Without question, the largest disruption the customer service market has ever experienced happened at the beginning of the pandemic. Millions of customer service agents across the globe were sent home overnight, causing major disruptions for companies that were too reliant on manual processes and tribal knowledge.Agents didn’t have the necessary tools in this new remote environment, and customers experienced unprecedented wait times as a result, with some requests never being answered.On the other hand, companies that had previously invested in a digital-first system of engagement and a connected middle and back office were able to quickly adapt to the new circumstances and saw little to no downtime.The year 2020 was a wake-up call for companies to modernize and digitally transform to deliver better end-to-end customer experiences and become more operationally efficient. Speed, agility, and efficiency have become the key requirements for customer service.Needed: Customer engagement and customer operationsTransforming customer service starts with digital engagement, which involves how customers make requests. Today, businesses must meet customers at their point of need, in the channel of their choice—going beyond the traditional phone-based call centers into the omnichannel world of chat, virtual agents, self-service portals, and embedded service.This customer-facing “engagement layer,” however, is only half of the story in customer service. The other half is getting the work done to fulfill the request, and this is performed in the “customer operations layer.” In customer operations, organizations need to orchestrate a series of tasks to fulfill requests, and that orchestration is what we call workflows.A request such as, “What’s my order status?” can be handled in the engagement layer by an agent, a self-service web portal, or an AI-powered virtual agent. But most customer requests—and certainly the most impactful ones—are more complex.Seemingly simple requests like, “I would like to file an insurance claim,” or, “I want to dispute a bank payment,” require a series of tasks to fulfill the request. Often, the process spans multiple systems and departments within an enterprise.A lot of this work has traditionally been done manually via swivel chairs, emails, and phone calls, all glued together by agents and middle-office workers with tribal knowledge. The result is a slow, inconsistent process that leaves customers frustrated. LIKE.TG solves this problem and delivers great customer experiences by combining our modern digital engagement with powerful workflows. We define and structure workflows through declarative platform configuration and low-code application extensibility and development.This product-led approach has huge benefits over those that rely on low-level custom code, including fast initial deployments and fast ongoing iterations, which are essential with digital transformation. We can apply powerful analytics and AI for process optimization and automation that’s simply impossible to do using legacy approaches unless you write yet more custom AI code.Fueling better experiences and resilienceLIKE.TG delivered a purpose-built solution for Vaccine Administration Management in only one month. The application provides best-practice but flexible workflows to address three main challenges the world is facing with vaccinations: Consumer-grade appointment scheduling at scale Efficient and contactless clinician experiences Vaccine site and process administration These solutions are massively scalable and agile to accommodate the ever-changing situation on the ground and, most importantly, fast to deploy because every day counts in this crisis.Another great example of workflows at work is Lloyds Banking Group (LBG), which digitally transformed seven of its mission-critical payment operations in 12 weeks. With LIKE.TG, LBG has reduced manual processes and streamlined operations, creating a better experience for service agents and customers.LBG has removed 88% of the manual steps required to handle customer payment issues—from 16 steps to two. In addition, 82% of direct debit recalls are now fully automated, and 100% of customers receive refunds in less than 30 seconds.The IT service desk at Nationwide Insurance is leveraging Customer Service Management (CSM) to improve experiences for its associates and insurance agents, giving them more time to focus on customers. To date, the company has migrated approximately 27% of its support requests to self-service, helping navigate the demands of the COVID-19 pandemic.Pivoting to a new approachCOVID-19 forced many retailers to prioritize the e-commerce shopping experience over the usual hybrid in-store/online approach. As a result, they received an influx of customer inquiries. Those businesses needed a solution to manage the increase in online demand.For example, Austrian crystal company Swarovski had to close or reduce capacity at most of its retail stores across the U.S. in 2020. The company saw a huge surge in online requests, including questions from customers about the status of their online orders. This left the iconic brand with an immediate need for a more robust digital customer service strategy.Using LIKE.TG CSM, Swarovski was able to handle the influx of requests, reducing caseloads by an average of 55% and improving collaboration across departments. In fact, 92% of Swarovski’s customer care agents said LIKE.TG enables better communication with other teams.In the UK, Capita Software implemented LIKE.TG CSM to centralize 26 service desks, 290 agents, and 23 ticketing systems onto a single platform and empower users with smarter technology.Prior to that, Capita customers with more than one product often spoke with multiple agents across multiple service desks to resolve issues. This disconnected experience led to challenges for agents and customers alike.With LIKE.TG, Capita has reduced case volume by proactively helping customers find the answers they need and using communities to answer simple queries.Evolving customer supportContinuing to deliver great end-to-end customer experiences starts with implementing the right technology that supports customers on the channels of their choice and unites front, middle, and back-office operations.The technologies that helped organizations stay agile and resilient through the pandemic will now drive a new era of connected customer experiences that offer greater choice, faster resolution, and unrivaled proactivity.Learn more about how LIKE.TG transforms customer service at Knowledge 2021.LIKE.TG, the LIKE.TG logo, Now, and other LIKE.TG marks are trademarks and/or registered trademarks of LIKE.TG, Inc. in the United States and/or other countries. Other company names, product names, and logos may be trademarks of the respective companies with which they are associated.

A mobile-friendly platform to attend virtual classes. A better way to stream interactive online events. A system that allows office employees to order and receive supplies from drones. These are among the best ideas to emerge from the Knowledge 2021 CreatorCon Hackathon, held May 8-9.The hackathon serves as a forum for coders to design and display innovative apps on the Now Platform that can solve real business problems.This year, more than 100 teams competed in the hackathon. LIKE.TG judges for the event—including a vice president of platform product management, senior product managers, staff engineers, and developer advocates—selected four finalists and the Grand Prize winner, as well as five targeted award winners. The Grand Prize-winning team received Oculus Quest 2 virtual reality headsets and Bose Bluetooth headphones.Let’s meet the winners:Grand Prize Best Mobile Experience appTeam: Hakuna MatataApp: Virtual UniversityThe coronavirus pandemic forced many universities and educational institutions to move to a 100% online format. The app creates a single, easy-to-use platform for students, teachers, and administrators to manage their workloads and interactions. Students, for example, can use mobile devices to register for classes, attend lectures, take quizzes, and communicate with their peers. Finalist Best Now Experience appTeam: Dev Without HatsApp: ObsequioEach year, medical errors cause 100,000 deaths and cost healthcare organizations up to $20 billion a year, according to the National Center for Biotechnology Information. Healthcare groups often struggle to document these errors effectively because many still rely on decentralized, paper-based systems that provides neither transparency nor confidentiality.This app creates a scalable, cloud-based system for desktop and mobile devices that allows users to report risk, safety, and compliance issues. Similar to an IT or HR help desk, the system generates a ticket and then assigns a risk assessment agent to examine the issue. The app also provides a dashboard for leaders to examine overall data and identify trends.Finalist Best app started from AESTeam: PhilGoesDeepApp: OBS Overlays with App Engine StudioHosting live online events is challenging as they traditionally require highly technical skills and solutions. This app allows people to more easily stream events, interact with audiences, and gain valuable, real-time analytics.FinalistTeam: Arnav SoloApp: SentimentNowIn today's world of social media, consumers aren’t shy about sharing their opinions regarding a company's product or service. Often, customers fill out surveys but companies don't receive that information in time to prevent customer service agents from repeating the same mistakes over and over.Using machine learning, this app helps companies monitor consumer interactions in real time and spot patterns that result in unhappy customers, such as lack of knowledge about a particular product or agent behavior that escalates disputes. Most compelling IntegrationHub spokeTeam: Team ScrantonicityApp: RAID (Request Automated In-office Delivery)Employees often waste time performing menial tasks rather than focusing their time and energy on creative and productive projects. With this app, workers can use the Amazon Alexa voice assistant to order office supplies or personal protective equipment such as masks and have a drone deliver those items right to their desk.Best use of Now IntelligenceTeam: LIKE.TG's Gaming DivisionApp: Virtua AgentThis team wanted to promote creativity and innovation in the workplace by demonstrating how existing technology can do much more than its original purpose. For example, many companies now use enterprise chatbots to assist employees who need IT help.This app transformed the chatbot into a type of digital game show host that can enable messages from one user to another, moderate QAs, and assign roles to users that dynamically change.Congratulations to all the winners!Learn more about building apps on the Now Platform with Creator Workflows.LIKE.TG, the LIKE.TG logo, Now, and other LIKE.TG marks are trademarks and/or registered trademarks of LIKE.TG, Inc. in the United States and/or other countries. Other company names, product names, and logos may be trademarks of the respective companies with which they are associated.

The Knowledge Digital Experience is back this year with the blockbuster content the LIKE.TG marquis event is known for across the globe. This year, it’s Knowledge wherever you are.Register for Knowledge today to gain access to our first featured event: the Now Platform® San Diego release broadcast on April 6. Then in May, your registration will unlock the curated library of keynote sessions, customer success stories, and informative industry-focused sessions—all focused on how to make work smarter, faster, and better for everyone.Join us to hear from forward-thinking visionaries, and customers like you, who are digitizing their work. You’ll be able to conveniently tailor your event experience to meet your unique business challenges anywhere in the world.Why participate in Knowledge?Knowledge is our annual flagship event that celebrates our global customer community. You can tune in at your leisure to hear from members of the community on a wide variety of topics. You’ll learn about: Best practices for improving workplace experiences Customer pain points and success stories The latest innovations in the Now Platform San Diego release With more than 200 sessions to choose from, you’ll find something that helps with your business needs. In addition, as in past years, our content library is designed to cover every industry—from finance, healthcare, and telecommunications to government, manufacturing, and more—plus topics of interest for all.We’ll have hands-on sessions for those ready to dive in and thought leadership for those looking to spark new ideas. There’s sure to be something of value for everyone across all organizational levels, from the CEO down to seasoned developers and programmers, and even those just starting out.San Diego release enhancementsThis year’s Knowledge Digital Experience gets underway April 6 with an introduction to the Now Platform San Diego release. In this illuminating broadcast, you’ll discover how LIKE.TG is building the automated experiences you crave on our single architecture platform.We’ll also reveal how we’re strengthening our low-code programming environment to deliver seamless, personalized interactions for your IT service delivery teams and citizen developers.Stream Knowledge sessions for freeThink of this year’s Knowledge Digital Experience as an ongoing series of information-packed sessions you can stream for free at any time from the comfort of your home or office.You don’t need a smart TV, Fire TV Stick, or Chromecast. You just need to register, select your time zone, and sign in to view our video library. Grab your popcorn and beverage, and then sit back to watch on a screen near you.Register for Knowledge.

Knowledge is back—this year in person and digital experience! In addition to the keynote sessions, customer success stories, and demos, you’ll have opportunities to win big prizes by participating in our three social media contests. Follow @HelloKnowledge on Twitter to be eligible to win.1. Caption This contestStarting May 12, we’ll post one photo on Twitter (@HelloKnowledge) each week for three weeks in search of witty captions. Enter your best one-liner for each photo by replying to @HelloKnowledge—and be sure to include the official contest hashtag, #Know22CaptionContest.Two winners will be chosen each week for a total of six winners. Each will receive a LIKE.TG swag bag.2. Retweet to winBetween May 11 and May 26, we’ll post a photo of our #Know22 swag bag on Twitter (@HelloKnowledge). Retweet it for a chance to be one of 10 winners who will receive a LIKE.TG swag bag.3. #Know22Games Scavenger HuntAttending #Know22 in person? Our Knowledge Scavenger Hunt is back! Post your photos and thoughts to Twitter or Instagram with as many items on this list as you can. Be sure to use the #Know22Games hashtag for your chance to win.1. A photo of you at Knowledge2. A quote or learning from your favorite keynote or session3. One way you or your organization is making the world workAll tweets and posts must be completed by 12 pm noon PST on Friday, May 27. Each of three participants will win one of our grand prizes: Bose SoundLink Revolve II Portable Bluetooth speaker ($219 value) Therabody Theragun Mini handheld massager ($199 value) Nespresso VertuoPlus Coffee and Espresso Machine by De'Longhi ($209 value) See the official rules for our social media contests.To stay in the know, check our official event hashtag, #Know22, and follow us on @HelloKnowledge and @servicenow. Let us know your learnings, questions, and excitement throughout Knowledge at #Know22.

