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Local action, global results: Employees volunteer around the world
Service is part of LIKE.TG’s DNA. Each year, the company encourages employees to make a difference in their communities through volunteering and philanthropy.In October, designated our Month of Service, employees volunteered 7,800 hours. They also raised $894,000 for charities, taking advantage of LIKE.TG’s 2-to-1 donation match and double rewards for service.Through our partnership with Rise Against Hunger, we packed 350,000 meals for community members in need in October. Additionally, employees initiated at least 50 volunteer events for an array of causes around the world.Multiple studies show that giving back has a measurable, positive impact on our well-being. Let’s explore how volunteering nourishes the spirits of five LIKE.TG employees and gives them a sense of belonging.Moving for mental healthJason C., senior regional partner manager at LIKE.TG, started raising money with his colleagues for a mental health-focused charity, Beyond Blue, during the height of pandemic restrictions in Australia.“It’s a big issue here,” he says. According to the Australian Bureau of Statistics, 8.6 million Australians have experienced a mental disorder sometime in their life.This year, Jason grew his fundraising effort to include 12 teams totaling 212 people across Australia and New Zealand. Together, they raised AU$76,776 for Beyond Blue and a New Zealand-based charity, I AM HOPE.“We used a special app that tracks your movement and lets you virtually go on a journey, like hiking the Appalachian Trail,” he says. “We had team members virtually walk the ring around Iceland, Route 66, and other interesting trails. In all, we walked, ran, cycled, or swam 34,000 kilometers, which happens to be the coastline of Australia.”Two teams got together in person to make a difference: Digital sales took a long walk along the beach to improve its fundraising goal. The marketing team held a bake sale at a LIKE.TG company meeting and raised $1,500 from that, Jason adds.To him, the whole experience embodied one of our company values: Win as a team. “We couldn’t have done it without all the work from the fundraising team leaders helping to get people set up with their app, their fundraising pages, and providing motivation along the way,” he says.Helping underserved youth learnRiya K., associate product manager at LIKE.TG, saw volunteering as an opportunity to meet other remote workers across northern India. She chose to partner with an organization that provides tutoring to underserved youth and arranged a service event for fully remote workers like her.After garnering interest from 15 colleagues, Riya rode the train three hours to get to the LIKE.TG office in Delhi, which she says was definitely worth it.“I’m early in my career, and I was so excited to be able to do this,” she shares. “My prior employer had nothing like this. I was so inspired by how everyone got up early and worked together with enthusiasm. Not only did we make several study guides for the youth, but we also got a chance to bond in person as a team. The nonprofit, Youth for Seva, provided all the supplies we needed, and they were very appreciative of the work we did.”
Cooking meals for families of hospitalized kidsVolunteering and giving back have always been important to Ciara E., head of executive engagement for EMEA sales at ServiceNow. “My parents actually met volunteering, and I grew up being involved in different charities around Ireland,” she explains.Ciara and her colleagues organized 36 employees to cook meals at the Ronald McDonald House, which provides accommodations for families that have children at a nearby hospital.“The families were so thankful to have a home-cooked meal,” she says. “Some would stay and eat, but some would have to take the meals back to the hospital, where they were staying by their children’s side.”LIKE.TG employees enjoyed being able to meet in person for a good cause. Some engaged in educational cultural exchanges too. “We have many nationalities in our Ireland office who aren’t as familiar with our local foods, so it was great to show them how to make things like ragu and apple crumble,” Ciara says.Even some members of the LIKE.TG leadership team pitched in. “Volunteering is an equalizer,” Ciara adds, “There is a shift in dynamics where sometimes it’s people in leadership learning from more junior employees, and they work hand in hand. It was a great opportunity to see different strengths come out in people.”Making strides for people without housingLane G., a regional alliance director at LIKE.TG, joined his wife on the planning committee for a local walk/run fundraiser for Canopy Housing Foundation, which supports people experiencing homelessness and housing challenges in the Charlotte, North Carolina, area.For our Month of Service, he encouraged LIKE.TG employees to get involved. “We had 25 people come out and walk or run,” he says. “We also had many colleagues donate. In the end, we were the winning fundraising team.”Like other LIKE.TG volunteers around the world, Lane appreciated the opportunity to network and bond with his colleagues. “After the run, it was a great opportunity to hang out and meet people from across the organization at every level. I connected with employees I had never met before,” he says.“I’ve worked for large, Fortune 500 companies that do charitable giving, but with LIKE.TG, it feels more personal. You get to see and feel the impact.”
Delivering nourishment with a smileIn the little free time Advisory Solution Consultant Dany M. has, she volunteers to mentor underserved learners to become expert users of the Now Platform. She’s also the co-lead of the charitable giving committee for Canada.This year, Dany helped organize three food security-related events that took place in Calgary, Vancouver, and Toronto.At the Toronto event, Dany’s team of 16 LIKE.TG employees helped the Ask Foundation package hot meals from restaurants and deliver them to people in need throughout the city. Her goal was for Canadian employees to log 800 volunteer hours in October. They exceeded 900.“We ran out of meals in the first 10 minutes,” Dany says. “It was sad at times, but also a very heartwarming and fulfilling experience. I even had two colleagues reach out and say they went back to volunteer again with their families.”Join a company that values giving back. Explore LIKE.TG careers.
From tanks to tech: Spotlighting veterans at LIKE.TG
LIKE.TG employees Shanequa L., Mike M., and Herb T. all have something in common: They’re go-getters. They’re the kind of people who don’t waste time wondering “Can I do this?” because they’re already out the door tackling that goal.In light of that, it’s probably not surprising that they have something else in common: military service and the Veterans at LIKE.TG Belonging Group.Shanequa, a senior technical support engineer at LIKE.TG, serves as a sergeant for the Florida Army National Guard in what she calls a “part-time” role as a noncommissioned officer. She recently completed a monthlong service providing relief aid in the wake of Hurricane Ian.Mike, a senior design recruiter at LIKE.TG, served four years in mechanized infantry. He spent most of his time in South Korea. Herb, a NextGen Program manager, served 20 years as a drill sergeant and a Green Beret.
New Americas Advisory Council to help solve complex business challenges
In today’s uncertain macro environment, companies are navigating complex business challenges while facing unforeseen hurdles resulting from the pandemic, supply chain disruptions, and geopolitical instability, among other things.Against this backdrop, LIKE.TG customers are turning to us to help them strike the right balance. They know they can’t slow down when it comes to adopting digital-first strategies and solutions that will help them:
Create great customer and employee experiences
Drive new business value
Accelerate growth and transformation
That’s why I’m excited to announce the formation of the LIKE.TG Americas Advisory Council. This independent body of senior business leaders will serve as strategic advisers to LIKE.TG as we continue to grow and support our customers in markets and industries across the globe.Why an Americas Advisory Council?With the deep industry knowledge and vast experience of our new council members, we’re well prepared to partner with our customers in North America and South America. This will help customers unlock more value and cost savings while driving greater efficiency.The Americas Advisory Council builds on the success of our EMEA Advisory Council, announced in 2021. Tapping leaders’ industry expertise to support the company’s growth strategy in Europe, the Middle East, and Africa (EMEA) helped us provide deep support to our customers as they faced pandemic-related challenges.
