As the volume of customer inquiries escalates, it becomes essential for customer service teams to have the proper instruments at their disposal to assist their clientele effectively.HappyFox is a popular help desk solution, yet it isn’t the only option available or a one-size-fits-all answer for every company. The fact that you’re exploring.HappyFox alternatives indicates you’re searching for an option that better suits your particular needs, one that resonates more with the distinct objectives of your business.However, before settling on a single solution, it is advisable for companies to thoroughly evaluate the range of help desk software solutions available.In an effort to assist you, we have compiled a selection of potential alternatives to HappyFox that may align with your business requirements.These options range in complexity, adaptability, and affordability. Whatever your help desk requirements may be, you’re likely to find a suitable solution in this collection. Why should you consider HappyFox alternatives?While HappyFox is a popular customer support and help desk solution, like any software, it may have certain drawbacks.It’s important to consider these limitations when evaluating whether HappyFox is the right fit for your business.Here are some potential drawbacks:Complex setup: Some users have found the initial setup process to be complex, particularly for users who may not be familiar with advanced features.Learning curve: The platform may have a steep learning curve, especially for new users. Training may be required to fully utilize all features and functionalities.Limited customization: Users may find certain customization options to be limited compared to other solutions. This can impact the ability to tailor the platform to specific business needs.Limited reporting and analytics: HappyFox’s reporting capabilities may be limited for some businesses. This could make it difficult to track key metrics and measure the efficiency of your customer support efforts.Integration challenges: HappyFox offers integrations with a number of third-party tools, but it may not integrate with all of the tools that your business uses.These drawbacks are based on user feedback and reviews, and your individual experience might vary depending on your specific needs and preferences.It’s always advisable to compare HappyFox to other options before making a decision.Top HappyFox alternatives for 2024For those currently using HappyFox and thinking of a change, or for those exploring their options in support software, the following nine HappyFox competitors should serve as an excellent reference point.1. LIKE.TGLIKE.TG is comprehensive, cloud-based help desk software designed to enhance and streamline the customer experience.LIKE.TG is one of the best Happyfox alternatives. It caters to businesses of all sizes, from startups and small businesses to large enterprises, and is known for its user-friendly interface and adaptability.Our platform stands out for its efficient ticket management system, which smartly assigns support tickets to specific agents based on the nature of the tasks and current workloads.It provides tools for collaborative ticket handling and employs artificial intelligence to help your support team deliver an exceptional customer experience.Key featuresLIKE.TG comes equipped with features such as:AI Copilot for customer supportA robust ticketing systemKnowledge base softwareEffective help desk automationExtensive customization optionsMobile help desk applicationCustomer satisfaction surveysMultilingual help desk supportMany integrationsInsightful reports and analyticsUser-friendly customer portalTask management toolsTop-notch security Advantages of using LIKE.TGFree migration: LIKE.TG provides a no-cost transition for users switching from different customer service platforms.Advanced customization and multibranding: LIKE.TG supports vast customization and multibranding options.Seamless integration capabilities: Users can connect LIKE.TG with their preferred tools and applications, streamlining their workflow and elevating overall productivity.Mobile help desk application: LIKE.TG provides a modern and user-friendly mobile app, enabling customer service management from any location.Advanced automation features: With a suite of automation features, LIKE.TG provides a variety of ways to automatically direct tickets, minimize repetitive tasks, cut down on manual work, and enhance the efficiency of support agents.Email-to-ticket conversion: LIKE.TG features an automated email ticketing system that turns incoming customer emails into manageable tickets for support staff.User-friendly design: LIKE.TG boasts an easy-to-navigate user interface designed for optimal ease of use for both customer service representatives and clients.Unlimited agent pricing: LIKE.TG’s pricing model allows for an unlimited number of agents without additional per-agent fees, reducing overhead costs for businesses. This package lets them expand their customer support team without extra financial limitations from licensing.To learn more about LIKE.TG features, watch this video.PricingLIKE.TG provides two different pricing options. The following are based on annually paid plans.Agent-Based plans:Scale: $25 for 3 agents/monthGrowth: $50 for 3 agents/monthEnterprise: $75 for 3 agents/monthUnlimited Agents plans:Essential: $799 per monthPro: $1499 per monthBusiness: Contact usFeel free to get in touch with the LIKE.TG support team if you need assistance. To try out LIKE.TG for yourself, sign up for a 15-day trial or schedule a live demo.Unlimited AgentsHow many agents do you have? Pro$1499Flat Fee / Month Billed AnnuallyTry for freeUnlimited Agents VS Growth $1999 Per MonthBilled AnnuallyUnlimited Agents2. Help ScoutHelp Scout is a popular customer support tool with a focus on simplicity and customer-centric features.Key featuresShared inboxKnowledge baseAutomationReports and analyticsIntegrationsPricingMonthly plans start at $20/user3. ZendeskZendesk is a cloud-based customer support platform that streamlines communication across various channels for an organized and customized experience.This is one of the HappyFox competitors that provides self-help options, employs AI-driven chatbots, and integrating with many widely used applications.Key featuresTicketing systemReporting toolsIntegrationDashboardsHelp desk automationPricingMonthly plans start at $19/user4. Salesforce Service CloudThe Salesforce Service Cloud is a customer support platform offered by Salesforce, one of the leading customer relationship management (CRM) software providers.This alternative to HappyFox is designed for large enterprises and organizations in need of a comprehensive system to handle customer service, sales, and marketing tasks.Key featuresAutomationKnowledge base softwareTicketing systemReporting toolsPricingMonthly plans start at $25/user5. Zoho DeskZoho Desk is help desk software offered by the Zoho Corporation. It is designed to help businesses manage and streamline customer support operations.This HappyFox alternative centralizes management of customer inquiries and conversations from emails, websites, live chats, phones, and social platforms into one unified interface.Key featuresTicket managementAutomationReports and analyticsTicket collaborationTicket routingPricingMonthly plans start at $18/user6. LiveAgentLiveAgent is a comprehensive customer service and live chat software package that provides businesses with tools to manage customer interactions.This alternative to HappyFox streamlines customer interactions by consolidating communications from various platforms into a single, unified dashboard.Key featuresTicket routingKnowledge baseAutomationLive chatCommunity forumPricingMonthly plans start at $15/user7. FreshdeskFreshdesk is a customer support platform designed to help companies deliver good customer experience.This HappyFox alternative enhances companies’ ability to handle inquiries swiftly and tailor interactions through collaborative tools.Key featuresOmnichannel ticketingTicket routingReporting toolsAutomationKnowledge base softwarePricingMonthly plans start at $15/user8. FrontFront is a collaborative inbox and communication platform designed to streamline team collaboration on email and other communication channels.This shared inbox application enables team members to reply using their individual email addresses.Additionally, this HappyFox alternative provides collaborative features, such as the ability to leave internal comments and private notes.Key featuresShared inboxAutomationReports and analyticsLive chatTeam collaboration toolsPricingMonthly plans start at $19/user9. KayakoKayako is a customer support platform that consolidates customer interactions from various channels.This HappyFox alternative provides features aimed at minimizing friction and optimizing support operations.Key featuresTicketing systemLive chatKnowledge base softwareIntegrationsReporting and analytics toolsPricingMonthly plans start at $15/userHappyFox alternatives comparison tableNameFeaturesPricing planLIKE.TGRobust ticketing systemKnowledge base softwareEffective help desk automationsAI assist toolsExtensive customization optionsMobile help desk applicationAdvanced reports and analyticsVast integrationsTop-notch securityUser-friendly customer portalStarts at $10 for 10 agents/month Help ScoutShared inboxKnowledge base softwareAutomationReports and analyticsIntegrationsStarts at $20/month/user ZendeskTicketing systemReporting toolsIntegrationDashboardsHelp desk automationStarts at $19/month/user Salesforce Service CloudAutomationKnowledge base softwareTicketing systemReporting toolsStarts at $25/month/user Zoho DeskTicket managementAutomationReports and analyticsTicket collaborationTicket routingStarts at $18/month/user LiveAgentTicket routingKnowledge base softwareAutomationLive chatCommunity forumStarts at $15/month/user FreshdeskOmnichannel ticketingTicket routingReporting toolsAutomationKnowledge base softwareStarts at $15/month/user FrontShared inboxAutomationReports and analyticsLive chatTeam collaborationStarts at $19/month/userKayakoTicketing systemLive chatKnowledge base softwareIntegrationsReporting and analyticsStarts at $15/month/userConsiderations for selecting the right HappyFox alternativeSelecting the right alternative to HappyFox to align with your business goals requires several considerations.Features and functionalityAssess the features offered by HappyFox competitors. Ensure they provide the necessary functionalities to meet your specific requirements, such as ticketing, automation, knowledge base, and reporting tools.Also consider if you need advanced features like self-service portals, omnichannel support, or AI-powered solutions.Customization Do the platforms allow for branding and customization to match your company’s style and workflow? A solution that doesn’t can require a lot of workarounds.Scalability Evaluate the scalability of the HappyFox alternatives. Consider whether the solutions can grow with your business and handle increasing volumes of support requests and users.Cost and pricing modelEvaluate the overall cost of HappyFox competitors, including subscription fees, implementation costs, and any potential hidden fees.Understand the pricing model and choose a solution that fits within your budget.Take advantage of free trials or demos to test the platforms and ensure they meet your needs before committing.Communication channels supportedDo the platforms offer multiple channels of support for quick assistance when needed?Assess the level of customer support offered. Look for a solution with a comprehensive customer service system, including tutorials, documentation, and a dedicated customer support team.If they understand the importance of timely, efficient support for their own customers, you can be more comfortable knowing they understand its importance to you for your customers.User interface and usabilityThe user interface of the solution you choose should be intuitive and user-friendly, allowing for quick adoption by your support team.Consider the learning curve and overall user experience.Choose a platform that’s intuitive and easy to navigate for both agents and customers.Integration capabilitiesEnsure the platforms you look at can seamlessly integrate with your existing tools, applications, and third-party services to create a cohesive workflow.Security and complianceMake sure the solution you choose prioritizes security features and compliance with data protection regulations.Ensure the HappyFox alternative meets your organization’s security standards and industry-specific compliance requirements.What’s the final opinion?Selecting the most suitable help desk software can lead to heightened customer contentment and streamlined workflow processes for your support teams.You can boost your team’s productivity without the need to expand your staff.The “best” HappyFox alternative is the one that best suits your specific requirements and constraints.We hope this blog gives you some good options for right HappyFox alternative for your business! You are welcome to share your ideas and feedback in the comments section below.Related articles10 Best Freshdesk Alternatives for Businesses in 2024The Best Customer Service Software for 202415 Best Free Tools for Startups in 2024

Artificial Intelligence (AI) is transforming the landscape of various industries globally, offering groundbreaking solutions and unparalleled efficiency.One such industry that is increasingly benefiting from this innovative technology is customer support, where AI integration is widely being used to enhance and streamline help desk management operations.Going forward, the utilization of AI help desk software is expected to rise even further. AI Business projects that by 2025, a staggering 95% of customer interactions will be powered by AI.In this blog, we will explore AI’s capabilities, potential applications, and the immense value it can bring to your customer support. How does AI generally work?Artificial intelligence (AI) works by mimicking human intelligence processes, learning from these processes, and then applying this knowledge to achieve specific tasks and goals.Simply put, AI works by learning from data, recognizing patterns, and making autonomous decisions or predictions based on this learning.This process exemplifies the foundation of AI’s capability to imitate human intelligence, accomplish tasks, and provide solutions to complex problems in many fields, including healthcare, finance, and more.What is help desk management?Help desk management is a process that involves handling and resolving all internal and external support questions and issues related to a product or service. It also involves support agent training, tracking customer interactions, assessing your team’s performance, and providing solutions.What is an AI help desk?AI help desk is an advanced support platform that leverages artificial intelligence to enhance the overall customer experience. By integrating AI technologies, these systems can automate repetitive tasks, provide instant responses to common inquiries, and assist human agents in resolving more complex issues.Why should you power your help desk with AI?Complementing your help desk management with AI can significantly enhance efficiency and improve customer satisfaction.AI can also handle multiple customer queries simultaneously, enhancing the productivity and satisfaction of customer-facing teams.AI help desk software can also help you:Provide 24/7 supportDeliver fast, accurate responsesSave time by automating routine tasksLower operational costsOffer personalized customer interactionsAI is a must-have tool for any customer support team that seeks to enhance efficiency and effectiveness.Best ways to use AI for help desk managementAs businesses grow, the strain on help desk systems intensifies due to the growing client base. This escalating demand can no longer be met by mere help desk features.Below are the best ways to integrate AI into your help desk software to enhance performance and streamline customer support.1. Sort and route support tickets efficientlyA significant increase in tickets can potentially lead to overlooking critical issues. AI can help you sort tickets into smaller, more manageable chunks so nothing slips through the cracks.As requests come in, AI help desk software assesses them by comparing them with similar cases.It identifies keywords, assesses their severity, categorizes them, and then allocates them to the appropriate agent or group.For example, if a ticket contains words like password, login, and access, it can automatically be categorized under “Login Issues”.These tickets can subsequently be directed and allocated to an agent who specializes in resolving login problems.This automatic sorting:Maintains a well-organized inboxImproves the accuracy of ticket assignmentReduces wait time for customers2. Summarize the content of request ticketsIt can be challenging to interpret the meaning of each ticket correctly when you have a pile of them and are pressed for time. AI can improve productivity by providing quick ticket summaries.You can set up predefined tags and train the AI model to:Read and understand the content of ticketsIdentify key issues and the product or service they are related toAssess the urgency of the ticketSummarize lengthy customer-agent conversations3. Perform ticket sentiment analysisIntegrating AI into your help desk can help you quickly understand intricate details from customer feedback.AI applies a sentiment analysis score to every feedback response, assisting you in tracking customers’ feelings and tone.AI help desk software:Analyzes customer feelings: positive, negative, or neutralDetermines the hidden emotional tone behind customer feedbackRecognizes and highlights critical customer experience issues with the biggest emotional effectThis deep understanding of customer needs is instrumental in enhancing your products, services, and customer relationships.4. Offer multilingual supportAI help desk software provides the capability to automatically identify and translate languages, allowing you to offer personalized support in several languages.By translating tickets and knowledge base articles, you foster clear communication and effective knowledge transfer.Offering customer support in multiple languages eliminates misunderstandings caused by language barriers. It can also improve your global reach and brand awareness.5. Improve article SEO rankingsAI’s application in help desk management can significantly enhance article SEO rankings.It can understand the context and intent of search queries and auto-generate sitemaps and optimized keywords for your knowledge base articles.In addition, AI-powered help desks can scrutinize data from competitors, identify patterns, and predict the kind of content that will likely draw traffic.Other AI capabilities in this domain include:Providing SEO-friendly titles and meta descriptions for your articlesIdentifying content gaps to guarantee a comprehensive knowledge baseBy combining these abilities, you can tailor your content and improve your visibility and rankings on search engines.6. Provide professional, error-free responses to clientsAI can also be utilized in a help desk to help agents deliver professional responses to clients.It does this by refining ticket replies and conversations to match your brand standards, using techniques such as rephrasing, elaborating, shortening, translating, and grammar correction.AI help desk software can be trained using past conversations to choose the most suitable canned response when a new ticket arrives. These features help you enhance your customer communication and convey your message in the most effective manner.7. Create flawless knowledge base articlesAnother way AI can enhance your help desk operations is by generating top-notch, engaging, and valuable content for your knowledge base.This empowers you to create articles that are consistent and standardized by suggesting improvements in grammar, style, and structure.An AI help desk presents the following article editing tools for creating better articles:Rephrase tool: Rewrites text to provide professional content. Users can choose to rephrase content into either standard, fluent, or professional formats.Elaborate tool: Expands and expounds on the selected content to make it more informative. Users have the option to choose the preferred tone and length of the content.Shorten tool: Removes unnecessary words and phrases to maintain the text’s meaning to make it more concise.Correct grammar tool: Enhances the quality of your response to ensure it is error-free.Translate tool: Translates content into various languages directly within BoldDesk.8. Promote self-serviceIncorporating AI in a help desk enables you to automatically recommend related knowledge base articles to users based on the keywords used in their search.This provides them with a more comprehensive understanding of the topic and encourages a culture of self-service.For example, if a customer types “refund policy” in their search, the AI help desk can automatically search the organized knowledge base content and provide them with articles, FAQ pages, and video tutorials that are related to refunds.Additionally, the article summary feature generates summaries of lengthy articles by highlighting key takeaways, guaranteeing the delivery of concise and condensed information.9. Generate reports and analyticsAn AI help desk can analyze customer interactions, feedback, and inquiries to generate useful insights about customer behavior, preferences, and satisfaction levels.This data can be used to predict future customer needs, improve customer service, and personalize communication.AI can also evaluate and report on agent performance using important help desk metrics such as ticket response times, resolution rates, and work logs.These reports and dashboards can be used to identify areas that need improvement, inform the allocation of resources, and implement strategies to enhance productivity and customer satisfaction.Potential challenges in implementing AI help desk managementWhile AI can enhance efficiency and optimize your support processes, it has its own challenges that need to be addressed during implementation.Integration ramifications: The integration of AI into existing help desk processes and systems requires time and technical expertise to guarantee seamless functionality. You should properly strategize and plan to prevent this challenge.Data privacy and security risks: There could be potential challenges in safeguarding data privacy as AI help desks handle sensitive customer data. You should ensure robust security measures are in place beforehand.User technophobia: Incorporating AI in your help desk may be met with reluctance or resistance from both employees and customers. Adequate staff training on the benefits of AI alleviates this challenge.Cost implications: The initial setup cost for an AI help desk can be substantial. This entails the cost of AI software, integrations, customization, and user training.You may also incur recurring costs for maintenance and updates, which can pose a financial challenge.Revolutionize your customer support with an AI help deskThe ability to learn continuously and enhance accuracy with every interaction renders an AI help desk an indispensable tool for supplementing your customer support. Implement the ideas we’ve discussed and transition from outdated, inefficient practices to stay ahead of the game.Check out LIKE.TG, a robust AI help desk management system that harnesses the power of AI to enhance agent productivity and deliver exceptional customer support.Get in touch with us to set up a 30-minute live demo to see what you can accomplish with LIKE.TG’s AI-powered customer service features. Or sign up for a 15-day free trial today.Recommended reads10 Help Desk Automation Ideas to Improve Productivity7 Best Help Desk Workflow Automation Ideas