The 2021 Now at Work Digital Experience included a series of regional events with locally relevant topics and featured leaders from the business, government, and sports communities. Guest speakers, industry luminaries, partners, and customers sharing their success stories joined in the worldwide movement to workflow a better world.Returning host and tech journalist Georgie Barrat and LIKE.TG Chief Innovation Officer Dave Wright set the stage for the event in a thought-provoking opening keynote session. The two discussed how unthinkable challenges can bring unexpected silver linings.Citing the pandemic as the catalyst for change in 2020, they reflected on how organizations had to pivot to become more nimble, responsive, and distributed. Here are some highlights from their discussion about the path forward in today’s hybrid workplace:Accelerated digital transformationClosing in on two years after the onset of the pandemic, the world is still in the throes of the global health crisis. Wright told Barrat, “I could never imagine a time when we’d end up releasing a vaccination management product. We didn’t even have a product roadmap to go into the area. But when the need arose, we knew we had the technology, and we could move quickly and help move the world forward.”Turning vaccines into vaccinations was only part of helping organizations through the pandemic. Moving the world forward required more than a vaccine management product—it demanded a new way of thinking about work and the workplace, Wright explained.With people working from anywhere, at any time, on any device, the birth of the hybrid workplace transpired on a global scale. This new world of work requires new ways for employees to stay connected and engaged.According to a 2020 McKinsey report, the pandemic accelerated the adoption of digital transformation by seven years. Today, most organizations have digitally transformed at least some of their operations, Wright noted. A major benefit of this transformation has been the ability to create more satisfying and rewarding experiences for employees and customers. Doing well by doing goodEmployees increasingly seek out the best cultural fit for their lifestyle, values, and beliefs when conducting a job search. The collective conscientiousness of the enterprise as represented by its environmental, social, and governance (ESG) activities is often a deciding factor in whether potential customers will buy from an organization and whether prospective employees will join its ranks, Wright observed.ESG extends to such things as: Maintaining net-zero greenhouse gas emissions Meeting diversity, equity, and equality principles Ensuring the financial well-being of all stakeholders Complying with regulatory requirements Serving as a responsible corporate citizen "ESG is an important thing, and very tangible. For example, we know that nearly two-thirds of millennials won’t take a job if their employer doesn’t have a strong corporate social responsibility policy. And on the consumer side, the data shows that a massive 85% of Gen Z consumers are more likely to trust and buy from a brand if it supports a social cause or is socially responsible," Wright notes, referring to research reported in a Forbes article.Streamlining efficiencyImplementing cloud-based platforms such as the Now Platform® to replace disconnected, stand-alone systems and manual processes can create cross-enterprise efficiencies and improve collaboration enterprise-wide.Employees and customers can self-serve and track the status of requests online, saving time and reducing friction. These efficiencies help organizations automate time-consuming manual tasks, optimizing workflows and creating more satisfying experiences.Platforms with embedded artificial intelligence (AI) and machine learning capabilities enable large-scale requests to be implemented with limited or no downtime. These savings empower IT teams to focus on big-picture objectives.Enabling seamless experiencesThe Now Platform Rome release, introduced in September, was purpose-built for today’s hybrid world of work, enabling improved customer and employee journeys by supporting cross-enterprise digital workflows. Wright outlined some of the major features and benefits of the new release, including four major updates: All-new Employee Center and Employee Journey Management modules that help employees navigate onboarding, processing workflows, conducting performance reviews, and other key HR tasks AI-powered service operations that identify opportunities for automation through the Automation Discovery module Customer Service Management Playbooks that quickly solve customer problems and fulfill requests Mobile App Builder, which enables developers to quickly create apps on mobile devices If you missed any of Now at Work, sessions are available on demand, and registration is free.

The Now at Work Digital Experience is coming to a screen near you this October. Register for Now at Work to be part of the movement to workflow a better world from your desktop, laptop, or mobile device.An exciting lineup of interactive keynotes, sessions with LIKE.TG leaders, partners, analysts, industry luminaries, and inspiring tell-all sessions with customers await you.Regionally relevant and in your languageNow at Work will livestream in four markets and offer translations for all sessions in 10 languages. You’ll get a globally consistent, regionally relevant experience with captioning in English, French, French (CAN), German, Italian, Japanese, Korean, Portuguese, Spanish (Spain), and Spanish (LATAM).Here are the dates to add to your calendar: Asia-Pacific: Oct. 12 Japan: Oct. 12-13 North and South America: Oct. 13-14 Europe, Middle East, and Africa: Oct. 14 Why you should attendWhen events take the world by storm, the power of digital workflows can change lives in days—turning vaccines into vaccinations and helping relieve communities in the throes of a natural disaster. The power of digital transformation transcends business applications to a much broader context, impacting the quality of life for us all in an uncertain world.Now at Work offers something for everyone at all organizational levels, from CEOs and CIOs to IT managers, departmental leaders, developers, and programmers. The program content is broad and far-reaching to appeal to all industries, from tech, education, and manufacturing to healthcare, finance, government, and more.Join us to learn how to: Connect with other customers to reimagine experiences that transform lives everywhere. Create a workplace of continuous improvement to speed innovation. Change how your business responds to an ever-evolving hybrid world. A blockbuster of a programThe program gets off to a running start with the global keynote. LIKE.TG Chief Innovation Officer Dave Wright will discuss key innovations in the Now Platform® Rome release (coming Sept. 16). Find out how companies are adding capabilities to deliver the cross-enterprise digital workflows that let them thrive in the new world of hybrid work.Then, you’ll be able to livestream a wide range of sessions: keynotes, industry-focused sessions, and hands-on labs. If you want to explore the Rome release at a deeper level, you’ll also find an assortment of “What’s New in Rome release” sessions.And, tune in to hear LIKE.TG customers share stories of how they’re addressing new business needs and priorities, one workflow at a time.The key to successThe profound shifts that have impacted the world, and the world of work, have sparked tremendous opportunities to positively influence our day-to-day experiences. Visionaries and leading-edge companies are re-imagining “what is” as “what can be,” and riding the waves of change to ignite a major paradigm shift.Organizations today must keep pace with technological innovations if they are to be successful. Get inspired at Now at Work 2021 as we examine the vast changes that are impacting the ways we think, live, and work.Register for Now at Work to workflow a better world.

The pandemic forced organizations in all sectors to accelerate their embrace of digital technology. At Knowledge 2021, LIKE.TG’s virtual user conference, many customers shared how doing so helped them improve the customer experience during a challenging year.WNBA flipped its business modelWhen COVID-19 put professional sports in lockdown early in 2020, the WNBA faced an “existential” challenge, according to Commissioner Cathy Engelbert. The league had to figure out “how to have a season,” she says.Doing so would require all 12 teams to play games safely in a single venue—the WNBA bubble, or “wubble,” in Bradenton, Florida—without spectators. “We were flipping our business model around on a dime,” Engelbert explains. “We had no infrastructure, no systems, no processes, and definitely no workflows to help us set [the health and safety processes] up.”Working with LIKE.TG and other technology partners, the league built the digital infrastructure to handle essential tasks, from testing players for COVID-19 to tracking 2,600 league staff members, vendors, and guests.In the wake of George Floyd’s murder and the Black Lives Matter protests that followed, the WNBA season took on new dimensions—uniting players and providing “a real platform that we would amplify around social justice,” Engelbert says.“All 144 players came together,” adds Atlanta Dream player Tianna Hawkins. “We were playing for one thing, and it wasn’t for ourselves. It was for social justice.”Deloitte made big productivity gainsWith more than 300,000 employees spread across 150 countries, Deloitte looks for digital transformation projects that can succeed at scale. Using the Now Platform, the company has made significant gains with digital initiatives in multiple areas, explains Deloitte Americas CIO Stephen Mansfield, who's also the global executive sponsor for LIKE.TG use at Deloitte.In human resources, he says, Deloitte replaced a manual, paper-driven process with the LIKE.TG mobile onboarding solution in the UK. This is an example of how the platform is yielding productivity gains of as much as 20% to 30% in multiple areas.In finance, one region of the company digitized its accounting and billing functions in a matter of weeks using ServiceNow. “We have productivity gain, we have less headcount, and DSO [day sales outstanding] has been reduced by greater than 20%,” Mansfield says. NHS Scotland streamlined logisticsNHS Scotland, the publicly funded healthcare system that serves more than 5.5 million Scottish citizens, was already using the Now Platform for IT services before the COVID-19 crisis, says Deryck Mitchelson, NHS Scotland’s director of digital and security.When the health system had to pivot quickly to manage logistics for personal protection gear, contact tracing, and COVID-19 testing, the platform served as the digital backbone for those new services.Then, in December 2020, NHS Scotland began scheduling vaccinations with the same platform tools. Aside from meeting immediate needs, Mitchelson says, the new crisis management functions “will very much be a legacy for what we do to manage any outbreak in the future.”Xerox implemented augmented realityOver the next few years, Xerox faces a slow-moving workforce challenge: the retirement of 70% of its field service technicians and engineers. “They’re not just leaving. They’re leaving with a lot of the company’s experience,” says Sam Waicberg, general manager of Xerox Digital Services.One strategy helping Xerox through the transition is the use of augmented reality (AR) tools layered on top of LIKE.TG Field Service Management. This allows service techs to use tablets or smartphones to remotely diagnose and maintain office printers, 3D printers, and other equipment.As a result, even junior technicians “can open up their mobile device, follow a set of self-guided instructions, and perform that task as if they were an expert with 20 years of knowledge,” Waicberg says.ATT unified views and service experiencesFor ATT, investing in digital transformation “was not a choice,” acknowledges Sapna Jain, vice president of operations engineering and automation. “It was a much needed thing.”Three factors drove the change, she explained: the need for improved customer experience, the complexity of legacy technology systems, and rising costs. “We knew we could do better,” she says.Leaders began by recruiting a team of people from front-line business teams who identified important needs and pain points. Then, working with LIKE.TG, they fast-tracked more than 50 digital initiatives using the Now Platform to tackle those problems.Chief among them were new “digital dashboards” that service agents and managers used to help improve customer experiences. The dashboards, Jain says, have helped reduce overhead costs and “removed swivel”—the need to perform closely related tasks on different devices, platforms, or applications—on more than 20 internal systems.Mars Inc. digitized factory operationsDigitizing factory operations has been a major undertaking for manufacturer Mars Inc., one that requires two key components: ensuring the security of new digital operations and seamlessly integrating new digital capabilities, says Praveen Moturu, vice president of digital technologies and chief enterprise architect.Working with LIKE.TG, Moturu and his team achieved both objectives, which has opened the next opportunity for digital tech efforts. “Now we’re moving into how we can serve our employees better,” says Moturu.These are only a few of the many digital transformation customer stories shared at Knowledge 2021. View more customer stories. Registration is free.LIKE.TG, the LIKE.TG logo, Now, and other LIKE.TG marks are trademarks and/or registered trademarks of LIKE.TG, Inc. in the United States and/or other countries. Other company names, product names, and logos may be trademarks of the respective companies with which they are associated.

Knowledge 2021 has been two fantastic weeks of keynotes, panels, and discussions that brought together experts and thought leaders from every industry across the globe. We’ve experienced engaging digital presentations, been inspired by stories of digital transformation, and learned about the incredible power of workflows.Here are some of the biggest takeaways from the event:The quest for efficiency is on the riseThis year, attendees were hungry to learn about streamlining operations and boosting efficiency. One of the most popular sessions, AI-powered self-service, covered how virtual agents, dynamic catalogs, and seamless integrations can provide fast resolutions.At another top session, Accelerate your Performance Analytics journey, attendees got a chance to see how LIKE.TG Performance Analytics delivers real-time insight into business performance. This helps organizations proactively optimize business services, improve processes, and align with organizational goals.Another session focused on how consolidating technology asset management into a single platform can automate the end-to-end IT lifecycle, resulting in cost savings.Managing IT operations is paramountOverall, sessions that dealt with IT Operations Management (ITOM) were huge hits. A seamless customer experience for IT service providers revealed how Alphaserve Technologies implemented Customer Service Management, IT Service Management, and ITOM to enhance service to its clients.During A fail-safe approach for implementing ITOM Health session, attendees learned the do's and don’ts of ITOM Health implementation, including how to provide a better return on investment for the organization and its customers.Attendees were also excited to learn about What’s new in ITOM and CMDB as part of the Quebec release. A related session showcased the Service Catalog creation UX. In today's post-pandemic world, the Service Catalog is one of the most common ways employees and customers request services from your business.

Knowledge 2021 brought people together from across the globe to transform the world of work, one workflow at a time. The digital experience featured keynote sessions, panels, discussions, demos, and much more. If you missed any of it, it’s not too late to catch up. Sessions will be available until October 2021, and registration is free.In addition, premium content that previously required an upgrade is now available at no charge. That means you can tune into Think Big sessions and gain knowledge from industry leaders. Here are some sessions you don’t want to miss:Why sustainability is a business imperativeLIKE.TG Chief Financial Officer Gina Mastantuono shares her passion for global impact strategy in this discussion with Stuart McLachlan, chief executive officer at sustainability company Anthesis Group. Learn about the challenges and opportunities in this area and why businesses can’t afford not to step up and act immediately.Fueling enterprise growth in the 5G eraMarket and consumer data provider Statista predicts there will be 3 billion 5G subscriptions by 2025. It’s clear this technology isn’t going away, so how can companies prepare for it? In this session, speakers from Verizon Business Group, Accenture, and Lumen join LIKE.TG experts to help you reimagine connectivity. Discover how embracing 5G can grow your business and deliver return on investment.Future-focused leadershipNew technologies and younger generations are changing the ways we work. How can your business attract and retain top talent amid the shifts? Miriam Hernandez-Kakol, global head of management consulting at KPMG International, engages in a conversation with Rick Wright, senior VP of customer outcomes at LIKE.TG, about inspiring new generations to drive success.Leveraging AI to improve human livesSince the debut of “The Jetsons” in the early 1960s, the idea behind technology has been improving our lives. That same notion applies to artificial intelligence (AI), which is becoming more mainstream. In this session, Sandeep Dadlani, the global chief digital officer of Mars Inc., shares how his company is empowering workers and customers—and their pets—with machine learning technology.Reducing cybersecurity risksAccording to British telecom company Vodafone, the key to minimizing cybersecurity vulnerabilities is connecting top-down to bottom-up risk management rather than focusing solely on a top-down approach. Head of Vodafone Business Security Group Jonathan Hughes shares about the company’s two-year journey to embrace this concept and its positive results.Innovating your tomorrowIt’s always a treat when you can listen in on two innovation officers discussing the possibilities of the future. And that’s exactly what you get in this session. Chris Pope, LIKE.TG VP of innovation, and Dave Wright, our chief innovation officer, chat about the trends affecting business today and into the future, including hyperautomation, AI, digital transformation, and more.Leveraging low code to return purpose to workFor Wisconsin-based UW Health, the seemingly impossible became reality with the help of only five low-code developers, who built more than 20 apps with LIKE.TG App Engine using little to no code. Find out how they did it in this informative session. You just might leave inspired to attack the impossible in your organization.And a whole lot moreWith hundreds of sessions included in the Knowledge 2021 Digital Experience, this is only a small sampling of the content you can watch and learn from. Explore all of the session options in the Library. To see the premium content available, be sure to toggle on the Knowledge Connect filter.Not sure where to start? Check out our Knowledge 2021 biggest takeaways.LIKE.TG, the LIKE.TG logo, Now, and other LIKE.TG marks are trademarks and/or registered trademarks of LIKE.TG, Inc. in the United States and/or other countries. Other company names, product names, and logos may be trademarks of the respective companies with which they are associated.