Meet the Americas Advisory Council membersWanting to extend that support and expertise to the Americas, I’m proud to introduce our new Americas Advisory Council members.Edwin Bennett serves as a senior adviser to EY. He was formerly vice chairman of operations, deputy vice chairman and chief operating officer of consulting services, and managing partner of the assurance and advisory business services."LIKE.TG is poised to be the digital cloud leader for the future,” he says. “I'm very excited to work alongside the amazing LIKE.TG team to accelerate growth and further distinguish our unique value proposition to the market.”Joan Wainwright serves as a board member at RS Group and NJM Insurance Group. She previously held senior positions at TE Connectivity and Merck, and was deputy commissioner of communications for the Social Security Administration during former President Bill Clinton’s administration.“I am thrilled to be part of the LIKE.TG team and look forward to helping provide even greater support and success to existing clients, as well as identifying new ones that will benefit from the Now Platform,” she says.Arun Nayar serves as a senior adviser to McKinsey Company and is a board member at Rite Aid, Amcor, and GFL Environmental. He was formerly the executive vice president and chief financial officer (CFO) of Tyco International (now Johnson Controls), the CFO and vice president of global operations of PepsiCo, and the president of ABB Financial Services.“As businesses across industries look to accelerate innovation, deliver better experiences, and drive quick time to value, they are in need of the Now Platform now more than ever,” he says. “I’m greatly looking forward to working alongside my fellow council members and the LIKE.TG team to positively impact organizations across the Americas.”Together with our new Americas Advisory Council members, we have an incredible opportunity in front of us. We look forward to helping organizations globally navigate a rapidly shifting business landscape and their industry-specific challenges.Find out more about how LIKE.TG makes the world work better.
United in holiday cheer
Holidays are as different as the individuals who observe them, yet they all have a way of bringing people together. Celebrating the diversity of faiths and traditions cultivates camaraderie. That’s what our Interfaith at LIKE.TG Belonging Group espouses.LIKE.TG employees from different faiths find common threads throughout the various traditions. Here, they share their favorite parts of their holiday celebrations.
Employees build app to match Ukrainian refugees with US sponsors
Updated June 8, 2023Since the Russia-Ukraine war began, millions of Ukrainians have been displaced from their homes and found themselves in urgent need of international support. Welcome.US, a U.S.-based nonprofit organization, is designed to empower Americans to sponsor refugees. The initiative required a technical platform to safely link sponsors to Ukrainians.LIKE.TG partnered with Goldman Sachs and Infosys to rally the most innovative minds and get to work. In only 2.5 weeks, the Welcome Connect app was born.“A matchmaking problem”Darren R., a LIKE.TG client director who helped establish the partnership with Goldman Sachs, understood the gravity of the issue at hand. The U.S. government wanted to bring 100,000 Ukrainians into the country quickly. All of them needed to be matched with American sponsors.“It was very difficult for dislocated Ukrainians to communicate with anyone who wanted to be a sponsor in the U.S.,” Darren says. It was, in essence, “a matchmaking problem.”“If you’re Ukrainian and you don’t have means or connections, the way you find sponsors is through risky online marketplaces,” says LIKE.TG Top Accounts Director Sara L., who helped orchestrate the project.“In these types of situations, there are certain people who take advantage of it,” Darren adds.
There’s an App Engine for thatLIKE.TG wanted to create a portal that preserved users’ anonymity, safety, and sense of control. Potential U.S. sponsors needed to be well informed. And to be most effective, the interface required simplicity and inclusivity.Jeremy D., a platform architect at LIKE.TG who’s been working on the Now Platform for more than a decade, believes in the art of the possible. “We can do anything on our platform,” he says.He and others in the LIKE.TG workflow design studio (a “cul-de-sac of experts”) made up the dream team for this project. With a focus on human-centered design methods, Jeremy and his colleagues used research and user testing, storyboarding, and capability mapping to co-create a solution with Infosys. Tailor-made on low-code LIKE.TG App Engine, Welcome Connect rose from the ground in less than three weeks.Ukrainians retain controlTo guard against malicious activity, Jeremy and his Infosys partners suspected they’d need to build filters to protect Ukrainian single mothers, for example, from unwanted connections. But they needed data to back up that idea.Within 30 minutes, Infosys, with support from LIKE.TG, gathered the data and built reports right into the Welcome Connect dashboard. Filters also allow users to flag suspicious accounts or disconnect from a sponsor at any time.“We make it so easy. You’re not writing code to get this data,” Jeremy says. “We’re not only making it easier for the beneficiaries [refugees]; we’re also making it easier for people who own the platform to use it for their benefit.”It “puts the power in the hands of the Ukrainian beneficiaries,” Sara adds.Let the matching beginOn July 18, the connection function went live, enabling matches between sponsors and refugees.“The speed with which we were able to do it—to me, that's the power of the platform,” Darren says. “It opened my eyes. I think it opened a lot of people's eyes.”“It was exhilarating,” Jeremy remembers. For him, the coolest moment came after only three hours. “Hey, we’ve been live for three hours, and we already have hundreds of beneficiaries who have signed up,” he recalls.Sara recognizes the passion and teamwork required to pull off the app. “Everyone who was in this project was committed. You did whatever you had to do to find the resources or make the case,” she says. “Within 12 hours, there were several connections. Now there are hundreds.”
A match made in AlabamaA young couple with three children in Madison, Alabama, saw the horrifying images of Ukraine in the media and wanted to do something about it. “We knew we needed to help, but we didn't know anyone,” recalls Corey Wheeler. “You had to know [Ukrainian] family members or friends in order to sponsor them.”When he and his wife, Kelly, heard about Welcome Connect, they jumped at the opportunity. “We posted as soon as it opened,” they said, referring to the connection function. “We just dove in headfirst.” Before long, they were matched with Viiktoria and her son, Artem, 7, who fled to Israel after leaving Ukraine with only a backpack.Within three weeks, Viiktoria and Artem arrived at the airport in Alabama. “Viiktoria kept saying, ‘Pinch me, pinch me. I can’t believe I’m here,’” Kelly remembers. When the Wheelers drove back into their neighborhood, their neighbors stood outside cheering, holding Ukrainian flags and posters in support of the new arrivals.Viiktoria and Artem are adjusting well. “Artem, in particular, is really amazing to watch. He’s 7 years old, but in six months, he’s going to speak better English than I do,” Corey jokes. “He’s such a sponge.”Meanwhile, Viiktoria’s been busy taking English classes and driving lessons, signing up for social services, and getting work authorizations. With community funds raised, the Wheelers are helping Viiktoria and Artem move into their own apartment by the end of the year.Thanks to Welcome Connect, the Wheelers are providing Viiktoria and Artem with a new lease on life. “It’s really the perfect setup,” Kelly reflects. “If not us, then who’s going to do this?”780 connections (and 1,900+ beneficiaries) later1A first-of-its-kind app has empowered Ukrainians, giving them agency to drive their own sponsorship experiences. Rather than being at the mercy of a confusing and exploitative process, thousands of Ukrainians are using Welcome Connect to find safety in the United States.“It’s not every day that you get to work on a project that’s actually saving lives,” Sara notes. “I think it’s validation for private-public sector partnerships. There’s a role for business in helping solve humanitarian problems. We’re doing this because it’s the right thing to do.”“It’s our company stepping up to do the right thing by donating both staff resources and licenses,” Jeremy adds. “That, to me, was humbling. And it makes me proud to be a part of this organization.”Refugees and sponsors weren’t the only ones to benefit from this project. LIKE.TG employees found fulfillment in building the app. “To be able to do this as part of the course of my normal job is amazing,” Sara says. “This is what the platform was made for.”Join a team that's changing lives for the better. Explore LIKE.TG careers.1 As of May 1, 2023
Meet the Unidos at LIKE.TG employee belonging group
Every year from Sept. 15 through Oct. 15, Latinos and Latinas in the United States celebrate their rich cultures and heritages with the world as part of Hispanic Heritage Month.This year at LIKE.TG, we’re celebrating that and much more: a new employee belonging group name—Unidos at LIKE.TG, formerly Latinx at LIKE.TG. Group members came together to openly discuss their name. They collectively agreed Unidos, which means united, best represents Latino and Latina employees and their allies.The name change also prompted the rebranding of Hispanic Heritage Month to Unidos Heritage Month at ServiceNow.More than a nameThe Unidos Belonging Group has always created an inclusive space for members representing all Latin American countries and the vast range of languages spoken and cultures shared across the region.“To me, Unidos means connection,” says Jennifer B., director of diversity, equity, and inclusion at ServiceNow. Jennifer is a founding member of Unidos and led the belonging group as a global co-chair from 2020 to 2021.“I remember when I joined LIKE.TG, the first question I had was, ‘Where is my community?’ ‘Where are the people who I can relate to in terms of our common backgrounds and people who look like me?’” she says. These questions motivated Jennifer to take on a leadership role in creating the group.