LIKE.TG is excited to peer into the future of customer experience (CX) to see what’s in store. Customer operations and service delivery have undergone significant disruptions in recent years. The year ahead promises to be no different.The continuing need to deliver a frictionless customer journey, a renewed focus on improving the agent experience, and the meteoric rise of generative AI (GenAI) are some of the many reasons why CX is poised for transformation.Join us in counting down our top CX predictions for 2024:9. Point solutions give way to platformsLike a kitchen filled with single-purpose appliances, today’s CX is often a hodgepodge of point solutions that make it more difficult for organizations to deliver a great experience.In 2024, organizations will “KonMari” their CX, removing any element that doesn’t give joy to their customers. Point solutions will give way to platforms, enabling organizations to streamline engagement and deliver enjoyable experiences through any channel.8. AI and automation mitigate process bottlenecksRising customer expectations and ongoing economic volatility will motivate organizations to invest in digital platforms that automate the flow of work across support teams. This shift will center on the removal of human middleware and point solutions that can cause process holdups and lead to costly service-level agreement (SLA) violations.Organizations will look to AI-powered platform capabilities such as predictive intelligence, process mining, and proactive customer service operations to break down work, assign tasks to the appropriate teams quickly, and address issues before they affect customers.7. Workforce optimization becomes imperativeStagnant customer service budgets and constrained resources put CX agents in the unenviable position of managing growing caseloads with reduced support.In 2024, CX leaders will turn to workforce optimization solutions to alleviate their most significant talent-related challenges. This can empower customer service managers to accurately forecast staffing needs, allocate work based on skills, identify training opportunities, and deliver performance-based coaching.As a result, CX leaders will be hailed as the productivity-enhancing champions of cost savings among their organizational peers.6. Technology solves field service labor shortagesThe global labor shortage will remain a key challenge for field service organizations in 2024. As more field service technicians and experts retire, organizations will focus on ways to decrease the time to recruit, ramp up, and empower new employees to perform their jobs as effectively as those with historical knowledge and tenure.Digital platforms, automation, and AI will assist field service organizations in quickly onboarding and optimizing the agent and technician experience by curating bespoke training plans and improving workforce allocation through regional demand forecasting.5. Organizations grow through retentionRetention is always an important consideration for customer service teams. In 2024, it will become a top priority for organizations as they realize the best way to grow is to nurture relationships with current customers. Organizations will invest in digital platforms underpinned by AI to provide a more cohesive experience for customers across the buying and support lifecycle.Outdated, disconnected legacy systems that frustrate customers and fragment their journey will no longer cut it. That means optimizing onboard-to-service-to-renewal processes will be one of the biggest drivers of growth within the order-to-cash process.4. Contact center cloud migration acceleratesThe customer service industry’s gradual migration to the cloud will gain speed in 2024 as organizations—especially enterprise contact centers—take advantage of the flexibility, scalability, and security of digital platforms. Technologies such as AI and robotic process automation (RPA) will help motivate this move as leaders seek to create more intelligent, connected, and transparent experiences for customers.The push to the cloud will give organizations better, deeper ways to integrate cross-department customer-facing teams and systems of action. This will in turn reduce time to resolution, improve service operations, and drive customer loyalty.3. Agile, scalable platforms gain importanceIn 2024, customer service organizations will be asked to reduce costs, increase revenue, and accelerate return on investment. This will drive demand for trusted digital platforms rather than costly and complex point solutions.Organizations will prioritize investments in scalable enterprise computing platforms to consolidate IT spending and increase the pace of digital transformation while staying within budget. Solutions that deliver out-of-the box integrations, turnkey use cases, and the ability to build innovative applications with low- and no-code tools will help customer service organizations achieve higher value, improving agility and scalability.2. Industry-specific CX solutions dominateIndustries have unique needs that aren’t always solved by one-size-fits-all customer service platforms. In 2024, the biggest growth will come from modern solutions that can verticalize to cater to the specific challenges, opportunities, and expectations of different industries, from the public sector to manufacturing to technology to healthcare.Leaders will embrace platforms that can integrate with industry-specific systems and applications, such as point-of-sale systems and inventory management systems. This will help organizations exceed customer expectations from payment to recovery and shipment to delivery while improving service operations.1. GenAI hype becomes realityAs organizations evaluate and learn from GenAI pilots, they’ll start to realize its value and potential. GenAI will boost productivity for customer service agents through capabilities such as case and chat summarization. This can surface case-relevant knowledge instantly and act on customer requests directly while reducing customer effort and increasing satisfaction.Formal training on how to use GenAI will enable agents to become proficient with the technology so that they can focus on refining other skill sets, including problem-solving and emotional intelligence.GenAI will also improve the work order process for field service organizations by accessing all activity, parts, and incidental data to summarize tasks. This will be critical for field technicians who move from site to site and rely on mobile devices to understand and complete requests.We’ll be following these predictions closely to see how they come to life across customer service organizations and industries.Meanwhile, find out how LIKE.TG helps organizations deliver frictionless customer experiences.

In today’s competitive business environment, providing an outstanding customer experience is more important than ever.To genuinely enhance your customer experience and improve relationships, you need to carefully examine every interaction customers have with your brand and consider how you can make each one better.Positive customer experiences are vital to increasing customer loyalty, boosting customer retention, and driving business growth.This article will discuss what customer experience optimization is, the key components, some of the best practices to optimize your customers’ experience and more. What is customer experience optimization?Customer experience is your customers’ entire journey with your brand, from first contact to the final post-purchase interaction.Customer experience optimization refers to the measures taken by a business to understand its clients for the purpose of enhancing their engagement at every stage of the customer journey.Understanding customer needs and preferences and tailor their products or services based on those requirements.This includes examining client feedback and behavioral data to pinpoint opportunities for improvement.Components of customer experience optimizationBy comprehending the requirements and desires of clients at every phase of their journey, companies can ensure that they deliver an optimal experience.The following are the key components of the customer experience that are opportunities for optimization:Customer touchpointsThis refers to any channel of interaction that a client can have with a product or service. They can include visiting your website, calling customer service, or engaging with your company through social media.Customer journeyThis is the path that a consumer takes, from initial awareness of your brand, through encounters with your marketing strategies, through the purchasing process, through follow-up activities like support, and finally through the decision to become a repeat customer or to move on.Customer feedbackThis is clients sharing their opinion about your service or product.This feedback can be in the form of customer reviews through customer satisfaction surveys, comments on social media platforms, messages via email, reviews on third-party websites, and more.Paying attention to customer feedback enables you to comprehend customer requirements, needs, inclinations, and challenges.In turn, it allows you to enhance your brand, your product, and the customer service you provide.Data collection and analysisThis data collection and analysis process involves:Gathering and evaluating reviews, comments, and complaints from customersAnalyzing support ticket conversationsGauging customer experiences and satisfactionAnalyzing individual support agent performanceTaking necessary action to improve each of these elementsThis enables companies to pinpoint areas in the organization that require enhancement to help the business thrive.Tactics to optimize customer experienceUse the following strategies to give your customers a better client experience:1. Understand your customersThe initial step to enhancing the client experience involves understanding the identity and desires of your consumers. This encompasses:Researching your intended audience.Developing customer personas.Categorizing your clients according to their requirements and inclinations.By recognizing your customers, you can customize your products, services, and promotional endeavors to fulfill their expectations more effectively.2. Map the customer journeyA customer journey map is a graphical illustration of the customer touchpoints and exchanges a customer has with a brand, starting from their initial awareness of a brand to post-sales support.By charting the customer journey, businesses can identify and address customer pain points. This may be a complete overhaul of the journey for all customers, or a targeted change that only applies to specific stages and customer personas.Improving the customer journey guarantees customers a smooth and enjoyable experience throughout every phase of their relationship with a brand.3. Set clear expectationsA crucial element in delivering a positive customer experience is establishing clear expectations.Ensure that your clients are aware of what your products and services, as well as your customer support, have to offer. By doing so, they will not be disappointed, and you can prevent miscommunication that may result in unfavorable experiences.4. Train your employees to provide a positive customer experienceYour employees are critical to providing a positive customer experience.By investing in staff training, you can be guaranteed that your employees will possess the required skills and knowledge to cater to customer needs in an effective and efficient manner.This involves educating them on the significance of empathy, active listening, and problem-solving.5. Personalize the experienceClients value companies that strive to customize or personalize their interactions. This can involve:Using customers’ preferred communication channels.Addressing customers by name in correspondence.Providing tailored product suggestions.Adjusting marketing strategies according to target audiences’ preferences.By personalizing various steps of the customer journey, customers feel valued thus improving their overall experience with your brand.6. Solve issues proactivelyIt is crucial to promptly and effectively address any challenges or problems that customers may encounter with your products or services.You can provide an external knowledge base to customers for self-service support, as well as an internal knowledge base for support agents. These allow customers to quickly resolve common and simple issues by themselves and gives support agents quick access to solutions.You can also give your support agents pre-written messages or canned responses for promptly responding to recurring issues.Proactively resolving issues not only assists in retaining customers but also enhances your brand’s reputation over time.7. Provide exceptional customer supportPrompt and effective customer support contributes to a favorable client experience.To accommodate diverse customer preferences, support various communication mediums, including email, live chat, and social media.Furthermore, build your support team so that it is adequately trained and authorized to address customer concerns efficiently.8. Measure and analyze customer experience metricsMonitor and measure essential customer experience metrics like net promoter score, customer satisfaction score, and customer effort score to gauge your business’s user experience.Consistently examining these metrics can assist you in making informed choices to enhance the customer experience further.9. Identify areas to improve in your products and servicesObtaining customer feedback is crucial for determining areas in which your products and services might be thriving, deficient, or require enhancement.Proactively seeking and evaluating customer feedback can help you comprehend customer issues and implement the modifications needed to improve the customer experience.Why is customer experience optimization important?A study by PwC found that 73% of customers consider a good experience a significant factor in their purchasing decisions.Delivering positive client experiences is critical for the following reasons:Improves customer loyaltyAccording to another PwC analysis, 55% of customers indicated that they would abandon a brand after several bad experiences with it. That’s over half! Even if your product is the best in existence, that won’t overcome customers’ desire for a positive experience.Providing the best client experience makes clients feel valued. As a result, they will become repeat clients.What’s more, given that happy clients are often considered brand ambassadors, they are likely to recommend your business to others because of their great experience.Therefore, businesses should ensure that consumers are satisfied with their experience in order to improve customer loyalty.Promotes customer retentionFulfilling clients’ needs and working toward providing what they prefer makes clients feel content.For instance, providing personalized responses and recommendations gives the impression that you prioritize each client’s individual experience. This strengthens customer relationships and fosters trust in the business.Additionally, positive consumer experiences lead to higher customer lifetime values. This means you retain clients, and they continue to do business with you long-term.Establishes brand reputationOptimizing the customer experience makes customers happy and satisfied with the services received.These clients will often provide positive feedback about the brand to the company itself, publicly on social media, and even privately to colleagues.When others hear about a brand’s positive reputation, they are more likely to switch to that brand, and thus leading to business growth.Increases revenueSatisfied clients have a propensity to make further purchases and turn into brand promoters.Emplifi reports reveal that approximately 61% of customers are willing to pay at least 5% more for their products or services if they are guaranteed outstanding customer experience.This report shows that providing customer-centric experiences provides more business opportunities. This leads to not only increased revenue but also enhanced overall profitability for a company.Optimizing the customer experience!In summary, customer experience optimization is essential for companies aiming to excel in the current competitive marketplace.Gaining insight into your customers, gathering their feedback, and regularly evaluating your support initiatives will enable you to develop an outstanding client experience that distinguishes your brand from competitors.Enhance your clients’ experience by utilizing a customer service help desk platform such as LIKE.TG, which provides your support team with an efficient and streamlined solution for handling customer issues.Feel free to reach out to the LIKE.TG support team if you have any queries. Book a 30-minute live demo to see how LIKE.TG can help you improve your user experience. You can also begin a 15-day free trial today!Related articlesHow to Apologize to CustomersBenefits of Tracking Customer Satisfaction with a Help DeskHow to Collect and Use Customer Feedback Surveys

