付问题和故障。   了解第三方支付接口平台的费用结构,包含交易费率、结算费用等,并与自身业务规模和盈利能力相匹配。   确保第三方支付接口平台可以与电商平台进行顺畅的集成,以实现订单管理、库存控制和财务管理的无缝对接。   考虑未来业务扩展的可能性,选择一个具有良好扩展性的支付接口平台,以适应不断增长的交易量和新的市场需求。   在选择适合的第三方支付接口平台时,需要考虑到以上支付功能、安全性、成本、技术支持等因素,并与自身业务需求相匹配。 本文转载自:https://www.ipaylinks.com/
2023年德国VAT注册教程有吗?增值税注册注意的事及建议
2023年德国VAT注册教程有吗?增值税注册注意的事及建议
  作为欧洲的经济大国,德国吸引了许多企业在该地区抢占市场。在德国的商务活动涉及增值税(VAT)难题是在所难免的。   1、决定是否务必注册VAT   2023年,德国的增值税注册门槛是前一年销售额超过17500欧。对在德国有固定经营场所的外国企业,不管销售状况怎样,都应开展增值税注册。   2、备好所需的材料   企业注册证实   业务地址及联络信息   德国银行帐户信息   预估销售信息   公司官方文件(依据公司类型可能有所不同)   3、填写申请表   要访问德国税务局的官网,下载并递交增值税注册申请表。确保填好精确的信息,由于不准确的信息可能会致使申请被拒或审计耽误。   4、提交申请   填写申请表后,可以经过电子邮箱把它发给德国税务局,或在某些地区,可以网上申请申请。确保另附全部必须的文件和信息。   5、等待审批   递交了申请,要耐心地等待德国税务局的准许。因为税务局的工作负荷和个人情况,准许时长可能会有所不同。一般,审计可能需要几周乃至几个月。   6、得到VAT号   假如申请获得批准,德国税务局可能授于一个增值税号。这个号码应当是德国增值税申报和支付业务视频的关键标示。   7、逐渐申报和付款   获得了增值税号,你应该根据德国的税收要求逐渐申报和付款。根据规定时间表,递交增值税申请表并缴纳相应的税款。   注意的事和提议   填写申请表时,确保信息精确,避免因错误报告导致审批耽误。   假如不强化对德国税制改革的探索,提议寻求专业税务顾问的支持,以保障申请和后续申报合规。   储存全部申请及有关文件的副本,用以日后的审查和审计。 本文转载自:https://www.ipaylinks.com/
2023年注册代理英国VAT的费用
2023年注册代理英国VAT的费用
  在国际贸易和跨境电商领域,注册代理英国增值税(VAT)是一项关键且必要的步骤。2023年,许多企业为了遵守英国的税务法规和合规要求,选择注册代理VAT。   1. 注册代理英国VAT的背景:   英国是一个重要的国际贸易和电商市场,许多企业选择在英国注册VAT,以便更好地服务英国客户,并利用英国的市场机会。代理VAT是指经过一个英国境内的注册代理公司进行VAT申报和纳税,以简化税务流程。   2. 费用因素:   注册代理英国VAT的费用取决于多个因素,包括但不限于:   业务规模: 企业的业务规模和销售额可能会影响注册代理VAT的费用。常常来说,销售额较大的企业可能需要支付更高的费用。   代理公司选择: 不同的注册代理公司可能收取不同的费用。选择合适的代理公司很重要,他们的费用结构可能会因公司而异。   服务范围: 代理公司可能提供不同的服务范围,包括申报、纳税、咨询等。你选择的服务范围可能会影响费用。   附加服务: 一些代理公司可能提供附加服务,如法律咨询、报告生成等,这些服务可能会增加费用。   复杂性: 如果的业务涉及复杂的税务情况或特殊需求,可能需要额外的费用。   3. 典型费用范围:   2023年注册代理英国VAT的费用范围因情况而异,但常常可以在几百英镑到数千英镑之间。对小规模企业,费用可能较低,而对大规模企业,费用可能较高。   4. 寻求报价:   如果计划在2023年注册代理英国VAT,建议与多家注册代理公司联系,获得费用报价。这样可以比较不同公司的费用和提供的服务,选择最适合你需求的代理公司。   5. 其他费用考虑:   除了注册代理VAT的费用,你还应考虑其他可能的费用,如VAT申报期限逾期罚款、税务咨询费用等。保持合规和及时申报可以避免这些额外费用。   6. 合理预算:   在注册代理英国VAT时,制定合理的预算非常重要。考虑到不同因素可能会影响费用,确保有足够的资金来支付这些费用是必要的。   2023年注册代理英国VAT的费用因多个因素而异。了解这些因素,与多家代理公司沟通,获取费用报价,制定合理的预算,会有助于在注册VAT时做出聪明的决策。确保业务合规,并寻求专业税务顾问的建议,以保障一切顺利进行。 本文转载自:https://www.ipaylinks.com/
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2021年B2B外贸跨境获客催化剂-行业案例之测控
2021年B2B外贸跨境获客催化剂-行业案例之测控
随着时间的推移,数字化已经在中国大量普及,越来越多的B2B企业意识到数字营销、内容营销、社交传播可以帮助业务加速推进。但是在和大量B2B出海企业的合作过程中,我们分析发现在实际的营销中存在诸多的瓶颈和痛点。 例如:传统B2B营销方式获客难度不断增大、获客受众局限、询盘成本高但质量不高、询盘数量增长不明显、线下展会覆盖客户的流失等,这些都是每天考验着B2B营销人的难题。 说到这些痛点和瓶颈,就不得不提到谷歌广告了,对比其他推广平台,Google是全球第一大搜索引擎,全球月活跃用户高达50亿人,覆盖80%全球互联网用户。受众覆盖足够的前提下,谷歌广告( Google Ads)还包括多种广告形式:搜索广告、展示广告(再营销展示广告、竞对广告)、视频广告、发现广告等全方位投放广告,关键字精准定位投放国家的相关客户,紧跟采购商的采购途径,增加获客。可以完美解决上面提到的痛点及瓶颈。 Google 360度获取优质流量: Google线上营销产品全方位助力: 营销网站+黄金账户诊断报告+定期报告=效果。 Google Ads为太多B2B出海企业带来了红利,这些红利也并不是简简单单就得来的,秘诀就是贵在坚持。多年推广经验总结:即使再好的平台,也有部分企业运营效果不好的时候,那应该怎么办?像正处在这种情况下的企业就应该放弃吗? 答案是:不,我们应该继续优化,那为什么这么说呢?就是最近遇到一个很典型的案例一家测控行业的企业,仅仅投放2个月的Google Ads,就因为询盘数量不多(日均150元,3-4封/月),投资回报率不成正比就打算放弃。 但其实2个月不足以说明什么,首先谷歌推广的探索期就是3个月,2个月基本处于平衡稳定的阶段。 其次对于刚刚做谷歌广告的新公司来说,国外客户是陌生的,即使看到广告进到网站也并不会第一时间就留言,货比三家,也会增加采购商的考虑时间,一直曝光在他的搜索结果页产生熟悉度,总会增加一些决定因素。 再有日预算150元,不足以支撑24小时点击,有时在搜索量较大的时候却没有了预算,导致了客户的流失。 最后不同的行业账户推广形式及效果也不一样,即使行业一样但是网站、公司实力等因素就不可能一模一样,即使一模一样也会因为流量竞争、推广时长等诸多因素导致效果不一样。 成功都是摸索尝试出来的,这个企业账户也一样,经过我们进一步的沟通分析决定再尝试一次, 这一次深度的分析及账户的优化后,最终效果翻了2-3倍,做到了从之前的高成本、低询盘量到现在低成本、高询盘的过渡。 这样的一个操作就是很好地开发了这个平台,通过充分利用达到了企业想要的一个效果。所以说啊,当谷歌广告做的不好的时候不应该放弃,那我们就来一起看一下这个企业是如何做到的。 2021年B2B外贸跨境获客催化剂-行业案例之测控(上) 一、主角篇-雷达液位测量仪 成立时间:2010年; 业务:微波原理的物料雷达液位测量与控制仪器生产、技术研发,雷达开发; 产业规模:客户分布在11个国家和地区,包括中国、巴西、马来西亚和沙特阿拉伯; 公司推广目标:低成本获得询盘,≤200元/封。 