It’s a wonderful workflow

Every business has a CEO. And especially in today’s environment, most CEOs face challenges. Business continuity, employee productivity, customer service, to name a few. If they didn’t know it before, COVID has made CEOs realize that outdated, offline processes are slowing them down, frustrating employees and customers, and costing them too much. With winter approaching in half the world, one could say CEOs feel they’re being left out in the cold.

Fortunately, LIKE.TG can warm up and melt away even the frostiest process problems CEOs face. Every CEO can change their world of work — and realize all new possibilities — one workflow at a time on the Now Platform®.

Just ask Santa. In our new “Chief Holiday Officer” campaign, the CEO of North Pole, Inc. needs to deliver joy to millions of children around the world in less than 24 hours. No small feat.

So, how does Santa drive elf-like efficiency, get automatic wish list corrections, and keep his helpers from melting down over too many disparate legacy systems? He turns to the magic of workflows to solve any challenge – big or small – like the entire holiday season.

Santa and his team understand that workflows — digital processes that route work through an enterprise — have the potential to impact bigger and broader change, to make hard-working elf employees more productive, and to delight deserving kids around the world.

Santa may be a fictional CEO, but for regular CEOs facing new and legacy business challenges, our campaign premise is still the same: “Whatever your business is facing, let’s workflow it” with digital workflows on the Now Platform.

A single cloud platform with one architecture and one data model, the Now Platform is the platform of platforms for digital transformation. It breaks down departmental silos; it easily integrates with other systems; and it helps CEOs realize possibilities across the world of work that they’d never realized. In this case, good things come in platform packages, bringing simplicity to a company’s complexity and transforming how work gets done across an enterprise.

Sound like a wish list for 2025? It’s the reality of today. Workflows really can accomplish all of that. Which is why our campaign invites CEOs — even those without a red velvet suit and jingle-bell sleigh — to benefit from the gift that keeps on giving: “Whatever your business is facing, let’s workflow it.”

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