What makes a workplace a place of work? Is it the location, the office building, the equipment, or the amenities? No, it’s the people that determine both the quality of the workplace and the future of the organization. In a 2017 study by Gallup, it was found that only 15% of the world’s one billion workers are engaged at work. It’s a downward spiral that originates with our lack of understanding of human capital management, or more specifically, employee engagement. The more engaged employees, the better it is for the organization. With effective employee engagement ideas, employees are motivated to give their best, resulting in higher profitability, better customer retention, better talent acquisition and retention, lower employee turnover, and a safer work environment. But remember: An effective employee engagement strategy is not a one-day affair. Only an ongoing process will obtain incredible results. No credit card needed Less than 5 min to set up What is Employee Engagement? Employee engagement sounds simple but goes deep. A good employee engagement strategy improves the likelihood that the relationship between the employee and the organization will be positive in nature. Engaged employees: Are self-motivated Have a clear understanding of their roles Recognize the significance of their contribution Focus on future training and development Feel that they belong to a community—that is, the organization The Benefits of an Engaged Workforce Effective employee engagement results in more motivation and better job satisfaction, and thus, a lower cost-to-value ratio for your human personnel expenditure. It goes like this: While every employee adds to the bottom line, engaged employees add that much more. This idea, also known as the service-profit chain, was introduced by Harvard researchers in the 1990s that traces business profitability and customer loyalty right back to engaged, motivated employees. Top corporate leaders know that engaged employees can help raise productivity, increase profits, enhance customer experience, foster brand loyalty, and facilitate growth. The Best Employee Engagement Strategies Below, you’ll find an outline of the steps you can take in order to ensure that the employees achieve a positive emotional connection with the organization and the work they’re assigned to do. In essence, there are three main parts: Physical: The level of complexity of work corresponds to the employees’ skill set. Emotional: Employees understand the job’s significance and put their heart into it. Mental: Employees become engrossed with their work. 1. Hire With Engagement in Mind The decisions you make during the hiring process can lead to different results in the engagement of an individual employee as well as workforce engagement across the organization. Every new hire you make has the possibility to impact how employees interact with each other, either strengthening the values of your organization or detracting from the work culture. A successful hire occurs when a new employee aligns with the organization in many different aspects, including job details as well as the company’s overall culture. Salary: Your new employee’s salary expectations should match what the company can unfailingly offer. Values: Your new hire should respect how the organization operates to attain its goals. Competency: The new hire should have the skills to meet the responsibilities of the position. Culture: The new hires should possess personal and emotional skills to be on the same page with their new colleagues and management. This doesn’t just impact current employees; new hires should be adequately prepared for their new positions, too. According to a Jobvite survey, 43% of new hires leave their jobs in the first 90 days as they felt that the role described during the process of hiring wasn’t what they experienced when they began to work. Your newest employees will evaluate their experience more carefully during the initial few weeks with your business. If you are able to provide what you promised during the hiring process, it will deepen that initial good impression and make way for employee engagement. 2. Streamline Onboarding Developing a comprehensive onboarding program can be a powerful way to improve employee engagement and support the success of new hires. A good onboarding program should: Introduce new hires to the company's mission, values, and culture: Help new hires understand the company's purpose and how they fit into the organization. Orient new hires to the organization: Provide an overview of the company's structure, processes, and systems. Connect new hires with resources and support: Ensure that new hires have access to the resources and support they need to be successful, such as training materials, a mentor, or a go-to person for questions. Provide opportunities for socialization: Help new hires get to know their coworkers and build relationships within the organization. Set clear expectations: Communicate expectations around performance, attendance, and other aspects of the job. Assess progress and provide feedback: Regularly check in with new hires to assess their progress and provide feedback to help them succeed. Your new hires are only learning to navigate the complexity and will need assistance in specific areas. Thus, your first step should be to understand their viewpoint and work towards offering an onboarding experience that will keep them engaged. According to data from ServiceNow, organizations that offer inadequate onboarding programs have twice the chance of facing employee turnover. The first impression is crucial and will have a significant impact on new employees’ expectations. 3. Clarify the Company's Mission By making the mission a central part of the corporate culture, employees are more likely to feel aligned with the company's goals and motivated to contribute to its success. When employees know the overarching goals and values of the organization, they can see how their individual roles contribute to larger objectives. To effectively communicate the company mission, management should integrate it into all aspects of the workplace, from onboarding sessions and training programs to regular team meetings and company communications. Leaders should consistently emphasize and relate back to the mission in daily interactions and decision-making processes, helping employees connect their tasks to the company's broader goals. Additionally, creating opportunities for employees to engage directly with mission-related projects or community initiatives can reinforce their commitment and understanding of the company's purpose. 4. Set SMART Goals and an Action Plan Without any goals, an organization doesn’t have a direction to follow. What does it want to achieve? What does it need to improve? What is the role of the strategy? All these questions need to be answered first. Moreover, the goals that you set need to be specific, measurable, achievable, realistic, and timely—that is, S.M.A.R.T. With tangible outcomes in mind, managers will be able to properly execute the strategy and figure out whether it is following the expected results or not Once the particular goals are in place, prepare an action plan on how to attain them. At this stage, the allocation of resources and definition of key performance indicators (KPIs) are taken care of to facilitate the measurement of progress. The effectiveness of the action plan is the responsibility of the direct supervisors. Employee engagement rates soar when they distribute the results and propose future endeavors. One of the ways to ensure this is to let your employees know how significant their contribution is. There are different ways on how to do staff recognition. Tell them how it is helping in achieving the organization’s business objectives. Simply speaking, organizations need to start making their employees feel that they matter. 5. Be People-Centric Employees are not robots; they are human. Organizations that tend to see employees as a commodity, but your employees are not another factor of production. They are prospective champions of your organization’s values and principles. Companies can become more people-centric by prioritizing employee well-being and development at the core of their business strategies. Actively listen to employee needs and feedback, providing comprehensive support systems like mental health resources, career development opportunities, and flexible working conditions. 6. Create an Office Environment Conducive to Work Giving employees a space that enhances productivity and satisfaction involves ensuring that all employees have the necessary tools, information, and training to perform their jobs effectively. First, the physical workspace should be designed to promote focus and efficiency. This means organizing workstations to minimize noise and distractions, providing ergonomic furniture, and ensuring that the office is well-lit and temperature-controlled. Adequate technology and resources, such as high-speed internet, modern computers, and effective communication tools, should be readily available to all team members. Second, maintain an open line of communication where employees can easily access the information they need and feel comfortable requesting additional support. This can be facilitated through a well-structured intranet, regular team meetings, and clear documentation of workflows and policies. 7. Offer Remote and Flexible Work Offering flexible work hours can be a powerful way to improve employee engagement and foster a positive work culture. Here are a few benefits of offering flexible hours: Improved work-life balance Increased productivity Greater employee retention Improved morale There are a few different ways you can offer flexible work hours, such as allowing employees to choose their own work schedule within certain parameters, offering flexible start and end times, or allowing employees to work remotely. 8. Promote a Strong Company Culture By prioritizing a positive and inclusive company culture, organizations can create a workplace where employees feel valued and inspired to contribute their best work. A strong company culture is built on clear values that are actively practiced and integrated into every aspect of the organization, from hiring practices to day-to-day operations and decision-making processes. Management should lead by example, embodying the company's values in their actions and communications. Regularly celebrating achievements that align with these values, such as teamwork, innovation, or customer service, can reinforce their importance. Additionally, creating opportunities for employees to connect with one another, such as team-building activities, social events, and collaborative projects, strengthens interpersonal relationships and fosters a supportive community. Lastly, encouraging open communication and feedback through town hall meetings, suggestion boxes, and regular check-ins can help maintain transparency and ensure that the culture evolves in a way that continues to meet the needs of its employees. 9. Establish a Sense of Community An organization is essentially a community; each member fulfills a specific task and serves the community as a whole. To encourage this community spirit among your employees, any engagement activity can help, from organizing a big annual event to simply taking a team out to lunch. Notwithstanding the hierarchy of the organization, it’s better to maintain a certain level of equality and unbiasedness where everyone feels they are important to the community. This philosophy is typical in the new-age technology startups where they adopt a more casual, no-walls organizational policy. Though sustaining this new business approach might be tricky, it can lead to highly engaged staff. 10. Recognize Employee Contributions Two out of three employees feel they do not get enough recognition for their work, according to Office Team data reported by Forbes. As a result, most employees will not deliver their maximum potential and may engage in unwanted behavior. And highly-trained and qualified talent will always be looking for better job offers. For this reason, it’s wise to create a recognition-rich environment where good work is rewarded with perks and incentives. At the very least, a few good words and a certificate of appreciation can go a long way in letting others feel valued for their work. 11. Invest in Career Development For many, just coming to the office, doing the work assigned, and taking the paycheck back home isn’t enough. They need to know there are sufficient growth prospects for the role they are fulfilling. If your employees feel that you don’t care about their professional development, they may begin to look for work elsewhere. Whether it’s by running a proprietary training program or sponsoring higher education for your employees, you are not only investing in the future of your company but also creating a sense of loyalty among your employees. Remember, every employee loves a company that supports them in their professional career and adds value to their personal lives. Want to retain top-notch talent in your organization? Ensure their professional growth and you will reap the benefits. Providing opportunities for employee development can be a powerful way to improve employee engagement and drive better outcomes for your business. Here are a few strategies you might consider: Offer training and development programs: Workshops, seminars, or online courses help employees learn new skills or advance their careers. Encourage continuous learning: Learning opportunities outside of formal training programs can include attending conferences, participating in webinars, or taking online courses. Set up mentorship programs: Match employees with experienced mentors who can provide guidance and support as they learn and grow. Provide opportunities for career advancement: Offer opportunities for employees to take on new challenges and responsibilities, such as leading a team or taking on a new role within the organization. Promote self-directed learning: Encourage employees to take ownership of their own development by providing them with resources and support to pursue their own learning goals. 12. Hire Quality People Managers Your secret weapon to spur employee engagement is the managers—they are the middlemen between boardroom members and the employees. In most cases, the employees interact with the top-level executives rarely, if ever, but have daily interactions with their immediate bosses. Whether they are feeling secure, angry, or ignored depends on how you manage employees. Gallup’s chairman, Jim Clifton, once said: “Employees—especially the stars—join a company and then quit their manager. It may not be the manager's fault so much as these managers have not been prepared to coach the new workforce.” While organizations can choose to educate their managers on how to better engage their employees, it’s always better to hire a capable manager first. Check their professional background and try to see if they are suited for the tricky job waiting for them. 13. Introduce Team-Building Activities Team-building activities can be a great way to improve employee engagement and foster a positive work culture. Here are a few ideas for team-building activities that you might consider:Trust-building exercises: Some of the examples include "Human Knot" or the "Trust Fall."Communication challenges: Activities that require team members to communicate effectively can help improve collaboration. Problem-solving activities: Examples might include "Escape the Room" or "Mars Mission."Outdoor activities: Getting team members out of the office can help them bond and have fun together. It can include a team hiking or camping trip, or a group outing to a ropes course or other adventure activity.Creative activities: This can be in the form of painting or art competitions, singing and dancing events, etc. It's important to choose activities that are appropriate for your team and that align with your goals for employee engagement. 14. Provide Incentives for Work Achievement Incentives can be a powerful tool for motivating and engaging employees. Here are a few ideas for incentives that you might consider Monetary rewards: bonuses, pay raises, and other financial incentives Time off: offering additional vacation days or flexible work arrangements Recognition: publicly recognize and praise employees for their hard work or send a hand-written note Professional development opportunities: training programs, mentorship opportunities, or professional certification courses. Special perks: reserved parking spot or a choice of office location Another option: a recognition and employee rewards solution, like Workmates. Our solution is customizable and offers a unique set of advantages, as an ideal recognition solution. Workmates increase employee engagement and boost productivity in the workplace. Workmates Self-Guided Tour We’ll show you how Workmates can engage everyone in your organization, transform your culture, and drive productivity to new heights. Start Now 15. Encourage Collaboration Encouraging collaboration can be a powerful way to improve employee engagement and drive better outcomes for your business. Here are a few strategies you might consider: Encourage employees from different departments or teams to work together on projects or tasks. This can help break down silos and foster a sense of teamwork. Encourage employees to share ideas and feedback with one another, and create a culture where it's safe to speak up and share perspectives. Host team-building activities or outings that encourage employees to get to know one another and work together in a more relaxed setting. Encourage a culture of collaboration and teamwork by recognizing and rewarding team contributions and successes. Utilize tools like project management software, virtual meeting platforms, and online collaboration spaces to make it easier for employees to work together and share ideas. 16. Facilitate Two-Way Communication Top business leaders generally believe in the open door policy and do not use “top-secret” information to their advantage. If organizations act secretive and only divulge information on a “need-to-know” basis, it will likely cause lower engagement rates among their employees. Transparency begets trust when employees understand how corporate decisions affect the workplace. But simply disseminating information isn’t enough. Communication should go two ways—the employees should be encouraged to share their concerns so they don’t feel ignored or unvalued. Here are a few strategies that can help your organization: Create a culture where it's safe for employees to share their ideas, concerns, and feedback. This might involve setting aside dedicated time for open discussions or establishing a suggestion box where employees can anonymously share ideas. Encourage employees to communicate openly and honestly with one another and with management. This might involve creating dedicated channels for communication, such as a team chat platform or a suggestion forum. Be open and transparent with employees about company goals, plans, and challenges. Regularly solicit feedback from employees and actively listen to their ideas and concerns. This might involve hosting team meetings or one-on-one conversations with employees. As a leader, model open and honest communication by being approachable and transparent in your own communication style. 17. Utilize HR Software Implementing HR software can be a powerful way to improve employee engagement and streamline HR processes. Here are a few ways that HR software can support employee engagement: HR software can help automate and streamline HR processes, such as payroll, benefits management, and time and attendance tracking. This can help reduce the administrative burden for HR staff and free up more time for engagement and development efforts. Many HR software platforms offer features such as team chat, task management, and document sharing, which can help facilitate communication and collaboration among employees. HR software can provide employees with access to self-service tools, such as a portal for viewing and updating personal information or requesting time off. This can help empower employees and improve their overall experience with HR. Some HR software platforms offer tools for setting and tracking performance goals, which can help employees stay focused and motivated. Many HR software platforms offer features such as learning management systems, which can help employees access training materials and track their progress. 18. Conduct Employee Surveys Circulate questionnaires and surveys that permit your employees to express their opinions and concerns. The more you ask for their opinions, the more they feel esteemed, entitled, respected, and like they belong to the organization. Conduct the survey in such a way that it will yield the most thoughtful, timely responses. The catch here is to keep the surveys short and conduct frequent employee-pulse surveys. This lets employees think properly and reply at a higher rate. Additionally, it’s a great idea to build a habit of transparency and share the results. Sharing all the data collected from surveys will demonstrate transparency and help you to engage employees. 19. Engage Departing Employees Offer appropriate transparency when offboarding an employee. Each will have their own reasons why they depart. The appropriate details provided by the team members when they depart can aid the rest of the employees in processing the change without making cynical guesswork. Apart from that, recognize your employees’ reasons why they are leaving voluntarily. When you understand and categorize the reasons employees leave, it will help your organization to improve. If any engaged employees are leaving voluntarily, stay connected with them. You can consider curating alumni networks to be in contact with past employees. It will give you access to expanded networking and employment opportunities. Plus, it might make some employees come back to your organization with new skills and experiences when new positions open up. Try Workmates Interactive Demo Click through it yourself withinteractive demo. Try It Now About the Author This article is written by our marketing team at LIKE.TG. LIKE.TG is dedicated to providing powerful solutions for your HR teams and creating an exceptional employee experience. Our aim is to help your company improve employee engagement, onboarding, and to save you valuable time!

High employee engagement leads to higher productivity, higher job satisfaction, more sales, and higher revenue. When your employees are actively engaged in the workplace, they feel happier and ready to go above and beyond to achieve your company’s goals. Now the question is: Are you doing everything you can to engage your employees and maximize their potential? It is interesting to note that a little above 20% of employees are engaged in their workplaces. Although some researchers have argued with this stance, the numbers are relatively between 30 percent to 40 percent of disengaged employees. More interesting statistics below should motivate you to focus more on employee engagement and nudge you in the right direction. Let’s dive in. Workmates Self-Guided Tour We’ll show you how Workmates can engage everyone in your organization, transform your culture, and drive productivity to new highs. Start Now Only 36% of Employees Are Engaged in the Workplace According to the latest Gallup report, 51% of employees are disengaged in the workplace, while 13% are actively disengaged. Actively disengaged means feeling miserable at work and spreading negativity to their colleagues. While 36% of engaged employees is a rather low percentage, it’s the highest since Gallup started measuring employee engagement back in 2000. The number of actively disengaged employees is the lowest since 2000. In 2017, 85% of employees were disengaged in the workplace, which was a years-long trend. In 2019, the percentage dropped by 10%, meaning that 35% of workers were engaged at the time. Although employee engagement levels are barely higher now, it’s a surprise that they haven’t dropped due to the pandemic. It shows that many companies have clearly been doing an excellent job of improving employee engagement. A Highly Engaged Workforce Increases Profitability by 21% Another Gallup’s report on employee engagement shows that companies with a highly engaged workforce have 21% higher profitability. They also have 17% higher productivity than companies with a disengaged workforce. The reasons for this are clear from point number one. Engaged employees lead to a more productive workforce because they are motivated to complete their tasks on time and successfully, even going the extra mile to reach their goals and objectives. They’re better at meeting customers’ needs, which leads to more sales and higher revenues. Engaged employees are also happier, report lower absenteeism, and tend to be more loyal. Image from Career Employer Employee Disengagement Costs the U.S. Economy $450-550 Billion Every Year A study on employee engagement found that companies in the U.S. lose between $450-$550 billion each year due to disengaged workers. That’s partly because of employees’ lack of motivation and a lower sense of responsibility, resulting in lower productivity, errors in work, missed deadlines, poor customer service, and lower profits. A single disengaged employee can cost a company about $3,400 in lost productivity for every $10,000 in salary. It’s also because many disengaged employees quit their jobs at some point, leaving the employer to reinvest in hiring, onboarding, and training. Many of them even spread negativity through word of mouth, harming an organization’s chances of attracting quality hires. 38% of Remote Employees Feel Exhausted After Daily Virtual Meetings A recent study on the effects of remote work found that most employees show signs of burnout when having virtual meetings every day. 38% of remote employees reported feeling exhausted after daily virtual meetings, while 30% said they felt stressed. The study was conducted in 2020 when most organizations switched to remote work. To stay connected, some employers held video conferences every day, while others did it weekly. Staying connected with your remote workforce is essential, especially since they often feel isolated. But frequent virtual meetings could disrupt their workflow and productivity, demotivate them, and stress them out. They could negatively affect their mental health and job satisfaction, making many of them consider quitting their job. Weekly virtual meetings seem to be a better alternative. 85% of Employees Are Most Motivated When Internal Communications Are Effective According to Trade Press Services, effective internal communications motivate 85% of employees to become more engaged in the workplace. When managers share company news and other relevant information regularly, employees feel motivated to achieve the mission, vision, and goals. When you raise their awareness of your goals, they will be more engaged with your customers as well. So, in creating the most effective internal communications, including employee newsletters, press releases, event updates, and other company news, such as milestones and successful projects. Share information regularly to increase knowledge, consider using internal communication tools to empower teams to collaborate, and build a learning-focused community. Only 16% of Companies Use Technology to Monitor Employee Engagement According to a recent Gartner poll, only 16% of companies leverage technology to track employee progress and engagement. They use tools to monitor employee activity and see when they clock in and out, how many hours employees work, when and how many breaks they take, and more. When you lead a remote workforce, tracking employees’ engagement and performance should be one of your top priorities. It can help you enhance your employee engagement strategy and boost your overall business success. ProProfs Employee Training Software is one of the tools where you can utilize to boost knowledge and productivity. Apart from improving your training efforts, you can use it to identify workers’ strengths and weaknesses. That will help you train them better, thus motivating them to be more productive. To learn even more about improving the employee experience and increasing your competitive advantage while providing a fast return on investment, download our ebook now. Download Now Companies with a Thriving Corporate Culture Achieve Over 4x Higher Revenue Growth As you may know, a strong corporate culture can improve team efficiency which results in a better organization’s financial performance significantly. According to a survey by Hays, 47% of active job seekers want to leave their jobs because of bad company culture. An extensive research project on corporate culture and performance showed that good company culture could help you increase revenue by more than four times. The 11-year-long research project found that companies with performance-enhancing cultures grew their revenues by a whopping 682%. Those with a poor company culture managed to increase their revenues by just 166% over 11 years. So, improving your corporate culture will help you boost workforce engagement, job satisfaction, employee retention, and profitability. It will create a positive and safe work environment where your teammates can thrive and supercharge your business success. Recognition Is the Most Important Motivator for 37% of Employees A pat on the back at the right time can go a long way in motivating employees and keeping them engaged during their tenure in an organization. One study on top performance motivators found that 37% of employees feel most encouraged by personal recognition. A recent employee engagement and modern workplace report showed that 84% of highly engaged employees received recognition the last time they went the extra mile at work. Not surprisingly, only 25% of actively disengaged employees were recognized for a job well done. When you recognize your team members’ good work, whether publicly or privately, you pave the way for their better performance, and when you show you appreciate their efforts, you drive their engagement and productivity. “Our staff has praised the increased communication level Workmates delivers. We use it to communicate important project matters and give staff specific ‘kudos’ or even recognize their birthdays. More importantly, we use Workmates to clarify important project details that needed rapid dissemination among the entire team.” Christopher Baggott Chief Executive Officerator of Medlinks Cost Containment, Inc. and Medlinks Staffing, LLC. Learn More Employee Recognition Software & Rewards Platform encourages Peer-to-Peer recognition, boosts employee morale, allows employees to feel seen, and also helps create a culture focused on teamwork and excellence. Your team members will appreciate any kind of gesture of kindness that shows that their accomplishments, no matter how small, didn’t go unnoticed. For instance, paid time off, gift cards, and event tickets are small rewards that can greatly help with improving employee engagement. Monetary incentives are always good motivators, but employees are encouraged by other kinds of recognition as well. Even the smallest of accomplishments make a difference in reaching your long-term goals, so show your teammates that you value all their contributions. And, remember, a simple “Thank you” can also go a long way. Only 29% of Employees Are Satisfied with Available Career Advancement Opportunities An SHRM’s research on Employee Job Satisfaction and Engagement survey found that only 29% of employees are “very satisfied” with their available career advancement opportunities. 41% marked those opportunities as “very important” when it comes to job satisfaction, engagement, motivation, and employee retention. The survey also found that 44% of employees are “very satisfied” with opportunities to use their skills and abilities at work. In an ideal world, these numbers are at the top end of the scale, but you can increase them with the right opportunities for career growth. If you want to have engaged teams across departments, boost their expertise, and make your organization more profitable, provide them with the L&D possibilities that they seek. 33% of Employees Leave Their Jobs for New Challenges According to a Korn Ferry survey, 33% of employees jump ship because they feel bored in the workplace and want to find new challenges. They seek new opportunities for professional development, which motivates them to keep learning and become better at what they do. That’s why implementing new challenges and variations in day-to-day activities should be one of the top priorities for managers and HR professionals. Providing employees with opportunities to learn and grow continually is the key to driving employee engagement and retention. Professional development opportunities are also essential for company growth, as they boost employee experience and help develop skills and competencies. 58% of employees wish their workplace conducted employee engagement surveys more frequently In a survey that was conducted right after the pandemic, most employees appreciated their say in the workplace. They appreciated when the employers took their feedback as it made them feel as if they were a part of the community. In the same survey, more than half of the employees expressed their concerns regarding the minimal acquisition of employee feedback. 58 percent of employees said they wished their workplaces conducted more employee engagement surveys. Employees who were surveyed four times each year instead of once every other year engaged much more actively at the workplace. 61% of employees report complete burnout at jobs Fostering employee engagement is a solution when employees are burned out. Unfortunately, many companies perceive employee engagement as simply adding more tasks to an already overflowing workload. Instead of fostering genuine connection and collaboration, they pile on additional responsibilities during times designated for team engagement. Consequently, approximately 61% of employees find themselves grappling with burnout, feeling overwhelmed by the relentless demands placed upon them, affecting their mental health. This figure is expected to rise even further in 2022, reflecting a concerning trend where employees are stretched thin and struggle to maintain a healthy work-life balance amidst mounting pressures. Image from Career Employer 71% of executives verify that employee engagement is a huge contributor to organizational success Harvard Business Review conducted a detailed study on employee engagement and released all of its findings in a journal called The Impact of Employee Performance. From this journal, we got to know that 71% of executives believe it's a high level of employee engagement that sets their company up for immense success. Further breakdown tells us that the biggest employee engagement driver is the recognition of high performers. It is followed by having a clear understanding of their role and contribution to the strategy, communication, understanding of business goals, and corporate training and development of the individuals. You can use it to direct your employee engagement in the right direction, and once the situation is better, acquire employee testimonials. These will help you verify your implementation strategy. Thus, making room to proceed with the other two metrics that lead to their organizational success include: - High level of customer service (80 percent) - Effective communication (73 percent) So, that's what you should follow once employee engagement has worked well enough. Recognition is Preferred Among 37% of Employees Octanner.com reports that respondents to a study on what would be the most important thing a manager or a company could do that would help the employee become successful suggested recognition. The study proves that a significant percentage of employees would love to put their all to work for an organization when they are accorded the level of recognition they desire. A study by the Incentive Research Foundation found that 84% of employees experienced increased motivation upon receiving recognition for their work. Also, an Officevibe survey revealed that 51% of employees who received consistent recognition are prone to recommending their company as an excellent workplace. To learn more about the features and capabilities available in Workmates, download our ebook now. Download Now Wellness programs decrease employee absenteeism by 25% The research conducted in 2012, which analyzed 42 studies, revealed that participants in workplace health promotion programs had approximately 25% lower medical and absenteeism expenditures than nonparticipants. Programs like these often include fitness activities, nutrition guidance, stress management, and mental health support. By addressing various aspects of employee wellness, organizations foster a supportive and healthy work environment. Engaged employees are more likely to collaborate effectively, innovate, and deliver high-quality work, which increases productivity and enhances business performance. In addition, highly engaged employees are less likely to look elsewhere for work, which leads to higher employee retention rates. There’s an 81% decrease in employee absenteeism with an increase in employee engagement This particular statistic is really shocking. From wages to work culture, the major reason behind employee absenteeism is the lack of engagement. On a positive note, working on this can ensure you have a stable workforce available at all times. But how? Of course, employee engagement is a vast topic. It's more than keeping your employees happy and content. It's about motivating, assisting, encouraging, and providing direction. However, you can start with the two important areas; work/life balance and employee recognition. The majority of employees won't skip work if there's no compromise on personal life and career. Plus, encouraging them for their efforts serves as a great motivator. 1 in 3 employees quit because of boredom According to one survey, the majority of employees change their jobs because of boredom. While it may sound unbelievable, the lack of challenges can significantly exhaust an employee. Doing a task continuously uses the same skills again and again. Plus, it drains the motivation to work. It even makes them feel as if they aren't able to use their expertise to the full extent. As a result, the task seems like a waste of talent and skill. Hence, it is crucial to ensure that the employees have sufficient challenges and variation in work. Not only will this keep them engaged, but, it will also develop their skills and improve competency. Connected employees are 68% less likely to feel burned out at work A report from Gallup on Empowering Workplace Culture Through Recognition found that 68% of employees who feel connected to their organization’s culture are less likely to feel burned out at work. Culture is the heartbeat of an organization, shaping its very essence. When organizations articulate and reinforce the values that drive employees to excel daily, progress toward goals accelerates. A strong culture not only fosters engagement but also provides a roadmap to align that engagement with the organization's objectives and mission, serving as a guiding framework for success. Remote workers have 13.5% higher productivity than office-based employees While some companies are embracing remote or hybrid workforces, not all positions are conducive to full-time remote work. Offering employees the option to work from home part of the time can enhance talent retention, attract candidates, and distinguish companies in today's competitive labor landscape. Stanford University conducted a study revealing that remote workers consistently regularly meet and exceed objectives, identify new processes, and contribute to company culture just as much as anyone in a traditional brick-and-mortar setting. They tend to accomplish on average, 13.5% higher productivity points compared to their on-site counterparts. Older Workers Show More Engagement Another study showed that while older workers may show higher levels of engagement due to stability, and experience, younger workers also thrive when valued, and offered growth opportunities. Individual differences drive engagement across age groups, as shown in a study by SHRM where employees under 40 exhibited lower engagement compared to those in their late forties and above. No credit card needed Less than 5 min to set up Take Employee Engagement to the Next Level Improving employee engagement is the key step to business success. When you create a positive work environment where people can grow daily and receive recognition for their efforts, nothing will stand in your way of achieving your goals. Hopefully, these statistics have inspired you to focus more on engaging your workforce because that means improving your entire organization’s performance. Start implementing the strategies for engaging your employees today, and you’ll boost your company’s profitability before you know it. ... More Interesting Statistics; - 29% of employees express being "very satisfied" with current career and advancement opportunities - according to SHRM’s 2017 report - Employees who take a break every 90 minutes report a 30 percent higher level of focus - 90% of leaders think an engagement strategy has an impact on business success but barely 25% of them have a strategy - as stated by Muse - Gallup's employee engagement database has 70% fewer safety incidents compared with bottom-quartile units. -3 in 5 HR leaders believe that the HR function will rapidly become irrelevant if it doesn’t modernize its approach to understanding and planning for the future needs of the workforce - KPMG source - According to Unleash, 52% of frontline workers claim they would leave their jobs over tech tools - Gallup data states that 95% of people who are thriving at work report being treated with respect all day - 87% of workers believe their employer should do more to listen to the needs of their workforce - source Oracle - Zipia stated that 72% of workers believe work-life balance is a very important factor when choosing a job - 72% of employees agree that engaged employee thinks beyond their job title, in the LinkedIn poll ran by Select Software Reviews. Try Workmates Interactive Demo Click through it yourself withinteractive demo. Try It Now About Author: Angela White is an ed-tech enthusiast with a passion for writing for the consumer market in the areas of product research and marketing using quizzes and surveys. Having a knack for writing and an editorial mindset, she is an expert researcher at a brand that’s known for creating delightfully smart tools such as ProProfs Quiz Maker.