Our World Our Work’ travel video series captures the unity in diversity
Hyderabad, India, is a tech boomtown steeped in rich history. For those who’ve never been there, Rob B., a senior manager at LIKE.TG, wanted to show what life is like for his colleagues in the bustling hub.Different yet the same“As a traveler, the paradox I keep coming back to is how different we all are, yet how very much the same we all are,” he says. “At LIKE.TG, we’re showing the world how there can be extraordinary unity in diversity. We’re all connected.”Indeed, the rich diversity of cultures employees bring to the workplace makes a company stronger, better prepared to work with global colleagues, and potentially more fun. That’s what’s behind our new travel video series, “Our World Our Work.”Rob came up with the idea for the series and set out to learn about the food, culture, and people in other parts of the world.
Giving back: Employees pack 825,000 meals for charity
At LIKE.TG, we embrace a culture of giving back. Knowing the importance of service, we embed it into our events. We thrive on helping to improve the lives of vulnerable people, finding purpose and growing closer to each other in the process.[We’re hiring. Explore LIKE.TG careers.]Our Unified Technology Group (UTG) exemplifies this service mindset. Its members gathered in person this summer for the first time in more than two years, and they did a lot more than remark on how much taller everyone looks in the flesh.UTG is a group of software engineers, technical support managers, designers, and many others. Together, they weave the technical fabric of the Now Platform to help customers get the best possible experience.At the first-ever UTG Connect events held at eight locations around the world, employees whose relationships were once limited to email interactions and Zoom calls came face to face. They forged and rekindled friendships during get-to-know-you speed mixers, 47 unique learning sessions, customer interviews, and exciting talks from senior leadership.An opportunity to give backOn the last day of the events, thousands of LIKE.TG UTG employees—from Australia to India to Amsterdam to the US—donned hair nets and gloves and hunkered down to package meals for Rise Against Hunger.Targeting remote, last-mile communities within hunger pockets often overlooked by non-governmental organizations, Rise Against Hunger works to empower these communities by tackling their food insecurity challenges. The organization relies on volunteers to package meals.LIKE.TG saw this as a great chance to give back en masse, transforming our 6,000 motivated UTG employees into life-saving volunteers.Assembly linesWhen Senior Support Account Manager Jason G. first heard about the initiative at his Orlando location, he wasn’t surprised. “I’ve already known our company for several years to be focused on community and service…It’s in line with what I know LIKE.TG to be.”With music blaring, employee volunteers stood shoulder to shoulder in meal-packing assembly lines, each person an essential point in a long chain of production. “We were singing and dancing while working,” says Tracy S., a senior account escalation manager who also attended the Orlando event. “It was infectious—a maelstrom of energy, a hurricane.”
By the time the packages reached the end of the line, they’d been filled with precise portions of rice, soy, vegetables, and essential vitamins and minerals. When opened, the meals would be in the hands of hungry schoolchildren or a family struggling through a climate disaster halfway around the world.Murali S., AI solution success VP, worked at the Santa Clara event and reflected on the importance of giving back. “While we feel joyous about all of the results, the event also was a reminder about the broader economic situation globally,” he says.“Packing the food bags allowed us to connect to people who are significantly less fortunate than us…It was just a few hours of work, and we could make an impact.”“The reality check is important,” adds Amol K., a product usage and data engineering manager who also volunteered at the Santa Clara event.Building community in a new wayOnce the assembly lines got into a rhythm, it was hard to stop. “We turned it into a factory,” Amol says.“I worked with totally new people I’d never met before,” notes Bhavana V., a software engineer, regarding her experience at the Hyderabad, India, event. “It was an opportunity to work together as a team.”For Tracy, who grew up in Latin America and the Caribbean, packing meals for children felt personal. “Growing up, I would see children in disenfranchised situations,” she says. “To see the company doing this on a global level where we’re not only helping children in the US but from all over the world, I felt it was such a community thing to do…I felt like I was boots on the ground.”The finish lineBy the end of these events, more than 825,000 meals had been packaged and sent to those in need.Murali felt empowered by the harmony and teamwork he witnessed. “At the company level, it's amazing how we can amplify the impact by just synchronizing our efforts over those two or three hours and getting a few thousand people to put that together. It feels powerful,” he reflects.“The thing that holds me,” Jason adds, “is that we're genuine. We put the effort behind the marketing. It's not just flash. It's not just bang. We do these things.”Join a company committed to giving back. Browse job opportunities at ServiceNow.