The Now at Work 2021 Digital Experience provided a forum for companies around the world to demonstrate how they’re using the Now Platform, boosted by the Rome release, to bring about digital transformation. LIKE.TG helped businesses not only cope with the pandemic, but also build more innovative, nimble organizations for the future.LIKE.TG Chief Innovation Officer Dave Wright opened the event by urging companies to focus on three goals: Reimagine ways to create experiences that transform lives. Be able to adjust course at any moment. Innovate with continuous improvement. With COVID-19 pushing companies to accelerate digitization, "we have a unique opportunity to make a positive and long-lasting impact on the world," Wright said. "This is one of those do-or-die moments. Business models are changing forever."Streamlining the service deskDavid Rottman, a senior IT manager at TD Bank, headquartered in Cherry Hill, New Jersey, said the Now Platform helped rescue the bank's IT service operations from "the Stone Age." Prior to the pandemic, the bank operated five legacy platforms, and the company's service desk took 1.3 million calls a year. It often took several days to complete a request."It was too hard to find what you needed, and it took too long," Rottman said. "We needed help."The pandemic spurred TD Bank to adopt the Now Platform to establish a self-help portal for employees. As a result, calls to the service desk dropped 16% year over year. Simplifying vaccine managementWhen COVID-19 struck New South Wales in Australia last year, health officials were uncertain how many people they needed to vaccinate. At first, officials vaccinated 150,000 government employees, but they soon discovered that 8 million people would need vaccines.The government's vaccine eligibility requirements also kept changing, said Dr. Zoran Bolevich, chief information officer of NSW Health. "We needed a platform that was not only scalable, but also flexible so we could deal with the changing criteria," he explained.NSW Health chose the Now Platform and, within 10 business days, was able to deploy its first vaccine management system at one of its clinics.Smoothing the supply chainCOVID-19 has wreaked havoc with international supply chains, but Britain perhaps felt the pain more acutely. Prior to the pandemic, the country had decided to leave the European Union, forcing British firms to fill out loads of customs paperwork to export and import goods with EU nations."There has been a confluence of events that has exposed the brittleness of supply chains," said Christian Benson, vice president of tax and international customs in the UK office of Fujitsu.Fujitsu has been using LIKE.TG to ease the flow of goods between Northern Ireland and Great Britain. Even though Northern Ireland is a part of Britain, the province shares an island with the Republic of Ireland, an EU member.The border between Ireland and Northern Ireland remains open, but certain goods passing from Northern Ireland to Britain must go through border checks. Benson said the Now Platform helped automate workflows relating to cumbersome customs paperwork.Integrating workflowsIn Japan, companies haven’t embraced digital transformation as fast as they should, according to Fumihiko Shinoura, director, executive officer, and general manager of business development for Net One Systems. He believes Japan must pick up the pace in digitization operations or risk falling further behind the United States and China."We can no longer wait for digitization," Shinoura said. "We just need to make progress." Part of the problem is that Japanese companies tend to work on their own instead of collaborating with others, he added."Rather than a company thinking on its own, you should instead think together with vendors, clients, and other ecosystem partners," Shinoura advised. "You can compensate for areas you're lacking in. So, I would like to see a more open mindset." One Japanese firm seems to be getting the message. Dai-ichi Life Insurance is transforming itself to meet the challenges of its new strategy. Japan's birth rate is slowing, and the population is aging. So, the company wants to offer new services, including prevention through early diagnoses, extending healthy life expectancies, and controlling medical expenses.To accomplish this, the company is working with LIKE.TG to move its on-premises servers to the cloud, said Eita Yoshidome, an executive IT specialist. Dai-ichi Life once operated 50,000 different databases, so employees had to "search multiple places to find one piece of info," he said. With the Now Platform, Dai-ichi Life has unified its data sources to create integrated workflows.Turning disruptions into opportunitiesJames McCready, vice president and managing director for LIKE.TG Japan, said the pandemic has certainly disrupted companies around the world, but that could end up being a good thing. Companies have accelerated their digital transformations and embraced new ways of getting work done, he said."Companies have an opportunity to turn disruptions like the pandemic into opportunities for growth," McCready said.Learn more about how LIKE.TG helps companies embrace digital transformation in our on-demand Now at Work content. Registration is free.

Knowledge 2021 kicked off May 11 with exciting keynotes, panels, and discussions that brought together experts from every industry and from around the globe.LIKE.TG CEO Bill McDermott jump-started the event with “Workflow your world,” a keynote exploring why workflows are critical doorways to long-term business success. This main keynote set the stage for two weeks of discussions around the power of workflows to transform the way we do business, innovate, and communicate.The most popular sessions the first week were What’s new in IT Service Management in the Quebec release and What’s new in IT Asset Management, which also covers coming trends.In addition, we announced some innovations: Employee Journey Management Digital transformation in Customer Service Management Updates to Vaccine Administration Management Smart manufacturing solutions

Knowledge has been a fantastic time of keynote sessions, fireside chats, roundtables, and demos. We were excited to be able to bring people together again to four live, in-person events—in New York City, The Hague, Las Vegas, and Sydney—as well as provide a digital experience for those unable to make it to a live event.After two years away, attendees gathered to hear the latest about digital transformation experiences, the Now Platform®, and how to be digital pioneers in the world in which we live. They explored new innovations, expanded their knowledge, and engaged with the LIKE.TG community.The energy from both the in-person and digital experiences got us more excited than ever to make the world work better for everyone. As LIKE.TG CEO Bill McDermott says, “Let’s go!”With so much to take in both in person and online, here are some highlights you may have missed.

After two years away, Knowledge 2022, our annual user conference, brought together LIKE.TG experts, customers, and partners in four live venues: New York, The Hague, Las Vegas, and Sydney. Attendees gathered to spark new ideas, gain practical guidance, access hands-on training and interactive sessions, and network.Excited to be back in person, LIKE.TG CEO Bill McDermott and other presenters inspired attendees at the opening keynote session in Las Vegas with ways LIKE.TG is making the world work using the Now Platform®.McDermott began with a look at the growing need to develop business apps and the importance of low-code to fill the developer gap. To demonstrate the ease of application development on the Now Platform, two women faced off in a LIKE.TG App Engine challenge to quickly “build an app.” One built an app to book travel. The other built one to book pet care services while at work.The enduring platform for a fast-changing worldWe’ve evolved from worrying about whether artificial intelligence (AI) and other automation technologies are going to replace jobs. Today, these technologies (AI, robotic process automation (RPA), process mining, etc.) are a critical component of survival in a rapidly transforming business environment.McDermott shared a customer quote illustrating that point: “If I slow down investment in the short term, I may miss opportunities in the midterm and might not be around for the long term. Digital transformation is the only way forward.”“The revolution begins here, today,” McDermott added. He went on to share how his CEO Dashboard gives him real-time insights into the most important data of running a business, including IT, security, customer success, customer operations, talent, finance, legal, and marketing. “The promise of real-time business has been so elusive for so long, but now it is a reality,” he said.Innovating for the futureChief Operating Officer CJ Desai reiterated that LIKE.TG is a platform company, releasing major product updates every six months and store updates quarterly. He highlighted some of the more recent updates: Service Operations Workspace – unifies end-to-end delivery and improves service reliability Lightstep – cloud-native app observability for deep insight and rich context Customer Engagement Messenger – reduces customer effort for better conversational engagement Process Mining – uncovers inefficiencies and maximizes performance “Process mining,” he explained, “is like a Google map for processes” because it evaluates all the data and improves the way the process goes from one step to the next.Improving the user experienceAmy Lokey, senior VP of product experience, discussed the upgraded platform experience introduced in the Now Platform San Diego release, including alerts at a glance, better navigation, dark mode, and improved natural language understanding.She demonstrated the Next Experience, the new user interface that debuted in the San Diego release, made more powerful because it sits on top of the Now Platform with automation capabilities. Simplifying customer and employee experiencesErica Volini, senior VP of partner go-to-market operations, took the stage to highlight the importance of making amazing experiences together, emphasizing technology excellence. “Technology strategy is business strategy,” she said. “That’s why excellence is the only standard.”This includes breaking down internal silos so that employees can engage across the enterprise. She also stressed the need to continuously improve your technology landscape so that you can achieve both operational excellence and technology resilience.“Easy is hard,” Volini said, in reference to customer and employee experiences. Creating simple experiences is the most difficult thing to do but the most important thing to achieve. Critical issues can’t be solved on the front lines alone. You must unify experiences for people across all places on one powerful platform.Visit the Knowledge Digital Experience for more insights to help you make work better. Registration is free after you select your time zone. Once logged in, browse the Library to view more keynotes, sessions, trainings, demos, and more.We hope you’ll join us for our next Knowledge event.

In the middle of an interactive session with customers, I had an epiphany: Storytelling is just as much a backbone of innovation experiences as new ideas are.I and 43 other presenters toured North America as part of InnovationPark, a series of modular experiences that reflect real-life work scenarios, such as replacing a laptop, refilling a prescription, or preparing a store or event to open for the day. We hosted a total of 766 visitors to engage with LIKE.TG technology in our 14-city tour, which ended on Oct. 9, 2022.Gaining new perspectivesWe led customers through immersive, tailored sessions to demonstrate what’s possible with LIKE.TG technology. Rather than focusing on a particular product, each experience resolved a specific scenario to showcase how versatile tech can be when used across industries and business functions.For some experiences, we put tablets in the hands of attendees. By leading the audience through stories, the presenters made experiences such as chatting with a chatbot, approving a hotel desk for an employee, or communicating with a supplier about a supply chain disruption come alive in the (literal) hands of customers. Instead of sitting back and watching a demo, the audience got to engage with technology, putting themselves in the shoes of people in various functions, such as a sourcing manager at a logistics company, a patient checking in for surgery, or an expecting parent requesting time off. This empowered them to empathize and see their businesses from different vantage points.Speaking with, not at, customersBusiness presentations often overload the audience with one-sided information dumps. Rather than droning on at listeners, it’s much more powerful to share intimate conversations with them and foster ideas, as my stint at InnovationPark confirmed.I especially enjoyed leading customers through Amazon Connect. We instructed attendees to call a hotline to replace their faux broken device. Visitors used to entering logins and codes were stunned when an automated voice answered their call and asked them by name how it could help.Eliminating friction allowed us to focus our time on dreaming of how and where to use this concept in customers’ own businesses. This is the opposite of how enterprises typically showcase their products.These interactive sessions helped customers realize they have agency. Instead of simply being shown software, they see the choices they make manifest in real time on the Now Platform. Through these experiences, customers walked away with ideas about how they can create better work experiences using the LIKE.TG technology they already have.“InnovationPark reinforced the importance of experience,” one customer wrote afterward. “It also demonstrated what is possible to unify systems and create a great user experience.”Another customer went a step further: “We are on Earth, and you just showed me the universe. How do we get from Earth to what you just did?”Empowering everyone with what’s achievableThese customer interactions gave me fresh insight into what’s achievable with the Now Platform. That’s what innovation is all about: making connections and finding ingenious ways to adapt existing technology to address gaps and needs.With economic challenges in the news, it’s more important than ever for businesses to become more efficient in order to survive. Innovation experiences, built using LIKE.TG technology, remind me what’s possible when we use existing resources to create solutions and enable human connections. At the end of the day, these innovations are all about storytelling.Find out more about how LIKE.TG helps organizations manage innovation.

For the first time since 2019, we’re launching our flagship user conference as a single global event. We’re thrilled to feel the energy and excitement of gathering in person with LIKE.TG experts, customers, and partners.Knowledge 2023 features an amazing lineup of presentations, breakout sessions, immersive experiences, and networking opportunities. Among the many activities, here are some you won’t want to miss.KeynotesLIKE.TG CEO Bill McDermott and special guests kick off this year’s event with a discussion about what it means to put yes to work to both grow the top line and protect the bottom line.President and Chief Operating Officer CJ Desai details the latest innovations on the Now Platform as part of the Utah release. His keynote includes a chat with NVIDIA Founder and CEO Jensen Huang about AI, as well as conversations with other customer luminaries about how they’re driving success.Low-code, no-code, and professional developers can take a deeper dive into the Now Platform innovations at the CreatorCon keynote. Speaking of CreatorCon, it’s chock-full of exciting activities, including meetups, our annual Hackathon, and CoffeeFlows—where teams partake in an escape room-like challenge.In several spotlight keynotes, our customers share how LIKE.TG is helping them achieve the business outcomes they desire. Hear from Dell, Grupo Bimbo, Hexaware, Lumen, Wells Fargo, and more.Our closing keynote debuts a new format, featuring a special guest, our top product leaders, and the true superstar of the show: you, our audience.Think Big sessionsBeyond hundreds of content-packed sessions about how to get the most out of the Now Platform, you’ll find thought-provoking discussions about hot topics, including total experience, creating an inclusive workplace, digital trust and blockchain, and maximizing investments in environmental, social, and governance (ESG).Other Think Big sessions include: Dismantling silos for agile decision-making Why analytics has never been more important to drive diversity Metaverse: Mystery to reality Moral and ethical considerations in coding Shaping business transformation with a skills-focused approach to the workforce You’ll also find a wide selection of panel discussions on industry-related topics, AI, the next-generation workplace, and seizing opportunity in changing times.Knowledge ExpoAt the Knowledge Expo, you can connect with more than 140 LIKE.TG partners to discover how they build great experiences on the Now Platform. That’s also where you’ll find our Welcome Reception, an opportunity to mingle and network with like-minded individuals and wind down after an exciting first day.In addition, you can take advantage of some unique opportunities presented by our sponsors, including: Jam in the Van mobile recording studio by EY Brewology specialty coffee and craft beer by Deloitte Headshots by EY Personalized sustainable water bottles by GlideFast, Infosys, LTIMindtree, and Proven Optics Join the conversation and stay in the know by following us on Twitter at @HelloKnowledge and Instagram at @ServiceNow. The official event hashtags are #Know23 and #CreatorCon. And be sure to take a photo in our 360 booth.Find out more about Knowledge 2023.