本次分享的主角是测控行业-雷达液位测量仪,目前预算250元/天,每周6-7封有效询盘,广告形式以:搜索广告+展示再营销为主。 过程中从一开始的控制预算150/天以搜索和展示再营销推广形式为主,1-2封询盘/周,询盘成本有时高达1000/封,客户预期是100-300的单个询盘成本,对于公司来说是能承受的价格。 以增加询盘数量为目的尝试过竞对广告和Gmail广告的推广,但投放过程中的转化不是很明显,一周的转化数据只有1-2个相比搜索广告1:5,每天都会花费,因为预算问题客户计划把重心及预算放在搜索广告上面,分析后更改账户广告结构还是以搜索+再营销为主,所以暂停这2种广告的推广。 账户调整后大约2周数据表现流量稳定,每周的点击、花费及转化基本稳定,平均为588:1213:24,询盘提升到了3-5封/周。 账户稳定后新流量的获取方法是现阶段的目标,YouTube视频广告,几万次的展示曝光几天就可以完成、单次观看价格只有几毛钱,传达给客户信息建议后,达成一致,因为这正是该客户一直所需要的低成本获取流量的途径; 另一个计划投放视频广告的原因是意识到想要增加网站访客进而增加获客只靠文字和图片已经没有太多的竞争力了,同时换位思考能够观看到视频也能提升采购商的购买几率。 所以就有了这样的后期的投放规划:搜索+展示再营销+视频广告300/天的推广形式,在谷歌浏览器的搜索端、B2B平台端、视频端都覆盖广告,实现尽可能多的客户数量。 关于具体的关于YouTube视频广告的介绍我也在另一篇案例里面有详细说明哦,指路《YouTube视频广告助力B2B突破瓶颈降低营销成本》,邀请大家去看看,干货满满,绝对让你不虚此行~ 二、方向转变篇-推广产品及国家重新定位 下面我就做一个账户实际转变前后的对比,这样大家能够更清楚一些: 最关键的来了,相信大家都想知道这个转变是怎么来的以及谷歌账户做了哪些调整把效果做上来的。抓住下面几点,相信你也会有所收获: 1. 产品投放新定位 因为企业是专门研发商用雷达,所以只投放这类的测量仪,其中大类主要分为各种物料、料位、液位测量仪器,其他的不做。根据关键字规划师查询的产品关键字在全球的搜索热度,一开始推广的只有雷达液位计/液位传感器/液位测量作为主推、无线液位变送器作为次推,产品及图片比较单一没有太多的竞争力。 后期根据全球商机洞察的行业产品搜索趋势、公司计划等结合统计结果又添加了超声波传感器、射频/电容/导纳、无线、制导雷达液位传感器、高频雷达液位变送器、无接触雷达液位计,同时增加了图片及详情的丰富性,做到了行业产品推广所需的多样性丰富性。像静压液位变送器、差压变送器没有他足够的搜索热度就没有推广。 2. 国家再筛选 转变前期的国家选取是根据海关编码查询的进口一直处在增长阶段的国家,也参考了谷歌趋势的国家参考。2018年全球进口(采购量)200.58亿美金。 采购国家排名:美国、德国、日本、英国、法国、韩国、加拿大、墨西哥、瑞典、荷兰、沙特阿拉伯。这些国家只能是参考切记跟风投放,疫情期间,实际的询盘国家还要靠数据和时间积累,做到及时止损即可。 投放过程不断摸索,经过推广数据总结,也根据实际询盘客户所在地暂停了部分国家,例如以色列、日本、老挝、摩纳哥、卡塔尔等国家和地区,加大力度投放巴西、秘鲁、智利、俄罗斯等国家即提高10%-20%的出价,主要推广地区还是在亚洲、南美、拉丁美洲、欧洲等地。 发达国家像英美加、墨西哥由于采购商的参考层面不同就单独拿出来给一小部分预算,让整体的预算花到发展中国家。通过后期每周的询盘反馈及时调整国家出价,有了现在的转变: 转变前的TOP10消耗国家: 转变后的TOP10消耗国家: 推广的产品及国家定下来之后,接下来就是做账户了,让我们继续往下看。 三、装备篇-账户投放策略 说到账户投放,前提是明确账户投放策略的宗旨:确保投资回报率。那影响投资回报率的效果指标有哪些呢?其中包含账户结构 、效果再提升(再营销、视频、智能优化等等)、网站着陆页。 那首先说明一下第一点:账户的结构,那账户结构怎么搭建呢?在以产品营销全球为目标的广告投放过程中,该客户在3个方面都有设置:预算、投放策略、搜索+再营销展示广告组合拳,缺一不可,也是上面转变后整体推广的总结。 账户结构:即推广的广告类型主要是搜索广告+再营销展示广告,如下图所示,下面来分别说明一下。 1、搜索广告结构: 1)广告系列 创建的重要性:我相信有很大一部分企业小伙伴在创建广告系列的时候都在考虑一个大方向上的问题:广告系列是针对所有国家投放吗?还是说不同的广告系列投放不同的国家呢? 实操规则:其实建议选择不同广告系列投放不同的国家,为什么呢?因为每个国家和每个国家的特点不一样,所以说在广告投放的时候应该区分开,就是着重性的投放。所以搜索广告系列的结构就是区分开国家,按照大洲划分(投放的国家比较多的情况下,这样分配可以观察不同大洲的推广数据以及方便对市场的考察)。 优化技巧:这样操作也方便按照不同大洲的上班时间调整广告投放时间,做到精准投放。 数据分析:在数据分析方面更方便观察不同大洲的数据效果,从而调整国家及其出价;进而能了解到不同大洲对于不同产品的不同需求,从而方便调整关键字。 这也引出了第二个重点调整对象—关键字,那关键字的选取是怎么去选择呢? 2)关键字 分为2部分品牌词+产品关键字,匹配形式可以采用广泛带+修饰符/词组/完全。 精准投放关键字: 品牌词:品牌词是一直推广的关键字,拓展品牌在海外的知名度应为企业首要的目的。 广告关键词:根据投放1个月数据发现:该行业里有一部分是大流量词(如Sensors、water level controller、Ultrasonic Sensor、meter、transmitter),即使是关键字做了完全匹配流量依然很大,但是实际带来的转化却很少也没有带来更多的询盘,这些词的调整过程是从修改匹配形式到降低出价再到暂停,这种就属于无效关键字了,我们要做到的是让预算花费到具体的产品关键字上。 其次流量比较大的词(如+ultrasound +sensor)修改成了词组匹配。还有一类词虽然搜索量不大但是有效性(转化次数/率)较高(例如:SENSOR DE NIVEL、level sensor、capacitive level sensor、level sensor fuel),针对这些关键字再去投放的时候出价可以相对高一些,1-3元即可。调整后的关键字花费前后对比,整体上有了大幅度的变化: 转变前的TOP10热力关键字: 转变后的TOP10热力关键字: PS: 关键字状态显示“有效”—可以采用第一种(防止错失账户投放关键字以外其他的也适合推广的该产品关键字)、如果投放一周后有花费失衡的状态可以把该关键字修改为词组匹配,观察一周还是失衡状态可改为完全匹配。 关键字状态显示“搜索量较低”—广泛匹配观察一个月,如果依然没有展示,建议暂停,否则会影响账户评级。 3)调整关键字出价 次推产品的出价都降低到了1-2元,主推产品也和实际咨询、平均每次点击费用做了对比调整到了3-4元左右(这些都是在之前高出价稳定排名基础后调整的)。 4)广告系列出价策略 基本包含尽可能争取更多点击次数/每次点击费用人工出价(智能)/目标每次转化费用3种,那分别什么时候用呢? 当账户刚刚开始投放的时候,可以选择第一/二种,用来获取更多的新客,当账户有了一定的转化数据的时候可以把其中转化次数相对少一些的1-2个广告系列的出价策略更改为“目标每次转化费用”出价,用来增加转化提升询盘数量。转化次数多的广告系列暂时可以不用更换,等更改出价策略的广告系列的转化次数有增加后,可以尝试再修改。 5)广告 1条自适应搜索广告+2条文字广告,尽可能把更多的信息展示客户,增加点击率。那具体的广告语的侧重点是什么呢? 除了产品本身的特点优势外,还是着重于企业的具体产品分类和能够为客户做到哪些服务,例如:专注于各种物体、料位、液位测量仪器生产与研发、为客户提供一体化测量解决方案等。这样进到网站的也基本是寻找相关产品的,从而也进一步提升了转化率。 