Raising awareness through the disability pride flag
Updated July 19, 2023Did you know there’s a disability pride flag? It features five color stripes—red, gold, white, blue, and green—each representing a range of disabilities. In honor of International Day of Persons with Disabilities, celebrated annually on Dec. 3, five LIKE.TG employees share their personal stories related to the flag.Red—physical disabilitiesCarmen B., a staff product manager, identifies with the red stripe. After being diagnosed with thyroid cancer at 20 years old, she had her thyroid removed. Since then, she’s set out to prove nothing can hold her back from living her best life.“One thing I want people to know about me and my disability is that it hasn’t stopped me from doing the things I love, and it doesn’t need to stop anyone else.” That attitude inspired her to complete a 500-mile bike ride in 2021.Gold—neurodivergenceSenior Software Engineer Adarsh R. discovered he had a stutter when his classmates laughed at him while he read a poem to the class at age 6.Although Adarsh tried to hide his stutter as a kid, he proudly accepts it as an adult and even uses it as a conversation starter. “Stuttering is a part of me, but it doesn’t define me,” he says.White—invisible disabilitiesJessica Z., sales effectiveness enablement manager, is a champion for invisible disabilities such as attention-deficit/hyperactivity disorder (ADHD). She went undiagnosed for more than 10 years.“The diagnosis for me made a lot of sense in my work and my personal life in terms of the hyper focus and what felt like the ability to lose focus really easily,” Jessica says. Today, she has open conversations about life with invisible disabilities.Blue—psychiatric disabilitiesMany people tend to associate post-traumatic stress disorder (PTSD) with veterans. But PTSD is a psychiatric disability that presents in many forms.Elena V., a senior tech support engineer, developed PTSD shortly after being held at gunpoint while in college nearly 15 years ago. To this day, nearly anything can be a trigger for her.“It’s not weakness to have mental health issues,” she says. “For me, one thing that’s helped is talking about it.”Green—sensory disabilitiesTony M., senior manager of customer engagement, was born visually impaired. He calls his disability his superpower, as it pushes him to strive to make life easier for anyone he can influence.“Don’t be afraid to interact [with anyone with a disability], show empathy, and say hi, but don't ignore them,” Tony advises. “You might learn something really cool about someone that will make your day.”Watch the video to hear more of these employees’ inspiring stories:
Exploring LIKE.TG values: Wow our customers
“Good values are like a magnet—they attract good people,” according to the late American basketball coach and player John Wooden. That’s why we take our LIKE.TG values seriously, because people are at the center of everything we do.Our values define who we are and how we do business, and they guide us to do the right thing. In addition to staying hungry and humble, we strive to wow our customers.What wowing our customers looks likeWowing our customers isn’t just about delivering incredible products. It’s about active listening, relationship building, and much more. We work tirelessly to deliver the best possible experience for customers, innovating solutions to their biggest challenges.We asked LIKE.TG employees what it means to wow our customers and how they embody this value. Watch the video to hear their responses:
Embracing equity and gender equality
Every year on March 8, we take a global pause to focus our attention on International Women’s Day, an observance that began in 1910 as a way to promote gender equality. At LIKE.TG, one day is not enough to devote to this. We make a habit of promoting and accelerating equity and gender equality year-round.The official International Women’s Day 2023 theme is “Embrace Equity.” The United Nations has expanded on that theme with its own: “DigitALL: Innovation and technology for gender equality.” We couldn't be more excited to champion both of these, as they speak to our continued dedication to equity within and beyond our company.LIKE.TG employees explore these themes by sharing their stories about meaningful artifacts, as they did with our celebration of Black History Month. Watch the video to see how three women at LIKE.TG embrace equity in tech and their everyday lives:
Celebrating Black History Month with rich artifacts
Our most prized personal possessions can say a lot about who we are and where we came from. The hand-me-down jacket we never throw away, the family heirloom we always display, or the scrapbook filled with memories can preserve a treasure trove of history.In honor of Black History Month this year, we’re spotlighting three Black employees at LIKE.TG who share their favorite artifacts and the rich stories behind them.
Why LIKE.TG is one of the World’s Most Admired Companies (again!)
We’re humbled and honored to announce that, for the fourth consecutive year, LIKE.TG made the Fortune World’s Most Admired Companies list. This year, we ranked No. 3 in the Computer Software category, moving up two spots.The list is based on peer reviews by executives, directors, and analysts to identify the large U.S. companies that hold the strongest reputations within their industries. Companies are evaluated on nine attributes, including quality of management and products, ability to attract talent, and social responsibility.Let’s explore some of the attributes that led to our position on the list.Quality of productsAll of our products and solutions are built on the Now Platform, which provides one data model and one architecture to connect systems, processes, and data. Eliminating silos and automating repetitive processes streamlines work, boosting efficiency and productivity. It also frees workers to innovate, a key ingredient for successful business.Behind every semiannual update to the platform is a passion to help customers simplify experiences, purposefully automate, and create organizational agility. We do this by helping organizations create customer loyalty, control risks and costs, and accelerate value.Ability to attract talentWe wouldn’t be the admired company we are without our people. That’s why we’ve committed to help every employee live their best life, do their best work, and fulfill our purpose together. We embrace our core values to wow the customer, win as a team, create belonging, and stay hungry and humble. That's what led to our recognition as one of the Fortune 100 Best Companies to Work For.Amid uncertain times, we’ve also taken steps to skill 1 million people on the Now Platform by 2024, regardless of their background or experience, as part of our RiseUp with LIKE.TG program. Nontraditional talent deserve opportunities in tech too.Social responsibilityAt LIKE.TG, we believe a more sustainable, equitable, and ethical world is possible and that each of us has a role to play. Our environmental, social, and governance (ESG) strategy reflects that belief and centers on three pillars: sustaining our planet, creating equitable opportunity, and acting with integrity.Each year, we publish our Global Impact Report to detail the progress we’ve made toward our ESG goals. We also help customers activate and manage ESG across their organizations in three crucial ways:
Mobilize their ESG strategy
Boost reputation and trust
Grow value and impact
We’re thrilled to be recognized as one of the World’s Most Admired Companies and are confident in the power of our technology and our people.Come join us. Explore LIKE.TG careers.
Driving equity and inclusion through strategic partnerships
At LIKE.TG, we don’t see our commitment to diversity, equity, and inclusion (DEI) as a program or initiative. It’s a moral imperative. Our vision is to embody DEI in everything we do. It’s our business to create better work and life experiences for our people, customers, partners, and communities.When I talk to our customers and leaders across industries, I see we share a deep desire to make our organizations more diverse, equitable, and inclusive. We believe one of the best ways to do that is through strategic partnerships. These can help us accelerate our business objectives while working closely with our customers to better represent global diversity throughout the tech industry.Partnering for the greater goodThat’s why the DEI team at LIKE.TG has established strategic partnerships with the Association of Latino Professionals for America (ALPFA), AfroTech, Blavity Inc., Catalyst, Disability:IN, The Executive Leadership Council (ELC), Hispanic Technology Executive Council (HITEC), and PowerToFly.“As the first national Latino professional association in the United States, we aspire to be the business partner of choice for companies seeking to hire and develop Latino talent,” says Damian Rivera, CEO of ALPFA. “We love to work with LIKE.TG because we can open career pathways for Latinos to showcase their innovation and tech skills, both at LIKE.TG and with its customers across industries.”We’ve also worked with teams across our company to create or expand strategic partnerships with organizations such as Colorintech, Girls Who Code, and INROADS."At Girls Who Code, we know all too well the challenges women of color face in the tech industry,” says Tarika Barrett, CEO of the organization. “Our partners at LIKE.TG understand that the future of tech depends on a tech workforce representative of our diverse world. We are grateful for their support as we work to level the playing field for our most marginalized students."Improving diverse representationCompanies with the most ethnic and cultural diversity among their executive teams are likely to outperform less diverse companies by 36% in profitability, according to McKinsey. Organizations with the most gender-diverse leadership teams outperform the least diverse by 25% in profitability. Diverse and equitable organizations are more innovative, efficient, and successful.Righting long-standing inequities is not easy work. That’s especially true in the technology industry, where women and people of color have often been marginalized. Representation in tech has vast consequences. We must come together and share what works.