Knowledge 2023 united thousands of LIKE.TG customers and colleagues from all over the world at the first single global user conference in three years. LIKE.TG CEO Bill McDermott opened the show, and announcements about innovations enabled by the Now Platform didn’t stop. Three days of keynote sessions, fireside chats, roundtables, and demos offered something for everyone in attendance.Here are four key takeaways from this year’s flagship event:1. Generative AI for enterprise is hereGenerative AI (gen AI) was without a doubt the hottest topic at Knowledge 2023. Multiple sessions covered the impact of gen AI across multiple industries and showed how LIKE.TG is powering practical gen AI solutions built on the Now Platform. “Change will never move this slowly again,” McDermott said during his opening keynote.Attendees packed sessions and flocked to demo desks that showcased how LIKE.TG and our partners are reaching new levels of automation and implementing machine learning to drive higher productivity, massive efficiency gains, improved employee and customer experiences, and faster return on investment. LIKE.TG and NVIDIA deliver enterprise gen AIC-suite leaders across the world seek to architect a generative AI roadmap that drives business performance. At Knowledge 2023, we announced a groundbreaking partnership between LIKE.TG and NVIDIA to do just that.Using NVIDIA software, services, and accelerated infrastructure, LIKE.TG is developing custom large language models trained on data specifically for the Now Platform. “NVIDIA’s computational power combined with LIKE.TG’s enterprise reach will unleash the Intelligence Revolution,” McDermott said.A game-changing gen AI keynoteDuring an exciting presentation from LIKE.TG President and Chief Operating Officer CJ Desai, two new solution announcements proved that LIKE.TG is ready to walk the walk when it comes to gen AI.LIKE.TG Generative AI ControllerBusinesses connected to the LIKE.TG ecosystem will be able to easily connect LIKE.TG instances to OpenAI and Microsoft Azure OpenAI thanks to the new LIKE.TG Generative AI Controller.This development means any existing LIKE.TG experiences can use gen AI capabilities to answer questions, summarize existing content, and generate new content from a single integration point.Now Assist for SearchNow Assist for Search is a new search tool that uses gen AI to recognize intent. It provides natural language responses based on the customer's own knowledge base when users pose questions in Portal Search, Next Experience, or Virtual Agent.Because Now Assist for Search pulls information from within a customer’s environment, results are more accurate for internal agents or external customers, greatly reducing the likelihood of error. The Knowledge 2023 audience was treated to a live demo that displayed this cutting-edge technology in action, showing the impact on both customer and internal agent experiences.AI-powered finance and supply chain workflowsTaking a large step toward delivering McDermott’s vision of the “exponential enterprise,” LIKE.TG is using innovative AI solutions that help create truly connected organizations. Mission-critical processes such as procurement, accounts payable, and enterprise resource planning systems will now benefit from AI, machine learning, and robotic process automation.2. Help is available for nonprofitsWhen nonprofits optimize their business operations, they can do more good. This was the message that Vanessa Smith, president of the newly announced ServiceNow.org organization, imparted to Knowledge 2023 attendees in her keynote address.The Now Platform helps streamline processes and consolidate disparate systems to drive speed to value. ServiceNow.org is using these same capabilities and simplified experiences to help nonprofits do more with less, stretching every dollar to advance their important missions.3. Skills intelligence is paramountFrom the very first keynote address, we stressed the importance of employee experience in any organization’s digital investment strategy. Simply put, employee turnover drains revenue. That’s why every organization needs to deploy tech and processes that deliver great experiences throughout the employee lifecycle.Beyond employee satisfaction, an emerging conversation in the employee experience space was the importance of investing in a scalable skills strategy that helps close talent gaps within organizations. LIKE.TG Employee Growth and Development is a new AI-powered solution for skills‑based workforce management. “Organizations are nothing without their people,” said Chief People Officer Jacqui Canney. “In this competitive market, to grow business, leaders need to enable their employees to grow their careers in equitable and dynamic ways. This can’t be done without skills intelligence.”4. Tech skills development is availableAt Knowledge 2023, we showcased RiseUp with LIKE.TG, our global career development program designed to skill people worldwide from all backgrounds, experiences, and ambitions on the Now Platform. Already, we’ve trained 4 million people on the platform.We’re doubling down on our commitment to make the world work better for everyone by working to train another 1 million by 2024.Glean more insights in the Knowledge digital experience.

Each year, our flagship event, Knowledge, joins LIKE.TG experts, customers, and partners in collaboration. We come together to share the latest tips and techniques for creating digital experiences that help organizations work faster, easier, and better.This year, we’re excited to deliver an expanded catalog of sessions, including more on-demand sessions covering a wide range of topics.A regional approachEmerging from the pandemic, we’re thrilled to deliver Knowledge your way, offering both in-person and digital experiences. With live events taking place in New York City, The Hague, Sydney, and Las Vegas, we’ve taken a regional approach to the digital experience too.Each regional Knowledge Digital Experience connects participants to the people and companies in their region who’ve set the pace for digital transformation in the workplace.More than 200 sessions per region are designed to help members of the LIKE.TG community discover the best ways to tackle the challenges they face—with practical, action-oriented tips to help you stay a step ahead of the shifts taking place in today’s world.Navigating the digital experienceThis year’s digital experience looks a little different. Once you select the region closest to you, our convenient channel guide makes quick work of viewing sessions categorized by subject area, including customer experience, employee experience, hyperautomation and low-code, technology excellence, CreatorCon, industry sectors, and more.Select a session you want to watch and add it to your agenda by clicking the heart icon. You can return to your agenda anytime to view the sessions on any device.You can also use the tabs above the sessions listing in the Library to select what you want to view: Now Platform® San Diego release content, on demand sessions, or all. You can filter them by favorited sessions (heart icon), solutions, product, session category, featuring (i.e., by customer and partner), or by day.In addition, you'll find Showcase on the digital experience this year. Showcase features LIKE.TG partners across the globe that can enhance your LIKE.TG experience. Read the descriptions and select any partner to learn more.Something for everyoneA wide range of presentation formats provide insight into how to successfully optimize processes across the enterprise. Industry luminaries lead you to explore on your own terms how to map out your organization’s transformation journey through various interactive presentation formats, including: Industry-focused sessions Demos Panels and roundtable discussions Now Learning skill-building sessions (not available in all regions—check your Library) CreatorCon app-building sessions Customer-led sessions Partner-led sessions Not-to-be-missed thought-provoking sessions shed a spotlight on today’s most pressing issues and trends. Presented from a big-picture lens, these sessions delve beyond innovation to highlight the human experience. They include: Training for underserved talent The Great Resignation: Meeting the needs of the marketplace The Great Reshuffle: What’s happening in the industry Putting the G in ESG: What does transparent and trustworthy mean in practice? Let’s go!Ready to explore new ideas, expand your knowledge, and accelerate your digital transformation journey? Register today if you haven’t already. It’s free. Select your region and start viewing sessions.Stay in the know by following us on Twitter: @HelloKnowledge and @LIKE.TG #Know22. And participate in our social media contests for a chance to win cool prizes.

LIKE.TG’s first single, global, in-person user conference since 2019, Knowledge 2023, drew more than 15,000 people. The enthusiasm among attendees was contagious.The opening keynote of this year’s conference in Las Vegas was standing room only. Against the theme of “Putting Yes to Work,” speakers shared their well-honed insights into the future of LIKE.TG, the world of work as we know it, and how companies can say yes to both growing their top line and protecting their bottom line.Helping nonprofit organizationsVanessa Smith, president of the newly announced ServiceNow.org organization, kicked off the conversation. At a time when every dollar counts and businesses are doing more with less, nonprofits are spending too much time on process and not enough on purpose. ServiceNow.org was created to support the good work of nonprofit businesses seeking to take on the world’s biggest challenges—and help them say yes to both their business and mission.“Making the world work better is more than just a tagline—it’s our purpose,” Smith said. She shared how ServiceNow.org will help nonprofit organizations work faster, simpler, and more efficiently.RiseUp with LIKE.TG in the spotlightLIKE.TG CEO Bill McDermott took the stage next, noting that in 2019, LIKE.TG was only half the size and had half the products that it does today. With that significant growth comes the need to train people who can work on the Now Platform in support of our customers and partners. This huge demand for skilled LIKE.TG practitioners motivated us to update our RiseUp with LIKE.TG global training initiative. McDermott shared that more than 4 million people have already completed Now Platform training and certification programs.“Talent transformation drives digital transformation,” he added. “This is about bringing new people into the movement.”AI and the exponential enterpriseWith the rapid spread of AI and automation, intelligence will become the primary source of value creation—leading to what McDermott calls the “exponential enterprise.” This represents the difference between old-school, linear thinking and a new way of thinking exponentially about innovation.This fresh mindset can drive results for companies and create a new era of economic prosperity globally. “The next 18 months will be the most active in business innovation for any time in the world,” McDermott predicted. We’re on the brink of an intelligence revolution, in which we will rethink everything—how we live, work, and build.“We have a great reprioritization of enterprise systems,” he added. “We are in the midst of a workflow revolution.” To support this shift, McDermott estimates we’ll need to build 1 million new apps on the Now Platform within the next three years. This will be done using nascent AI-driven technologies such as text-to-code, text-to-workflow automation, and text-to-applications.Debunking the IT vs. business rivalryBefore the keynote came to a close, LIKE.TG Chief Digital Information Officer Chris Bedi took the stage to address a persistent myth in the business world that IT and business organizations are at odds with each other. “Today, IT strategy is business strategy,” Bedi said. To illustrate this, he introduced Ashley Pettit, senior vice president and chief information officer at State Farm Insurance. In her view, IT leaders are responsible for building a bridge to business leadership to demonstrate how IT is integral to the success of the entire business.“We could be doing so much more if we got rid of this false narrative,” she shared. Organizations should have “one agenda, one strategy” to drive success, with IT and business partnering to achieve a company’s goals.McDermott left the energized crowd with a mandate to say yes to innovation everywhere. “Get ready for the journey of a lifetime,” he advised. By the looks on faces in the audience, they’re ready to go wherever the future might lead.Find out more about Knowledge.