What is one employee recognition reward that should be avoided? To help you discover which employee recognition awards to avoid, we asked business leaders and HR managers this question for their best insights. From repurposing existing rewards to company-branded rewards, there are several employee recognition awards that should be avoided to make employees feel valued and excited about receiving recognition. Here are nine employee recognition rewards to Avoid: Avoid Repurposing Existing Bonuses and Rewards Avoid Showing Bad Examples Avoid Delayed Recognition Avoid MVP Awards Avoid Focusing Only On Cash Rewards Avoid Gift Baskets Avoid Awards That Can’t be Afforded to All Avoid the Meaningless ‘Employee of the Month’ Program Avoid Company-Branded Rewards 1. Avoid Repurposing Existing Bonuses and Rewards When introducing employee recognition programs, avoid restructuring existing reward systems. For example, by announcing that moving forward the annual bonus will be awarded only to employees of the month instead of the entire team. Limiting or removing existing awards is likely to feel like a punishment or a slight to staff, and team members may feel resentful at having to prove they deserve a perk that was previously promised. Not to mention, suddenly changing the terms of an award can destroy trust. It is better to introduce a new incentive entirely so that employees feel that they have something to gain rather than something to avoid losing. Michael Alexis, TeamBuilding 2. Avoid Showing Bad Examples Never involve pitting employees against each other or singling out somebody as a bad example to show the good. This breeds an untrusting and toxic atmosphere, but it also takes the joy of being recognized away from your star employee. Nobody wants to only be seen as doing well in comparison to somebody who isn't.It's easy to cross over the fine line between healthy competition and only valuing success when it's in direct comparison with failure. Your employees deserve to be recognized solely for their achievements, and there is no place for others' shortfalls within this particular discussion. Antreas Koutis, Financer HR mistakes impact your entire organization. Learn how to avoid the 12 most common mistakes with our free ebook. Download now 3. Avoid Delayed Recognition The majority of employees don't get recognized even once a month according to a Gallup poll. Recognition is most effective when the accomplishment or contribution is still current and fresh. Rewarding employees, quarterly makes some impact, but it fails to make any positive impact throughout the weeks between the contribution and its award or recognition. If you reward employees in a timely manner the accolade becomes much more significant and effective. People are more satisfied and more fulfilled when they earn their rewards. Stewart McGrenary, Freedom Mobiles 4. Avoid MVP Awards MVP Awards have often been the cornerstone of employee recognition programs. Employee sentiment has drastically changed though and team members want to be recognized for their day-to-day efforts at work. They're not excited about potentially winning a quarterly MVP award. Instead of choosing only one MVP from your team, find ways to reward people consistently. Even if the reward is small, the power of frequent recognition will create more cultural benefit than an MVP award they may or may never win. Logan Mallory, Motivosity Introduction to Conflict in the Workplace(and How it Erodes Productivity & Culture) Download the Ebook Now 5. Avoid Focus Only On Cash Rewards A major mistake many companies make is focusing only on monetary rewards without considering employees' feedback. This approach may cause employees to leave when they're approached by other companies that are willing to offer them benefits that they truly desire. To ensure you're giving the right rewards to your employees, businesses could distribute employee surveys or polls to determine the best benefits for your modern workforce. An anonymous survey can help employees voice out their honest suggestions. This way, you can offer decent rewards that your team actually wants -- such as generous time-off, food vouchers, or a simple public appreciation. This will also give them a reason to be more engaged at work and stay for the long term. Always remember that an effective recognition program could enhance employees' morale which can lead to higher productivity and business growth. That's why it's crucial to consider your employees' interests and prioritize their well-being. Suki Bajaj, QuickHR 6. Avoid Gift Baskets Gift baskets are one employee recognition reward that should be avoided. This is because they tend to be very expensive and can be quite impersonal. Additionally, gift baskets often contain foods that many people either don't like or are allergic to. Typically people end up giving away the contents that they wouldn't ever use. Avoid gift baskets as rewards as much as possible. Claire Westbrook, LSAT Prep Hero 7. Avoid Awards That Can’t be Afforded for All There are certain rules I’m sticking to when rewarding an employee - never reward an employee with something you can not afford to reward all your employees. Everybody from your team should have the chance to get that reward at some point or at least an equivalent one. Otherwise, the reward may turn into jealousy and avoidance from his/her co-workers due to the fact the rewarded employee shares their position but is treated differently. Such a reward may be a parking space or a new office space, again - something most companies can not afford to give to all their employees. For occasions when an employee is being rewarded I would rather prefer giving a cash reward - a thing everyone would enjoy, a paid day off - a thing everybody needs, especially after a great work done, or an achievement certificate - a thing that may be useful in the future for finding a new job and that lasts forever. Stefan Chekanov, Brosix 8. Avoid the Meaningless ‘Employee of the Month’ Program Having worked at several companies, some in which I assisted in the HR department, I have yet to witness a successful Employee of the Month program.Team members end up viewing this by-the-numbers program as a meaningless gesture. Some come to resent it. There are several reasons for this, including the perception that employees are picked at random to "fill the space" or that management pets are selected. And the "rewards" -- that I've seen range from a better parking space for one month, to a specific-store gift card, to a photo and plaque hanging in the office -- are of little impact, and even insulting when the workforce includes remote workers. The better option is to recognize employees when it is results-driven, not date-driven, and to provide rewards that actually incentivize team members. For example, as a team lead at ExpertInsuranceReviews.com, our team members are recognized whenever they go above and beyond, and they are rewarded with micro-bonuses for their efforts. Karen Condor, ExpertInsuranceReviews.com 9. Avoid Company-Branded Rewards Companies need to ditch giving company-branded rewards out for recognition. These items should certainly be embedded in our employee lifecycle but not as a reward. Getting a company logo on a mug at 2 years of service is uninspiring. Getting a company donation made in my name to the charity of my choice for 2 years of service is personalized to what I care about. We don't need another logoed item filling our storage or even trash cans as a reward that keeps us feeling unseen. Companies need to focus on the whole employee- what do they care about, what are their likes outside of work and what matters to them. If they care about family, don't be afraid to give extra PTO days as a reward, if they care about charity, give in their name, cookies - yes please! the list goes on. However, take those tacky logo post-its or stress balls out of the rotation and place them in your onboarding process where they belong. Kelly Loudermilk, BuildHR, Inc. Author Bio: This article is written by our marketing team at LIKE.TG. LIKE.TG is dedicated to providing powerful solutions for your HR teams and creating an exceptional employee experience. Our aim is to help your company improve employee engagement, onboarding, and to save you valuable time!

We are excited to announce the latest new features in our December release!The LIKE.TG team is dedicated to providing you with state-of-the-art tools necessary for delivering outstanding customer experiences, and this release further demonstrates our commitment to this goal.This product release introduces a suite of new features, improvements, and optimizations that are a result of invaluable user feedback and the latest trends in customer service.Let’s explore the latest features in LIKE.TG! Ticketing systemThe following updates have been implemented in the ticketing system:Preview the attached images in tickets before downloadingPreviously, users had to download images attached in tickets to view them because no preview option was available.Image previews now open in the browser, eliminating the need to download the file before viewing it.View a ticket worklog editor’s informationWe’ve updated the worklog editor to show a clear indicator when any changes are made. Users can view information about who made the edits within the tooltip of a ticket.IntegrationsAdditional integrations have been implemented to guarantee LIKE.TG works seamlessly with other productivity apps.The highlights include:Slack integrationUsers can now integrate LIKE.TG with the Slack app. This allows users to receive instant notifications within chats and channels in Slack whenever:A ticket is created.A ticket is edited.A reply is added to a ticket.Other events occur on the LIKE.TG site.The following are the key features and advantages of this integration:Users can receive LIKE.TG notifications directly in Slack chats and channels.Support agents can receive notifications for ticket events.Users can customize the notifications sent to chats and channels based on criteria such as brand, category, and status.Microsoft Teams integration updatesThe integration of LIKE.TG with Microsoft Teams has been enhanced to include conversation thread messages that are linked to main ticket messages.Users can view conversions from the Microsoft Teams app whenever a ticket is updated, a reply is received, or a note is added.Knowledge baseThe following new features have been added to the knowledge base software:Support for bulk permanent deletion of articlesWe’ve introduced a new feature that allows for permanent deletion of multiple knowledge base articles at once.This will significantly reduce the time and effort needed to permanently delete a large number of articles.Support for bulk restoration of deleted articlesWe’ve introduced a new feature that allows for the bulk restoration of several deleted knowledge base articles at once.This will significantly reduce the time and effort needed to restore many articles.Mobile applicationThe following new features and updates have been added to the LIKE.TG mobile application.Activity module included in the mobile appThe activity module, which was previously exclusive to the web version of the agent portal, has now been integrated into the mobile app.Agents have the flexibility to monitor and handle their activities from anywhere and receive instant updates on them right from their mobile devices.Improved user interface (UI) for the switch account featureWe’ve revamped the user interface for the switch account feature.It now provides a more intuitive and visually pleasing experience, allowing users to seamlessly switch from one account to another.Reports and analyticsThe following feature updates have been added to the reports module.Inclusion of the activity module’s worklogs in the worklog reportThe worklog report has been updated to not only display worklogs from tickets but also to include information from activity module worklogs.Additionally, the option to choose worklogs from both modules collectively or from individual modules selectively has been added.Export files with hyperlinks for specific fields in the report moduleUsers can now export files from the report module that include hyperlinks.The exported file can include hyperlinks for the following fields:Ticket IDUpdate IDRequesterAgentContact GroupActivity IDSupport for all types of custom fields in the report module’s table viewWe’ve updated the Reports module’s table view to support all types of custom fields.The custom field selection for all data types is now enabled in a dashboard widget’s underlying data to allow users to select the desired custom field types when generating reports.Explore these new feature updates!LIKE.TG is engineered to adapt to your unique workflows, ensuring that every customer support interaction is efficient, effective, and, most importantly, customer centric.The features and improvements in this release further strengthen LIKE.TG to guarantee customer satisfaction and ensure that your customer service remains second to none.Get in touch with us to schedule a live demo to try out these latest features and experience firsthand how LIKE.TG can revolutionize your customer support. Or sign up for a 15-day free trial today.Previous releasesLIKE.TG Release: November 2023 New Features Update!LIKE.TG Release Announcement: September 2023 New Features Update!LIKE.TG Release Announcement: July 2023 New Features Update!LIKE.TG Release Announcement: May 2023 New Features Update!Release Announcement—March 2023 New Features