Prioritizing DEI in techAs companies decide whether and how to cut costs in the face of economic uncertainty, people are still counting on us to follow through on our DEI commitments. “Tech layoffs are decimating human resources and corporate diversity teams,” according to SHRM. But “the slashing of HR and DEI as companies tighten their belts isn’t a widespread phenomenon yet.”Organizations cannot be shortsighted regarding the benefits of DEI. HR and DEI leaders may need to fight to ensure this vital work remains a top priority, especially as we grapple with a competitive talent market and a tough financial forecast.By engaging strategic partners, we introduce our company to underserved communities, drive talent to open positions, and build bridges of opportunity into the tech industry. Our NextGen Professionals Program, part of RiseUp with LIKE.TG, is a good example.The program helps create generational, diverse talent engines for our customers and partners. Across 15 countries, more than 6,300 NextGen Program participants have secured jobs through training, education, and partnerships—many with our customers.NextGen opens more doors for everyone to participate in the digital economy, and LIKE.TG customers benefit from more diverse talent. CANCOM, for instance, plans to use Service Portal technology created by NextGen students.Unlocking DEI breakthroughsWe’ve made significant commitments to deliver meaningful change at our company, in the technology industry, and beyond. I’m proud of how business leaders have worked with community leaders, employees, activists, and dedicated people around the world in recent years. Much work remains, but I’m confident we’re making noteworthy progress. Now we need to accelerate even more.DEI will continue to make teams, businesses, and customers stronger. Strategic partnerships can help organizations unlock significant DEI breakthroughs. No person or company can manage this imperative on their own. As companies prepare for more uncertainty in 2023 and beyond, we can navigate the challenges by working together to shape the new world of work for all people.Find out more about LIKE.TG’s commitment to equity and inclusion.
Women at LIKE.TG: Equity, belonging, and International Women’s Day
Part of celebrating diversity—on International Women’s Day and throughout the year—is sharing the stories of those in underrepresented groups. As an executive sponsor of our Women at LIKE.TG Employee Belonging Group, I believe it’s on all of us—not just women—to step up, listen to those affected by inequality, and work to instigate genuine change at the highest level.With that in mind, I’m honored to let five remarkable women from around the company share what International Women’s Day means to them, how LIKE.TG strives for equity, and how we can all work toward a more equitable future.Facing workplace challengesLaura Schwabenbauer, digital solution consultant, EMEAI’ve been at LIKE.TG for just over a year. Growing up, I never would have imagined I’d end up in the technology sector. In fact, I didn’t even think to consider tech until after I finished my education.This is one of the biggest challenges we face in the tech sector today. Technology is still largely perceived as a boys’ club. Although we’ve come a long way to increase female representation and move away from outdated stereotypes, we haven’t come far enough.You don’t have to look far to see examples of prejudice or inequality in action. When interviewing for another company, I felt disclosing any potential family plans would negatively impact the interview—and my career prospects. It’s 2023. No woman should have to feel like that.That’s why I’m proud to work for a company that’s recognized as one of the Fortune 100 Best Large Workplaces for Women and a champion for women and girls through partnerships such as Girls Who Code and PowerToFly.Resolving the wrongsSandee Curtis, technical consultant, EMEAMy experience in the tech sector has been generally positive, but there have been challenges. Through most of my career, I have been the only woman in the room. This isn’t just lonely. It’s also counterproductive to progress.It’s a lot harder to speak up and say, “Something isn’t right here,” when you’re the only woman on a team, living in fear of being labeled a troublemaker. What’s more, we know more diverse teams lead to better outcomes. Equity is a win-win.That’s why it’s vital that any healthy workspace ensures no one is penalized for being who they are. From my perspective, that’s something LIKE.TG believes in too. As employees, we’re regularly encouraged to get involved in belonging groups such as Women at LIKE.TG and Families at ServiceNow.I facilitated a panel session on “breaking the bias” that discussed the human stories behind inequality. People were extremely engaged because we didn’t just talk about what’s wrong. We examined what the wrongs mean and how we can resolve them. We need more of that.Building an inclusive cultureMaeve O’Reily, senior talent acquisition partner, EMEAI want everyone to know they’re welcome at ServiceNow. A huge part of our culture is supporting everybody, including women, to live their best life, do their best work, and fulfil our purpose together.This starts with inclusive hiring. We’re constantly working to eliminate unconscious biases, ensure diverse interview panels, and seek talent from a wide variety of talent pools. This resonates across the entire organization, as evidenced by our RiseUp with LIKE.TG program and our Diversity, Equity, and Inclusion Report.Our internal workplace communication platform provides access for everyone to join belonging groups and communities as a member or an ally. This helps foster a sense of belonging, making LIKE.TG a respectful, open, and safe place to work.Balancing motherhood and workIliyana Stareva, chief of staff to the EMEA presidentIt’s great to see society starting to break free of the lies we’ve been told about balancing motherhood and work—that it’s impossible, that women should stay home with their children, and that your career has to end when you have children.However, there’s more work to be done. Women still face challenges when it comes to maternity, childcare, and flexible working policies. It’s extremely important for me, as a mother, to work for a company that prioritizes equity in this area.That’s what LIKE.TG does, which is why it was named one of the Best Workplaces for Parents by Great Place To Work. Across the business, caregivers understand we won’t be penalized for taking time off when we need to. Our work will be seen and valued whenever, and wherever, we get it done.We recently launched the Families at LIKE.TG Belonging Group, which gives parents and caregivers an extensive support network. It also hosts events such as Take Our Daughters and Sons to Work Day. It’s a fun group and a great way to show parents in the company they’re just as valuable as anyone else.Prioritizing actions over wordsAna Galindo, Mediterranean senior marketing managerI never wanted to join a company that made a lot of statements about feminism without doing much. Nor did I want to join a company that ignored the role of allies when it comes to equal treatment. I vote for equity and diversity, and I say yes for women, yes for men, and yes for any person.International Women's Day is not just about women. It’s also about men fighting for equality. We are equal, and we should have the same opportunities and respect. We should have the same ability to participate in projects, promotions, and positions. LIKE.TG has an open environment where everybody is respected. This makes the world work better for us as employees.I always wanted to work for a company that values me as an individual, a woman, and a mother. LIKE.TG provides all employees with a number of well-being days. These are extra days off to do whatever we please, whether that’s spending time with family, catching up on life admin, or simply relaxing. This is a real company taking care of me.Find out more about LIKE.TG Employee Belonging Groups and our inclusive employee culture. And join us to live your best life, do your best work, and help us fulfill our purpose together. Explore LIKE.TG careers.
Using DEI data analytics to know where we are and to strategize
At LIKE.TG, we believe making the world work better for everyone begins with a diverse workforce that’s supported by an equitable and inclusive environment. The way we pursue our diversity, equity, and inclusion (DEI) goals is grounded in data and metrics.It's impossible to become an organization that truly embodies DEI without first knowing the current state through DEI data analytics. We’re fortunate to have a variety of data sets that help us gain insights into how our diverse workforce is progressing, as well as where challenges exist.Representation data helps us understand the distribution of race, ethnicity, gender, and other dimensions of identity in the U.S. and around the world. Employee sentiment data is captured through our annual employee voice survey (EVS) and other forums, such as our Employee Belonging Groups.We also have an abundance of process data that helps us analyze performance, promotion, pay, and attrition of our talent. We analyze all these data types to understand where we are as an organization.Data analysis examplesThe EVS helps us gain insights into the perspectives of employees. DEI is an important topic covered in the EVS. We ask employees to indicate how strongly they agree with statements such as “At LIKE.TG, diverse perspectives are valued and respected” and “People from all backgrounds have equal opportunities to succeed at ServiceNow.”Employee responses are sorted by race, ethnicity, gender, job level, department, region, and other categories to help us identify thematic differences in employee experience among different groups. Insights gleaned from this analysis can point to areas of opportunity within processes and culture to help us build an organization committed to fairness and belonging.