LIKE.TG Inc.Knowledge 22 Caption This ContestOFFICIAL RULESNO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED BY LAW.ELIGIBILITY: The “Knowledge 22 Caption This” Contest (the “Contest”) is open to (i) individuals except those who are legal residents of the Province of Quebec, Italy, Dominican Republic, Egypt, Pakistan, Brazil, Mexico, and the Philippines (“Ineligible Countries”); (ii) individuals who are the age of majority or older in his or her state or country of residence at the time of entry; and (iii) registered to attend Knowledge 2022 Virtual Experience event. Employees, temporary workers, interns, officers, and directors of LIKE.TG, Inc., its affiliated companies, subsidiaries, advertising and promotion agencies, any and all other entities directly associated with this Contest (“Released Parties”), and the immediate family members and members of the same residing in the household of any of the above are not eligible to enter or win. Employees or officials of any government entity are not eligible to enter or win a prize. Failure to meet the eligibility requirements will result in an entry being invalid and forfeiture of any prize. Individuals who are legal residents of one of the Ineligible Countries are not eligible to participate or win a prize.SPONSOR: The Contest is sponsored by LIKE.TG Inc., 2225 Lawson Lane, Santa Clara, CA 95054 (the “Sponsor”).AGREEMENT TO OFFICIAL RULES: By participating, entrants (“Entrants”) agree to abide by and be bound by these Official Rules and the decisions of the Sponsor, which are final and binding in all matters relating to the Contest. Winning a prize (as defined below) is contingent upon fulfilling all requirements set forth herein.CONTEST PERIOD: The Contest begins at 12:00 AM PDT on 05/11/2022 and ends at 12:00 PM PDT on 5/27/2022 (“Contest Period”). There are three (3) rounds (each a “Round”) during the Contest Period. Each Round will conclude 72 hours after the Round’s photo is posted on Twitter (@HelloKnowledge).HOW TO ENTER: During each Round eligible Entrants must (i) follow @HelloKnowledge, and (ii) in a publicly visible post reply to the applicable @HelloKnowledge post on Twitter with a caption for the posted photo, along with the hashtag #Know22CaptionContest. No private or otherwise protected Tweets are allowed. All posts must remain publicly visible to enter to be eligible to win. Incomplete entries will be disqualified and void. All required information must be provided to enter and to be eligible to win.JUDGING: Sponsor will review all entries for compliance with these Official Rules. All eligible submissions will be judged by a panel of judges comprised of employees of Sponsor based on the following judging criteria (“Judging Criteria”): 40% - COMPELLING MESSAGE; 40% - CREATIVITY AND ORIGINALITY IN STYLE; AND 20% - RELEVANCE TO THE APPLICABLE ROUND. The judging and final determination of the winners will be in the sole discretion of the judges.Limit one (1) entry per person per Round, for a total of three (3) entries during the Contest Period. Sponsor reserves the right to disqualify any person or social media account that submits more than one entry. The Released Parties are not responsible for: lost, late, incomplete, invalid, unintelligible, illegible, misdirected entries. All entries become the exclusive property of Sponsor and will not be acknowledged or returned. By participating, you consent for Sponsor to obtain, use, and transfer your name, address and other information for the purpose of administering this Contest and for other purposes as set forth below.WINNER SELECTION NOTIFICATION: Two (2) potential prize winners with the highest score each Round will be selected in accordance with the Judging Criteria among all eligible entries received by Sponsor, whose decisions are final and binding. In the event if a tie, the tied entrants with the higher score in the “Creativity and Originality in Style” Judging Criteria will the potential prize winner. The potential prize winner selection will be on or about the end of each Round. The Sponsor will select a total of six (6) potential winner(s) (“Prize Winners”). Prize Winners need not be present to win. Prize Winners will be contacted by the Sponsor via direct message on Twitter. All Prize Winners may be required to sign an Affidavit of Eligibility, Liability and Publicity Release form, unless prohibited by law, prior to accepting a prize. Failure to comply with any of the requirements set forth in these Official Rules may result in disqualification or forfeiture of the prize.PRIZE PRIZE CONDITIONS: Two (2) winners per Round will each receive one (1) LIKE.TG Swag bag.The approximate retail value (“ARV”) of each prize is: $113.00. Total ARV of Prizes awarded in this Contest: $678.00. All currency listed in these Official Rules is in USD. Odds of winning depend upon the number of eligible entrants who enter the Contest. Winners are subject to all applicable terms and conditions associated with the prize. Sponsor is not responsible for lost or stolen prize elements. Winners will receivetheir prizes within ninety (90) days of the winner selection. There is a limit of one (1) prize per entrant.ALL FEDERAL, STATE, AND LOCAL TAXES ARE SOLELY THE RESPONSIBILITY OF THE WINNERS. Winners may be required to complete required tax forms or other documents requested within the time period stipulated by Sponsor. Any difference between the stated estimated value of the prize and its actual value will not be awarded. Winner agrees to accept the prize “as is.”The value of the prizes set forth above represents Sponsor’s good faith determinations of the ARV thereof and such determinations are final and binding and cannot be appealed. If the actual value of any prize turns out to be less than the stated ARV the difference will not be awarded in cash.ALL EXPENSES OR COSTS ASSOCIATED WITH ACCEPTANCE OF A PRIZE NOT MENTIONED HEREIN ARE THE SOLE RESPONSIBILITY OF THE PRIZE WINNERS. No substitution or transfer of prize will be permitted. The Sponsor reserves the right at its sole discretion to substitute the prize with another prize of equal or greater value.If a prize or prize notification is returned as unclaimed or undeliverable to the Prize Winners, if the Prize Winners cannot be reached by the Sponsor within three (3) calendar days from the first notification attempt, if the Prize Winners do not comply with the Sponsor’s prize acceptance instructions within three (3) calendar days from the first notification attempt, or the Prize Winners are not in compliance with these Official Rules, then such person shall be disqualified and, at Sponsor’s sole discretion, alternate Prize Winners may be selected for the prize at issue.Failure by the Sponsor to enforce any provision of these Official Rules shall not constitute a waiver of that provision. In the event of a dispute as to the identity of a Prize Winner based on an email address, the winning entry will be declared by the authorized account holder of the email address submitted at time of entry. "Authorized account holder" is defined as the natural person who is assigned to an email address by an Internet access provider, online service provider or other organization (e.g., business, educational, institution, etc.) that is responsible for assigning email addresses for the domain associated with the submitted email address.RELEASE AND LIMITATIONS OF LIABILITY: By participating in the Contest and/or accepting a prize, Entrants agree to release and hold harmless the Released Parties from and against any claim, action, injury, loss, damage or cause of action arising out of or relating to participation in the Contest, acceptance or receipt of any prize, use or misuse of any prize, or participation in any prize-related activity, including, but not limited to: (a) any technical errors that may prevent an Entrant from submitting an entry; (b) unauthorized human intervention in the Contest; (c) errors in the administration of the Contest or the processing of entries; or (d) injury, death, or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Entrant’s participation in the Contest or receipt or use of any prize. Released Parties assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, theft or destruction or unauthorized access to, or alteration of, entries. Entrant further agrees that in any cause of action, the Released Parties’ liability will be limited to the cost of entering and participating in the Contest, and in no event shall the Released Parties be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.GENERAL CONDITIONS: If for any reason the operation or administration of this Contest is impaired or incapable of running as planned for any reason, including but not limited to (a) infection by computer virus, bugs, (b) tampering, unauthorized intervention, (c) fraud, (d) technical failures, or (e) any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Contest, the Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the entry process, and to cancel, terminate, modify or suspend the Contest in whole or in part, at any time, without notice and award the Prizes (defined below) using all non-suspect eligible entries received as of, or after (if applicable) this cancellation, termination, modification or suspension date, or in any manner that is fair and equitable and best conforms to the spirit of these Official Rules. Sponsor reserves the right, at its sole discretion, to disqualify any individual deemed to be (a) tampering or attempting to tamper with the entry process or the operation of the Contest website; or (b) acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner.ANY ATTEMPT TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW.PUBLICITY: By accepting a prize, where permitted by law, the Prize Winners grant to the Released Parties and those acting pursuant to the authority of the Released Parties, the right to print, publish, broadcast and use worldwide IN ALL MEDIA without limitation at any time a Prize Winner’s submission, full name, image, photograph, portrait, voice, likeness, signature and/or biographical information for advertising, trade and promotional purposes without further payment or additional consideration, and without review, approval or notification.USE OF DATA: All information submitted by Entrants will be treated according to Sponsor’s Privacy Statement, available at https://www.servicenow.com/privacy-statement.html. By participating in the Contest and providing any personal contact information, Entrants hereby agree to Sponsor’s collection and usage of their personal information and acknowledge that they have read and accepted Sponsor’s Privacy Statement.DISPUTES: EXCEPT TO THE EXTENT PRE-EMPTED BY FEDERAL OR OTHER APPLICABLE STATE LAW, THE CONTEST SHALL BE GOVERNED BY THE LAWS OF THE STATE OF CALIFORNIA, WITHOUT GIVING EFFECT TO ANY CONFLICT OF LAW PROVISIONS THEREOF. ENTRANTS UNDERSTAND AND AGREE THAT ALL CLAIMS, DISPUTES OR CONTROVERSIES BETWEEN ENTRANT AND THE RELEASED PARTIES SHALL BE RESOLVED BY FINAL AND BINDING ARBITRATION IN THE COUNTY OF SANTA CLARA, STATE OF CALIFORNIA. BY ENTERING, ENTRANTS VOLUNTARILY AND KNOWINGLY WAIVE ANY RIGHT THEY HAVE TO A JURY TRIAL. THIS ARBITRATION CONTRACT IS MADE PURSUANT TO A TRANSACTION IN INTERSTATE COMMERCE AND ITS INTERPRETATION, APPLICATION, ENFORCEMENT AND PROCEEDINGS HEREUNDER SHALL BE GOVERNED BY THE FEDERAL ARBITRATION ACT (“FAA”), AND CONDUCTED BY JUDICIAL ARBITRATION AND MEDIATION SERVICES, INC. (“JAMS”), IN ACCORDANCE WITH THE JAMS COMPREHENSIVE ARBITRATION RULES. THE TRIBUNAL WILL CONSIST OF ONE ARBITRATOR. THE ARBITRATOR SHALL BE BOUND TO APPLY AND ENFORCE THE TERMS OF THE OFFICIAL RULES, AND THE ARBITRATOR’S DECISION WILL BE FINAL, BINDING, AND ENFORCEABLE IN A COURT OF COMPETENT JURISDICTION. NEITHER ENTRANT NOR SPONSOR SHALL BE ENTITLED TO JOIN OR CONSOLIDATE CLAIMS IN ARBITRATION BY OR AGAINST OTHER CONSUMERS OR ARBITRATE ANY CLAIM AS A REPRESENTATIVE OR MEMBER OF A CLASS.FURTHER, IN ANY SUCH DISPUTE, UNDER NO CIRCUMSTANCES WILL ENTRANTS BE PERMITTED TO OBTAIN AWARDS FOR, AND THEY HEREBY WAIVE ALL RIGHTS TO CLAIM, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL DAMAGES (INCLUDING ATTORNEYS' FEES AND COSTS), OTHER THAN ACTUAL OUT-OF-POCKET EXPENSES (I.E.COSTS ASSOCIATED WITH ENTERING THIS CONTEST) AND FURTHER WAIVE ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR INCREASED.Each Entrant hereby waives application of California Civil Code Section 1542 which provides as follows:A GENERAL RELEASE DOES NOT EXTEND TO CLAIMS THAT THE CREDITOR OR RELEASING PARTY DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE RELEASE AND THAT, IF KNOWN BY HIM OR HER, WOULD HAVE MATERIALLY AFFECTED HIS OR HER SETTLEMENT WITH THE DEBTOR OR RELEASED PARTY.Each Entrant expressly waives the provisions of Section 1542 of the California Civil Code as well as any other statutes, rules, laws, ordinances, or common law principles or other authority of similar effect of any jurisdiction, and further waives any right to invoke said provisions now or in the future with regard to the Contest. Entrants and the Winners further acknowledge and agree that this waiver is an essential and material term of these Official Rules and the Contest.WINNERS LIST REQUEST: You may request the name of the winners by sending a self-addressed, stamped envelope within thirty (30) days from the end of the Contest Period to: LIKE.TG “Knowledge 21 Caption This” Contest Winners List Request, Attn: Alissa Anderegg, 2225 Lawson Lane, Santa Clara, CA 95054. During the Contest Period, Official Rules requests may be sent to the aforementioned address. Rules requests must include a self-addressed, stamped envelope. Residents of Vermont may omit return postage for rules requests.NO SOCIAL MEDIA ENDORSEMENT: This Contest is not endorsed, sponsored, or administered by any social media platform for which Entrants may interact with in participation of this Contest.LIKE.TG Inc.Knowledge 22 Retweet to Win ContestOFFICIAL RULESNO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED BY LAW.ELIGIBILITY: The “Knowledge 22 Retweet to Win” Contest (the “Contest”) is open to (i) individuals except those who are legal residents of the Province of Quebec, Italy, Dominican Republic, Egypt, Pakistan, Brazil, Mexico, and the Philippines (“Ineligible Countries”); (ii) individuals who are the age of majority or older in his or her state or country of residence at the time of entry; and (iii) registered to attend Knowledge 2022 Virtual Experience event. Employees, temporary workers, interns, officers, and directors of LIKE.TG, Inc., its affiliated companies, subsidiaries, advertising and promotion agencies, any and all other entities directly associated with this Contest (“Released Parties”), and the immediate family members and members of the same residing in the household of any of the above are not eligible to enter or win. Employees or officials of any government entity are not eligible to enter or win a prize. Failure to meet the eligibility requirements will result in an entry being invalid and forfeiture of any prize. Individuals who are legal residents of one of the Ineligible Countries are not eligible to participate or win a prize.SPONSOR: The Contest is sponsored by LIKE.TG Inc., 2225 Lawson Lane, Santa Clara, CA 95054 (the “Sponsor”).AGREEMENT TO OFFICIAL RULES: By participating, entrants (“Entrants”) agree to abide by and be bound by these Official Rules and the decisions of the Sponsor, which are final and binding in all matters relating to the Contest. Winning a prize (as defined below) is contingent upon fulfilling all requirements set forth herein.CONTEST PERIOD: The Contest begins at 12:00 AM PDT on 05/11/2022 and ends at 11:59 PM PDT on 5/26/2022 (“Contest Period”).HOW TO ENTER: During each Round eligible Entrants must (i) follow @HelloKnowledge, and (ii) publicly retweet any @HelloKnowledge post on Twitter that includes the hashtag #RetweetToWin. No private or otherwise protected Tweets are allowed. All posts must remain publicly visible to enter to be eligible to win. Incomplete entries will be disqualified and void. All required information must be provided to enter and to be eligible to win.JUDGING: Sponsor will review all entries for compliance with these Official Rules. All eligible submissions will be entered into a random drawing to determine the ten (10) winners.The judging and final determination of the winners will be in the sole discretion of the judges.Limit one (1) entry per person per Round. Sponsor reserves the right to disqualify any person or social media account that submits more than one entry. The Released Parties are not responsible for: lost, late, incomplete, invalid, unintelligible, illegible, misdirected entries. All entries become the exclusive property of Sponsor and will not be acknowledged or returned. By participating, you consent for Sponsor to obtain, use, and transfer your name, address and other information for the purpose of administering this Contest and for other purposes as set forth below.WINNER SELECTION NOTIFICATION: Ten (10) potential prize winners will be randomly selected amongst all eligible entries received by Sponsor, whose decisions are final and binding. The potential prize winner selection will be on or about 5/27/2022. The Sponsor will select a total of ten (10) potential winner(s) (“Prize Winners”). Prize Winners need not be present to win. Prize Winners will be contacted by the Sponsor via direct message on Twitter. All Prize Winners may be required to sign an Affidavit of Eligibility, Liability and Publicity Release form, unless prohibited by law, prior to accepting a prize. Failure to comply with any of the requirements set forth in these Official Rules may result in disqualification or forfeiture of the prize.PRIZE PRIZE CONDITIONS: Ten (10) winners per Round will each receive one (1) LIKE.TG Swag bag.The approximate retail value (“ARV”) of each prize is: $113.00. Total ARV of Prizes awarded in this Contest: $1,113.00. All currency listed in these Official Rules is in USD. Odds of winning depend upon the number of eligible entrants who enter the Contest. Winners are subject to all applicable terms and conditions associated with the prize. Sponsor is not responsible for lost or stolen prize elements. Winners will receive their prizes within ninety (90) days of the winner selection. There is a limit of one (1) prize per entrant.ALL FEDERAL, STATE, AND LOCAL TAXES ARE SOLELY THE RESPONSIBILITY OF THE WINNERS. Winners may be required to complete required tax forms or other documents requested within the time period stipulated by Sponsor. Any difference between the stated estimated value of the prize and its actual value will not be awarded. Winner agrees to accept the prize “as is.”The value of the prizes set forth above represents Sponsor’s good faith determinations of the ARV thereof and such determinations are final and binding and cannot be appealed. If the actual value of any prize turns out to be less than the stated ARV the difference will not be awarded in cash.ALL EXPENSES OR COSTS ASSOCIATED WITH ACCEPTANCE OF A PRIZE NOT MENTIONED HEREIN ARE THE SOLE RESPONSIBILITY OF THE PRIZE WINNERS. No substitution or transfer of prize will be permitted. The Sponsor reserves the right at its sole discretion to substitute the prize with another prize of equal or greater value.If a prize or prize notification is returned as unclaimed or undeliverable to the Prize Winners, if the Prize Winners cannot be reached by the Sponsor within three (3) calendar days from the first notification attempt, if the Prize Winners do not comply with the Sponsor’s prize acceptance instructions within three (3) calendar days from the first notification attempt, or the Prize Winners are not in compliance with these Official Rules, then such person shall be disqualified and, at Sponsor’s sole discretion, alternate Prize Winners may be selected for the prize at issue.Failure by the Sponsor to enforce any provision of these Official Rules shall not constitute a waiver of that provision. In the event of a dispute as to the identity of a Prize Winner based on an email address, the winning entry will be declared by the authorized account holder of the email address submitted at time of entry. "Authorized account holder" is defined as the natural person who is assigned to an email address by an Internet access provider, online service provider or other organization (e.g., business, educational, institution, etc.) that is responsible for assigning email addresses for the domain associated with the submitted email address.RELEASE AND LIMITATIONS OF LIABILITY: By participating in the Contest and/or accepting a prize, Entrants agree to release and hold harmless the Released Parties from and against any claim, action, injury, loss, damage or cause of action arising out of or relating to participation in the Contest, acceptance or receipt of any prize, use or misuse of any prize, or participation in any prize-related activity, including, but not limited to: (a) any technical errors that may prevent an Entrant from submitting an entry; (b) unauthorized human intervention in the Contest; (c) errors in the administration of the Contest or the processing of entries; or (d) injury, death, or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Entrant’s participation in the Contest or receipt or use of any prize. Released Parties assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, theft or destruction or unauthorized access to, or alteration of, entries. Entrant further agrees that in any cause of action, the Released Parties’ liability will be limited to the cost of entering and participating in the Contest, and in no event shall the Released Parties be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.GENERAL CONDITIONS: If for any reason the operation or administration of this Contest is impaired or incapable of running as planned for any reason, including but not limited to (a) infection by computer virus, bugs, (b) tampering, unauthorized intervention, (c) fraud, (d) technical failures, or (e) any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Contest, the Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the entry process, and to cancel, terminate, modify or suspend the Contest in whole or in part, at any time, without notice and award the Prizes (defined below) using all non-suspect eligible entries received as of, or after (if applicable) this cancellation, termination, modification or suspension date, or in any manner that is fair and equitable and best conforms to the spirit of these Official Rules. Sponsor reserves the right, at its sole discretion, to disqualify any individual deemed to be (a)tampering or attempting to tamper with the entry process or the operation of the Contest website; or (b) acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner.ANY ATTEMPT TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW.PUBLICITY: By accepting a prize, where permitted by law, the Prize Winners grant to the Released Parties and those acting pursuant to the authority of the Released Parties, the right to print, publish, broadcast and use worldwide IN ALL MEDIA without limitation at any time a Prize Winner’s submission, full name, image, photograph, portrait, voice, likeness, signature and/or biographical information for advertising, trade and promotional purposes without further payment or additional consideration, and without review, approval or notification.USE OF DATA: All information submitted by Entrants will be treated according to Sponsor’s Privacy Statement, available at https://www.servicenow.com/privacy-statement.html. By participating in the Contest and providing any personal contact information, Entrants hereby agree to Sponsor’s collection and usage of their personal information and acknowledge that they have read and accepted Sponsor’s Privacy Statement.DISPUTES: EXCEPT TO THE EXTENT PRE-EMPTED BY FEDERAL OR OTHER APPLICABLE STATE LAW, THE CONTEST SHALL BE GOVERNED BY THE LAWS OF THE STATE OF CALIFORNIA, WITHOUT GIVING EFFECT TO ANY CONFLICT OF LAW PROVISIONS THEREOF. ENTRANTS UNDERSTAND AND AGREE THAT ALL CLAIMS, DISPUTES OR CONTROVERSIES BETWEEN ENTRANT AND THE RELEASED PARTIES SHALL BE RESOLVED BY FINAL AND BINDING ARBITRATION IN THE COUNTY OF SANTA CLARA, STATE OF CALIFORNIA. BY ENTERING, ENTRANTS VOLUNTARILY AND KNOWINGLY WAIVE ANY RIGHT THEY HAVE TO A JURY TRIAL. THIS ARBITRATION CONTRACT IS MADE PURSUANT TO A TRANSACTION IN INTERSTATE COMMERCE AND ITS INTERPRETATION, APPLICATION, ENFORCEMENT AND PROCEEDINGS HEREUNDER SHALL BE GOVERNED BY THE FEDERAL ARBITRATION ACT (“FAA”), AND CONDUCTED BY JUDICIAL ARBITRATION AND MEDIATION SERVICES, INC. (“JAMS”), IN ACCORDANCE WITH THE JAMS COMPREHENSIVE ARBITRATION RULES. THE TRIBUNAL WILL CONSIST OF ONE ARBITRATOR. THE ARBITRATOR SHALL BE BOUND TO APPLY AND ENFORCE THE TERMS OF THE OFFICIAL RULES, AND THE ARBITRATOR’S DECISION WILL BE FINAL, BINDING, AND ENFORCEABLE IN A COURT OF COMPETENT JURISDICTION. NEITHER ENTRANT NOR SPONSOR SHALL BE ENTITLED TO JOIN OR CONSOLIDATE CLAIMS IN ARBITRATION BY OR AGAINST OTHER CONSUMERS OR ARBITRATE ANY CLAIM AS A REPRESENTATIVE OR MEMBER OF A CLASS.FURTHER, IN ANY SUCH DISPUTE, UNDER NO CIRCUMSTANCES WILL ENTRANTS BE PERMITTED TO OBTAIN AWARDS FOR, AND THEY HEREBY WAIVE ALL RIGHTS TO CLAIM, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL DAMAGES (INCLUDING ATTORNEYS' FEES AND COSTS), OTHER THAN ACTUAL OUT-OF-POCKET EXPENSES (I.E. COSTS ASSOCIATED WITH ENTERING THIS CONTEST) AND FURTHER WAIVE ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR INCREASED.Each Entrant hereby waives application of California Civil Code Section 1542 which provides as follows:A GENERAL RELEASE DOES NOT EXTEND TO CLAIMS THAT THE CREDITOR OR RELEASING PARTY DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE RELEASE AND THAT, IF KNOWN BY HIM OR HER, WOULD HAVE MATERIALLY AFFECTED HIS OR HER SETTLEMENT WITH THE DEBTOR OR RELEASED PARTY.Each Entrant expressly waives the provisions of Section 1542 of the California Civil Code as well as any other statutes, rules, laws, ordinances, or common law principles or other authority of similar effect of any jurisdiction, and further waives any right to invoke said provisions now or in the future with regard to the Contest. Entrants and the Winners further acknowledge and agree that this waiver is an essential and material term of these Official Rules and the Contest.WINNERS LIST REQUEST: You may request the name of the winners by sending a self-addressed, stamped envelope within thirty (30) days from the end of the Contest Period to: LIKE.TG “Knowledge 21 Caption This” Contest Winners List Request, Attn: Alissa Anderegg, 2225 Lawson Lane, Santa Clara, CA 95054. During the Contest Period, Official Rules requests may be sent to the aforementioned address. Rules requests must include a self-addressed, stamped envelope. Residents of Vermont may omit return postage for rules requests.NO SOCIAL MEDIA ENDORSEMENT: This Contest is not endorsed, sponsored, or administered by any social media platform for which Entrants may interact with in participation of this Contest.LIKE.TG Inc.Knowledge 22 Scavenger HuntOFFICIAL RULESNO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED BY LAW.ELIGIBILITY: The “Knowledge 22 Scavenger Hunt” Contest (the “Contest”) is open to (i) individuals except those who are legal residents of the Province of Quebec, Italy, Dominican Republic, Egypt, Pakistan, Brazil, Mexico, and the Philippines (“Ineligible Countries”); (ii) individuals who are the age of majority or older in his or her state or country of residence at the time of entry; and (iii) registered to attend a Knowledge 2022 event. Employees, temporary workers, interns, officers, and directors of LIKE.TG, Inc., its affiliated companies, subsidiaries, advertising and promotion agencies, any and all other entities directly associated with this Contest (“Released Parties”), and the immediate family members and members of the same residing in the household of any of the above are not eligible to enter or win. Employees or officials of any government entity are not eligible to enter or win a prize. Failure to meet the eligibility requirements will result in an entry being invalid and forfeiture of any prize. Individuals who are legal residents of one of the Ineligible Countries are not eligible to participate or win a prize.SPONSOR: The Contest is sponsored by LIKE.TG Inc., 2225 Lawson Lane, Santa Clara, CA 95054 (the “Sponsor”).AGREEMENT TO OFFICIAL RULES: By participating, entrants (“Entrants”) agree to abide by and be bound by these Official Rules and the decisions of the Sponsor, which are final and binding in all matters relating to the Contest. Winning a prize (as defined below) is contingent upon fulfilling all requirements set forth herein.CONTEST PERIOD: The Contest begins at 12:00 AM PDT on 05/11/2022 and ends at 12:00 PM PDT on 5/27/202s (“Contest Period”).HOW TO ENTER: During the Contest Period, for one (1) Contest entry, eligible Entrants must (i) create three (3) separate publicly visible posts of a corresponding to the three (3) requirements stated in the blog post available here. Every post must include the hashtag #Know22Games. Each item must be located solely by each individual Entrant. No groups or other assistance may be utilized to locate scavenger hunt items. Such activity shall render the entry null and void and ineligible to win a prize. When an Entrant locates another item on the Scavenger Hunt item list, the Entrant must Tweet the Submission as described above. However, the Entrant's final item Submission must be posted no later than 12:00 p.m. PDT on Friday, May 27, 2022. JUDGING: Sponsor will review all entries for compliance with these Official Rules. All eligible submissions will be judged by a panel of judges comprised of employees of Sponsor based on the following judging criteria (“Judging Criteria”): 40% - ORIGINALITY; 40% - RESEMBLANCE TO REQUIREMENTS IN BLOG POST; AND 20% - WOW FACTOR. The judging and final determination of the winners will be in the sole discretion of the judges. The three (3) eligible Entrants with the highest scores will be the potential winners.Limit one (1) entry per person. Sponsor reserves the right to disqualify any person or social media account that submits more than one entry. The Released Parties are not responsible for: lost, late, incomplete, invalid, unintelligible, illegible, misdirected entries. All entries become the exclusive property of Sponsor and will not be acknowledged or returned. By participating, you consent for Sponsor to obtain, use, and transfer your name, address and other information for the purpose of administering this Contest and for other purposes as set forth below.WINNER SELECTION NOTIFICATION: The three (3) potential prize winners with the highest score will be selected in accordance with the Judging Criteria among all eligible entries received by Sponsor, whose decisions are final and binding. In the event if a tie, the tied entrants with the higher score in the “Resemblance To Requirements in Blog Post” Judging Criteria will the potential prize winner. The potential prize winner selection will be on or about 05/27/2022. The Sponsor will select three (3) potential winner(s) (“Prize Winners”). Prize Winners need not be present to win. Prize Winners will be contacted by the Sponsor via direct message on Twitter or Instagram. All Prize Winners may be required to sign an Affidavit of Eligibility, Liability and Publicity Release form, unless prohibited by law, prior to accepting a prize. Failure to comply with any of the requirements set forth in these Official Rules may result in disqualification or forfeiture of the prize.PRIZE PRIZE CONDITIONS: Three (3) winners will each receive one (1) prize of their choosing from the following prize options: Bose SoundLink Revolve II Portable Bluetooth speaker (ARV $219.00); Therabody Theragun Mini handheld massager (ARV $199.00); or Nespresso Vertuo Plus Coffee and Espresso Machine by De'Longhi (ARV $209.00). The approximate retail value (“ARV”) of each prize is listed above. The maximum ARV of Prizes awarded in this Contest is $657.00. All currency listed in these Official Rules is in USD. Odds of winning depend upon the number of eligible entrants who enter the Contest. Winners are subject to all applicable terms and conditions associated with the prize. Sponsor is not responsible for lost or stolen prize elements. Winners will receive their prizes within ninety (90) days of the winner selection. There is a limit of one (1) prize per entrant.ALL FEDERAL, STATE, AND LOCAL TAXES ARE SOLELY THE RESPONSIBILITY OF THE WINNERS. Winners may be required to complete required tax forms or other documents requested within the time period stipulated by Sponsor. Any difference between the stated estimated value of the prize and its actual value will not be awarded. Winner agrees to accept the prize “as is.”The value of the prizes set forth above represents Sponsor’s good faith determinations of the ARV thereof and such determinations are final and binding and cannot be appealed. If the actual value of any prize turns out to be less than the stated ARV the difference will not be awarded in cash.ALL EXPENSES OR COSTS ASSOCIATED WITH ACCEPTANCE OF A PRIZE NOT MENTIONED HEREIN ARE THE SOLE RESPONSIBILITY OF THE PRIZE WINNERS. No substitution or transfer of prize will be permitted. The Sponsor reserves the right at its sole discretion to substitute the prize with another prize of equal or greater value.If a prize or prize notification is returned as unclaimed or undeliverable to the Prize Winners, if the Prize Winners cannot be reached by the Sponsor within three (3) calendar days from the first notification attempt, if the Prize Winners do not comply with the Sponsor’s prize acceptance instructions within three (3) calendar days from the first notification attempt, or the Prize Winners are not in compliance with these Official Rules, then such person shall be disqualified and, at Sponsor’s sole discretion, alternate Prize Winners may be selected for the prize at issue.Failure by the Sponsor to enforce any provision of these Official Rules shall not constitute a waiver of that provision. In the event of a dispute as to the identity of a Prize Winner based on an email address, the winning entry will be declared by the authorized account holder of the email address submitted at time of entry. "Authorized account holder" is defined as the natural person who is assigned to an email address by an Internet access provider, online service provider or other organization (e.g., business, educational, institution, etc.) that is responsible for assigning email addresses for the domain associated with the submitted email address.RELEASE AND LIMITATIONS OF LIABILITY: By participating in the Contest and/or accepting a prize, Entrants agree to release and hold harmless the Released Parties from and against any claim, action, injury, loss, damage or cause of action arising out of or relating to participation in the Contest, acceptance or receipt of any prize, use or misuse of any prize, or participation in any prize-related activity, including, but not limited to: (a) any technical errors that may prevent an Entrant from submitting an entry; (b) unauthorized human intervention in the Contest; (c) errors in the administration of the Contest or the processing of entries; or (d) injury, death, or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Entrant’s participation in the Contest or receipt or use of any prize. Released Parties assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, theft or destruction or unauthorized access to, or alteration of, entries. Entrant further agrees that in any cause of action, the Released Parties’ liability will be limited to the cost of entering and participating in the Contest, and in no event shall the Released Parties be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.GENERAL CONDITIONS: If for any reason the operation or administration of this Contest is impaired or incapable of running as planned for any reason, including but not limited to (a) infection by computer virus, bugs, (b) tampering, unauthorized intervention, (c) fraud, (d) technical failures, or (e) any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Contest, the Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the entry process, and to cancel, terminate, modify or suspend the Contest in whole or in part, at any time, without notice and award the Prizes (defined below) using all non-suspect eligible entries received as of, or after (if applicable) this cancellation, termination, modification or suspension date, or in any manner that is fair and equitable and best conforms to the spirit of these Official Rules. Sponsor reserves the right, at its sole discretion, to disqualify any individual deemed to be (a) tampering or attempting to tamper with the entry process or the operation of the Contest website; or (b) acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner.ANY ATTEMPT TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW.PUBLICITY: By accepting a prize, where permitted by law, the Prize Winners grant to the Released Parties and those acting pursuant to the authority of the Released Parties, the right to print, publish, broadcast and use worldwide IN ALL MEDIA without limitation at any time a Prize Winner’s submission, full name, image, photograph, portrait, voice, likeness, signature and/or biographical information for advertising, trade and promotional purposes without further payment or additional consideration, and without review, approval or notification.USE OF DATA: All information submitted by Entrants will be treated according to Sponsor’s Privacy Statement, available at https://www.servicenow.com/privacy-statement.html. By participating in the Contest and providing any personal contact information, Entrants hereby agree to Sponsor’s collection and usage of their personal information and acknowledge that they have read and accepted Sponsor’s Privacy Statement.DISPUTES: EXCEPT TO THE EXTENT PRE-EMPTED BY FEDERAL OR OTHER APPLICABLE STATE LAW, THE CONTEST SHALL BE GOVERNED BY THE LAWS OF THE STATE OF CALIFORNIA, WITHOUT GIVING EFFECT TO ANY CONFLICT OF LAW PROVISIONS THEREOF. ENTRANTS UNDERSTAND AND AGREE THAT ALL CLAIMS, DISPUTES OR CONTROVERSIES BETWEEN ENTRANT AND THE RELEASED PARTIES SHALL BE RESOLVED BY FINAL AND BINDING ARBITRATION IN THE COUNTY OF SANTA CLARA, STATE OF CALIFORNIA. BY ENTERING, ENTRANTS VOLUNTARILY AND KNOWINGLY WAIVE ANY RIGHT THEY HAVE TO A JURY TRIAL. THIS ARBITRATION CONTRACT IS MADE PURSUANT TO A TRANSACTION IN INTERSTATE COMMERCE AND ITS INTERPRETATION, APPLICATION, ENFORCEMENT AND PROCEEDINGS HEREUNDER SHALL BE GOVERNED BY THE FEDERAL ARBITRATION ACT (“FAA”), AND CONDUCTED BY JUDICIAL ARBITRATION AND MEDIATION SERVICES, INC. (“JAMS”), IN ACCORDANCE WITH THE JAMS COMPREHENSIVE ARBITRATION RULES. THE TRIBUNAL WILL CONSIST OF ONE ARBITRATOR. THE ARBITRATOR SHALL BE BOUND TO APPLY AND ENFORCE THE TERMS OF THE OFFICIAL RULES, AND THE ARBITRATOR’S DECISION WILL BE FINAL, BINDING, AND ENFORCEABLE IN A COURT OF COMPETENT JURISDICTION. NEITHER ENTRANT NOR SPONSOR SHALL BE ENTITLED TO JOIN OR CONSOLIDATE CLAIMS IN ARBITRATION BY OR AGAINST OTHER CONSUMERS OR ARBITRATE ANY CLAIM AS A REPRESENTATIVE OR MEMBER OF A CLASS.FURTHER, IN ANY SUCH DISPUTE, UNDER NO CIRCUMSTANCES WILL ENTRANTS BE PERMITTED TO OBTAIN AWARDS FOR, AND THEY HEREBY WAIVE ALL RIGHTS TO CLAIM, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL DAMAGES (INCLUDING ATTORNEYS' FEES AND COSTS), OTHER THAN ACTUAL OUT-OF-POCKET EXPENSES (I.E. COSTS ASSOCIATED WITH ENTERING THIS CONTEST) AND FURTHER WAIVE ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR INCREASED.Each Entrant hereby waives application of California Civil Code Section 1542 which provides as follows:A GENERAL RELEASE DOES NOT EXTEND TO CLAIMS THAT THE CREDITOR OR RELEASING PARTY DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE RELEASE AND THAT, IF KNOWN BY HIM OR HER, WOULD HAVE MATERIALLY AFFECTED HIS OR HER SETTLEMENT WITH THE DEBTOR OR RELEASED PARTY.Each Entrant expressly waives the provisions of Section 1542 of the California Civil Code as well as any other statutes, rules, laws, ordinances, or common law principles or other authority of similar effect of any jurisdiction, and further waives any right to invoke said provisions now or in the future with regard to the Contest. Entrants and the Winners further acknowledge and agree that this waiver is an essential and material term of these Official Rules and the Contest.WINNERS LIST REQUEST: You may request the name of the winners by sending a self-addressed, stamped envelope within thirty (30) days from the end of the Contest Period to: LIKE.TG “Knowledge 21 Scavenger Hunt” Contest Winners List Request, Attn: Alissa Anderegg, 2225 Lawson Lane, Santa Clara, CA 95054. During the Contest Period, Official Rules requests may be sent to the aforementioned address. Rules requests must include a self-addressed, stamped envelope. Residents of Vermont may omit return postage for rules requests.NO SOCIAL MEDIA ENDORSEMENT: This Contest is not endorsed, sponsored, or administered by any social media platform for which Entrants may interact with in participation of this Contest.