6)搜索字词 建议日均花费≥200元每周筛选一次,<200元每2周筛选一次。不相关的排除、相关的加到账户中,减少无效点击和花费,这样行业关键字才会越来越精准,做到精准覆盖意向客户。 7)账户广告系列预算 充足的账户预算也至关重要,200-300/天的预算,为什么呢?预算多少其实也就代表着网站流量的多少,之前150/天的预算,账户到下午6点左右就花完了,这样每天就会流失很大一部分客户。广告系列预算可以根据大洲国家的数量分配。数量多的可以分配多一些比如亚洲,预算利用率不足时可以共享预算,把多余的预算放到花费高的系列中。 说完了搜索广告的结构后,接下来就是再营销展示广告了。 2、效果再提升-再营销展示广告结构 因为广告投放覆盖的是曾到达过网站的客户,所以搜索广告的引流精准了,再营销会再抓取并把广告覆盖到因某些原因没有选择我们的客户,做到二次营销。(详细的介绍及操作可以参考文章《精准投放再营销展示广告,就抓住了提升Google营销效果的一大步》) 1)广告组:根据在GA中创建的受众群体导入到账户中。 2)图片: 选择3种产品,每种产品的图片必须提供徽标、横向图片、纵向图片不同尺寸至少1张,最多5张,横向图片可以由多张图片合成一张、可以添加logo和产品名称。 图片设计:再营销展示广告的图片选取从之前的直接选用网站上的产品图,到客户根据我给出的建议设计了独特的产品图片,也提升了0.5%的点击率。 PS: 在广告推广过程中,该客户做过2次产品打折促销活动,信息在图片及描述中曝光,转化率上升1%,如果企业有这方面的计划,可以尝试一下。 YouTube视频链接:如果有YouTube视频的话,建议把视频放在不同的产品页面方便客户实时查看视频,增加真实性,促进询盘及成单,如果视频影响网站打开速度,只在网站标头和logo链接即可。 智能优化建议:谷歌账户会根据推广的数据及状态给出相应的智能优化建议,优化得分≥80分为健康账户分值,每条建议可根据实际情况采纳。 3、网站着陆页 这也是沟通次数很多的问题了,因为即使谷歌为网站引来再多的有质量的客户,如果到达网站后没有看到想要或更多的信息,也是无用功。网站也是企业的第二张脸,做好网站就等于成功一半了。 转变前产品图片模糊、数量少、缺少实物图、工厂库存等体现实力及真实性的图片;产品详情也不是很多,没有足够的竞争力。多次沟通积极配合修改调整后上面的问题全部解决了。网站打开速度保持在3s内、网站的跳出率从之前的80%降到了70%左右、平均页面停留时间也增加了30%。 FAQ:除了正常的网站布局外建议在关于我们或产品详情页添加FAQ,会减少采购商的考虑时间,也会减少因时差导致的与客户失联。如下图所示: 四、账户效果反馈分享篇 1、效果方面 之前每周只有1-2封询盘,现在达到了每周3-5封询盘,确实是提高了不少。 2、询盘成本 从当初的≥1000到现在控制在了100-300左右。 3、转化率 搜索广告+再营销展示广告让网站访客流量得到了充分的利用,增加了1.3%转化率。 就这样,该客户的谷歌账户推广效果有了新的转变,询盘稳定后,又开启了Facebook付费广告,多渠道推广产品,全域赢为目标,产品有市场,这样的模式肯定是如虎添翼。 到此,本次的测控案例就分享完了到这里了,其实部分行业的推广注意事项大方向上都是相通的。催化剂并不难得,找到适合自己的方法~谷歌广告贵在坚持,不是说在一个平台上做的不好就不做了,效果不理想可以改进,改进就能做好。 希望本次的测控案例分享能在某些方面起到帮助作用,在当今大环境下,助力企业增加网站流量及询盘数量,2021祝愿看到这篇文章的企业能够更上一层楼!
2022 年海外社交媒体15 个行业的热门标签
2022 年海外社交媒体15 个行业的热门标签
我们可以在社交媒体上看到不同行业,各种类型的品牌和企业,这些企业里有耳熟能详的大企业,也有刚建立的初创公司。 海外社交媒体也与国内一样是一个广阔的平台,作为跨境企业和卖家,如何让自己的品牌在海外社媒上更引人注意,让更多人看到呢? 在社交媒体上有一个功能,可能让我们的产品、内容被看到,也能吸引更多人关注,那就是标签。 2022年海外社交媒体中不同行业流行哪些标签呢?今天为大家介绍十五个行业超过140多个热门标签,让你找到自己行业的流量密码。 1、银行业、金融业 据 Forrester咨询称,银行业目前已经是一个数万亿的行业,估值正以惊人的速度飙升。银行业正在加速创新,准备加大技术、人才和金融科技方面的投资。 Z世代是金融行业的积极追随者,他们希望能够赶上投资机会。 案例: Shibtoken 是一种去中心化的加密货币,它在社交媒体上分享了一段关于诈骗的视频,受到了很大的关注度,视频告诉观众如何识别和避免陷入诈骗,在短短 20 小时内收到了 1.2K 条评论、3.6K 条转发和 1.14 万个赞。 银行和金融的流行标签 2、娱乐行业 娱乐行业一直都是有着高热度的行业,OTT (互联网电视)平台则进一步提升了娱乐行业的知名度,让每个家庭都能享受到娱乐。 案例: 仅 OTT 视频收入就达 246 亿美元。播客市场也在创造价值 10 亿美元的广告收入。 Netflix 在 YouTube 上的存在则非常有趣,Netflix会发布最新节目预告,进行炒作。即使是非 Netflix 用户也几乎可以立即登录该平台。在 YouTube 上,Netflix的订阅者数量已达到 2220 万。 3、新型微交通 目前,越来越多的人开始关注绿色出行,选择更环保的交通工具作为短距离的出行工具,微型交通是新兴行业,全球市场的复合年增长率为 17.4%,预计到2030 年将达到 195.42 美元。 Lime 是一项倡导游乐设施对人类和环境更安全的绿色倡议。他们会使用#RideGreen 的品牌标签来刺激用户发帖并推广Lime倡议。他们已经通过定期发帖吸引更多人加入微交通,并在社交媒体形成热潮。 4、时尚与美容 到 2025 年,时尚产业将是一个万亿美元的产业,数字化会持续加快这一进程。96% 的美容品牌也将获得更高的社交媒体声誉。 案例: Zepeto 在推特上发布了他们的人物风格,在短短六个小时内就有了自己的品牌人物。 5、旅游业 如果疫情能够有所缓解,酒店和旅游业很快就能从疫情的封闭影响下恢复,酒店业的行业收入可以超过 1900 亿美元,一旦疫情好转,将实现跨越式增长。 案例: Amalfiwhite 在ins上欢迎大家到英国选择他们的酒店, 精彩的Instagram 帖子吸引了很多的关注。 6.健康与健身 健康和健身品牌在社交媒体上发展迅速,其中包括来自全球行业博主的DIY 视频。到 2022 年底,健身行业的价值可以达到 1365.9 亿美元。 案例: Dan The Hinh在 Facebook 页面 发布了锻炼视频,这些健身视频在短短几个小时内就获得了 7300 次点赞和 11000 次分享。 健康和健身的热门标签 #health #healthylifestyle #stayhealthy #healthyskin #healthcoach #fitness #fitnessfreak #fitnessfood #bodyfitness #fitnessjourney 7.食品饮料业 在社交媒体上经常看到的内容类型就是食品和饮料,这一细分市场有着全网超过30% 的推文和60% 的 Facebook 帖子。 案例: Suerte BarGill 在社交媒体上分享调酒师制作饮品的视频,吸引人的视频让观看的人都很想品尝这种饮品。 食品和饮料的热门标签 #food #foodpics #foodies #goodfood #foodgram #beverages #drinks #beverage #drink #cocktails 8. 家居装饰 十年来,在线家居装饰迎来大幅增长,该利基市场的复合年增长率为4%。家居市场现在发展社交媒体也是最佳时机。 案例: Home Adore 在推特上发布家居装饰创意和灵感,目前已经有 220 万粉丝。 