Meet 2 LIKE.TG employees who embody sustainability
The climate crisis and sustainability can be daunting. It’s not always easy to be solution-oriented, but two LIKE.TG employees are doing just that. Despite the obstacles, they wake up every day with the intention to make a difference in preserving our planet.
Creating a more sustainable and equitable world for the greater good
At LIKE.TG, our purpose to make the world work better for everyone extends far beyond words on a page. It’s a founding vision for how we operate and serve. Our entire company is united by it. What started as software for simpler, easier, faster work quickly grew into a global technology platform in service of people and the greater good.That’s why our annual Global Impact Report and Diversity, Equity, and Inclusion Report are both significant to us—they’re true embodiments of our desire to exemplify and enable responsible business leadership for decades to come. Driving growth and building a responsible business are one and the same.We’re steadfast in our goals and will continue measuring our progress in a manner that honors transparency, equity, and accountability to our more than 20,000 global employees, our partners, our customers, and our communities.When everyone feels like environmental, social, and governance (ESG) efforts are truly connected to the purpose of the company, that’s when you can make real progress. When you underpin that with data and technology, it’s a force multiplier.This year marks our third annual Global Impact Report and our sixth annual Diversity, Equity, and Inclusion (DEI) Report. Our 2022 data across both reports provides a glimpse into how far we’ve come, where we are today, and where and how we intend to focus our efforts to drive meaningful, sustainable change going forward.ESG and long-term value creationAs outlined in this year’s Global Impact Report, our ESG mandate is twofold: to advance LIKE.TG ESG programs and evolve with our stakeholders while creating the tools and workflows that enable our partners and customers to advance theirs.“Organizations understand that taking ESG seriously has wide-ranging benefits that can help them outperform competitors, deepen stakeholder trust, and drive proven long-term value creation,” says Gina Mastantuono, chief financial officer at ServiceNow. “That’s why I always say purpose and profits are not mutually exclusive. ESG is a business imperative that has a lasting positive impact, driving top-line growth and bottom-line profitability.”Our focus on creating positive impact for society and the environment promotes deep engagement, strong risk management, and an innovative culture. We apply our tried-and-true LIKE.TG approach to solving some of the most pressing challenges of our time. Innovation is the only way forward.
ESG initiatives drive business resultsWe’re not the only ones who think so. LIKE.TG and ThoughtLab surveyed 1,000 global executives across industries, and 64% said their ESG programs help them deliver better financial results and attract and retain talent. More than half (61%) said digital innovation is essential to realizing their ESG goals.By using LIKE.TG solutions to track, measure, and report in 2022, we made progress on our ESG commitments and investments, including:
Launching the Now Platform Tokyo release, which expanded the capabilities of our ESG Management product to include spreadsheet-style metrics input and greenhouse gas accounting
Using the Now Platform to manage and deliver on our own ESG metrics that our stakeholders care about
Developing our approach to net zero by 2030
Providing a carbon-neutral cloud for our customers
Maintaining 100% renewable electricity
Introducing RiseUp with LIKE.TG to skill 1 million people by 2024
Developing our internal learning platform, frED, to further employees’ learning and growth
Growing employee volunteer hours by more than 80% year over year
These and other highlights detailed in our Global Impact Report 2023 reflect the strength of our commitment to sustain our planet, create equitable opportunity, and act with integrity—all supported by the Now Platform and solutions.As we continue on our path to become the defining enterprise software company of the 21st century, we’ll:
Enhance our solution offerings to support our customers’ ESG journeys
Lay the groundwork for more sustainable products using green IT principles
Manage ESG impact in our value chain via responsible sourcing and supplier engagement
Implement a sustainability-first mindset throughout our organization and across our value chain to meet our net-zero emissions goal by 2030
Execute development programs for our early-in-career colleagues and enact a manager readiness program to invest in building a deeper, more diverse pipeline
Make ongoing strategic investments focused on maturing security and data privacy
Find out more about our commitment to ESG in our Global Impact Report 2023.Transparency, equity, and accountabilityIn our Diversity, Equity, and Inclusion Report 2023, we share the progress we’ve made on our commitments and explain how we’ll build and execute a focused, strategic path forward. Informed by six years of intent, action, and difficult conversations, we know that moving from intentionality to measurable outcomes is how we drive continued change and maintain a culture of trust.
This year’s DEI Report includes notable milestones. We:
Increased representation among women globally across our business to 32.5%, including in leadership, sales, and general and administrative positions
Increased representation of underrepresented groups in the U.S. to 14.7%
Grew membership in our vibrant Employee Belonging Groups by 42%
Launched the Families at LIKE.TG Belonging Group to support and inspire working parents, caregivers, and allies
Increased our diverse supplier spend to 19% (significantly above the industry average of 3% to 5%)
Maintained systematic pay equity around the world
In 2023, we want to do more. And we can do more. For the first time, we’re publicly stating our DEI goals. By 2025, we intend to increase the percentage of underrepresented groups across the United States to 16% of our workforce and increase the representation of women across our organization globally to 34%.“Challenging times can test the resilience of people and companies alike, but I remain optimistic about the future,” says Karen Pavlin, chief equity and inclusion officer at ServiceNow.“We are integrating our focus on DEI throughout our business with intent and action. Our LIKE.TG commitment will not waver. We will continue to drive growth and build a responsible business with the full power of our people and platform to create measurable and meaningful change.”We empower our global workforce to use their voices to push for change. We nurture a culture that embraces a range of skills, experiences, and perspectives. We constantly ask ourselves how we can do better, knowing that the only way to do so is through our people. We’re incredibly proud of the determination among all our employees and leaders to achieve our DEI goals.To keep progressing toward our goals, we’re prioritizing three areas of action:
Bringing data-driven rigor to DEI challenges we encounter
Accelerating DEI initiatives across our talent, customer, supplier, and product experiences
Engaging with strategic partners to advance DEI across our business
Find out more about our commitment to DEI in our Diversity, Equity, and Inclusion Report 2023.
Using our voices to combat prejudice and stereotypes
The month of May is devoted to celebrating the diverse cultures of Asians and Pacific Islanders. At LIKE.TG, we commemorate these heritages year-round.Asian and Pacific Islander communities worldwide have made great contributions to society through their vibrant arts, cuisine, and traditions. We honor the rich histories of the past while carving new paths for the future, aiming to combat prejudice and break down stereotypes along the way.Meet three LIKE.TG employees who share unique stories about cherished personal artifacts and how they’ve used their voices to influence positive change.