We’re excited to announce that LIKE.TG Knowledge 2023 registration is open. This year, we’re thrilled to be able to convene at one global event May 14-18, 2023, at the Venetian Convention and Expo Center in Las Vegas.Our flagship user conference is an opportunity to gather with like-minded people who are passionate about creating great experiences for employees, customers, and partners.When the world changes, as it has in the last few years, you need to be ready to automate, drive productivity, and address today's needs while building a promising future. You can say yes to all of these. How? Join us at Knowledge to find out how to create endless possibilities that spark transformation. Here are four additional reasons to attend:1. Amazing contentWork is underway to produce and polish hundreds of engaging, content-packed sessions, including: Inspirational keynote presentations by LIKE.TG leaders Breakout sessions led by LIKE.TG customers, experts, and partners A robust catalog of Now Learning on-site training courses Now Platform Utah release content Compelling thought leadership 2. Immersive experiencesGet hands-on with the Now Platform. Together, we can help you make your organization run smarter, faster, and better. It all comes to life at Knowledge.CreatorCon offers opportunities for coders and noncoders alike to build custom applications, get inspired, and let loose. Gain insights into what the Now Platform can do through demos at the Knowledge Expo. You can even schedule meetings with LIKE.TG experts ready to help solve your most pressing business challenges.3. Networking opportunitiesOutside the main Knowledge keynotes and breakout sessions, you’ll have myriad chances to connect with others. Attend evening events, the Women in Tech luncheon, community gatherings, and the closing celebration. Exchange ideas and meet new friends. Then dive in to make those ideas reality.4. Fun activitiesSometimes you need to take a break and give your brain a rest. You’ll have plenty of opportunities to do that as well. This year’s exciting lineup is still in development. Past Knowledge events have included such things as a building block wall, karaoke, virtual reality demos, happy hours, and more.At LIKE.TG, we’re driven to make the world work better and share what we know. Bringing passionate innovators together in one room allows us to put our collective knowledge into practice to change teams, companies, and the world. When LIKE.TG works, the world works. Come see how the world works at Knowledge.Register for Knowledge.