家居装饰的流行标签 #homedecor #myhomedecor #homedecorinspo #homedecors #luxuryhomedecor #homedecorlover #home #interiordesign #interiordecor #interiordesigner 9. 房地产 美国有超过200 万的房地产经纪人,其中70% 的人活跃在社交媒体上,加入社交媒体,是一个好机会。 案例: 房地产专家Sonoma County在推特上发布了一篇有关加州一所住宅的豪华图。房地产经纪人都开始利用社交媒体来提升销售额。 房地产的最佳标签 #realestate #realestatesales #realestateagents #realestatemarket #realestateforsale #realestategoals #realestateexperts #broker #luxuryrealestate #realestatelife 10. 牙科 到 2030年,牙科行业预计将飙升至6988 亿美元。 案例: Bridgewater NHS 在推特上发布了一条客户推荐,来建立患者对牙医服务的信任。突然之间,牙科似乎没有那么可怕了! 牙科的流行标签 #dental #dentist #dentistry #smile #teeth #dentalcare #dentalclinic #oralhealth #dentalhygiene #teethwhitening 11. 摄影 摄影在社交媒体中无处不在,持续上传作品可以增加作品集的可信度,当图片参与度增加一倍,覆盖范围增加三倍时,会获得更多的客户。 案例: 著名摄影师理查德·伯纳贝(Richard Bernabe)在推特上发布了他令人着迷的点击。这篇犹他州的帖子获得了 1900 次点赞和 238 次转发。 摄影的热门标签 #photography #photooftheday #photo #picoftheday #photoshoot #travelphotography #portraitphotography #photographylovers #iphonephotography #canonphotography 12. 技术 超过 55% 的 IT 买家会在社交媒体寻找品牌相关资料做出购买决定。这个数字足以说服这个利基市场中的任何人拥有活跃的社交媒体。 案例: The Hacker News是一个广受欢迎的平台,以分享直观的科技新闻而闻名。他们在 Twitter 上已经拥有 751K+ 的追随者。 最佳技术标签 #technology #tech #innovation #engineering #design #business #science #technew s #gadgets #smartphone 13.非政府组织 全球90% 的非政府组织会利用社交媒体向大众寻求支持。社交媒体会有捐赠、公益等组织。 案例: Mercy Ships 通过创造奇迹赢得了全世界的心。这是一篇关于他们的志愿麻醉师的帖子,他们在乌干达挽救了几条生命。 非政府组织的热门标签 #ngo #charity #nonprofit #support #fundraising #donation #socialgood #socialwork #philanthropy #nonprofitorganization 14. 教育 教育行业在过去十年蓬勃发展,借助社交媒体,教育行业有望达到新的高度。电子学习预计将在 6 年内达到万亿美元。 案例: Coursera 是一个领先的学习平台,平台会有很多世界一流大学额课程,它在社交媒体上的可以有效激励人们继续学习和提高技能。 最佳教育标签 #education #learning #school #motivation #students #study #student #children #knowledge #college 15. 医疗保健 疫情进一步证明了医疗保健行业的主导地位,以及挽救生命的力量。到 2022 年,该行业的价值将达到 10 万亿美元。 随着全球健康问题的加剧,医疗保健的兴起也将导致科技和制造业的增长。 案例: CVS Health 是美国领先的药房,积他们的官方账号在社交媒体上分享与健康相关的问题,甚至与知名运动员和著名人物合作,来提高对健康问题的关注度。 医疗保健的热门标签 #healthcare #health #covid #medical #medicine #doctor #hospital #nurse #wellness #healthylifestyle 大多数行业都开始尝试社交媒体,利用社交媒体可以获得更多的关注度和产品、服务的销量,在社交媒体企业和卖家,要关注标签的重要性,标签不仅能扩大帖子的覆盖范围,还能被更多人关注并熟知。 跨境企业和卖家可以通过使用流量高的标签了解当下人们词和竞争对手的受众都关注什么。 焦点LIKE.TG拥有丰富的B2C外贸商城建设经验,北京外贸商城建设、上海外贸商城建设、 广东外贸商城建设、深圳外贸商城建设、佛山外贸商城建设、福建外贸商城建设、 浙江外贸商城建设、山东外贸商城建设、江苏外贸商城建设...... 想要了解更多搜索引擎优化、外贸营销网站建设相关知识, 请拨打电话:400-6130-885。
2024年如何让谷歌快速收录网站页面?【全面指南】
2024年如何让谷歌快速收录网站页面?【全面指南】
什么是收录? 通常,一个网站的页面想要在谷歌上获得流量,需要经历如下三个步骤: 抓取:Google抓取你的页面,查看是否值得索引。 收录(索引):通过初步评估后,Google将你的网页纳入其分类数据库。 排名:这是最后一步,Google将查询结果显示出来。 这其中。收录(Google indexing)是指谷歌通过其网络爬虫(Googlebot)抓取网站上的页面,并将这些页面添加到其数据库中的过程。被收录的页面可以出现在谷歌搜索结果中,当用户进行相关搜索时,这些页面有机会被展示。收录的过程包括三个主要步骤:抓取(Crawling)、索引(Indexing)和排名(Ranking)。首先,谷歌爬虫会抓取网站的内容,然后将符合标准的页面加入索引库,最后根据多种因素对这些页面进行排名。 如何保障收录顺利进行? 确保页面有价值和独特性 确保页面内容对用户和Google有价值。 检查并更新旧内容,确保内容高质量且覆盖相关话题。 定期更新和重新优化内容 定期审查和更新内容,以保持竞争力。 删除低质量页面并创建内容删除计划 删除无流量或不相关的页面,提高网站整体质量。 确保robots.txt文件不阻止抓取 检查和更新robots.txt文件,确保不阻止Google抓取。 检查并修复无效的noindex标签和规范标签 修复导致页面无法索引的无效标签。 确保未索引的页面包含在站点地图中 将未索引的页面添加到XML站点地图中。 修复孤立页面和nofollow内部链接 确保所有页面通过站点地图、内部链接和导航被Google发现。 修复内部nofollow链接,确保正确引导Google抓取。 使用Rank Math Instant Indexing插件 利用Rank Math即时索引插件,快速通知Google抓取新发布的页面。 提高网站质量和索引过程 确保页面高质量、内容强大,并优化抓取预算,提高Google快速索引的可能性。 通过这些步骤,你可以确保Google更快地索引你的网站,提高搜索引擎排名。 如何加快谷歌收录你的网站页面? 1、提交站点地图 提交站点地图Sitemap到谷歌站长工具(Google Search Console)中,在此之前你需要安装SEO插件如Yoast SEO插件来生成Sitemap。通常当你的电脑有了SEO插件并开启Site Map功能后,你可以看到你的 www.你的域名.com/sitemap.xml的形式来访问你的Site Map地图 在谷歌站长工具中提交你的Sitemap 2、转发页面or文章至社交媒体或者论坛 谷歌对于高流量高权重的网站是会经常去爬取收录的,这也是为什么很多时候我们可以在搜索引擎上第一时间搜索到一些最新社媒帖文等。目前最适合转发的平台包括Facebook、Linkedin、Quora、Reddit等,在其他类型的论坛要注意转发文章的外链植入是否违背他们的规则。 3、使用搜索引擎通知工具 这里介绍几个搜索引擎通知工具,Pingler和Pingomatic它们都是免费的,其作用是告诉搜索引擎你提交的某个链接已经更新了,吸引前来爬取。是的,这相当于提交站点地图,只不过这次是提交给第三方。 4、在原有的高权重页面上设置内链 假设你有一些高质量的页面已经获得不错的排名和流量,那么可以在遵循相关性的前提下,适当的从这些页面做几个内链链接到新页面中去,这样可以快速让新页面获得排名
