Does PepsiCo Operate Shopify Stores?

PepsiCo's E-commerce Strategy Explained

Does PepsiCo use Shopify for snack brands?

When Frito-Lay launched their "Snack Artist" customization site, marketers noticed the familiar Shopify checkout flow. This DTC experiment allowed customers to design custom chip bags - a perfect use case for Shopify's flexible product options.

According to Digital Commerce 360, 32% of CPG brands now use Shopify Plus for DTC initiatives (2023 data).

1. Visit SnackArtist.com
2. Check the page source (Ctrl+U) and search for "Shopify"

Pro Tip: Use Like.tg to check site technology stacks from different locations.

How beverage brands leverage Shopify Plus

PepsiCo's "PantryShop.com" became a pandemic success story, using Shopify's scalable infrastructure to handle 500% traffic spikes. The site sold multi-brand bundles with real-time inventory updates.

Shopify's 2024 Enterprise Report shows CPG brands achieve 3.2x faster checkout times on their platform versus custom builds.

1. Analyze PantryShop's loading speed via Google PageSpeed
2. Compare with Pepsi's main site (non-Shopify)

Shopify vs. SAP: PepsiCo's hybrid approach

While PepsiCo's B2B portal runs on SAP Hybris, their experimental DTC projects favor Shopify's rapid deployment. This "best-of-both" strategy is common among enterprise retailers.

Gartner's 2024 Commerce Platforms Magic Quadrant shows 68% of large brands now use multiple e-commerce platforms.

Key Optimization Takeaways

1. Enterprise brands often use Shopify for specific campaigns
2. Check for Shopify.js in page sources
3. Compare mobile performance metrics
4. Look for Shopify-powered subdomains
5. Monitor job postings for Shopify developer roles

FAQ

Q: Can I find PepsiCo products on Shopify?
A: Only select DTC initiatives like SnackArtist - not their full product line.

Q: What Shopify plan does PepsiCo use?
A: Enterprise accounts typically use Shopify Plus ($2,000+/month).

Final Verdict

While does PepsiCo operate Shopify isn't a simple yes/no question, their strategic use of the platform for targeted DTC projects offers valuable lessons for growing brands.