Every year, AfroTech—the largest Black tech conference—attracts tens of thousands of people who want to increase Black representation in the tech industry. The 2023 conference, held in Austin, Texas, proved to be a blend of innovation, inspiration, and connection.The event showcased cutting-edge technology and revealed key trends that are shaping the industry. I approached my second year at AfroTech with a seasoned readiness. The idea of sharing space with influential celebrities like Issa Rae and Marsai Martin—two Black women who are at the top of their careers and trailblazing the way—excited me most.Having transitioned from marketing to diversity, equity, and inclusion (DEI) at LIKE.TG this year, I was ready to forge connections within this evolving community and experience the conference with fresh eyes.Here are my three top takeaways from AfroTech 2023.

Hollywood’s ultra-glamorous night is over, and the academy’s deserving artists celebrate their achievements with the most recognized trophy in the world. I can’t help but relate that stardom journey to our own endeavors in the world of work. What new lessons can the Oscars teach employees, HR and enterprise leaders about motivation and performance? Consider these four lessons from Sunday’s ceremony.Rock stars are not born overnightJackson Maine, the character played by Bradley Cooper in the iconic remake of A Star is Born captivated viewers with his charismatic on-screen portrayal of a country music star. But Cooper’s seemingly natural musical talent was no overnight accomplishment . He spent six months learning to sing, play the piano and guitar, even training his voice to be deeper to get in character.After several years as a Hollywood actor, Cooper debuted as a writer, producer, and director for this film. He was insatiably curious about his craft . “I would always spend time, as muchme as I could, in editing rooms and shadowing directors and asking crew members questions and learning about the lens and so on” said Bradley.Triumphant actors are great teachers in reminding us that we should stay curious. We’re the directors of our own growth and career journeys. Hunger for learning can help us find our true callings. HR and leaders play an essential role in building a work environment that maximizes human potential.Passion dictates performanceIn both Hollywood and corporate life, perseverance is crucial to success. Since 1982, Glenn Close has gathered the most Oscar nominations for best actress and supporting actress without a win. Close has displayed passion in each of the remarkable characters she’s portrayed including her recent performance in the motion picture, The Wife , perhaps her best work ever.Employees that are connected to their passions are likely to perform their very best despite the occasional nomination without a win. It’s the job of HR and company leaders to reward perseverance and help employees find roles that express their passions.Meaningful work trumps recognitionBohemian Rhapsody received five Oscar category nominations and four wins and has earned $800M at the box office to date. The movie tells the story of the legendary 1970s band, Queen. They were trailblazers defying stereotypes and conventional thinking in music genres. Their song “ Bohemian Rhapsody ” is one of the most iconic tunes in the history of rock. Yet when Queen recorded the track in 1975, they were told that it would never receive radio play because it was too long.The lesson: Doing great, meaningful work matters more than being recognized for it. Giving employees the ability to contribute to a purpose-filled mission and witness the lasting impact it can have on the customers they serve can be more valuable to them than pay or recognition.Sometimes it takes a villageLady Gaga and Bradley Cooper display remarkable chemistry throughout A Star is Born , especially in their epic performance of the song “ Shallow,” which won the Oscar for best song. Their success has much to do with the strength of their partnership.This dynamic duo teaches us that we often need a helping hand to be successful. It’s crucial to have the right partners and cultivate true partnerships.It’s also vital for business leaders to build an environment in which those partnerships can flourish. Creating great employee experiences is a central theme in the world of work. HR and IT must partner to deliver next-generation experience s that allow employees to be their best selves.https://main--aemeds--LIKE.TG-martech.hlx.page/blogs/2019/4hrlessonsfromtheoscars