虚拟流量

                                 12个独立站增长黑客办法
12个独立站增长黑客办法
最近总听卖家朋友们聊起增长黑客,所以就给大家总结了一下增长黑客的一些方法。首先要知道,什么是增长黑客? 增长黑客(Growth Hacking)是营销人和程序员的混合体,其目标是产生巨大的增长—快速且经常在预算有限的情况下,是实现短时间内指数增长的最有效手段。增长黑客户和传统营销最大的区别在于: 传统营销重视认知和拉新获客增长黑客关注整个 AARRR 转换漏斗 那么,增长黑客方法有哪些呢?本文总结了12个经典增长黑客方法,对一些不是特别普遍的方法进行了延伸说明,建议收藏阅读。目 录1. SEO 2. 细分用户,低成本精准营销 3. PPC广告 4. Quora 流量黑客 5. 联合线上分享 6. 原生广告内容黑客 7. Google Ratings 8. 邮件营销 9. 调查问卷 10. 用户推荐 11. 比赛和赠送 12. 3000字文案营销1. SEO 查看 AdWords 中转化率最高的关键字,然后围绕这些关键字进行SEO策略的制定。也可以查看 Google Search Console 中的“搜索查询”报告,了解哪些关键字帮助你的网站获得了更多的点击,努力将关键词提升到第1页。用好免费的Google Search Console对于提升SEO有很大帮助。 使用Google Search Console可以在【Links】的部分看到哪个页面的反向连结 (Backlink)最多,从各个页面在建立反向连结上的优劣势。Backlink 的建立在 SEO 上来说是非常重要的! 在 【Coverage】 的部分你可以看到网站中是否有任何页面出现了错误,避免错误太多影响网站表现和排名。 如果担心Google 的爬虫程式漏掉一些页面,还可以在 Google Search Console 上提交网站的 Sitemap ,让 Google 的爬虫程式了解网站结构,避免遗漏页面。 可以使用XML-Sitemaps.com 等工具制作 sitemap,使用 WordPress建站的话还可以安装像Google XML Sitemaps、Yoast SEO 等插件去生成sitemap。2. 细分用户,低成本精准营销 针对那些看过你的产品的销售页面但是没有下单的用户进行精准营销,这样一来受众就会变得非常小,专门针对这些目标受众的打广告还可以提高点击率并大幅提高转化率,非常节约成本,每天经费可能都不到 10 美元。3. PPC广告PPC广告(Pay-per-Click):是根据点击广告或者电子邮件信息的用户数量来付费的一种网络广告定价模式。PPC采用点击付费制,在用户在搜索的同时,协助他们主动接近企业提供的产品及服务。例如Amazon和Facebook的PPC广告。4. Quora 流量黑客 Quora 是一个问答SNS网站,类似于国内的知乎。Quora的使用人群主要集中在美国,印度,英国,加拿大,和澳大利亚,每月有6亿多的访问量。大部分都是通过搜索词,比如品牌名和关键词来到Quora的。例如下图,Quora上对于痘痘肌修复的问题就排在Google搜索相关词的前列。 通过SEMrush + Quora 可以提高在 Google 上的自然搜索排名: 进入SEMrush > Domain Analytics > Organic Research> 搜索 quora.com点击高级过滤器,过滤包含你的目标关键字、位置在前10,搜索流量大于 100 的关键字去Quora在这些问题下发布回答5. 联合线上分享 与在你的领域中有一定知名度的影响者进行线上讲座合作(Webinar),在讲座中传递一些意义的内容,比如一些与你产品息息相关的干货知识,然后将你的产品应用到讲座内容提到的一些问题场景中,最后向用户搜集是否愿意了解你们产品的反馈。 但是,Webinar常见于B2B营销,在B2C领域还是应用的比较少的,而且成本较高。 所以大家在做海外营销的时候不妨灵活转换思维,和领域中有知名度的影响者合作YouTube视频,TikTok/Instagram等平台的直播,在各大社交媒体铺开宣传,是未来几年海外营销的重点趋势。6. 原生广告内容黑客 Native Advertising platform 原生广告是什么?从本质上讲,原生广告是放置在网页浏览量最多的区域中的内容小部件。 简单来说,就是融合了网站、App本身的广告,这种广告会成为网站、App内容的一部分,如Google搜索广告、Facebook的Sponsored Stories以及Twitter的tweet式广告都属于这一范畴。 它的形式不受标准限制,是随场景而变化的广告形式。有视频类、主题表情原生广告、游戏关卡原生广告、Launcher桌面原生广告、Feeds信息流、和手机导航类。7. Google Ratings 在 Google 搜索结果和 Google Ads 上显示产品评分。可以使用任何与Google能集成的电商产品评分应用,并将你网站上的所有评论导入Google系统中。每次有人在搜索结果中看到你的广告或产品页面时,他们都会在旁边看到评分数量。 8. 邮件营销 据外媒统计,80% 的零售行业人士表示电子邮件营销是留住用户的一个非常重要的媒介。一般来说,邮件营销有以下几种类型: 弃单挽回邮件产品补货通知折扣、刮刮卡和优惠券发放全年最优价格邮件通知9. 用户推荐 Refer激励现有用户推荐他人到你的独立站下单。举个例子,Paypal通过用户推荐使他们的业务每天有 7% 到 10%的增长。因此,用户推荐是不可忽视的增长办法。10. 调查问卷 调查问卷是一种快速有效的增长方式,不仅可以衡量用户满意度,还可以获得客户对你产品的期望和意见。调查问卷的内容包括产品体验、物流体验、UI/UX等任何用户购买产品过程中遇到的问题。调查问卷在AARRR模型的Refer层中起到重要的作用,只有搭建好和客户之间沟通的桥梁,才能巩固你的品牌在客户心中的地位,增加好感度。 11. 比赛和赠送 这个增长方式的成本相对较低。你可以让你的用户有机会只需要通过点击就可以赢得他们喜欢的东西,同时帮你你建立知名度并获得更多粉丝。许多电商品牌都以比赛和赠送礼物为特色,而这也是他们成功的一部分。赠送礼物是增加社交媒体帐户曝光和电子邮件列表的绝佳方式。如果您想增加 Instagram 粉丝、Facebook 页面点赞数或电子邮件订阅者,比赛和赠送会创造奇迹。在第一种情况下,你可以让你的受众“在 Instagram 上关注我们来参加比赛”。同样,您可以要求他们“输入电子邮件地址以获胜”。有许多内容可以用来作为赠送礼物的概念:新产品发布/预发售、摄影比赛、节假日活动和赞助活动。12. 3000字文案营销 就某一个主题撰写 3,000 字的有深度博客文章。在文章中引用行业影响者的名言并链接到他们的博文中,然后发邮件让他们知道你在文章中推荐了他们,促进你们之间的互动互推。这种增长办法广泛使用于B2B的服务类网站,比如Shopify和Moz。 DTC品牌可以用这样的增长办法吗?其实不管你卖什么,在哪个行业,展示你的专业知识,分享新闻和原创观点以吸引消费者的注意。虽然这可能不会产生直接的销售,但能在一定程度上影响他们购买的决定,不妨在你的独立站做出一个子页面或单独做一个博客,发布与你产品/服务相关主题的文章。 数据显示,在阅读了品牌网站上的原创博客内容后,60%的消费者对品牌的感觉更积极。如果在博客中能正确使用关键词,还可以提高搜索引擎优化及排名。 比如Cottonbabies.com就利用博文把自己的SEO做得很好。他们有一个针对“布料尿布基础知识”的页面,为用户提供有关“尿布:”主题的所有问题的答案。小贴士:记得要在博客文章末尾链接到“相关产品”哦~本文转载自:https://u-chuhai.com/?s=seo