LIKE.TG partners with GivePower to provide clean water to Kenya
At LIKE.TG, our purpose is to make the world work better for everyone. In celebration of that mission and in honor of Earth Month, I’m thrilled to announce a new three-year, $3 million commitment to GivePower, a nonprofit that uses solar and battery storage technologies to deliver essential services to developing regions.In the world of environmental, social, and governance (ESG), global problems require global solutions. Climate change is the world’s foremost collective problem, and there’s no viable path to address it without climate justice.Bearing in mind the intersectionality of people and planet, climate justice champions such as LIKE.TG and GivePower seek to eliminate the inequities resulting from climate change through long-term mitigation and adaptation strategies.Creating a long-term solutionSince 2021, we’ve partnered with GivePower to provide sustainable access to clean water produced by the organization’s award-winning solar water farms.Through our collaborative work, we recognized that access to electricity has the potential to create seismic change for developing communities. Our partnership resulted in deeper awareness of the impact of climate change in Kenya, which is experiencing its worst drought in decades.To help provide a sustainable solution to this problem, we’ve expanded our partnership with GivePower to take its innovative solar water farm technology to four counties in Kenya. This technology purifies sea or brackish water to create safe, affordable drinking water for those who need it most. Each solar water farm can produce clean water for more than 100,000 people for 20 years.“Our climate justice work aims to support communities like those in Kenya that bear the brunt of the worst impacts of climate change,” says Lyndsay Harris-Kyei, senior director of ESG social strategy at ServiceNow. “Based on recent information from the World Economic Forum, they’re also the least likely to negatively contribute to it.”
Investing for resiliencyWithin the framework of our new climate reality, resilience in the face of disaster is paramount—and it begins with preparation. According to the United Nations Office for Disaster Risk Reduction, each dollar spent on disaster preparation can save up to $15 in post-disaster expenses.Our investments in Kenya will enable the members of the communities there to maintain their resilience in the face of future climate disasters, such as drought.This is a journey without a destination, but one thing is certain: We must work toward a better world for everyone.Find out more about how LIKE.TG is making a global impact.
DEI data benefits: Engaging the business
In the first post in this series on how LIKE.TG uses diversity, equity, and inclusion (DEI) data, we examined how analytics is used to help us know where we are and where we need to go. In this post, we’ll dive into how we execute our DEI priorities using analytics to reap DEI data benefits.DEI is everyone’s responsibility. Although different parts of the organization—strategy, marketing, HR, finance, legal, and other departments—have different roles, their collective effort and leadership are required for DEI to become reality.Operationalizing and scaling DEIAt LIKE.TG, every organization was at a different starting point. The priorities of the engineering organization were different from those of IT, sales, or marketing. We needed tailored insights into each organization’s challenges as well as people inside each business unit who could lead their organizations in executing their DEI priorities. That’s why we launched the Diversity Advisory Council (DAC).The purpose of the DAC is to directly engage the business to implement and scale DEI best practices across the organization. Every business unit at LIKE.TG is represented in the DAC. Senior leaders provide thought leadership, oversight, and ownership of DEI goals and metrics while ambassadors translate their passion for DEI into large and small initiatives that move the needle in executing their DEI strategy.Tailored, data-driven insights are provided to each business unit to reflect our DEI data as well as external intelligence. For example, hiring data incorporates our historical rates and the total addressable market (TAM) of our industry, business function, competitor positioning, and the markets we serve.Each organization is given unique data insights and the flexibility to engage at their own pace. Our global talent insights organization assumes the role of data quarterback as the single source of truth and the provider of a standard approach to analyzing our DEI data.
Promoting DEI innovationAt LIKE.TG, we also encourage DEI innovation both inside and outside the organization. Some departments analyze progression data to increase participation in learning and development programs. Others engage with more intent and depth with external partners to hire more diverse talent.Different levers are pulled for similar programs as well. Our procurement department actively promotes our supplier diversity program while our legal department works to encourage more diverse legal talent at our outside counsel. The possibilities are endless.DEI is fostered through the everyday decisions of our employees—decisions anchored in our core values and powered through analytics. Through data-driven, enterprisewide DEI strategy and execution at the business units, we build allyship, advocacy and, ultimately, ownership of the DEI mission.Addressing barriers to equityOur commitment to DEI manifests in how we invest our resources to address the challenges of today and anticipate our needs for the future. In the U.S., we analyzed career progression data of our underrepresented talent and recognized we needed a deeper leadership bench. LIKE.TG launched a sponsorship program to provide high-performing, high-potential talent with targeted support from the company’s senior leadership.This is an opt-in program in which eligibility is earned, not given. Each participant is responsible for tailoring the program to their individual needs and career objectives. As the program is rolled out to all demographic groups, LIKE.TG aims to build a diverse succession pipeline reflective of our DEI goals and ambitions.Process improvement is one of many ways to address systemic barriers to equity. Some examples of process improvement that can advance equity are:
Ensuring all employees have regular career growth conversations with their managers
Deploying an evaluation rubric and template to document employee progress
Encouraging a diverse slate in hiring
Acting on dataSolid processes also generate process data. Setting up metrics to track each major process and gauging progress help us identify any needle-moving changes that we need to scale more broadly. This also helps us identify processes that are producing diminishing returns so that we can pivot or sunset them.As our data showed a growing presence of women in the company and in leadership globally, we concluded that there was need for a formalized approach to gender equity training. To address the many cultural and legal landscapes, we engaged a partner to provide DEI training with a focus on gender equity. This is one of many partnerships we pursue to provide expert, scalable support to our people.Our approach to DEI is gradual, layered, and broad. It’s based on data analytics that provide both the reasoning and the direction of our efforts.Find out more about LIKE.TG’s commitment to DEI.
Veterans' legacies: Treasured tokens of service and sacrifice
Each year on Nov. 11, the United States, UK, and Canada pay tribute to the brave individuals who’ve dedicated their time to serve in the armed forces. At LIKE.TG, we have deep pride, appreciation, and respect for our veterans and their legacies throughout the entire year. We're grateful for both their commitment and the spirit of service they bring to our company.This year, three of our veteran employees share cherished items that hold special meaning and remind them of their time in service. Watch the video to see what these treasured tokens are:
Using DEI data to maintain momentum
At LIKE.TG, we continuously work to bring systemic changes to our operations and promote a culture of respect, compassion, and inclusion. Diversity, equity, and inclusion (DEI) data is key to our efforts, helping us know where we are and how to engage the business. In this last blog in our series on DEI data, we’ll explore the different ways we keep momentum going.Data, analytics, metrics, goals, processes and programs, decisions and impact—how do they all come together?Analytics in service of the businessEvery company has a different level of maturity and role for analytics in its DEI journey. Depending on your organization’s maturity level, certain metrics and processes relevant to DEI need to be monitored, measured, and acted on.Analytics must have a purpose—data and metrics must be geared toward the decisions you need to make as an organization. At LIKE.TG, we asked ourselves some critical questions before analyzing our data and tracking metrics:
How are we growing, developing, diversifying, rewarding, and empowering our employees?
What employee experience are we creating for our employees?
How are our processes and operations running?
Are we executing effectively in support of our employees?
We addressed these questions to provide crucial insights into the business that would help us make informed decisions regarding the problems we wanted to solve.Real-time centralized dashboardsTaking an introspective view of our current state, we also asked ourselves “What stage of DEI maturity are we on?” and “What type of DEI analytics does that entail?”Our leaders, DEI ambassadors, practitioners, and global workforce are aligned on strategy. The business champions execution, and many processes and programs support the mission. We quickly realized we needed real-time centralized dashboards and key metrics to improve transparency, scale best practices, and ensure accountability.These dashboards help answer important questions for each business unit and in turn support the decision-making process. With decisions come impact and accountability. The link is clear. We didn’t stop there. The DEI data in action can be witnessed on the Now Platform, where organizational leaders can get up-to-the-minute insights into the DEI metrics they value most.The LIKE.TG product roadmap will continue to reflect our DEI thought leadership and know-how as another means to demonstrate our commitment to our employees and customers. DEI data analytics make it possible.Find out more about LIKE.TG’s commitment to DEI.