Have you ever stopped to consider why companies get so involved with branding? Creating a memorable slogan or appealing logo is not enough.You need to master the art of influencing how the public views your business. It all comes down to developing a unique brand that connects with your target market and makes you stand out from the competition.Consider brand elements as the foundation of your marketing plan. Every element conveys a powerful message about your company’s values and identity.In this blog, we’ll delve into branding elements and examine how they can help boost your company to success by shaping brand perception and identity. What are branding elements?The elements of branding are unique, tangible aspects that make a company different from others and make a brand memorable.There’s a lot of competition in the big business world, so you must make your brand noticeable to your target audience.Research by Crowdspring states that it takes only 7 seconds to create an impression on your brand and up to 7 impressions for the customers to recognize your logoStrategic brand elements like logos, slogans, and colors simplify the process of creating a lasting impression within the crucial 7-second window, aiding customers in speedy product recognition and informed purchasing decisions.Essential branding elements and how to use themDifferent aspects of a brand can help create a look or voice that people recognize and remember. They help your brand connect with the people you want to reach and differentiate you from similar brands.Let’s identify these brand elements examples and look at tips you can use to improve your brand.Color schemeA color scheme is a group of colors a brand uses repeatedly on its platforms.Colors can create feelings, communicate ideas, and form a connection with a brand in the consumer’s mind.For example, consider Coca-Cola, which has long been using red as its primary color, which represents passion or energy.Tips: The color scheme needs to reflect the personality and values of your company, and the same exact shades must be used every time.LogoThe logo is a special element of branding that works as a unique picture for a business or a group of products.It’s a design that reflects and represents the company. It is used in advertisements, on websites, on packaging, in communications, and sometimes on the products themselves.They matter since they aid in brand recognition.Think about the oversized yellow M of McDonald’s. Though the restaurant is called many different names in different countries, its symbol immediately makes you think of that brand, and you can easily spot them.Tip: Your logo should look impressive on a billboard or a business card.Brand nameWhen we talk about a brand name, we’re talking about the name of a business or product.For instance, when you hear “Reebok,” you probably think of sports shoes and clothes. That’s because it is a famous company that sells those things.The name of a company or product becomes associated with an industry and reputation. It’s the access point in customers’ minds to everything associated with company, so it must be chosen with care.Tip: Choose a name that is easy to remember, pronounce, and spell while also reflecting your brand’s values. Consider using a business name generator to explore creative and unique name ideas.Brand valuesBrand values are the ethics and standards that direct a business’s choices and actions.These principles shape the company’s culture and conduct with both customers and employees.For instance, a company that prioritizes sustainability may prioritize eco-friendly procedures.Customers who share the company’s values will be more likely to trust it.Tip: Train your staff to ensure your brand values are understood and practiced at all levels of the organization and use them to communicate internally and externally.Brand voice and toneYour brand voice is like your brand’s personality when it talks or writes.You can choose to be helpful, serious, or even funny. Just ensure you have a unique way of talking that fits with the people you want to reach.Think about Wendy’s, the fast-food restaurant. Their ads and tweets are known for being funny and a bit cheeky. They often make clever jokes and use friendly language to connect with people.This helps them be different and make a fun connection with the people who like their food.Tip: Understand your audience, create a brand guideline that outlines your brand voice and tone, and monitor how your audience perceives it by collecting feedback.ShapeTo get a bit more abstract, shapes are important in branding because they symbolize cultural meanings or make people feel certain ways. You can use shapes in things like logos, packaging, and ads.You can use shapes like:Circles show togetherness, peace, and being open to everyone. Brands that use circles in their logos or designs might want to show ideas of being together or having friends—for example, the Olympics logo.Triangles stand for stability, strength, and moving forward. Brands that use triangles might want to show they’re constantly moving ahead or are full of energy—for example, Adidas.Rectangles and squares look balanced, steady, and dependable. Brands that use these shapes might want to show they’re trustworthy or professional. For example, Microsoft uses these shapes.Curves and fluid shapes make things look creative, flexible, and like they are moving. Brands that want to look new, friendly, or easy to talk to often use them. For example, Nike uses these kinds of shapes.Geometric patterns are shapes arranged in a design. They make branding materials look more exciting and keep them looking the same.For instance, consider the patterns you see on Louis Vuitton and Gucci products. They use these patterns to make their products stand out and look unique in the market, but uniform within the brand.Tips: Pick shapes for your logos and designs that can tell people what you stand for and are like without saying it directly.TypographyTypography refers to the fonts you choose for your brand. It affects how your brand writes about who it is, what it stands for, and what it wants to say to people.Tip: Choose a font that aligns with your brand personality and target audience and maintain consistency across all brand assets, including logos, your website, marketing, materials, and packaging.Slogans and taglinesA slogan or a tagline is a short, memorable statement that captures the essence of a brand.For example, Sony uses the phrase “make. believe,” which illustrates the spirit of their brand: the power of creativity, and the ability to change ideas into reality, and cleverness in the word play.Tip: Understand your brand and define your concise and memorable message to capture its essence.Brand positioningBrand positioning refers to a specific place a brand holds in the mind of its target market relative to competitors that make it stand out.One example is Volvo, which has been associated with safety, positioned itself as a brand that prioritizes the well-being of its customers.Through its marketing efforts, Volvo has consistently emphasized its commitment to safety features.Tip: Do market research, know your target audience, and create a clear and memorable statement explaining your brand’s unique advantages and how it meets the needs of your target market.Why are elements of branding important?Let’s examine the value of these elements.Influences purchasing decisionsHow people see your brand affects whether they will buy from you.Customers need to remember your brand because they’re more likely to pick familiar products as they make a purchase decision.Displaying your branding elements at every opportunity builds that sense of familiarity.Helps customers remember your brandLogos, colors, and slogans are branding elements that help people remember your business.This increases the possibility that they will build associations in their minds when they hear people speak or write of your products.Therefore, having strong branding elements is similar to creating a mark on your customers that lasts and leads them to think of you first for any products with which they associate you.Forms the basis of marketing strategiesBranding and marketing are inextricable. The main purpose of branding is to be used in marketing, and marketing needs good branding elements to work with to be effective.Marketing develops and expresses the voice of the brand, using its tone and style. Good strategies for one improve the strategies of the other.Creates a brand identityGiving your company its own identity through branding elements is giving the brand a personality.This identity makes your company unique and should attract your target audience through messaging or an aesthetic that appeals to them.How to build brand elements in your businessNow you understand what branding is, the elements that make up a brand, and why they’re important. But how do you make these branding elements strong?Know your target audienceBefore you can create a fantastic brand element your potential customers will love, it’s important to research your market and the people likely to buy from you. This will help you understand who your potential customers are.When you identify and know them, you’ll also know what they want and how they like things. This helps you create a brand that matches your customers’ vibe.Define your brand valuesWhen you define your values, it sets a foundation for making a solid brand.Your slogan should clearly reflect those values, as they should lead the choices you make in your company. This transparency also helps your customers know what they can expect from you.Take your time to think about what your brand stands for. This will help you know where you’re going as you move forward and design the brand accordingly.Create a mission statementA mission statement tells people what your company does, how it does it, and why. It explains the purpose of your company in a lot more detail than your tagline.The statement makes people feel good about your brand and helps them connect with you emotionally.Additionally, according to research by THM Agency, more than 90% of companies with clear mission statements see growth and earnings that are on line with or higher than average for their particular industry.Mission statement is a very important part of a brand. It’s like the foundation that supports everything, especially when it comes to your brand voice.Create your brand voiceWhen you make a brand voice, you decide how your brand talks to people.Choose the personality you wish to give your brand. Would you like it to be friendly, professional, or fun?Ensure your brand is real and stays the same everywhere, such as on social media or when you talk to customers. This makes your brand stronger and more recognizable.Think about how you want people to feel when they see your brand and use words and the tone that match what you want your brand to achieve.Stay true to your brandIt is important to stay true to your brand. When you remain true to your brand’s core values, you build trust with your customers.If the way you portray your company is inconsistent, people’s perception of your company will also be inconsistent and indefinite. If the way your company conducts business runs counter to your stated values, it’ll be called out and suffer a hit to its reputation.Consider carefully not just what brand elements will appeal to your potential customers, but how your company plans to live up to the image it’s projecting.Factors to consider when designing brand elementsBecause branding is very important for your marketing plan, there’s a lot to think about when you design branding elements for your business.Your brand elements should be:Meaningful: Your brand elements should tell people what your products are and what to think of them.Memorable: Your branding elements should be attention-grabbing and simple to remember.Likable: Your branding elements should be appealing to your audience.Appropriate: The vibe of your brand needs to match your target customer base and your offerings. For instance, being bright and bubbly wouldn’t match a formal-wear company.Protect: You should create brand elements that your company can easily protect and defend legally in local and international markets. Do the research to make sure your ideas are unique.Real-life brand elements examplesThe following are some of the companies that have implemented this aspect of brand element and has been successful.SyncfusionSyncfusion is a software company that specializes in developer tools and enterprise solutions.Our logo has our name, along with a visual representation of what we do: provide pieces to create a whole. In our case, we provide pieces of applications that software developers can use to make great apps much faster.We chose vibrant colors in shades of blue and orange and our tagline states, “Deliver innovation with ease.”Our hope was to convey a sense of momentum, progress, and service, encouraging customers to leverage Syncfusion’s products to drive their projects forward and stay ahead of the curve in the rapidly evolving technology landscape.Syncfusion consistently utilizes these brand elements across its marketing materials and website to boost brand recognition and reinforce the company’s professionalism and attention to detail.SamsungSamsung, a global leader in electronics, employs various branding elements to convey its identity and connect with consumers.The corporate name Samsung is written in a modern, clean font, with the characters styled to create a sleek, instantly recognizable symbol.The logo is used prominently on Samsung merchandise, packaging, advertisements, and digital platforms.Furthermore, Samsung’s catchphrase, “Imagine the Possibilities,” is frequently shown alongside its emblem, describing the company’s commitment to encouraging innovation and pushing limits.By consistently utilizing its logo as a component of its branding, Samsung has built audience familiarity and fortifies its brand recognition in various product categories and marketplaces.The power of branding elementsBranding elements help make a brand what it is. They show what the brand stands for and help it connect with people.Each element plays a unique role in creating a brand’s personality, making it recognizable, and building trust with customers.Finally, good branding elements make people feel something, help the brand stand out, and make consumers remember it better.Are you ready to make your brand even better? Find out how LIKE.TG can incorporate your branding in every customer interaction.Try it for free, or sign up for a live demo to learn more about LIKE.TG’s branding features. You can also contact the LIKE.TG support team if you need further assistance.Was this blog helpful? Please share your opinions on and experiences with various branding elements in the comments section. We appreciate your input!Related blogsBrand Perception: What It Is and How to Measure It10 Powerful Customer Retention Strategies in BusinessCustomer Feedback Loop: Importance and How to Close It

Did you know working remotely existed even before the internet was created? Working from home was the norm back in the day when blacksmiths and carpenters set up shop at their homes. Later on, designated office spaces caught on and became the standard. However, the global pandemic completely changed how companies viewed working from home. It was something that was majorly reserved for freelancers or creatives but not associated with other industries. If there was one good thing to come out of these unprecedented times, it has to be businesses realizing the potential of telecommuting. No doubt working remotely promises a plethora of benefits for employers as well as employees. But managing remote teams is tricky, especially if your organization is new to it. Inefficient processes can lead to frustrated and dissatisfied remote workers. If leaders are not careful and intentional with their remote management style, they will likely end up with the shorter end of the stick. In this post, we’re reviewing some remote working mistakes that should be immediately rectified. Let’s dive in. 1. No Flexibility The main purpose of employees working remotely is defeated if you do not offer flexibility to them. A rigid work schedule of 9 to 5 is not the best idea when it comes to working from home. The reason is that different workers feel productive at different times of the day. Some might be most productive in the early morning, while others may be more focused in the afternoon. Additionally, employees may be living in different time zones. Moreover, you also need to take into account that employees may be stuck with other tasks. For example, employees with kids may have to help them with an online school, which is usually conducted in the first half of the day. 2. Unclear Communication Unclear communication can be an issue whether you’re working from home or office. It can lead to misunderstandings and mistakes. One pitfall of working remotely is the absence of non-verbal communication. It is difficult to convey gestures or to read facial expressions over video or phone calls. This implies managers need to make extra effort to ensure they are communicating clearly. Rather than assuming that your team will figure out the communication collaboration requirements, explain goals and expectations with clarity. Also, encourage the team members to ask any questions and doubts they might have. 3. Not Providing Constructive Feedback Giving employees real-time constructive feedback is key to improving their performance and overall development. Lack of feedback is not good for your employees and subsequently damages the organization. Understandably, giving feedback over a video call or email is not easy. But that doesn’t mean you can neglect it. Listening to criticism, while constructive, never feels good. To make the feedback more palatable for your employees, try the ‘sandwich approach.’ This involves sandwiching a negative piece of feedback between two positive ones. 4. Unsuitable Communication Tools Seamless technology plays a crucial role in remote working. Without the right tools, you will end up with a confused workforce and missed deadlines, along with other repercussions. While emails and virtual meetings are dependable methods to spread the message, they are not always the most effective options. Too many emails or virtual meetings can be overwhelming as well as a waste of time. It’s time to pick a direct messaging channel such as Slack or Google Hangouts for day-to-day communication. Moreover, it is important to find a suitable project management platform for your company. Your team can further save time with LinkedIn automation tools. 5. Using Outdated Technology At home, employees don’t have access to an IT department to take care of any technical difficulties. As a manager, it’s your responsibility to ensure that your team has access to the latest computers, WiFi plans, phones, and other essential devices. 6. Expecting Too Much Just because employees are working from home doesn’t mean their work takes less time or effort. There’s no doubt that employees are saving time that’s usually spent on daily commutes. But this doesn’t mean managers can subconsciously penalize them by expecting more work. According to research, 70% of employees that transitioned to working remotely during the pandemic are working on weekends as well. Moreover, 45% say they are working more hours during the week than they used to. Putting pressure on employees with increased workloads is a recipe for disaster. Blurring the line between professional and personal life will eventually lead to burnout and diminished employee productivity. Managers should make an active effort to maintain and respect boundaries. Don’t expect employees to be on call after working hours and encourage them to take frequent breaks. 7. Neglecting One-on-One Time This past year and a half have been a struggle, to say the least. Though vaccines are being speedily administered, WHO issued a warning about the imminent third wave, which is already showing up in different parts of the world. These uncertain times can take a toll on your employees' mental health and productivity. Now more than ever, it’s imperative to show empathy to your team. As a manager, you should regularly schedule one-on-one talks with every employee, even though face-to-face talks are not possible. This will give them an opportunity to share any struggles they are facing. Is someone finding it difficult to stay productive at home? You can encourage them to make healthy lifestyle choices and share tips to manage their time better. 8. Scheduling Too Many Meetings Since employees are working from home, scheduling more meetings may seem like the only option to discuss projects and collaborate. However, too many meetings are disruptive in a normal office, so you can imagine the impact when employees are working from home. Excessive meetings are a waste of time and lead to loss of productivity. According to a survey, employees are three times more likely to deliver tasks agreed in writing in comparison to virtual meetings. This is because it is a lot more difficult to retain information shared in video conferences. And not to mention, technological snags can further impact the effectiveness of virtual meetings. Managers should exclusively host virtual meetings only when it’s necessary. Instead, adopt time-efficient alternatives. If you need to share something that won’t likely invite many questions, you should send it via email or direct message. On the other hand, if you’re expecting questions, create an FAQ document where you can answer questions. For brainstorming sessions, make the most of an online whiteboard to get the creative juices flowing. 9. Lack of Socializing From eliminating long commutes to working in a comfortable setting, working remotely promises several benefits to employees. However, one significant pitfall of working from home, especially with a pandemic, is the feeling of isolation. Prolonged loneliness increases stress levels, impacts sleep, and can lead to anxiety and depression. In a physical office space, employees participate in water cooler talks. These casual interactions not only give employees a social outlet but also enforces a sense of camaraderie. While recreating this on a virtual level may be challenging, but it’s absolutely doable. You can host happy hour every other Friday after work. During this time, encourage employees to talk about anything other than work. Virtual game tournaments and online trivia evenings are also fun ways to help your team bond. Additional resources: Know where your communication can be improved with expert advice from Neon Ambition 4 ways your business can help employees asking for a hybrid work schedule Flexible working: the way of the future Final Words Remote working policies can be beneficial to your work environment in several ways. From lower operational costs to increased flexibility, working from home is a working model worth exploring. The lack of physical proximity to your employees can be challenging for leaders but can be overcome with the right systems in place. About Author: Stefan Smulders is a SaaS Entrepreneur | Bootstrapped to €3M ARR in just 1year | Founder of Worlds safest software for LinkedIn Automation Expandi.io | Vegan | Father

Having a list of nine workplace chat apps is sure to make a massive difference in your day-to-day communications in and out of the office. Team collaboration and chatting have never been a more prevalent topic than it is today, especially as more teams are transitioning to digital workspaces. Fortunately, there isn't a shortage of workplace apps for you to consider, regardless of the features you need or your team size. 9 Best Workplace Chat Apps You can guarantee there is a sufficient number of features you'll be able to benefit from when using the top workplace chat apps. Let's explore top-rated options to help you and your team get the most functionality as if you're working in person. 1. LIKE.TG Image Source LIKE.TG is a fantastic program used by many of the world's leading brands, such as Toyota and Peloton. Their platform also comes with a free demo, allowing you to explore its numerous features. With its initial design to be an all-in-one HR platform, everything you could possibly need for team collaboration is built into its numerous solutions. What Features Does LIKE.TG Offer? There's no shortage of features with this innovative HR-oriented platform, and they include: Feedback You'll have access to intuitive feedback, helping your team grow and improve. Automated Processes Another massive benefit of this platform is that it helps you automate manual processes. Before long, you'll save time on mundane business responsibilities, allowing you to pay more attention to team building. Improved Onboarding LIKE.TG also enables teams to work through a straightforward onboarding process, helping to welcome them to the team more efficiently. Time Management As with any HR software, this program is designed to help make managing employee time off more efficient. You can set up self-service requests for vacation and time off while reviewing who's been in and out of the office remotely. Direct Engagement A massive issue with large companies is being able to stay in touch with their employees regularly. With LIKE.TG, you can communicate directly with your team to provide awards, progress updates, and more. 2. Slack 75% of employees say teamwork and collaboration are essential, which is where Slack performs best. It's easily one of the most popular chat apps you can choose, with an exceptional number of additional features you and your teams will love. Designed with a user-friendly interface and intuitive controls, collaborating with digital and in-person teams has never been simpler. What Features Does Slack Offer? Let's jump into the most popular features you can unlock once you download Slack. Channels The Channels feature for this platform is one of its most popular because it helps you organize your conversations. You can easily track files, tools, people, and full conversations. Messaging As expected of a chat app, Slack allows you to message individuals directly or in designated groups of people. It's a fantastic way to share information privately or to get a direct response ASAP. Huddles Huddles are another opportunity for teams to connect through video, audio, or both. A drawing function also allows teams to share content when chatting. Other features aligned with Huddles include link and note sharing, screen sharing, and emoji use. Integrations When using chat platforms for your remote teams, you must consider integrations. Slack makes workplace collaboration easy, offering Slack integrations over 2,200 different app integrations. You can pair platforms like Office 365 and Google Drive with Slack. Microsoft Teams offers seamless integrations with third-party apps, such as the standup bot for MS Teams, to provide users with a comprehensive and efficient workflow. Teams' collaborative features, quick chats, meetings, and call hosting capabilities make it a one-stop-shop for all your collaboration needs. 3. Microsoft Teams Image Source Did you know that employees with access to collaboration tools are 17% more likely to be happy with their workplace culture? Microsoft Teams is one of the best team chat apps you can get your hands on that also focuses on project management. Whether you need project management platforms for work, school, or home, it's highly adaptable with unlimited chat features. What Features Does Microsoft Teams Offer? Let's explore the top features you can unlock with real-time collaboration through Teams. Meetings You need trustworthy team communication software when hosting meetings with your entire team. This platform is designed for any meeting, allowing you to share your screen, blur your background, or even change your background image. Call Hosting Outside of team conversations, employees using Teams can take and make one-on-one conversations. You'll also have access to advanced VoIP features, such as call transferring, voicemail, and group calls. Collaboration These features are some of the most important to note when looking for employee engagement platforms. The collaborative features on Microsoft Teams allow employees to share, edit, and find files together in real-time. You'll have third-party integrations through platforms like PowerPoint, Word, and Excel. Quick Chatting If video calling and voice channels aren't your cups of tea, quick chats are also great through Teams. You can share quick thoughts with our team in either group or one-on-one environments. 4. Discord Image Source With its initial release, Discord was designed for gamers to use to connect with one another. Today, it's one of the most adaptable office chat tools that you can use for audio chats, video chats, collaborative notes, and more. If you're on the hunt for modern team chat applications with chat threads, chat histories, and seamless communication, Discord is a great choice. What Features Does Discord Offer? Let's dive into the most interesting features you'll unlock with Discord. Servers The central premise behind this platform is users can create and join public and private servers to communicate with others. Within these servers, you can organize information through separate channels that you can use for sharing and collaboration. Open Voice Channels Another amazing feature of Discord is that they eliminate the need for chat requests. Instead, you can set up an open voice channel that people can pop in and out of as needed. There's no longer a need for group calls, making it one of the best chat programs for collaborating and questions. Moderation Tools As the owner of a Discord server, you have access to a ton of chat functionality moderation tools. This includes setting rules for a server, assigning permissions, setting up private channels, and more. Other Collaborative Tools Like many other business chat apps, Discord has various other collaborative tools. You can screen share, share files, host video and audio calls, and host massive chats with your entire team. 5. Mattermost Image Source Mattermost is a great platform for those looking for an open-source platform with top security and flexibility. Aside from chat app messaging, you'll find an assortment of other tools to help you see the benefits of team chat. Used by teams at Samsung, NASA, and Qualcomm, it's a great option for most businesses. What Features Does Mattermost Offer? Let's explore the top highlights of this channel-based chat application. Streamlining R&D Processes If your team is responsible for research and development, Mattermost is a fantastic solution. This platform is designed to help you boost your productivity along the way, from managing releases to solving product issues. Developer-Friendly Undoubtedly, this platform is primarily designed with developers in mind, opening a ton of functional features you'll love. You'll have a powerful user interface that revolves around channel-based comms, checklists, and card-based assigned tasks. Customizable Since Mattermost is an open-source program, your team has full control over its use. Its open API allows you to enhance the platform to meet the specifications of your business operations. Enhanced Security The largest advantages of chat tools are they often come with top-of-the-line security, and this platform is no different. Individuals can choose between cloud or self-hosted deployment to keep their chats and data private and secure. 6. Pumble Pumble is a great option if you're looking for a video chat and audio chat platform that keeps all your information in a central location. It's also a free office chat software, offering basic chat functionality and several other powerful features. With audio messaging, unlimited teams, and guest access, its desktop app has plenty of great capabilities. Using Pumble can unlock seamless communication amongst your team as it's a comprehensive chat tool with an innovative workspace. Employees can be assigned permissions and roles, and you can create user groups and assign guest accounts to those outside of your company. With added benefits of other aspects of communication, like asynchronous communications, it's a powerful tool. What Features Does Pumble Offer? Let's jump into the collaboration tools available from team chat apps like Pumble. Real-Time Communication Gone are the days when you'd have to wait for an email to come through, as Pumble focuses primarily on direct messages. Like many others, this platform also features channels and threads, ensuring real-time collaboration. Productive Collaboration Working together on projects has never been simpler with this platform's file sharing and communication channels. You'll easily be able to share data with guests, manage internal communications and notifications, and share files. Voice and Video Chats Businesses need to consider two essential features of chat tools: voice and video functionality. With Pumble, you can unlock one-on-one voice calls designed to help you keep in touch with any specific team member. You'll also be able to host team video and audio calls and take advantage of screen sharing. 7. Brosix Brosix is a great app for team communication and collaboration. You'll have access to numerous security benefits and teamwork tools for communication between team members. With the help of the communication solutions built into this platform, you can increase your team performance by up to 37%. What Features Does Brosix Offer? Let's look at some of the best features you'll get with this communication platform. Administration Controls There are numerous administration controls with this platform to help keep communication calm and seamless. You'll be able to assign team users to specific groups, change permissions and access, and even review user activity. Improved Security An important area of team collaboration apps is to make sure you have plenty of security. With Brosix, you'll have a choice of antivirus scanning, security levels for different users, and access to multiple administrator privileges. You can also customize how long your chat history is stored. Real-Time Communication The communication process through this app is quick and easy with its text chat and chat rooms for one-on-one and group communication. You'll also keep communication seamless with the integrated video and audio calls. One of the more unique features is broadcast messaging, which you use to send announcements to multiple people. Teamwork With this business communication platform, you'll find a blend of team collaboration and productivity. Brosix allows teams to send offline text messages, send screenshots to one another, and send welcome messages to all new users. Collaboration As you would expect from an all-in-one team collaboration software, Brosix has a range of collaboration features. You'll have an online whiteboard for interactive discussions, screen sharing for efficient collaboration, and file transferring. 8. Spike The list of advanced team management features you get with Spike is extensive, allowing you to customize all aspects of creative collaboration and task management. Your teams will be able to boost their collaboration skills while also having access to advanced project management. Not to mention the entire platform is incredibly user-friendly. What Features Does Spike Offer? There are several great features to behold in this collaboration software app, including: Conversational Email With a blend of direct messaging and emails, Spike allows you to create threads that appear in chat-like form without the need for headers or signatures. Collaborative Tasks One of the best features for effective project management on this platform is its collaborative tasks. You can create and share to-do lists with individuals or groups of people, allowing you to manage your workflow. Content Calendars A massive feature that content teams and content marketing teams will love in this platform is its collaborative calendar. With this feature, content creators can plan posts on websites and socials with ease. As an added benefit, the entire team can be involved in the content creation process by adding their input to the calendar. 9. Rocket.chat Rocket.chat is a modern chat option if you're looking for complete control over your team's collaborative efforts. You'll have seemingly unlimited integrations, control over notifications, and other advanced admin controls to get you started. In addition, your teams will experience far more productive meetings through audio conversations and video meetings. What Features Does Rocket.chat Offer? Let's explore the best features of this platform for more meaningful conversations. Versatile Design Rocket.chat isn't just designed for clarity in office conversations; it also assists with streamlining customer communications. With this platform, your entire company can talk with customers to answer questions and concerns for optimized customer service. Powerful Tools One of the largest benefits of Rocket.chat is its functionality. Users can access customized apps, open APIs, an assortment of plugins, and webhooks. You'll be able to customize and design the app to be used in any way you need it. Meaningful Conversations You'll always have ways to keep in touch with your team with Rocket.chat. You can host lifestream chats and video chats and have one-on-one direct messages. Your entire company will be able to explore a chat-based workspace with ease. Choose the Best Workplace Chat Apps Today! Workplace chat apps are quickly replacing phone calls and traditional video calls, thanks to their advanced chat features. If you're looking for team chat applications that allow business owners to streamline online communications, each of these nine platforms will help. With great features like screen-sharing capabilities, unlimited file stores, custom emojis, and emoji reactions, there's not much else you'll need.