                                 2021 Shopify独立站推广引流 获取免费流量方法
2021 Shopify独立站推广引流 获取免费流量方法
独立站的流量一般来自两个部分,一种是付费打广告,另外一种就是免费的自然流量,打广告带来的流量是最直接最有效的流量,免费流量可能效果不会那么直接,需要时间去积累和沉淀。但是免费的流量也不容忽视,第一,这些流量是免费的,第二,这些流量是长久有效的。下面分享几个免费流量的获取渠道和方法。 1.SNS 社交媒体营销 SNS 即 Social Network Services,国外最主流的 SNS 平台有 Facebook、Twitter、Linkedin、Instagram 等。SNS 营销就是通过运营这些社交平台,从而获得流量。 SNS 营销套路很多,但本质还是“眼球经济”,简单来说就是把足够“好”的内容,分享给足够“好”的人。好的内容就是足够吸引人的内容,而且这些内容确保不被人反感;好的人就是对你内容感兴趣的人,可能是你的粉丝,也可能是你潜在的粉丝。 如何把你想要发的内容发到需要的人呢?首先我们要确定自己的定位,根据不同的定位在社交媒体平台发布不同的内容,从而自己品牌的忠实粉丝。 1、如果你的定位是营销类的,一般要在社交媒体发布广告贴文、新品推送、优惠信息等。适合大多数电商产品,它的带货效果好,不过需要在短期内积累你的粉丝。如果想要在短期内积累粉丝就不可避免需要使用付费广告。 2、如果你的定位是服务类的,一般要在社交媒体分享售前售后的信息和服务,一般 B2B 企业使用的比较多。 3、如果你的定位是专业类科技产品,一般要在社交媒体分享产品开箱测评,竞品分析等。一般 3C 类的产品适合在社交媒体分享这些内容,像国内也有很多评测社区和网站,这类社区的粉丝一般购买力都比较强。 4、如果你的定位是热点类的,一般要在社交媒体分享行业热点、新闻资讯等内容。因为一般都是热点,所以会带来很多流量,利用这些流量可以快速引流,实现变现。 5、如果你的定位是娱乐类的:一般要在社交媒体分享泛娱乐内容,适合分享钓具、定制、改装类的内容。 2.EDM 邮件营销 很多人对邮件营销还是不太重视,国内一般都是使用在线沟通工具,像微信、qq 比较多,但是在国外,电子邮件则是主流的沟通工具,很多外国人每天使用邮箱的频率跟吃饭一样,所以通过电子邮件营销也是国外非常重要的营销方式。 定期制作精美有吸引力的邮件内容,发给客户,把邮件内容设置成跳转到网站,即可以给网站引流。 3.联盟营销 卖家在联盟平台上支付一定租金并发布商品,联盟平台的会员领取联盟平台分配的浏览等任务,如果会员对这个商品感兴趣,会领取优惠码购买商品,卖家根据优惠码支付给联盟平台一定的佣金。 二、网站SEO引流 SEO(Search Engine Optimization)搜索引擎优化,是指通过采用易于搜索引擎索引的合理手段,使网站各项基本要素适合搜索引擎的检索原则并且对用户更友好,从而更容易被搜索引擎收录及优先排序。 那 SEO 有什么作用嘛?简而言之分为两种,让更多的用户更快的找到他想要的东西;也能让有需求的客户首先找到你。作为卖家,更关心的是如何让有需求的客户首先找到你,那么你就要了解客户的需求,站在客户的角度去想问题。 1.SEO 标签书写规范 通常标签分为标题、关键词、描述这三个部分,首先你要在标题这个部分你要说清楚“你是谁,你干啥,有什么优势。”让人第一眼就了解你,这样才能在第一步就留住有效用户。标题一般不超过 80 个字符;其次,关键词要真实的涵盖你的产品、服务。一般不超过 100 个字符;最后在描述这里,补充标题为表达清楚的信息,一般不超过 200 个字符。 标题+描述 值得注意的是标题+描述,一般会成为搜索引擎检索结果的简介。所以标题和描述一定要完整表达你的产品和品牌的特点和优势。 关键词 关键词的设定也是非常重要的,因为大多数用户购买产品不会直接搜索你的商品,一般都会直接搜索想要购买产品的关键字。关键词一般分为以下四类。 建议目标关键词应该是品牌+产品,这样用户无论搜索品牌还是搜索产品,都能找到你的产品,从而提高命中率。 那如何选择关键词呢?拿我们最常使用的目标关键词举例。首先我们要挖掘出所有的相关关键词,并挑选出和网站自身直接相关的关键词,通过分析挑选出的关键词热度、竞争力,从而确定目标关键词。 注:一般我们都是通过关键词分析工具、搜索引擎引导词、搜索引擎相关搜索、权重指数以及分析同行网站的关键词去分析确定目标关键词。 几个比较常用的关键词分析工具: (免费)MozBar: https://moz.com (付费)SimilarWeb: https://www.similarweb.com/ 2.链接锚文本 什么是锚文本? 一个关键词,带上一个链接,就是一个链接锚文本。带链接的关键词就是锚文本。锚文本在 SEO 过程中起到本根性的作用。简单来说,SEO 就是不断的做锚文本。锚文本链接指向的页面,不仅是引导用户前来访问网站,而且告诉搜索引擎这个页面是“谁”的最佳途径。 站内锚文本 发布站内描文本有利于蜘蛛快速抓取网页、提高权重、增加用户体验减少跳出、有利搜索引擎判断原创内容。你在全网站的有效链接越多,你的排名就越靠前。 3 外部链接什么是外部链接? SEO 中的外部链接又叫导入链接,简称外链、反链。是由其他网站上指向你的网站的链接。 如何知道一个网站有多少外链? 1.Google Search Console 2.站长工具 3.MozBar 4.SimilarWeb 注:低权重、新上线的网站使用工具群发外链初期会得到排名的提升,但被搜索引擎发现后,会导致排名大幅度下滑、降权等。 如何发布外部链接? 通过友情链接 、自建博客 、软文 、论坛 、问答平台发布外链。以下几个注意事项: 1.一个 url 对应一个关键词 2.外链网站与自身相关,像鱼竿和鱼饵,假发和假发护理液,相关却不形成竞争是最好。 3.多找优质网站,大的门户网站(像纽约时报、BBC、WDN 新闻网) 4.内容多样性, 一篇帖子不要重复发 5.频率自然,一周两三篇就可以 6.不要作弊,不能使用隐藏链接、双向链接等方式发布外链 7.不要为了发外链去发外链,“好”的内容才能真正留住客户 4.ALT 标签(图片中的链接) 在产品或图片管理里去编辑 ALT 标签,当用户搜索相关图片时,就会看到图片来源和图片描述。这样能提高你网站关键词密度,从而提高你网站权重。 5.网页更新状态 网站如果经常更新内容的话,会加快这个页面被收录的进度。此外在网站上面还可以添加些“最新文章”版块及留言功能。不要只是为了卖产品而卖产品,这样一方面可以增加用户的粘性,另一方面也加快网站的收录速度。 6.搜索跳出率 跳出率越高,搜索引擎便越会认为你这是个垃圾网站。跳出率高一般有两个原因,用户体验差和广告效果差,用户体验差一般都是通过以下 5 个方面去提升用户体验: 1.优化网站打开速度 2.网站内容整洁、排版清晰合理 3.素材吸引眼球 4.引导功能完善 5.搜索逻辑正常、产品分类明确 广告效果差一般通过这两个方面改善,第一个就是真实宣传 ,确保你的产品是真实的,切勿挂羊头卖狗肉。第二个就是精准定位受众,你的产品再好,推给不需要的人,他也不会去看去买你的产品,这样跳出率肯定会高。本文转载自:https://u-chuhai.com/?s=seo

                                 2022,国际物流发展趋势如何?
2022,国际物流发展趋势如何?