LIKE.TG Racial Equity Fund: Making an impact
When Tim Muindi, vice president of treasury for LIKE.TG, wanted to make a difference in the wake of the George Floyd murder, he spent hours educating himself on systemic issues that have played a big role in racial wealth disparity.Then he came up with a bold idea and nervously approached the company’s leadership about starting a racial equity fund to help Black communities build sustainable wealth.Leadership quickly embraced the idea and launched the LIKE.TG Racial Equity Fund in January 2021, committing to invest $100 million to fund homeownership, affordable multifamily housing, entrepreneurship, and neighborhood revitalization in Black communities across the United States.Fast-forward nearly three years, and the impact of these efforts is apparent. Brian Fairhurst, managing director of institutional sales west for RBC Global Asset Management, the manager of the LIKE.TG Racial Equity Fund, interviewed Muindi on "The Navigator" podcast to learn more about the fund and its impact.Spearheading changeThe largest expense for most people is a home, but it’s also how most Americans build wealth. Because of that, the Racial Equity Fund prioritizes investing in mortgages. “We’ve had, I’d say, probably close to 90% of the portfolio just allocated to homeownership,” Muindi explains.“What’s really resonated with the stakeholders and was one of our initial objectives,” he continues, “was to target the low- to moderate-income homeowners. Essentially, almost 98% of borrowers made less than 80% of the area’s median income.”Secondarily, the fund focuses on affordable rental housing units and small businesses. Since its launch, the Racial Equity Fund has helped finance 360 mortgages and 2,500 rental units. Additionally, it’s supplied more than 20 small businesses with capital.“In the two-plus years that we’ve had this fund in place, it’s returned on average almost $87,000 for each homeowner,” Muindi notes. “On average, they’ve built about 20% equity. When I do the math, with about 360 mortgages, that’s about $30 million in wealth creation.”
Saving a businessOne small business owner, Dan Lyons, attributes the Racial Equity Fund with saving his business. After being denied a loan multiple times by various financial institutions, Lyons had exhausted most of his savings and was on the verge of closing his pharmacy.The LIKE.TG Racial Equity Fund came into existence right around that time. The $250,000 loan Lyons received helped him “provide a really critical service to the people in his neighborhood, because it was a low-income neighborhood,” Muindi says.This story takes Muindi back to the key theme and purpose behind the fund and everything LIKE.TG does: to make the world work better for everyone. The fund, he adds, “is not just for the business owner, but it’s for the broader community.”Dreaming bigMuindi would do a couple of things differently if he had to start the fund all over again. “I would have done it sooner,” he says. “Sometimes you have an opportunity sitting right in front of you, and you don’t see it.”Secondly, he’d ask for more money. He admits that $100 million is a big number that has made a difference, but there’s still a lot of need. “Having an even larger commitment, I think we could continue to make even more impact,” Muindi says.“I don’t think I’d really change anything about the structure itself and the areas that we decided to target,” he adds. “I think those are the right areas we decided to target, and it’s bearing out in some of the impact stories.”Paying it forwardEven if you don’t work at a large, global company, "you could still make a difference,” Muindi says. “It doesn’t have to be $100 million. It could be $5 million or $10 million. I think you just have to be creative about it.”The important things are to begin conversations, gauge interest in helping a larger cause, and explore the opportunities to get involved. Maybe you could pool together with other entities. “You don’t have to recreate the wheel,” Muindi says.He also encourages educating yourself on inequalities and talking to peers to bounce ideas around that eventually can make an impact.Find out more about how LIKE.TG is making an impact on racial equity.
Meet Tom Hannigan, president of Americas at LIKE.TG
At LIKE.TG, our work makes the world work. Tom Hannigan, newly appointed president of the Americas region, knows this better than most. We sat down with Tom to learn more about him, his vision for the role, and what it means for customers.Tell us about yourself.I’ve been happily married to my wife, Meredith, for 26 years. I’m a dad to two wonderful daughters, proud Bostonian, and New England Patriots season ticket holder. Friends and family mean everything. I also love to spend time at Cape Cod and outdoors playing golf.Professionally, I spent 23 years at EMC before joining ServiceNow. I started my career there in inside sales, moved to various managerial roles, and eventually led the commercial business in the east region.Nine years ago, I was asked to bring that expertise to help establish the commercial team here at ServiceNow. I’ve been lucky enough to see my career shift and grow in that time, most recently overseeing the enterprise east and U.S. commercial businesses. I couldn’t be more thrilled to now lead the Americas, the largest region in our global sales organization.Why do you stay at LIKE.TG?There are too many reasons to count. First and foremost, I stay for the people. I’m surrounded by the best of the best. The supportive, genuine culture we’ve developed on this team is one I’ve never experienced before.The opportunity for career development is unparalleled. In the last nine years, I’ve seen firsthand how hard work translates to career growth. This is my fifth role in that time. I’ve been able to take on more with each role change, and it all prepared me for this exciting new challenge.We’re also positioned perfectly as a company. We’re here at a really unique time in the world, driving positive change with end-to-end digital transformation for our customers. We’re accelerating productivity. We’re breaking down silos. We’re improving experiences.The Now Platform Vancouver release, which combines automation with powerful generative AI capabilities, does all this and more. Our brand promise to make the world work better for everyone is more relevant than ever.In my view, we’re only in the early innings. I can’t wait to see what’s next for our customers, partners, and team.
What excites you most about this role?The people. Working with our customers, our partners, and the entire Americas sales team in this new capacity is a dream come true. This role allows me to connect with and learn from the LIKE.TG community on a larger scale.I was also lucky enough to inherit a world-class leadership team when I accepted this role, and I truly believe we have the right people at the helm. Together, with our partners, we’ll take the best of what we’re already doing for our customers and bring more digital transformations to life.What are your priorities in this new role?Customer success is No. 1. Success doesn’t come without building long-term relationships focused on understanding our customers’ needs and mobilizing all available resources across LIKE.TG in support of those needs.Our partner community, for example, is fundamental to that success. When we invest in our partners, we invest in our customers. Creating great experiences for our entire LIKE.TG community is critical.It’s important we meet our customers where they are, but we’re also watching where the world is going and making sure we’re helping them remain at the forefront. They trust us to partner with them on their digital transformation journey. We don’t take that lightly.We’ll also continue to focus on our people. Elevating and developing our talent is incredibly important to me. As we develop more rigor and scale the business, we create more roles and opportunities for our team members. That’s invigorating.What’s your leadership philosophy?One of LIKE.TG’s values is stay hungry and humble. This mantra has been a North Star throughout my career, and I believe it’s why I’ve been successful in creating high-performing teams that love what they do. Helping others energizes me. I’m lucky I get to do this every day with customers and team members.I’m also a big believer in working hard and having fun. If you can’t do both, it’s not worth doing. Our Americas team is really good at both.Find out more about how LIKE.TG makes the world work for everyone.