Looking for the best SaaS deals and offers to revolutionize and elevate your business for an affordable price? Look no further, we’ve got you covered!In 2024, the Black Friday falls on November 29. Get ready to unlock extraordinary savings and opportunities by snagging fantastic SaaS software at unbeatable prices during Black Friday and Cyber Monday.Honestly, the deals couldn’t get any better than this!We’ve carefully compiled a selection of the best Black Friday SaaS deals across various industries and markets to ensure that you can find the best solutions for your business.The clock is ticking, so what are you waiting for? Fill your cart with these incredible Black Friday SaaS offers before they’re gone. Happy shopping!PS: Fill out this form with your information to have your product added to this list. You will receive an email as soon as it is added. 1. LIKE.TGLIKE.TG is cloud-based customer service software of a wide range of customer support activities. 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Linkz.ai automatically extracts & shows linked content, e.g. videos, presentations, articles, blog posts & 1000+ web embeds within your website.Black Friday Deal:Deal: 50% off on all plans for 6 monthsCoupon code: BLACKCYBER2023Validity: November 24 – November 29, 2023Get the Deal Now41. IdeaBuddyIdeaBuddy is an all-in-one business planning software that helps you turn your great idea into a successful business.Black Friday Deal:Deal: 50% off on our annual and lifetime plans.Coupon code: FRIDAY2023Validity: November 20 – November 30, 2023Get the Deal Now42. SendPostSendPost is a service that delivers emails. It offers developers, businesses, and ESPs a solution to deliver, measure, and optimize emails. API SDKs are in 14+ programming languages. You can use their API to send and validate emails, track stats, and manage domains or IP addresses. You can obtain detailed delivery stats and correct them before it drops.Black Friday Deal:Deal: Get credits to send a million emails for free.Validity: November 25 – November 28, 2023Get the Deal Now43. ActiveCollabActiveCollab is a collaborative tool that allows you to complete your projects within the deadline and budget. Track time with the built-in Stopwatch and ditch all other apps, thanks to the in-app Chat. All-in-one software for project management, time and budget tracking, and workload overview.Black Friday deal:Deal: 25% off their first purchase, and existing users will get a 25% discount on all plan upgrades.Validity: November 24 – November 27, 2023Get the Deal Now44. Snov.ioSnov.io is your go-to solution for email outreach and sales automation. This all-in-one platform offers email finding, verification, drip campaigns, deliverability features, a free sales CRM, as well as 5,000+ apps. Integrations – all budget-friendly and user-centered. Snov.io’s brilliant support team helps to use the platform to your best advantage.Black Friday deals:Deals: 50% off on annual planCoupon code: BLACKFRIDAY23Validity: November 20 – December 1, 2023Get the Deal Now45. ClearoutClearout is the most accurate and preferred suite of cutting-edge tools for elevating sales and marketing efforts. It simplifies the task of prospecting and engaging potential leads via email and phone numbers. By combining real-time and bulk email validation and Email Finder, Clearout extends your outreach, minimizes bounce rates, and enhances deliverability with guarantee. With Clearout, you can effortlessly connect with every lead, unlocking maximum sales potential.Black Friday Deal:Deal: Get up to 50% Off this Black Friday on one-time purchases, that’s a savings of $500+.Validity: November 20 – November 30, 2023Get the Deal Now46. RetableRetable is a cloud-based all-in-one data management platform that combines the simplicity of a spreadsheet with the complexity of a database, allowing users to create, customize, and collaborate on databases for a wide range of applications. With features like grid, calendar, card, map, form, list and Kanban views, as well as integration options, Retable offers a versatile and user-friendly solution for managing projects, tasks, data, and content, making it a popular choice for both individuals and businesses looking for a flexible and collaborative database management tool.Black Friday Deal:Deal: 50% off for all plans.Coupon code: RTBLBF50Validity: October 15 – December 31, 2023Get the Deal Now47. NarratoNarrato Workspace is a platform of content workflow management that brings your entire content process and team together. It offers all the content planning, creation, and optimization tools of your team needs. With an AI-powered content assistant and strong teamwork features, it helps you create high-quality, search-optimized content taking inputs from all stakeholders.Black Friday SaaS Deals:Deal: 30% lifetime discount on Workspace and 20% off on MarketplaceValidity: Until December 5Coupon code: Workspace – BFCM22 and Marketplace – BFCMOCT22Get the Deal Now48. Beagle SecurityBeagle Security is an automated AI penetration testing platform (DAST) that helps you identify vulnerabilities in your web applications, APIs & GraphQL endpoints and remediate them with actionable insights before hackers harm you in any manner. Beagle Security allows you to transform your application security process by building automated workflows with your CI/CD tools, bug tracking tools and communication apps. Black Friday Deal:Deal: 30% off all annual plans for the 1st yearCoupon code: BFCM2023Validity: Until November 24 – November 27, 2023Get the Deal Now49. ClientlyCliently is a sales intelligence and engagement platform that works with every lead throughout the entire sales journey. It predicts Lead Score, Churn Score, and CLV in real time.Black Friday Deal:Deal: 80% discount on annual pricingValidity: Until November 30, 2023Get the Deal Now50. MojoAuthMojoAuth is a passwordless authentication platform that allows businesses to simplify difficult procedures and authenticate users without using passwords. It uses a magic link, an email OTP, and an SMS OTP to confirm. MojoAuth ensures account security and provides a seamless user experience. It eliminates the costs associated with processing and managing passwords because it does not require any password.Black Friday Deal:Deal: 50% discount on all yearly plansValidity: November 1 – November 30, 2023Get the Deal Now51. CallPageCallPage is a lead capture tool that enables site visitors to request an instant callback or schedule a meeting in just a few seconds. CallPage widget helps increase the number of leads generated from the website by an average of 35%–120%. The CallPage widget helps you gain 30-125% more leads. Moreover, CallPage is mobile-friendly, responsive, and looks great on all screens.Black Friday Deal:Deal: Up to 40% discountValidity: November 21 – November 27, 2023Get the Deal Now52. Reply.ioReply is the ultimate AI-powered sales engagement platform that helps sales teams find new leads, engage them via multiple channels, and create endless opportunities at scale. From building targeted prospect lists with its 140 million+ contact database to crafting personalized emails and multichannel sequences with AI, Reply automates the entire sales process, from finding clients to closing deals.Black Friday Deal:Deal: Get 75% off all annual Reply plans (first 4 months) + 25% off any add-onsCoupon code: HOLIDAY2023Validity: Until November 20 – December 31, 2023Get the Deal Now53. ThemeXpertUnleash your web design creativity with Quix Pro, now available at an exclusive Black Friday discount of up to 50% off using the code BFSM23. Quix Pro empowers you to build stunning websites with ease, offering a range of advanced features and templates to make your web development journey seamless.Black Friday Deal:Deal: Up to 50% discountCoupon code: BFSM23Get the Deal Now54. StorydocStorydoc is an interactive AI pitch deck creator.Black Friday Deal:Deal: 30% off all plansValidity: November 23 – December 28, 2023Get the Deal Now55. KlentyKlenty is a sales engagement platform that supports sales teams to book more meetings easily. It helps sales reps to execute hyper-personalized, multi-channel outreach by managing emails, calls, LinkedIn, and text messages. It’s native integrations with popular CRMs allow reps to sync all engaged details to the CRM, and handle bounces, replies after office time, unsubscribes by itself without juggle. Black Friday Deal:Deal: 25% off on all annual plansValidity: November 1 – November 30, 2023Get the Deal Now56. ContactPigeonContactPigeon is an omnichannel customer engagement platform that enables retailers to create personalised and automated marketing campaigns across different channels, to increase customer retention.Black Friday Deal:Deal: 20% OFF on our annual subscriptions, for one yearCoupon code: BF2023PIGEONValidity: November 9 – November 27, 2023Get the Deal Now57. ControlHippoWith ControlHippo, businesses can effortlessly handle customer communications across multiple channels. From WhatsApp to Telegram, Instagram to Facebook Messenger, this omnichannel shared inbox brings all your conversations together in one easy-to-use dashboard. Say goodbye to scattered conversations and hello to streamlined customer communication management. Our platform is designed to foster seamless collaboration between team members, ensuring that your customer support and engagement efforts are consistent and efficient across multiple channels. This guarantees a unified experience for your customers, which ultimately leads to better satisfaction and positive interactions.Black Friday Deal:Deal: 20% Off on All PlansCoupon Code: BF20Validity: November 1 – November 24, 2023Get the Deal Now58. ContentStudioContentStudio is a social media management platform that helps businesses save time and manage their social media presence more effectively. It offers a comprehensive suite of features that can help you save time, create better content, and better understand your audienceBlack Friday Deal:Deal: 67% Off Agency Max Plan | 30% Off All Regular Plans.Validity: 9 Nov – 25 Nov, 2023Get the Deal Now59. SendinBlueSendinblue is a complete all-in-one marketing software for businesses. Reach more customers and take your marketing to the next level with email, SMS, chat, CRM, marketing automation, and landing pages. Unlike most ESPs, Sendinblue lets you store an unlimited number of contacts so you can grow your email list without having to worry about increasing costs.Black Friday Deal:Deal: 50% off annual marketing plans for new usersValidity: November 21 – November 30, 2023Get the Deal Now60. CheapSSLShopCheapSSLShop – the cheapest SSL certificate provider – guarantees you the lowest price. Get discounts of up to 80% on various SSL certificates such as DV SSL, OV SSL, EV SSL, Multi-Domain SSL, Wildcard SSL, and also on Code Signing Certificates. Tech specialists are available 24/7 for pre-sales, billing, installation, or any SSL assistance. Select from the cheapest SSL certificates issued by renowned Certificate Authorities (CAs) to meet your security requirements without spending a fortune.Black Friday Deal:Deal: 3 months without the YouTeam service fee. Register on the website for a quick call.Coupon code: TENOFFValidity: November 10 – November 30, 2023Get the Deal Now61. AirbrushAirbrush is a simple tool that can convert your ideas into images in seconds. Simply enter your thoughts and hit Generate! In addition to converting text to art, Airbrush can also convert images to text, describing the image content in detail. You can upscale images, make cover images for presentations and blog articles, and do more!Black Friday Deal:Deal: Get lifetime access to Airbrush for a one-time price of $29Validity: November 18 – December 31Get the Deal Now62. Influencer HeroALL-IN-ONE Influencer Marketing Platform helping brands to achieve 10X+ ROI. Leveraging big data, automation & AI to increase conversions, lower CAC, and collect high-quality UGC for brands worldwide.Black Friday Deal:Deal: 55% discount on the pro plan (from $549 to $249).Validity: November 15 – November 30, 2023Get the Deal Now63. Vadoo.tvVadoo.tv allows creators and brands to host video hosting and make marketing easy.Black Friday Deal:Deal: 30% discount on PRO yearly planCoupon code: BLACKFRIDAY30Get the Deal Now64. ntasknTask is a project management tool that integrates everything you need to streamline your project management in one platform. It helps you create and assign tasks easily and track the progress of tasks. nTask aids to collaborate and communicate in teams. Also, it offers meeting and issue managements, skill to create timesheets and more.Black Friday Deal:Deal: Get 40% offer on all the annual plansValidity: November 25 – November 28, 2023Get the Deal Now65. Troop MessengerTroop Messenger is a capable tool for office chat and teamwork that has quickly become one of the most well-known apps because of its top-notch offerings. It has been able to successfully satisfy its consumers with each random version by introducing special features that can adhere to market trends and future requirements. Troop Messenger is a simple-to-use product that is quite affordable.Black Friday Deal:Deal: 60% Off on the Enterprise plan for the First YearValidity: November 24 – December 25, 2023Get the Deal Now66. ProofHubProofHub is a robust project management and teamwork tool. It assists you to organize and prioritize your chaotic work schedule to plan, execute, collaborate, and deliver projects on time. This scalable tool includes several work management and collaboration features. Hence it gives users complete control over various aspects of their work, such as task assignment, instant chat, management work, time and file, real-time updates, and more.Black Friday Deal:Deal: $89 per month (for 6 months only in annual plan) and $99 per month for monthly plan.Validity: November 30Get the Deal Now67. BreadnbeyondBreadnbeyond is an award-winning explainer video production company that specializes in animated explainer videos. Also, we create engaging animated videos from scratch to help you introduce brand, product, or service to the world, without template.Black Friday Deal:Deal: Limited offer up to 40% off!Get the Deal Now68. NeuroflashWith neuroflash you can generate texts of all kinds in seconds. The artificial intelligence behind it supports your writing process and promises unique content.Black Friday Deal:Deal: Up to 45% discountCoupon code: unlimited89Validity: November 17 – November 30Get the Deal Now69. ChantyChanty is an all-in-one teamwork platform for small and large business teams. It provides an unlimited searchable messaging history and Kanban board task management. In addition, it provides audio and video calling with screen sharing and voice messaging.Black Friday Deal:Deals: 50% off the annual plan and 30% off the monthly plan, plus one month free.Validity: November 6 – December 3, 2023Get the Deal Now70. GroupbossGroupboss is a Facebook group automation tool that helps Facebook group admins collect unlimited leads. Using this tool any group owner can collect the answers to the Facebook group membership questions asked to the new members with a single click. It has direct integrations with popular email marketing autoresponders like Mailchimp, ActiveCampaign, Lemlist and many more.Black Friday Deal:Deal: 25% discount on all the plansCoupon code: MONDAY25Validity: November 25 – December 31, 2023Get the Deal Now71. ReceiptmakerlyReceiptmakerly is an online receipt maker with 50+ templates that can be customized based on needs. This tool has a cost-effective pricing plan for users. Using Receiptmakerly, a user can generate receipts like Amazon, Uber, Lyft, Ola, Walmart, Walgreens, and many more.Black Friday Deal:Deal: 25% discount on all the plansCoupon code: MONDAY25%Validity: November 25 – December 31Get the Deal Now72. OneStream LiveOneStream Live is a cloud-based live streaming solution allowing users to create, schedule, and multistream real-time & recorded live streams on 45+ social media platforms.Black Friday Deal:Deal: 20% off on all monthly plans for the first 3 months;15% off on all annual plans.Coupon code: BFCM20 – monthly plan; BFCM15 – annual planValidity: November 10 – December 5, 2023Get the Deal Now73. LandingiWe are the no-code landing page platform for data-driven marketers. We let you design, publish, and optimize digital marketing assets (like landing pages, pop-ups, or one-pagers) with micro-conversion tracking for better conversion rates. Gain control over multiple projects with Smart Sections that let you apply changes to many pages simultaneously. Our AI-powered features let you quickly create high-converting landing pages and turn more traffic into revenue.Black Friday Deal:Deal: Get up to a $597 bonus for our Annual Plans!Validity: November 7 – December 2Get the Deal Now74. DryrunDryrun simplifies financial forecasting for businesses. It’s an intuitive tool that helps you manage cash flow, revenue, and profit projections with ease. With its mix of automation and flexibility, you’ll get accurate forecasts quickly, ditching the old spreadsheet hassle. Ideal for businesses aiming to improve financial planning and growth.Black Friday Deal:Deal: 30% off your first yearCoupon code: BLACKFRIDAY30Validity: November 15 – December 15, 2023Get the Deal Now75. DevrimsDevrims is the perfect managed cloud hosting for PHP web apps. It does not matter if you have a busy blog on WordPress or a money-making ecommerce on WooCommerce or Magento, Devrims is here to manage all your cloud hosting needs.Black Friday Deal:Deal: Get 60% OFF for 5 monthsCoupon code: DEVRIMS60Validity: November 15 – November 30, 2023Get the Deal Now76. GroupbossGroupboss is a Facebook group automation tool that helps Facebook group owners collect unlimited leads. Using this tool any group owner can collect the answers to the Facebook group membership questions asked to the new members with a single click. It has direct integrations with popular email marketing autoresponders.Black Friday Deal:Deal: 25% discount on all the plansCoupon code: MONDAY25Validity: November 25 – December 31, 2023Get the Deal Now77. RetainfulRetainful is an all-encompassing email marketing automation platform, empowering Woocommerce and Shopify stores to boost sales through features like abandoned cart recovery, automated emails with dynamic coupons, and a flexible drag-and-drop editor.Black Friday Deal:Deal: Flat 30% offCoupon code: BFCM30Validity: November 8 – December 5, 2023Get the Deal Now78. StatusGatorStatusGator is an innovative platform designed to streamline the monitoring of cloud services and websites. It offers a centralized status page that aggregates the status of all your cloud vendors, hosted applications, services, and websites, providing a comprehensive view of your digital ecosystem. This unified status page is essential for teams, reducing the volume of support tickets and enhancing overall efficiency​ Overall, StatusGator is a powerful tool for organizations looking to maintain optimal operational uptime, ensuring that all team members are always informed about the status of their essential digital services.Black Friday Deal:Deal: 20% discount on monthly and annual Starter plans.Coupon code: BLACKFRIDAY2023Validity: November 11 – December 12, 2023Get the Deal Now79. Lemlistlemlist is the only cold outreach tool that helps you reach inboxes and get replies. Build your lead list with verified emails, write and personalize at scale, and automate cold emails and LinkedIn messages that actually get customers.Black Friday Deal:Deal: 33% OFF for the Standard plan, 40% OFF for the Pro planCoupon code: BLACKFRIDAY2023LEMLISTValidity: November 24 – December 1, 2023Get the Deal Now80. SurferSEOSurfer builds SEO tools that help marketers and business owners plan, create, and optimize long form search engine content to drive organic traffic to their websites. Unlike other SEO tools that rely on users having up-to-date SEO knowledge, our tools are the experts. So whether you’re a novice or an SEO guru, Surfer leverages AI to help you conduct SEO tasks with the click of a few buttons.Black Friday Deal:Deal: 10% off for 6 months, 30% off for the annual plansValidity: November 24 – December 8, 2023Get the Deal Now81. WritecreamWritecream is an AI-powered text, voice, and image generation mobile app and website. Generate anything from essays, stories, novels, product descriptions, articles, scripts, ad copy, social media posts, and more. Additionally, Writecream features AI-based neural voices that sound like humans. These can be used to generate podcasts and narrations for YouTube videos. Recently, Writecream added a one-click image generation function using DALLE-2. Use these images for social media, NFTs, blogs, etc. Writecream is offering 20% off unlimited plans for Black Friday and Cyber Monday 2023.Black Friday Deal:Deal: Get 20% off on monthly and annual unlimited plansCoupon code: WRITE20Validity: November 18 – December 31, 2023Get the Deal Now82. Envato ElementsEnvato Elements offers you over 16 million creative digital assets, including royalty-free music and sound effects, stock video, video templates, graphics, presentation templates, fonts, and more. The best part is that you can download as much as you want for one low monthly fee.Black Friday Deal:Deal: 50% off all plans for the first 12 months (excludes Enterprise solutions)Validity: November 23 – November 28, 2023Get the Deal Now83. ThemeforestEnvato Market is the world’s leading marketplace for digital creators and web developers. From best-selling WordPress themes, WooCommerce stores and web templates on ThemeForest, to plugins, scripts and code on CodeCanyon, there’s something for every type of website project. Buy as and when you need it.Black Friday Deal:Deal: Up to 60% Off WordPress themes, web templates, code and moreValidity: November 20 – December 2, 2023Get the Deal Now84. Turbologo Turbologo is an AI online logo generator that will create your logo in a couple of minutes. Our logo maker allows you to create all types of logos, business cards, covers for social networks, letterheads, favicons and more. Create your unique custom logo with Turbologo for free today!Black Friday Deal:Deal: Get a 20% discount on Standard and Business packagesCoupon code: BF2023Validity: November 24 – November 26, 2023Get the Deal Now85. LamdaTest LambdaTest is an AI-powered test orchestration and test execution platform that allows companies to speed up their product releases while maintaining high quality, supporting their digital growth.Black Friday Deal:Deal: Flat 30% Off on LambdaTest Selected Annual Plans!Coupon code: BFCM30Validity: November 1 – November 30, 2023Get the Deal Now86. MailBlusterMailBluster is a complete email marketing software with a powerful drag & drop editor, email automation, and many more features. With our feature-packed tool, streamline your marketing efforts and boost your outreach marketing strategy.Black Friday Deal:Deal: Up to 30% OFF on your first sign-upCoupon code: MBBFCM30Validity: November 20 – December 5, 2023Get the Deal Now87. WPDeveloperEasiest remote hiring SaaS solutions, available in WordPress plugin. It comes with a structured candidate pipeline, insightful analytics, AI feature in candidate selection, and more advanced options to streamline the recruitment process.Black Friday Deal:Deal: Up to 80% OFFValidity: November 18 – December 2, 2023Get the Deal Now88. HR PartnerHR Partner is an HR software system for small and midsized companies. It helps manage employee records, vacation requests, performance reviews, onboarding, applicant tracking, and an employee portal.Black Friday deal:Deal: 50% off for life on any planGet the Deal Now89. Survicate Survicate is a robust yet simple-to-use survey tool, ideal for gathering continuous feedback across various channels like email, web, in-product, and mobile apps. With the latest addition of an AI survey creator, this flexible and fully customizable survey software is a must-have for any business looking to collect customer feedback effortlessly.Black Friday Deal:Deal: buy a yearly plan and get 1 MONTH FREE!Coupon code: Feedback is the new blackValidity: November 24 – November 30, 2023Get the Deal Now90. LimecallLimeCall is your all-in-one platform to qualify and route leads instantly, increase sales productivity and provide seamless integration for your team.Black Friday Deal:Deal: 50% off all plansCoupon code: BLACKFRIDAYValidity: November 20 – November 29, 2023Get the Deal Now91. LuzmoLuzmo is an embedded analytics platform, purpose-built for SaaS companies. It brings complex data to life with beautiful, easy-to-use dashboards, embedded seamlessly in any SaaS or web platform. With Luzmo, product teams can add impactful insights to their SaaS product in days, not months. And take their product users from data to decisions, extremely fast.Black Friday Deal:Deal: Save 10% on your first three monthsValidity: November 24 – November 29, 2023Get the Deal NowConclusionBlack Friday offers SaaS users opportunities to access premium software services at a fraction of the usual cost. From enhancing workflows with powerful productivity platforms to providing efficient customer service with advanced tools, the discounts available are too good to overlook.As you navigate the SaaS deals we’ve shared, remember to focus on the relevance and quality of the services to ensure they align with your company’s needs.Do your research, compare features, and don’t be afraid to try free trials before committing. Taking advantage of these Black Friday discounts, you can equip your business with the tools it needs to thrive, all while saving money.So get ready, make a list, and prepare to supercharge your business this Black Friday!