受新冠疫情影响,从2020年下半年开始,国际物流市场出现大规模涨价、爆舱、缺柜等情况。中国出口集装箱运价综合指数去年12月末攀升至1658.58点,创近12年来新高。去年3月苏伊士运河“世纪大堵船”事件的突发,导致运力紧缺加剧,集运价格再创新高,全球经济受到影响,国际物流行业也由此成功出圈。 加之各国政策变化、地缘冲突等影响,国际物流、供应链更是成为近两年行业内关注的焦点。“拥堵、高价、缺箱、缺舱”是去年海运的关键词条,虽然各方也尝试做出了多种调整,但2022年“高价、拥堵”等国际物流特点仍影响着国际社会的发展。 总体上来看,由疫情带来的全球供应链困境会涉及到各行各业,国际物流业也不例外,将继续面对运价高位波动、运力结构调整等状况。在这一复杂的环境中,外贸人要掌握国际物流的发展趋势,着力解决当下难题,找到发展新方向。 国际物流发展趋势 由于内外部因素的影响,国际物流业的发展趋势主要表现为“运力供需矛盾依旧存在”“行业并购整合风起云涌”“新兴技术投入持续增长”“绿色物流加快发展”。 1.运力供需矛盾依旧存在 运力供需矛盾是国际物流业一直存在的问题,近两年这一矛盾不断加深。疫情的爆发更是成了运力矛盾激化、供需紧张加剧的助燃剂,使得国际物流的集散、运输、仓储等环节无法及时、高效地进行连接。各国先后实施的防疫政策,以及受情反弹和通胀压力加大影响,各国经济恢复程度不同,造成全球运力集中在部分线路与港口,船只、人员难以满足市场需求,缺箱、缺舱、缺人、运价飙升、拥堵等成为令物流人头疼的难题。 对物流人来说,自去年下半年开始,多国疫情管控政策有所放松,供应链结构加快调整,运价涨幅、拥堵等难题得到一定缓解,让他们再次看到了希望。2022年,全球多国采取的一系列经济恢复措施,更是缓解了国际物流压力。但由运力配置与现实需求之间的结构性错位导致的运力供需矛盾,基于纠正运力错配短期内无法完成,这一矛盾今年会继续存在。 2.行业并购整合风起云涌 过去两年,国际物流行业内的并购整合大大加快。小型企业间不断整合,大型企业和巨头则择机收购,如Easysent集团并购Goblin物流集团、马士基收购葡萄牙电商物流企业HUUB等,物流资源不断向头部靠拢。 国际物流企业间的并购提速,一方面,源于潜在的不确定性和现实压力,行业并购事件几乎成为必然;另一方面,源于部分企业积极准备上市,需要拓展产品线,优化服务能力,增强市场竞争力,提升物流服务的稳定性。与此同时,由疫情引发的供应链危机,面对供需矛盾严重,全球物流失控,企业需要打造自主可控的供应链。此外,全球航运企业近两年大幅增长的盈利也为企业发起并购增加了信心。 在经历两个年度的并购大战后,今年的国际物流行业并购会更加集中于垂直整合上下游以提升抗冲击能力方面。对国际物流行业而言,企业积极的意愿、充足的资本以及现实的诉求都将使并购整合成为今年行业发展的关键词。 3.新兴技术投入持续增长 受疫情影响,国际物流企业在业务开展、客户维护、人力成本、资金周转等方面的问题不断凸显。因而,部分中小微国际物流企业开始寻求改变,如借助数字化技术降低成本、实现转型,或与行业巨头、国际物流平台企业等合作,从而获得更好的业务赋能。电子商务、物联网、云计算、大数据、区块链、5G、人工智能等数字技术为突破这些困难提供了可能性。 国际物流数字化领域投融资热潮也不断涌现。经过近些年来的发展,处于细分赛道头部的国际物流数字化企业受到追捧,行业大额融资不断涌现,资本逐渐向头部聚集,如诞生于美国硅谷的Flexport在不到五年时间里总融资额高达13亿美元。另外,由于国际物流业并购整合的速度加快,新兴技术的应用就成了企业打造和维持核心竞争力的主要方式之一。因而,2022年行业内新技术的应用或将持续增长。 4.绿色物流加快发展 近年来全球气候变化显著,极端天气频繁出现。自1950年以来,全球气候变化的原因主要来自于温室气体排放等人类活动,其中,CO₂的影响约占三分之二。为应对气候变化,保护环境,各国政府积极开展工作,形成了以《巴黎协定》为代表的一系列重要协议。 而物流业作为国民经济发展的战略性、基础性、先导性产业,肩负着实现节能降碳的重要使命。根据罗兰贝格发布的报告,交通物流行业是全球二氧化碳排放的“大户”,占全球二氧化碳排放量的21%,当前,绿色低碳转型加速已成为物流业共识,“双碳目标”也成行业热议话题。 全球主要经济体已围绕“双碳”战略,不断深化碳定价、碳技术、能源结构调整等重点措施,如奥地利政府计划在2040年实现“碳中和/净零排放”;中国政府计划在2030年实现“碳达峰”,在2060年实现“碳中和/净零排放”。基于各国在落实“双碳”目标方面做出的努力,以及美国重返《巴黎协定》的积极态度,国际物流业近两年围绕“双碳”目标进行的适应性调整在今年将延续,绿色物流成为市场竞争的新赛道,行业内减少碳排放、推动绿色物流发展的步伐也会持续加快。 总之,在疫情反复、突发事件不断,运输物流链阶段性不畅的情况下,国际物流业仍会根据各国政府政策方针不断调整业务布局和发展方向。 运力供需矛盾、行业并购整合、新兴技术投入、物流绿色发展,将对国际物流行业的发展产生一定影响。对物流人来说,2022年仍是机遇与挑战并存的一年。本文转载自:https://u-chuhai.com/?s=seo
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LIKE.TG |出海如何有效识别与管理电商客服敏感词
LIKE.TG |出海如何有效识别与管理电商客服敏感词
在电商行业,客服是与客户沟通的桥梁,而敏感词的管理则是保障品牌形象和客户体验的重要环节。随着电商市场的竞争加剧,如何有效地管理敏感词,成为了每个电商企业必须面对的挑战。本文将详细介绍电商客服敏感词的重要性,以及如何利用LIKE.TG云控系统进行高效的敏感词管理,LIKE.TG云控系统在出海中的作用。最好用的云控拓客系统:https://www.like.tg免费试用请联系LIKE.TG✈官方客服: @LIKETGAngel什么是电商客服敏感词?电商客服敏感词是指在与客户沟通时,可能引起误解、争议或法律问题的词汇。这些词汇可能涉及到产品质量、售后服务、品牌形象等多个方面。有效管理敏感词,不仅能避免潜在的法律风险,还能提升客户的满意度和信任度。敏感词的分类品牌相关敏感词:涉及品牌名称、商标等。法律风险敏感词:可能引发法律纠纷的词汇,如“假货”、“退款”等。负面情绪敏感词:可能引起客户不满的词汇,如“差”、“失望”等。敏感词管理的重要性保护品牌形象提升客户体验避免法律风险敏感词的使用不当,可能导致客户对品牌产生负面印象。通过有效的敏感词管理,可以维护品牌形象,提升客户信任度。良好的客服体验能够提升客户的满意度,而敏感词的管理则是提升体验的关键之一。通过避免使用敏感词,客服人员能够更好地与客户沟通,解决问题。在电商运营中,法律风险无处不在。有效的敏感词管理可以帮助企业规避潜在的法律问题,保护企业的合法权益。LIKE.TG云控系统的优势在敏感词管理方面,LIKE.TG云控系统提供了一系列强大的功能,帮助电商企业高效地管理敏感词。敏感词库管理实时监控与预警数据分析与报告LIKE.TG云控系统提供丰富的敏感词库,用户可以根据自己的需求进行定制和更新。系统会自动识别并过滤敏感词,确保客服沟通的安全性。系统具备实时监控功能,可以随时跟踪客服沟通中的敏感词使用情况。一旦发现敏感词,系统会及时发出预警,帮助客服人员及时调整沟通策略。LIKE.TG云控系统还提供数据分析功能,用户可以查看敏感词使用的统计数据,从而优化客服策略。通过分析数据,企业可以更好地理解客户需求,提升服务质量。如何使用LIKE.TG云控系统进行敏感词管理注册与登录设置敏感词库实施实时监控数据分析与优化首先,用户需要在LIKE.TG云控系统官网注册账号,并完成登录。用户界面友好,操作简单,方便各类用户使用。在系统内,用户可以根据自身的需求,设置和更新敏感词库。添加敏感词时,建议结合行业特点,确保敏感词库的完整性。通过LIKE.TG云控系统的实时监控功能,用户可以随时查看客服沟通中的敏感词使用情况。系统会自动记录每次敏感词的出现,并生成相应的报告。定期查看敏感词使用的统计数据,用户可以根据数据分析结果,及时调整客服策略。例如,如果某个敏感词频繁出现,说明该问题需要引起重视,及时优化沟通方式。常见问题解答LIKE.TG云控系统安全吗?敏感词库是否可以自定义?是的,LIKE.TG云控系统采用了先进的安全技术,确保用户数据的安全性。系统定期进行安全检查,保障用户信息的隐私。用户可以根据自身需求,自定义敏感词库。LIKE.TG云控系统支持随时添加和删除敏感词,确保库的及时更新。在电商行业,客服敏感词的管理至关重要。通过有效的敏感词管理,不仅可以保护品牌形象、提升客户体验,还能避免法律风险。LIKE.TG云控系统作为一款强大的敏感词管理工具,能够帮助电商企业高效地管理敏感词,提升客服质量。免费使用LIKE.TG官方:各平台云控,住宅代理IP,翻译器,计数器,号段筛选等出海工具;请联系LIKE.TG✈官方客服: @LIKETGAngel想要了解更多,还可以加入LIKE.TG官方社群 点击这里
