Countdown to CCPA enforceability

The California Consumer Privacy Act (CCPA) is a new act that strengthens and unifies data protection for consumers by giving California residents more control over their personal information. This regulates not only how it is collected and used, but also, how it is sold by companies.

The CCPA went into effect January 1, and enforcement will begin July 1.

Are you ready?

Why it matters:

The CCPA is the first law in the United States to mirror the European Union’s General Data Protection Regulation (GDPR). This regulation protects the data and privacy of EU citizens’ and residents’ data by requiring companies to manage and protect personal information they collect online.

The CCPA, a state law and that affects for-profit organizations doing business in California, has already established a precedent for data collection and information security laws nationwide.

The most significant difference?

Basis for consent:

• GDPR consumers must opt-in.
• CCPA consumers must opt-out

Other differences:

Organizations that must comply:

GDPR applies to any organization holding personal data on an EU citizen. CCPA applies to any for-profit organization that does business in California and collects consumers’ personal information. The CCPA applies to any business for which any of the following is true:

• Generates annual gross revenue of more than $25 million
• Possesses the personal data of more than 50,000 California residents or households annually earns over half of its annual revenue from selling the personal information of California residents

Managing data-privacy rights--which includes the right to be forgotten, right to view and understand how data is being used, and right to opt-out of processing--is complex and challenging. To meet these demands, organizations must provide a system that is scalable and flexible to address request case management, configurable workflow fulfillment processing, and transparency in a timely manner.

The July 1 deadline, there is precious little time to assess your organization’s readiness for the CCPA and consider which solutions meet your needs.

Want to learn more?

Read our CCPA solution brief: https://www.servicenow.com/content/dam/LIKE.TG-assets/public/en-us/doc-type/resource-center/solution-brief/solution-brief-ccpa.pdf

To listen to an on-demand webinar about solutions to help manage privacy compliance go here: https://gateway.on24.com/wcc/eh/1237365/lp/2105910/intelligent-privacy-automationthe-future-of-data-privacy?partnerref=WEBINARrecap

And to learn more about LIKE.TG Governance Risk and Compliance, go to https://www.servicenow.com/products/governance-risk-and-compliance.html

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