Digital transformation and its role in enabling the future of work is a strategic focus for IT leaders and their teams. But it’s interesting to think about what this really means in the real world. Because digital transformation is really not about technology (and that comes from the mouth of an IT professional) — it’s all about experiences.That said, I’m not about to put myself out of a job. When it comes to digital transformation, IT becomes more important than ever, but we must change the way we behave, think and integrate with the business. IT has to stop talking about process and start talking about experience.Changing IT’s purposeFor those of us working in IT, one of the biggest challenges of digital transformation is the cultural change it brings. Traditionally, IT built new applications or systems to solve a problem. But when looking to digitally transform, IT no longer builds for purpose — our work starts with an idea or an opportunity to transform experiences.It’s about thinking differently about the value we bring to our organisations. For example, when we rolled out LIKE.TG in Veolia , it wasn’t about going live with global IT service delivery and management — we went live with an employee experience platform.Used across 45 countries, LIKE.TG handles around 15.5 million transactions every year for Veolia, but the platform’s features and capabilities are pretty much irrelevant to our workforce and customers. They only really care about the experiences that these technologies enable us to deliver.Why mobile mattersIf experiences are key, then there’s a fundamental area where businesses need to focus their efforts. In our personal lives, we reach first for our mobiles, so why is the desktop or laptop the default for work?Digital transformation for Veolia is all about mobility and our SATAWAD strategy: secure, anytime, anywhere, any device. If it’s not mobile ready, then we simply won’t adopt it.I don’t believe that anyone should have to go to work to “get to work” and that’s why I’m excited about the Madrid release of the LIKE.TG platform, with its native mobile apps and capabilities like text-to-voice and GPS.For a dispersed organisation like Veolia, I can already see the offline mode will be huge. Our field workforce is vast, ranging from waste plant operations and engineers, to refuse collectors and weighbridge operators. The ability to work on a mobile device (through a great user interface), then sync and upload when they can connect securely to the network will free up time and remove frustration.Fundamentally, it means we can create experiences at work that rival the very best that our employees are offered as consumers.What I’ve learnedWe’ve achieved a lot at Veolia with our SATAWAD-driven digital transformation strategy, but we’ve also learned a great deal on our journey so far. Here are four things that I’d urge other IT professionals to follow, based on my own experience: Encourage ideas, from everyone. At Veolia we encourage everyone in our organisation to come up with ideas, with Dragon’s Den-style events open to everyone. It’s about enabling every employee to contribute to new ways of working. Don’t restrict progress with boundaries. If you want to bring strategic awareness to IT, put people in positions where they can make a difference. Don’t hire a new chief digital officer and give them too many boundaries. Give your people the freedom to explore how things could really work. Know the user, not the technology. To create the best experiences you need to understand how your employees work and what they want to achieve, not the tools they use. At Veolia our “day in the life” programme means we go out and see and speak to people about their role. We’ve been able to make small tweaks that have been transformational. Be patient. Lasting transformation won’t happen in one day or even three months — I’d challenge anyone who says it can. Of course, you’ll have breath-through moments, but ambitious transformation on a global scale means you’ll be learning as you go and this needs time. Businesses worldwide are at various stages of their digital transformation journey and I’d be lying if I said it wasn’t challenging, particularly for a global organisation of Veolia’s scale.But with those challenges come exciting opportunities to rethink the world of work. Through the LIKE.TG platform, we’ve already laid the best foundations to realise this ambition, using digital workflows to take the emphasis off IT processes and instead put amazing experiences in the spotlight. Prabjoth Saimbhi is a LIKE.TG expert with an implementation and continuous improvement track record across global BUs and 20+ countries. A highly motivated and diligent team leader who offers strong strategic thinking and an exemplary work ethic, driving improvements and advancements on a daily basis in order to add tangible value on a global level.Over the last 4 years working in the LIKE.TG arena with Veolia, Prabjoth has filled multiple roles including global deployment lead, performance measure lead to the most recent role of Product Innovation Manager. Prior to working at Veolia, Prabjoth was a SAP Service Delivery Lead at Capgemini having gone through the graduate programme starting off as a Java developer.

This article was initially published on diginomica.com , on March 6, 2019. The idea that company employees discuss and share their inner musings on corporate secrets when standing around the water cooler is probably more down to the movies than it is related to any form of reality. But if people are talking at work, one of the up-and-coming topics these days is their workflow – or lack of it.Regardless of whether people talk at the water cooler, the tea station, or while queuing for lunch, we all discuss our working life experiences with each other in an informal way. It’s a sort of supplement – or you might say antidote – to human resources … and it’s where the crux of working lives is really played out.So in an increasingly connected and digitized world, may we suggest that the thread of water cooler conversations might be shifting slightly? Armed with new tools to transform the way many company processes are being carried out, people may now actually start discussing the state of their digital workflows and measuring their job satisfaction as a result.A new yardstick for job satisfactionPeople are now looking at the way work really gets done inside their organization in a far more granular and analytical way. Regardless of whether or not an individual is fully aware and cognizant of the digital workflow that their role may fall into, they are probably in one nonetheless.What everyone will know, instinctively, is that there is a flow of work between customers, partners and other members of an organization. What we can do with digital workflows is more accurately locate areas where work can be carried out more efficiently.More than ever before we also know that people have more choice about the technology they use every day. We’ve witnessed the rise of Bring Your Own Device (BYOD) to work and the general consumerization of IT that came with it.These experiences should tell us that if you don’t give people the right tools, then they will go and look for them. Equally, if you don’t give people the right applications, engagement systems and wider workflow patterns, then they will instinctively go and look for them, or make them.Unrestrained innovation in a digitally native territoryThe shift to digital business brings with it new opportunities. Non-techie businesspeople are starting to embrace so-called low-code software application development platforms that allow them to build elements of app functionality that work just the way they want them to.As these new freedoms play out in the workplace, firms need to think about the unknown factors. Unbridled and unrestrained innovation is all very well, but the problem with custom-built point solutions is that they often do one well, but fail to provide scope for enterprise-wide scalability or an ability to integrate across the entire organisation.If we think about platform-level technologies, we can build that innovation factor into software that is digitally native to the cloud era and so ready for a more structured approach. Because these applications have been built in a digitally native territory, they will be able to leverage fully integrated native device capabilities, such as maps, camera, and so on.The virtuous circle of workflowsIf we hinge our business models around digital workflows that define which data lives where, then we can more easily react to change and uncover new streams of profitable operation. Digitizing workflows means we can use defined data where it has the right impact, but also channel unstructured data to the data lake.But even the information in the data lake need not go to waste – we can apply Machine Learning (ML) to these data resources and use algorithms to find patterns in business transactions where we weren’t even looking for them to drive new business outcomes. This can be a virtuous circle because workflows can be tuned and changed based upon the new insights uncovered.The business process you didn’t know aboutThe best work processes are very often the ones that you follow, but that you didn’t even know about. If we define digital workflows and build our operational models around them, then we can increase productivity and create great experiences for employees who want to work anywhere and at any time.A lot of employees have to take actions throughout the day that move the organization forward, but often these same actions prevent them from doing high-value work. It’s time to transform old, manual ways of working into modern digital workflows, so employees and customers get what they need, when they need it.Create a joined-up experienceKicking off digital workflow initiatives and getting your transformation started can be a real challenge and as a result, many companies struggle to even start their efforts. First of all, we all have disjointed internal systems and processes that make it hard to connect the dots. Trying to navigate these can feel like unravelling a ball of yarn, so the more you learn, the more complicated they seem.Once you make sense of the systems and processes, you have to figure out the myriad of tools and solutions that drive these. The end result you should be aiming for is a common, workflow-driven experience layer that is consistent across the systems in your organization.Your typical company employee might still be more likely to discuss holiday plans, managerial peeves and whether or not Bert or Marjorie (insert name of your choice) in accounts is being a pain about company car allowances, but the ‘how is your workflow?’ conversation is coming. Are you digitally hydrated yet?

Updated May 9, 2024At LIKE.TG, we’re customer-obsessed. That's why we continuously strive to build great products and deliver excellent service. Everything we do helps organizations realize tangible business results fast. At Knowledge 2024, we’re excited to announce our latest innovations and partnerships to help solve our customers’ most pressing challenges.Extended GenAI capabilitiesWe’re in a race to put AI to work for people. In 2023, we introduced our generative AI (GenAI) solutions, which are helping organizations work smarter, faster, and better. They're our fastest-selling offerings in the company’s history, and with good reason. AI is a catalyst for business transformation.Embedded in the Now Platform®, GenAI provides out-of-the-box intelligence with multimodal models. Today, we’re excited to announce new ways for organizations to embrace GenAI to help further increase productivity, empower customer and employee innovation, and accelerate cost savings.Now Assist for Strategic Portfolio Management connects strategic planning and customer feedback to maximize informed decision-making and business impact. Features include feedback summarization and a conversational experience for demand creation, powered by Now Assist in Virtual Agent. We’re also extending Now Assist GenAI experiences to include the public sector. Now Assist in the Government Community Cloud (GCC) will improve self-service resources to help speed up incident and constituent response. GCC is one of LIKE.TG’s dedicated clouds to meet the unique regulatory, compliance, and security needs of public sector organizations.Our GenAI-powered Manufacturing Commercial Operations, built on top of LIKE.TG® Sales and Order Management and Customer Service Management, puts the power of the Now Platform to work for manufacturers.It integrates with existing manufacturing systems to help make work faster and easier, allowing manufacturers to streamline sales, scale service, transform field operations, and better connect with customers and channel partners.Employee Center Pro Kiosk extends self-service capabilities to workers on the factory floor.Increased developer productivityNew GenAI features in Now Assist for Creator—including app generation, playbook generation, and catalog generation—fast-track app, workflow playbook, and catalog development for both developers and nontechnical users.Creator Studio, now available in LIKE.TG App Engine, democratizes app development in an intuitive, no-code experience with new app creation tools. Any employee can build applications to boost productivity. Additionally, updates to Automation Engine, our hub for managing end-to-end hyperautomation, increase visibility into all automation environments.Automated solutions across workflowsWe’ve added powerful new automation solutions to the Now Platform to streamline processes, simplify work, and improve employee experiences.To increase IT visibility and help prevent inefficient employee workarounds to IT issues, we’ve released Digital End-User Experience. It gives IT teams valuable, real-time insights into the ways employees work to empower effective enhancements. Included in the release are Application and Device Health and Desktop Assistant.Collaborative Work Management gives knowledge workers a central hub in which to plan, visualize, and engage with their teams. It helps employees stay aligned on work with a single, trusted data platform.We’ve introduced a new threat intelligence platform within Security Operations to reduce the number of tools and the amount of manual work required to manage cyberthreats. Threat Intelligence Security Center enhances threat context through combined workflow and automation capabilities to help improve accuracy of threat assessment.Built in collaboration with LIKE.TG customers, Contract Management Pro elevates contract lifecycle management. It integrates with LIKE.TG Sourcing and Procurement and features self-service capabilities, templates, a repository, an audit trail, and obligation management. A new feature in Field Service Management, Field Service Marketplace, improves communication and coordination between field service organizations and third-party contractors. It includes advanced contractor selection, push notifications for outsourcing work, and automated task assignments.We also introduced a new database offering, made possible by our acquisition of Swarm64 in 2021. Based on the Postgres open-source database, LIKE.TG Project RaptorDB will help enable LIKE.TG customers to better meet the demands of modern AI-powered applications by processing massive amounts of data on the Now Platform in real time.Supercharged talent developmentWe created AI-powered LIKE.TG Talent Development (formerly Employee Growth and Development) to help identify employee skills gaps and recommend training to close them.We’ve expanded the product’s capabilities to better understand skills, support internal mobility, and enhance mentoring with Opportunity Marketplace. Talent Development integrates with Manager Hub and Now Assist for HR Service Delivery to provide a full suite of solutions designed to personalize growth and development.New functionality in Workplace Service Delivery helps optimize operational efficiency and boost employee satisfaction. Workplace Presence and Workplace Concierge provide a chat-based concierge experience to help automate common workplace requests, such as booking a meeting room. Smart Building Insights, powered by Integration Framework, adds even more intelligence into Workplace Service Delivery. Through integrations with leading sensor companies, such as Metrikus and Verge Sense, it delivers real-time, actionable insights around efficiency, optimization, and occupant experiences.Next-generation collaborationsWe’ve unveiled new partnerships to boost customers’ digital transformation initiatives and time to value.We’re working with Fujitsu to develop innovative cross-industry offerings designed to maximize value for customers globally. We’ll work together in Japan to speed up development and implementation of these offerings for our global customers. Fujitsu will expand its use of the Now Platform on its way to a $1 billion LIKE.TG business.In a strategic relationship with Genesys, we’re creating an AI-powered solution that will integrate Genesys Cloud CX with LIKE.TG Customer Service Management to help unify customer service teams, centralize routing, and optimize workforce engagement.In collaboration with Microsoft, we’re integrating Now Assist with Microsoft Copilot to increase employee productivity across Microsoft 365 applications. Using the intelligence behind both offerings at once enables employees to get the help they need, when they need it, regardless of which platform they’re using.Expanding on our relationship with NVIDIA, we demoed AI avatars of the future for Now Assist. Powered by NVIDIA’s speech and animation GenAI technology, the avatars are an example of a visual interaction option and more personalized experience for Virtual Agent users.We also announced a collaboration with Infosys to help transform customer experience with GenAI by combining LIKE.TG Now Assist and Infosys Cobalt.And we revealed new integrations with Equinix and IBM.Find out more about LIKE.TG’s latest announcements.