LIKE.TG |出海电商客服敏感词与敏感词大全推荐指南
LIKE.TG |出海电商客服敏感词与敏感词大全推荐指南
在全球化的商业环境中,出海电商成为了许多企业拓展市场的重要选择。然而,跨国经营带来了语言、文化和法律等多方面的挑战,尤其是在客服领域,敏感词的管理显得尤为重要。本文将深入探讨出海电商客服敏感词的重要性,并推荐适合的客服系统,帮助企业提升客户体验和品牌形象。最好用的出海客服系统:https://www.like.tg免费试用请联系LIKE.TG✈官方客服: @LIKETGAngel什么是出海电商客服敏感词?出海电商客服敏感词是指在与客户沟通时,可能引起误解、争议或法律问题的词汇。这些词汇可能涉及品牌形象、产品质量、售后服务等多个方面。有效管理敏感词,不仅能避免潜在的法律风险,还能提升客户的满意度和信任度。敏感词的分类品牌相关敏感词:涉及品牌名称、商标等。法律风险敏感词:可能引发法律纠纷的词汇,如“假货”、“退款”等。文化敏感词:在不同文化背景下可能引起误解的词汇。出海电商客服敏感词的重要性保护品牌形象敏感词的使用不当,可能导致客户对品牌产生负面印象。通过有效的敏感词管理,可以维护品牌形象,提升客户信任度。提升客户体验良好的客服体验能够提升客户的满意度,而敏感词的管理则是提升体验的关键之一。通过避免使用敏感词,客服人员能够更好地与客户沟通,解决问题。避免法律风险在出海电商运营中,法律风险无处不在。有效的敏感词管理可以帮助企业规避潜在的法律问题,保护企业的合法权益。三、推荐的客服系统在敏感词管理方面,选择合适的客服系统至关重要。以下是一些推荐的客服系统,它们能够帮助企业高效地管理敏感词,提升客服质量。LIKE.TG云控系统LIKE.TG云控系统是一款功能强大的客服管理工具,提供了敏感词库管理、实时监控和数据分析等多种功能,帮助企业有效管理客服沟通中的敏感词。敏感词库管理:用户可以根据自身需求,定制和更新敏感词库,确保敏感词的及时更新。实时监控与预警:系统具备实时监控功能,可以随时跟踪客服沟通中的敏感词使用情况,及时发出预警。数据分析与报告:提供详细的数据分析报告,帮助企业优化客服策略。ZendeskZendesk是一款全球知名的客服系统,支持多语言和多渠道的客户沟通。其敏感词管理功能可以帮助企业避免使用不当的词汇,提升客户体验。多语言支持:适合出海电商,能够满足不同国家客户的需求。自动化功能:可以设置自动回复和智能问答,提高工作效率。FreshdeskFreshdesk是一款灵活的客服系统,提供了丰富的功能和自定义选项,适合各类电商企业使用。自定义敏感词库:用户可以根据行业特点,自定义敏感词库。多渠道支持:支持邮件、社交媒体和在线聊天等多种沟通方式。如何有效管理出海电商客服敏感词建立敏感词库首先,企业需要建立一份全面的敏感词库,涵盖品牌相关、法律风险和文化敏感词。根据市场反馈和客户沟通的实际情况,定期更新敏感词库。培训客服人员对客服人员进行敏感词管理的培训,使其了解敏感词的定义和重要性,掌握如何避免使用敏感词的技巧。使用客服系统进行监控通过使用合适的客服系统,如LIKE.TG云控系统,企业可以实时监控客服沟通中的敏感词使用情况,及时调整沟通策略。数据分析与优化定期查看敏感词使用的统计数据,企业可以根据数据分析结果,及时调整客服策略。例如,如果某个敏感词频繁出现,说明该问题需要引起重视,及时优化沟通方式。常见问题解答出海电商客服敏感词管理的难点是什么?出海电商客服敏感词管理的难点主要在于文化差异和法律法规的不同。企业需要深入了解目标市场的文化背景和法律要求,以制定合适的敏感词管理策略。如何选择合适的客服系统?选择合适的客服系统时,企业应考虑系统的多语言支持、敏感词管理功能、数据分析能力等因素,以满足自身的需求。如何处理敏感词的误判?企业可以通过客服系统的反馈机制,及时调整敏感词设置,避免误判。同时,定期对敏感词库进行审查和更新。在出海电商的过程中,客服敏感词的管理至关重要。通过有效的敏感词管理,不仅可以保护品牌形象、提升客户体验,还能避免法律风险。选择合适的客服系统,如LIKE.TG云控系统,能够帮助企业高效地管理敏感词,提升客服质量。免费使用LIKE.TG官方:各平台云控,住宅代理IP,翻译器,计数器,号段筛选等出海工具;请联系LIKE.TG✈官方客服: @LIKETGAngel想要了解更多,还可以加入LIKE.TG官方社群 LIKE.TG生态链-全球资源互联社区/联系客服
LIKE.TG |如何高效管理多账号推特?最好用的 Twitter多开工具
LIKE.TG |如何高效管理多账号推特?最好用的 Twitter多开工具
在今天的社交媒体营销世界,Twitter无疑是一个强大的平台,尤其是在全球范围内。无论你是企业营销人员、内容创作者,还是网络推广者,Twitter的强大影响力让它成为了一个必不可少的工具。然而,随着Twitter账号管理的需求增加,许多人开始寻求高效的多账号管理解决方案——这时候,“多账号推特”和“Twitter多开”变得尤为重要。通过多账号管理,你不仅可以针对不同的受众群体定制个性化的内容,还能够扩展你的社交圈子,增加曝光率,提升品牌影响力。但传统的手动管理多个Twitter账号无疑是一个耗时且繁琐的任务,特别是当你需要频繁切换账号时。在这个时候,使用专业的工具来实现Twitter的多开管理显得至关重要。一个高效的Twitter多开工具能够帮助你同时管理多个账号,避免账号之间的冲突,提高运营效率,甚至还能避免被平台封禁的风险。最好用的Twitter多开工具:https://www.like.tg免费试用请联系LIKE.TG✈官方客服: @LIKETGAngel解决方案:LIKE.TG让多账号推特管理变得轻松如果你正在寻找一个可靠的解决方案来进行多账号管理,那么LIKE.TG Twitter获客大师系统是一个值得考虑的选择。LIKE.TG不仅支持多个Twitter账号的云端管理,它还具有支持Twitter多开的强大功能。通过LIKE.TG,你可以:批量管理多个Twitter账号:你可以在同一设备上同时登录并管理多个Twitter账号,大大提高工作效率。免去频繁切换账号的麻烦:LIKE.TG让你轻松在多个Twitter账号之间切换,避免频繁登录登出带来的困扰。实现自动化操作:LIKE.TG支持自动化发推、自动回复、自动关注等功能,帮助你在多个账号上保持活跃状态。了解更多有关LIKE.TG的功能,可以访问我们的官网:https://www.like.tg。为什么选择LIKE.TG的Twitter多开系统?选择LIKE.TG的Twitter多开系统,你不仅能享受高效的账号管理,还能够利用其智能化的功能提升营销效果。以下是使用LIKE.TG进行Twitter多开管理的几个优势:高度自动化精准的用户定位安全性保障如何使用LIKE.TG实现高效的Twitter多开?使用LIKE.TG的Twitter多开功能非常简单。只需要几个简单的步骤,你就可以开始管理多个Twitter账号了:登录Twitter获客系统账号设置Twitter账号:在LIKE.TG的控制面板上,你可以输入你的多个Twitter账号信息,并开始批量管理。定制化操作规则:你可以根据不同的目标,设置每个Twitter账号的自动化操作规则,如定时发推、自动点赞、自动关注,私信发信息,采集粉丝等开始运行:点击“启动”,LIKE.TG将脚本自动帮助你执行这些操作,并且你可以在任何时候查看每个Twitter账号的实时数据和表现使用LIKE.TG,你能够轻松实现Twitter多开管理,提高工作效率,提升Twitter账号的活跃度和互动率。多账号推特与SEO优化:如何提升Twitter的流量与排名?Twitter不仅是一个社交平台,它也是SEO优化的重要组成部分。通过高效的多账号管理和内容推广,你能够提升自己在Twitter上的曝光率,从而为你的品牌带来更多的流量。以下是利用Twitter进行SEO优化的几种策略:增加推文的互动量定期更新内容使用关键词优化建立链接LIKE.TG Twitter获客大师系统 为Twitter多开管理提供了一个高效、自动化、安全的解决方案。不论你是个人品牌的经营者,还是企业营销人员,通过LIKE.TG,你都能轻松管理多个Twitter账号,提升账号活跃度,增强品牌影响力,进而获得更多的关注和转化。免费使用LIKE.TG官方:各平台云控,住宅代理IP,翻译器,计数器,号段筛选等出海工具;请联系LIKE.TG✈官方客服: @LIKETGAngel想要了解更多,还可以加入LIKE.TG官方社群 LIKE.TG生态链-全球资源互联社区
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