Digital technology investments to spur innovation continue to be a chief goal for organizations. Yet 53% of respondents in the 2023 Gartner CIO and Technology Executive Survey named improving operational excellence as their top objective over the last two years. Forward-thinking business leaders understand that even in times of uncertainty, a sound operational excellence strategy is critical to maintaining competitive advantage.Operational excellence has traditionally focused on managing process and production issues to control things such as defects and downtime—from keeping factory assembly lines in operation to ensuring employees follow proper safety protocols. Today, executive decision-makers recognize the value of looking at operational excellence from a higher level, encompassing end-to-end, enterprisewide operations—everything from planning and executing IT initiatives to boosting employee productivity and satisfaction.It’s not simply about saving money. Achieving operational excellence means transforming the way organizations conduct business so they can deliver on technology investments and provide greater shareholder value, agility, and organizational resilience.It may be challenging to determine where to get started. Here are six steps toward an effective strategy.1. Create fusion teams for better agilityThe pursuit of operational excellence may require rethinking core assumptions about business models and organizational structures. Sometimes it requires dismantling once-sacred silos so IT and business teams can join forces and create new approaches to risks and opportunities.“Overdependence on IT staff for digital delivery reflects a traditional mindset, which can impede agility,” says Daniel Sanchez-Reina, an analyst and vice president at Gartner. “CIOs must embrace democratized digital delivery by design to accelerate time to value. Equipping and empowering those outside of IT—especially business technologists—to build digitalized capabilities, assets, and channels can help achieve business goals faster.”2. Unite your teams through a common languageThe reality is that business and IT don’t always speak the same language. Yet it’s powerful when an organization can bring the two together so that everyone has a shared understanding of how processes and technology align across the enterprise.One way to achieve this goal is to adopt a single, powerful platform with one data model, one architecture, and one technology and business framework to ground the organization in a common language and understanding. 3. Focus on mission-critical enterprise functionsIt's unrealistic to expect to overhaul every aspect of the enterprise to achieve operational excellence. Organizations can start by connecting and automating mission-critical enterprise functions, including: Managing risk Boosting environmental, social, and governance (ESG) engagement Delivering strategic initiatives to improve performance and gain agility 4. Increase visibility into riskDespite the operational challenges all organizations faced during the pandemic, relatively few companies have workable business continuity or disaster recovery plans in place today. It’s essential to be able to manage high levels of existing risk—not to mention those on the horizon. Embedding risk management and compliance into digital workflows can provide new insights for better decision-making, support, and navigating change and external disruptions.5. Ramp up ESGA 2022 Deloitte survey found that more companies are moving from committing to ESG to taking action. In fact, 57% of executives reported they’d implemented a cross-functional ESG working group Why? Because progress on environmental, social and governance (ESG) goals also helps businesses operate more efficiently.Embedding ESG reporting, programs, and practices into core business processes across the enterprise allows IT leaders to eliminate silos and create efficiencies to help mitigate risk, control costs, and innovate.6. Connect investments to strategic outcomesIf leaders lack visibility into investments or what employees are working on, how can they know if their strategies are effective?When these things are visible, it’s possible to see how they align with strategy—and can provide confidence in the data. This enables the organization to pivot quickly in response to change. Using a single platform, with a centralized view, for an entire organization lets IT leaders see and track how strategies are performing across different methodologies.Improving operational excellence depends on business and IT speaking a common language so they can work together to pursue new opportunities. It also means connecting and automating mission-critical enterprise functions to manage risk effectively, ramp up ESG, and connect strategies to business outcomes. Organizations that take these steps will be ahead of competitors that don’t.Find out more in our Operational Excellence Handbook.Gartner Press Release, Gartner Survey of Over 2,000 CIOs Reveals the Need to Accelerate Time to Value from Digital Investments, Oct. 18, 2022GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

Human resources (HR) is a continually developing subject, and as technology advances, so does the way we attract and hire personnel. In today's competitive employment market, HR managers must remain ahead of the curve by using modern recruiting techniques to attract top applicants. These technologies not only speed up the recruiting process but also give vital insights into a candidate's credentials, abilities, and organizational fit. In this beginner's tutorial, we will look at some of the most popular advanced HR recruiting technologies and why they are so important in today's workplace. ATS (Applicant Tracking Systems) The Applicant Tracking System (ATS) is a commonly used and fundamental HR recruiting tool. An applicant tracking system (ATS) is a piece of software that automates and streamlines the process of collecting, storing, and managing candidate data. It enables human resource professionals to generate and publish job postings, monitor applications, and interact with recruiting teams. To access a larger pool of possible applicants, ATS also allows for the integration of job boards and social media sites. Solutions like Recruit ATS by LIKE.TG increase productivity, communication, and candidate experience by centralizing candidate information and automating administrative duties. Intelligent Resume Screening HR professionals spend a lot of time reviewing resumes and shortlisting individuals. Smart resume screening software uses AI algorithms to assess resumes, find keywords, and match applicants with job requirements. These technologies drastically minimize the amount of time and effort necessary for the first resume screening. By automating this process, HR personnel can devote their time to more strategic tasks like interviewing and analyzing applicant suitability. Smart resume screening also aids in the elimination of unconscious bias by objectively assessing applicants based on their credentials and abilities, resulting in a more equitable and inclusive hiring process. Machine learning is increasingly being used to develop smart resume screening solutions. You can try to use off-the-shelf products, develop your product with machine learning outsourcing, or hire developers yourself. Cognitive Assessments Cognitive evaluations are HR tools that are used to measure a candidate's cognitive talents, problem-solving ability, and critical-thinking abilities. These tests give essential information about a person's intellectual capacity, which is especially important for positions that involve analytical thinking or complicated decision-making. Cognitive exams may be performed online and offer objective data to help HR managers make educated recruiting choices. Organizations may guarantee they are choosing individuals with the correct cognitive ability for their jobs by introducing cognitive exams into the recruiting process. Video Interviews Analysis Video interview analysis technologies have become more significant in the HR business as remote work and virtual interviews have grown in popularity. During video interviews, these technologies use AI algorithms to assess facial expressions, tone of voice, and body language. HR professionals may acquire deeper insights into a candidate's communication skills, confidence, and cultural fit by examining these nonverbal signs. Video interview analysis tools not only aid in the evaluation of a candidate's credentials but also give useful information about their interpersonal skills and capacity to adjust to virtual work settings. This allows for a more thorough review of prospects, even in a distant situation. Personality Assessments Understanding a candidate's personality attributes and work style is critical for determining their fit within the culture and team dynamics of a company. Personality tests are HR tools that give information on a person's behavioral tendencies, preferences, and interpersonal abilities. HR professionals may discover applicants who connect with the organization's values and can contribute positively to the work environment by introducing personality tests into the recruiting process. These evaluations aid in the formation of well-rounded teams and lessen the likelihood of cultural misalignment, eventually enhancing employee happiness and retention. Chatbot Software Another crucial applicant sourcing method for recruiting is chatbot technology. Candidates may quickly and easily get clarification on any question or concern thanks to this cutting-edge technology. Insufficient details in the job description often force applicants to clarify matters before applying for the position. A chatbot is the finest option for flawless hiring in this case. Additionally, it facilitates communication between recruiters and prospective employees, decreasing the likelihood of losing suitable candidates. What Is the Importance of Machine Learning In the HR Industry? Machine learning is becoming more important in the HR business, particularly in the context of enhanced recruiting tools. These technologies can evaluate enormous amounts of data, detect trends, and generate predictions based on past data by applying machine learning algorithms. This helps HR managers make data-driven choices, improve applicant assessment accuracy, and decrease bias in the recruiting process. Machine learning also allows these technologies to develop and adapt over time as they learn from fresh data and user input. HR professionals may use machine learning to make wiser, more informed choices about talent acquisition and retention. Conclusion In the fast-paced world of human resources, being ahead of the curve is critical for recruiting and maintaining top personnel. Applicant tracking systems, smart resume screening, cognitive testing, video interview analysis, chatbots, and personality evaluations have transformed the recruiting process. These technologies help HR workers be more efficient and productive by streamlining activities and providing vital information. When it comes to picking the finest applicants for their businesses, HR managers may save time, decrease prejudice, and make better-informed judgments by employing these sophisticated technologies. Embracing technology and applying it to recruiting methods will surely equip HR professionals to prosper in today's workplace. Try WorkmatesInteractive Demo Click through it yourself withinteractive demo. Try It Now

An effective employee communications and engagement platform can help you make sure your employees are happier, more engaged, recognized, rewarded, and more productive. As an HR professional, how can you make sure remote employees (or any worker) are happy, engaged, and aligned with your company’s objectives? It’s an important question. Today’s employees want rewarding work and to feel valued and appreciated for their efforts. They also want to be connected to your company, especially when they’re not in the office, so they know they’re still an important part of the team and contributing to a common goal. Communication is key. In fact, effective communication should be the cornerstone of any successful employee-engagement strategy. Yet in today’s workplace, “more” is not necessarily better. For example, many employees are already overwhelmed by the amount of emails they receive each day. This means sending important information by email may only add to the clutter and could miss the mark. The same result is true for other tools and platforms, such as instant messaging, wiki pages, portals, or more. Employees may lose track of whereto find critical information or become frustrated by how many steps it takes to find what they’re looking for. These challenges only become exacerbated when employees are out of the office. All of this adds up to an important question: What can you do to improve employee communications, especially with remote employees or field workers who may not even have access to a laptop? The Value of Workmates An Employee Communications and Engagement Platform: The Right Tool for the Right Results. There is an answer. Innovative new employee communications and engagement platforms use mobile apps to improve the way you communicate, collaborate, and engage with remote employees and your entire workforce. This blog will take a closer look at the traditional challenges companies face when trying to communicate and engage with remote employees or field workers. It will also introduce Workmates, LIKE.TG’s powerful employee communications and engagement platform. You’ll see how Workmates is changing the way we all think about employee communication and recognition, and in doing so, helps drive productivity, engagement, and advocacy to new highs.Most importantly, we’ll connect the dots by demonstrating how an employee communications and engagement platform such as Workmates delivers very real, and very significant, business benefits. A Remote Workforce Requires New Communication Strategies Today, more than 63% of companies rely on a remote workforce of some kind, whether it’s employees working at home; mobile or field-based workers; or just about any other employee who doesn’t come into the office on a regular basis. For most companies, giving employees the opportunity to work remotely helps attract and retain top talent while also serving as a tangible perk to promote work-life balance, drive productivity, and enhance employees’ job satisfaction. Workplace flexibility, and the option to work at home, has become increasingly important to the entire workforce, especially as employees become more tech-savvy and productive. Whether they’re looking to eliminate commutes, work outside of traditional 9-to-5 schedules, better manage childcare, or just generally gain more favorable work-life balance, working remotely delivers these benefits and more. The concept of a remote workforce is here to stay and enables employees to continue to be valuable resources for their employers while gaining the flexibility and balance they crave. Yet many companies need to develop new communication strategies to make sure these employees consistently feel informed, valued, recognized, rewarded, and part of the larger team. To learn more about giving access to vital HR and work information — even when they're not in the office. Download our ebook now. Download now Even if Employees Are Out of the Office, Keep them Close to Heart According to the same research, a majority of companies (57%) report that they do not currently have an official remote work policy in place. Without clear policies and effective tools, companies could face communication and collaboration issues that could even snowball into larger challenges. Currently 60% of employees admit to not knowing their company’s strategic vision. This makes it difficult for traditional remote employees who may have a hard time staying up to date on new announcements or policies, but even more challenging for field-based workers who may only have access to a mobile device. All of this points to a growing gap. On one hand, in order to recruit and retain top talent, employers should continue to offer the perk of remote work flexibility to increase productivity, encourage employee advocacy, and reduce costs. Yet if they’re not careful, or don’t embrace proven communications, engagement, and recognition tools—they run the very real risk of disengaging valuable employees. Employee Engagement is a Valuable Advantage Why should you care about disengaged employees? For starters, you could be in danger of losing top performers if they’re not engaged and motivated in their current role. Yet to look at it another way, employee engagement can become a powerful competitive advantage. According to research from Aon Hewitt, those companies with high levels of engagement (65% or greater) outperform the stock market, posting total shareholder returns 22% more than the average. On the other hand, companies with low engagement (45% or less) had total shareholder returns that were 28% lower than average. Additionally, from 2002-2012, the Top 40 Best Companies to Work for in the U.S. enjoyed nearly 4x better financial returns than the S&P 500. Clearly companies with higher levels of employee communication and engagement are proven to achieve higher growth rates, productivity, and financial success. LIKE.TG’s Workmates: Effective Employee Communications and Engagement Starts Now Now there is an extremely effective way to improve the way you communicate and collaborate with remote employees. LIKE.TG’s Workmates solution is a powerful, proven employee communications and engagement platform that can help any company overcome common issues related to managing a remote workforce. Workmates is so effective because it puts communication directly in employees’ hands. Say goodbye to trying to force cumbersome new processes on busy employees. Instead, Workmates becomes a tool they want to use since it naturally facilitates information sharing to keep employees in sync and improve overall performance. With Workmates, employee communication and recognition becomes easy and fun and encourages mobile collaboration with any employee, no matter where they happen to work. Christopher BaggottChief Executive Officer of Medlinks Cost Containment, Inc. and Medlinks Staffing, LLC. “Our staff has praised the increased communications level Workmates delivers. We use it to communicate important project matters and give staff specific ‘kudos’ or even recognize their birthdays. More importantly, we use Workmates to clarify important project details that needed rapid dissemination among the entire team.” Happy Employees = Engaged Employees With Workmates, we have designed and delivered everything you need to foster an ongoing culture of communication. Workmates includes real-time social feeds, company announcements, an employee directory, direct messaging, surveying, and more—all to get teams talking. Employees can post light-hearted messages or animated GIFs on the feed. Share a company announcement for an upcoming team meeting. Or even give a shout-out to a fellow to recognize a specific accomplishment. With Workmates, employee engagement feels like fun, not work. Keep Employees Motivated Praise and recognition are extremely effective ways to keep the workforce motivated, productive, and aligned with your company’s goals. Workmates now helps your company improve the overall employee recognition experience and keep the workforce as motivated as possible. Now a manager (or any team member) can recognize any employee’s accomplishment or contribution with a well-timed “kudos,” thank-you gift, prize, or other rewards. It all becomes the digital equivalent of a high five and will help drive employee engagement to new highs. Workmates offers customizable badges and other options to reward employees, share accomplishments, and celebrate milestones and successes with the entire team. Workmates Fosters Communication, Collaboration, and Better Business Results Managers and HR professionals simply can’t meet with employees individually to keep them informed and up to date on the latest company news. This is especially true when employees are not in the office. Workmates now overcomes this issue and enables all team members to communicate effectively in the way they prefer to get the information they need when they need it. This comprehensive employee communications and engagement platform delivers many advantages and benefits: Streamlines communications Personalize employees’ content experience and give them access to the latest company information on a variety of channels. Promotes real-time messaging and feedback Deliver critical information to the right employee in the right moment as constructive feedback, not after the fact, or worse, not at all. Recognizes employees and says thanks Workmates lets any employee reward a peer for any contribution or achievement. Highlighting exemplary behavior becomes fun and encourage future recognition and effort. Increases employee advocacy Happy, engaged employees will now become company advocates, willing and able to embody your company’s best interests, promote your products or services, and contribute to a stronger culture. A Closer Look at All that Workmates Has to Offer Company’s media hub: Spread company culture and share information with pictures, GIFs, videos, and polls. New hire announcements: Automated email reminders help admins, IT, and the rest of your team welcome new employees. Employee engagement surveys: Whether they’re in another office or working remotely, keep a pulse on your team’s engagement levels. Kudos and rewards: Recognize employee accomplishments and motivate more with instant feedback and recognition. Automated birthday and anniversary announcements: Show your team appreciation and never forget to buy cake again. Like, comment, and discuss capabilities: Get information to employees quickly through a single, streamlined source, direct from the company. Share knowledge with a team approach: Connect teams and groups to the information they need to get the job done with personalized portals on desktop or mobile apps. Easy customized integrations and reporting: Integrating with and reporting on other applications is easy through LIKE.TG Custom Objects™. Workmates in Action: Real Companies, Real Results A Leading Management Consulting Firm Improves Employee Engagement and Transforms Its Company Culture with Workmates A mid-sized healthcare management company recently determined it needed a better way to communicate, collaborate, and engage with all employees. This was important because the company has hundreds of employees in multiple offices in four different states as well as a large remote workforce constantly out of the office serving clients. The company’s HR Director remembers what led the company to consider an employee communications and engagement platform. “First, we definitely wanted to improve the way we shared information with our entire workforce, even when employees weren’t in the office to make sure they were happy, informed, and fully aligned with our goals,” she says. The firm also wanted an employee engagement solution that could begin to transform the culture. HR envisioned a new platform that would go vira throughout the company and let employees post pictures, celebrate achievements, and have fun posting pictures, GIFs, surveys, polls, and more. To learn even more about improving the employee experience and increasing your competitve advantage while providing a fast return on investment, download our ebook now. Download now Summary and Conclusion Improved Employee Engagement Starts Now Companies of all sizes need a better way to communicate with remote employees, field-based workers, or any employee looking to feel more connected. This idea is much more than a “nice to have” improvement on HR’s wish list. Instead, improving communication with remote employees is proven to increase engagement, retention, productivity, and financial performance. LIKE.TG’s Workmates platform helps promote and foster employee communications and engagement. With Workmates, employees communicate and collaborate more effectively, positioning your entire company to achieve results that matter most. About Author: This article is written by a marketing team member at LIKE.TG. LIKE.TG is a leading provider of proven HR solutions, including recruiting, onboarding, employee communications & engagement, and rewards & recognition. Our user-friendly software increases employee productivity, delivers time and cost savings, and minimizes compliance risk.

Months into the Coronavirus pandemic, organizations are continuing to feel the need for learning additional, seamless integrations with other systems related to hiring/onboarding, performance management, and employee communications, engagement and rewards. Our integration with ADP and the inclusion of our Onboard and Workmates solutions in the ADP Marketplace is proof of this power of integration. If you’re not aware, the ADP Marketplace gives HR teams secure, turnkey apps and technology to develop innovative new approaches to workforce management. LIKE.TG’s integration with ADP now means that any HR user can log in to Onboard or Workmates with their ADP credentials or choose to import all of their workforce data with one, easy click. Additionally, the ADP Marketplace lets any company (or HR department) put its workforce data to use well beyond typical use with ADP’s payroll, taxes or other functionality. For example, software developers can now create innovative new apps to make even better use of workforce data. That’s why LIKE.TG has always prioritized integration with ADP applications, specifically our Onboard and Workmates solutions. For example, as the Coronavirus pandemic continues to complicate the workplace with issues related to hiring to team collaboration and performance management, LIKE.TG clients are able to see the benefits of automation and communication that comes from ADP integration. Michael HawkinsFranchise Owner of Interim HealthCare SLC “Interim Healthcare SLC needed HR technology, and we’re pleased with the results we’ve gained from LIKE.TG’s solutions for recruiting, onboarding, and employee engagement. Yet it’s an opportunity for all Interim franchises. It would be so great if each franchise owner could implement similar solutions to replace legacy systems that might not work as well as they should.” Let’s take a closer look at the HR-Cloud-ADP integrations and the many benefits they can provide. Seamless remote onboarding The hiring and onboarding process involves multiple groups and has strict legal requirements. Our seamless integration with ADP ensures a reliable data flow to and from LIKE.TG, including employee profile information, direct deposit and more. Forms can be built automatically using an intuitive drag-and-drop interface, which means many onboarding processes can be updated and automated “on the fly,” to support remote workers and HR teams. Exceptional employee experiences Convenience has always been key to attracting and retaining top talent, and the pandemic hasn’t changed that. In fact, new employees will appreciate HR organizations that demonstrate a commitment to employee needs at this time and have worked to modernize the experience. Starting a new job during this time is likely to be stressful, and being able to offer an efficient and even appealing onboarding experience matters a great deal. Integration with ADP ensures that an employee’s first experience is stress-free with fewer headaches and process snafus. Improved HR efficiency Integration between Onboard and ADP improves HR efficiency in two important ways: Employee self-service puts the impetus for workforce acclimation into the hands of your new hires and makes them confident contributors on day one. It also gives your HR team the tools to create curated task workflows that guide employees through a compliant automated process that you define and manage effectively via an online dashboard. Effective employee communication With Workmates, organizations can create a digital town square of sorts, where ideas and needs are communicated between HR, employees, and management. Workmates enable you to implement new company initiatives across a remote workforce simultaneously and even receive immediate feedback. Workmates also increase overall engagement, as new hires will find themselves comfortably absorbed into workplace conversation by using Workmates and the accompanying org chart as functional company directories. What’s more, the integration with ADP ensures that valuable employee details such as anniversaries and birthdays are readily available to HR and managers, putting them in a position to recognize employee dedication remotely. LIKE.TG-ADP integration lets you do more Like many organizations, you may be preparing to make a long-term commitment to remote workforce management. Knowing the challenges that may already exist with IT support and integration planning, there is value in having a partner that has already addressed these challenges. With LIKE.TG and ADP, you can be certain that onboarding and workplace efficiency are challenges that are already addressed from day one.

Technology has improved our work culture and helped us perform tasks faster. Earlier, we used to check the resume of potential candidates manually. Instead, we just need to scan them through a resume parser like Affinda’s software. In the same way, we also track employee performance management to identify the performance of a particular employee. Performance reviews have been a standard fixture in evaluating how to improve employee management. However, the traditional yearly appraisals are seen to have less impact on an organization. This is because they are seen as if they are subject to bias and make management and feedback a yearly event. However, performance reviews are not necessarily supposed to have the same effect. They are seen as opportunities to grow and good data sources for business development and employee engagement. In addition, it also makes employees satisfied with their job. What is performance management? Performance management can be defined as a process that helps effectively manage different personalities in the workplace to optimize organizational performance. Performance management ensures that employees meet their set goals and perform their tasks to the best of their ability. However, performance management is effective when employees are informed and familiar with the organization's review process. This makes it easier for them to get feedback from supervisors or the human resource department without feeling criticized. Employee management usually happens in many phases. This article explores the stages that make performance management better. 1. Planning Planning is the most crucial stage when it comes to effective performance management. Planning usually involves blending business values and goals with that of the organization with those of the employees. When planning for performance management and reviews, one can consider independent development plans or job descriptions. Using these two tools, one can get clarified on any work assigned to employees and helps to avoid any confusion. When using a job description, direct supervisors or human resource managers can update the job descriptions after a periodical performance review. This makes the job description up to date and reflects on the current roles and responsibilities assigned. 2. Action The action stage is usually handled by the employees, management, and people involved in the business's day-to-day operations. This is done through the independent development plans, used as a framework for everyone when priorities and achievements are reviewed. During the action stage, the main activities usually involve onboarding, opportunities for improvement, additional educational opportunities, and career development. 3. Monitoring and tracking Technology has made it easier to evaluate, monitor, and track the performance of people working in an organization. One way to achieve this is by using analytical software to monitor everyone's activities within the business. Monitoring and tracking provide a way of keeping a record of the achievements and areas an employee is supposed to work on. This includes the achievements the employee has made within the review time frame, the areas where they require employee feedback to improve themselves and expanding or reducing their job descriptions as they need to grow or improve on their work output. Corporations and business owners usually use the data extracted from these tools to analyze the workforce. It provides an opportunity to mark weak areas employees can improve on. It also allows organizations to find solutions to human resource problems they might be facing and strategize their workforce goals. An excellent way to improve the data is by integrating data with workforce analytics to give better feedback and review the presented data. 4. Review For proper performance review, it is not enough to hold an annual review session only. It is crucial to have regular review sessions with your employees to share and exchange feedback on performance measures. This creates a better performance insight framework for the business. For instance, one can choose to have weekly or quarterly employee feedback sessions to review employee development in the business. With a proper review framework, one can easily reward and recognize employees. However, most businesses use four strategies for management: monitoring, planning, rating, and rewarding. Each method has been known to exhibit very strong results and provide frameworks to improve the quality of output for employees and management every time. Conclusion Performance management serves as one of the best ways of ensuring that a business develops. In addition, it gives employees a perfect avenue to exchange ideas with their direct superiors and receive continuous feedback on their job performance. It also provides an avenue for employees to feel satisfied and knows that they are valued in the business they are taking part in. Without proper employment management structures and review performance, employers can't relay feedback that is directly aligned with the business goals of the company. How do you track your employee’s performance? What process do you use to review your employees' performance? Please share with us in the comment section. Try Workmates Interactive Demo Click trough it yourself withinteractive demo. Try It Now About Author: Lori Wade is a journalist and content writer from Louisville. Lori creates news and informative articles about HR, recruiting, and employee productivity. Moreover, she is part of the team working on Affinda's software.

Ransomware continues to be a costly and growing problem. According to Infosecurity Magazine, the number of ransomware attacks grew 288% between the first and second quarters of 2021. Cybersecurity Ventures estimated a ransomware attack occurs every 11 seconds, Cybercrime Magazine reports.The resulting price tag from ransomware is truly staggering. Cybersecurity Ventures further ransomware damages could cost victims approximately $20 billion globally in 2021, and that ransomware costs would increase to $265 billion by 2031.Why ransomware defense efforts failYour technical and business managers may recognize the threat and high cost of this cybercrime, but ransomware defense strategies are too often haphazard.Many organizations continue to treat ransomware as a technology or IT matter alone, or as a business continuity or cyber compliance controls issue—instead of developing a comprehensive ransomware defense program.Ransomware is often thought of in the context of threat detection and response, but this viewpoint also comes with a host of problems. For example, security operations are often stymied by too many tools, manual processes, and limited security staff and skills.This results in a perfect environment for ransomware adversaries to circumvent controls, encrypt data, extort victims, and demand ransom payments.Countering ransomware: A 4-phase approachTo defend against ransomware, organizations like yours need to change their defense approach. The best way to ensure end-to-end cybersecurity is with a strategic, four-phase lifecycle program: Planning: Organizations need a specific plan focused on ransomware defense. This plan must be supported at all levels and across all departments—security, IT, compliance, risk, and business management. Prevention: Although no action will guarantee ransomware immunity, organizations can take pragmatic steps to make ransomware attacks less likely and more costly for cyber adversaries to conduct. Incident response: You need an incident response plan that’s been tested and fine-tuned. Continuous improvement: Once a ransomware attack is fully under control, organizations should strive for continuous improvement by taking steps, such as assessing all aspects of a ransomware event, conducting an impact analysis, and identifying an improvement plan. Integrate security, risk, and IT technologiesRansomware defense should be managed as a closed-loop lifecycle program with each phase influenced by its predecessor and impacting its successor. Because this demands tight coordination across security, risk, and IT technologies, LIKE.TG offers a complete portfolio of IT, security, and risk management tools that spans all four phases of ransomware defense.Learn more in the Enterprise Strategy Group white paper, A prudent approach to ransomware defense.

According to recent research by Gallup, the employee engagement rate dropped to 31% in 2020. This was an all-time low and leaders and remote workers were the most affected by the changes. When it comes to turnover rates, the truth is that employees don't leave a company. They leave bad company cultures, bad managers, and bad salaries. Feeling unappreciated for their time and effort can make employees not give their best. This leads to low productivity and engagement. Keep reading to discover the most effective ways of rewarding employees to improve productivity. Improve Productivity and Engagement Levels in the Workplace Employee engagement or disengagement is a real problem in many companies, no matter the size or industry. It happens when employees don't feel appreciated for their work or feel taken advantage of. It can also happen if they don't like their job or don't feel like they can grow in the company. To learn even more about managing remote teams and keeping employees working at home highly engaged, download our ebook now. Download now Low employee engagement can affect productivity and performance. This leads to many other internal company issues. Luckily, improving employee engagement is easy if you ask employees for feedback. Once you have the results, you'll know what steps to take and reward programs to create. For instance, you can create personalized career plans for each employee. Then, offer paid mental health days, and invest in health and wellness programs. Recognition from bosses or managers is another important way to keep employees engaged and productive. Create a Positive, Encouraging Company Culture A healthy, encouraging, and positive work environment creates happy and productive employees. Whether you're a small business owner or a big corporation, company culture is a key motivator for employees to give their best. Negative company culture can lead to low engagement, high turnover rates, and making more mistakes. The solution is asking for employee feedback so you can create a new company culture. Ask for suggestions so you can make the workplace better for your employees. This will also help new hires fit in and adapt better to their new roles. Ask Your Employees for Feedback When creating rewards and recognition programs, make sure to ask your employees for feedback first. This includes all levels and departments, from entry-level workers to the highest managers. Create an anonymous poll or a survey so you can get honest answers. Ask employees what they like or don't like about their job or their managers. Ask them to write suggestions about employee rewards and ways to feel appreciated. Then analyze the results to see if there's a recurring answer or a topic that needs improvement. Don't forget to ask the remote workers for feedback as well. Their questions might be different, but their well-being matters too. Try to find ways to make them feel included and important. Create separate groups or channels to communicate with them. Have separate company culture guidelines to adapt to their needs. Show Appreciation to Remote Workers With so many companies working remotely, employee engagement levels are lower than ever. People are having a hard time focusing and engaging. Communication between teams and managers is even harder, so you need to find ways to motivate everyone equally. If you have an in-house team as well as a remote team, show the remote workers an equal level of appreciation. Praise them publicly on social media, invite them to in-house company events, or send them personalized gifts. Another great way to show appreciation to remote workers is to offer them the perks and benefits of the in-house staff. For example, if you have a Friday happy hour after work, include the remote team via Zoom or similar apps. Offer them the same health and wellness packages, healthy snack deliveries, and pay for childcare if needed. Retain Talent and Reduce Turnover Each company, no matter how big or small, has a handful of top talent that needs special attention and recognition. If you don't appreciate your top talent, they won't hesitate to leave. Most top talent employees care more about career growth and feeling appreciated than they do for getting a raise. At the same time, high employee turnover can be a huge expense for a company. It takes a lot of time, effort, and money to advertise job positions and interview candidates. Then, there's training and mentoring new hires for a smooth onboarding process. If employees don't stay at your company for more than a year, you need to make some changes within the company. For example, rethink the company culture or offer better career growth. You can reduce your company's turnover rates by creating recognition programs. Examples include monthly rewards, team-building trips, birthday day off, or public recognition. Don't forget to include monthly bonuses, incentives for big projects, end-of-year bonuses, extra vacation days, and opportunities for career growth. Improve Manager-Employee Relationships In large companies, there are many levels of management in different departments. Clear communication between team members, team leaders, and managers is key to a job well done. However, managers often can't connect with their employees which leads to low productivity and mistakes. To improve employee engagement, HR managers should work on manager-employee relationships. Managers need to get to know their employees better and use their strengths. Employees need to express their needs to managers more clearly so they can take steps to improve the work environment. For example, you can organize fun team-building activities, pay for manager training, bring an expert to help or have a meeting where both sides can express their needs. Start Rewarding Employees With These Employee Recognition and Rewards Programs Whether you're a small business or a big corporation, rewarding employees should be an essential part of your company culture. Happy employees working in a healthy workplace are more productive and engaged. With the right employee recognition and rewards programs, you'll see growth and improved engagement in no time. Christopher BaggottChief Executive Officer of Medlinks Cost Containment, Inc. and Medlinks Staffing, LLC. “Our staff has praised the increased communications level Workmates delivers. We use it to communicate important project matters and give staff specific ‘kudos’ or even recognize their birthdays. More importantly, we use Workmates to clarify important project details that needed rapid dissemination among the entire team.” Want to boost office productivity even more? Discover the reasons why employee productivity is lacking and what you can do about it.